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Chapter 58 Movie Release

 2017.1.21

Monday.

It is suitable for opening the market, collecting money, opening positions, trading, planting, and breaking ground.

Today is the official release date of the movie. The biggest rivals of Su Mingze’s movie this Spring Festival are Tsui Hark’s Journey to the West and Jackie Chan’s Kung Fu Yoga.

The rest are Wang Baoqiang's "Havoc in Tianzhu" and another movie "Riding the Wind and Waves" also starring Deng Chao.

The name of this movie may not make much of an impression, but some of the plots are quite out of the ordinary.

One is that when three people were negotiating in a KTV, they said that the lower the voice, the less aura, but when the other party came, they just opened their mouths and said nothing, and then the sentence "Are your vocal cords pulled at home?" appeared.

The other one is that the characters played by Deng Chao and Peng Yuyan rushed into the burning home and tried their best to snatch out the portrait. Then Deng Chao discovered that his father hid cigarettes and money behind the portrait.

However, these movies are all released on the 28th, and Su Mingze’s Night of the Living Dead was released a week earlier.

"Which movie is Brother Chao more optimistic about this time?" Su Mingze was on the phone with Deng Chao, who was running a roadshow to promote.

Deng Chao is also very busy these days, running in both directions non-stop.

Fortunately, there is still one week between the two movies, so Deng Chao can focus here for the next week.

"Haha." Deng Chao's cheerful voice came from the phone, "If you ask me, of course I am more optimistic about our movie."

"That's right." Su Mingze also realized that he had asked a somewhat boring question, "The next step is to work hard for Brother Chao."

This time the road show was divided into two parts. Deng Chao brought Liu Mintao, while Su Mingze brought Gao Yuanyuan and Xiao Yang.

The first stop of their road show was the movie theater in Shanghai. After all, this movie was released by Moying, so the support in Shanghai was quite large.

"The time is almost up!" Xiao Yang said anxiously, looking at the 11:58 displayed on his phone.

"I don't know how much the box office will be on the first day." In order to wait for the box office on the first day, several people did not choose to rest in their own rooms after the road show. Instead, they waited together in Su Mingze's room to wait for the results.

Su Mingze had to admit that he was a little excited at this time, but he actually guessed that the box office on the first day would not be particularly high.

After all, I am a little transparent director, and only Deng Chao and Gao Yuanyuan are somewhat famous, but to be honest, it is hard to say how much box office appeal they have.

If a movie wants to achieve box office expectations, it can only rely on the quality of the movie itself, and then slowly build up its reputation.

"It's time!" At this time, even the goddess Gao Yuanyuan couldn't hold back her excitement.

"Ding." The statistics of the data still took a certain amount of time, but Su Mingze still received the text message sent to him by Moying just three minutes later.

"The first day's box office was 97.31 million!" Su Mingze breathed a sigh of relief after seeing this number.

To be honest, this number was much higher than he expected. It seemed that the previous publicity and previews on the Internet had some effect.

"Nice!" Xiao Yang waved his fist excitedly. Judging from this trend, the box office of this movie should not be bad.

"I finally got a good night's sleep." Gao Yuanyuan's tense face suddenly relaxed, revealing a bright smile.

Before Su Mingze could say more to a few people, his phone began to vibrate.

Deng Chao and the others, who also received the news, called Su Mingze, and they also knew what the first-day box office meant.

Su Mingze briefly chatted with Deng Chao and the others before hanging up. The calls came one after another.

There is the phone number of Lao Wang, Su Mingze's class teacher in college, as well as Wu Shixian, his best friend in the same dormitory, Director Li of Moying Group, Su Mingyu, who is in charge of the company as his sister, etc.

Even in the end, Zhou Yi, a school girl whom she had met once before, called Su Mingze to congratulate her.

As a junior college student on winter vacation in a fourth-tier city, Zhu Zhu might go to the movies together as one of the few recreational activities besides eating when hanging out with friends.

In addition, since she is going to her grandfather's house in the countryside with her parents to spend the Chinese New Year today, she can only take advantage of this time to watch a movie.

Although the movie she is most looking forward to is released on the 28th, after all, she went out with her friends, so what is watching without watching?

Besides, she had read the plot of Night of the Living Dead on her mobile phone before, and with the familiar Deng Chao there, she directly bought the movie ticket for Night of the Living Dead.

"?"

At the beginning of the plot, Zhu Zhu almost thought she had gone to the wrong cinema. Wasn't it promised to be a science fiction comedy movie?

Why does it look like it's from a suspense crime film? And why does the heroine fall apart as soon as she appears?

Then came the first laugh point of the whole play, when Xiao Yang, as a private detective, told Gao Yuanyuan about Deng Chao’s one-day itinerary.

"Haha..." When they saw Deng Chao using dumbbells to do a hip bridge, the male compatriots in the cinema burst out laughing in unison.

Then I saw girls appearing one after another. Deng Chao couldn't help but feel envious when he was either 'doing' or 'flirting' all day long.

Finally, I saw Deng Chao drinking gasoline carefully, and then Gao Yuanyuan’s shocked eyes.

The whole cinema suddenly burst into laughter, and Zhu Zhu also laughed forward and backward.

At the same time, the first batch of feedback after watching the movie was also released under the movie's promotional video.

"Thank you for the invitation! I just came out of the cinema (with movie ticket stub attached). As a comedy movie, it is still worth watching. The jokes in it are very innovative."

"Isn't Xiao Yang too miserable (dog head)? Electric shock, critical attack, buried alive..."

"I bought a ticket because I was bored and had nothing to do. I can only say that we laughed a lot together during the movie."

"There are still a lot of unreasonable things in the plot, such as why Xiao Yang didn't die so many times?"

Generally speaking, the feedback online is mostly positive, and a virtuous circle attracts more viewers to the cinema.

The daily box office on the second day was 20 million more than the first day, but the third day dropped slightly because it was not a weekend.

However, as the praise on the Internet fermented later, the box office increased step by step.

Then until the 28th, the weekly box office of the entire movie reached 800 million.

After Journey to the West: Conquering Monsters, Kung Fu Yoga, and Havoc in Tianzhu were released, the box office and film schedule of Su Mingze's movies suddenly dropped a lot.

However, things soon ushered in a turning point, that is, viewers who watched these movies found that the quality of these movies was not as good as expected.


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