Looking at the companies in the domestic and foreign markets, there are many excellent examples of life span of more than a hundred years.

Stora Paper and Chemical Company was founded in the 13th century.

The Sumitomo Group in Japan has a glorious history of more than 100 years.

DuPont in the United States is nearly 200 years old.

Pier Kington of England has been leading the way for 171 years.

Tongrentang, a century-old store in our country, is still full of vitality.

But for most modern enterprises, their lifespan is quite short.

This short-term situation is not the patent of Chinese enterprises, and foreign countries also have such concerns.

About 62% of enterprises in the United States have a lifespan of no more than 5 years, and only 2% of enterprises can survive for 50 years; the average lifespan of small and medium-sized enterprises is less than 7 years, the average lifespan of large enterprises is less than 40 years, and the average lifespan of general multinational companies is 10-12 years.

However, the number of long-lived enterprises is very amazing in island countries.

There are nearly 22,000 century-old enterprises in the island state, while there are only more than 10 in my country?

In ancient my country, it emphasized agriculture and suppressed commerce. Until modern times, some provinces also took reading as their main way out and did not pay attention to the development of the industrial and commercial path.

In many families, unless the children really cannot read and have no choice, they will enter social development in advance.

Too many elites were kidnapped on the road of imperial examinations and examinations, and did not take the path of entrepreneurship.

This may be an important reason why my country has fewer enterprises in a century.

In addition, in modern times, my country has been in constant wars, and the damage to industry and commerce has been particularly serious, so it is not surprising that faults have occurred.

When Yang Fei was at Harvard Business School, he consulted many mentors about the longevity of the company.

However, this is a social proposition that cannot be answered by any tutor.

Yang Fei found relevant information and studied the history of enterprises in the island country.

He found that there are many secrets for longevity of island enterprises, but most companies have two common features, namely integrity and not listing.

There are also many century-old companies listed, but more old companies choose not to go public.

Yang Fei had a heated discussion with the bosses in the group.

Finally, everyone agreed that the following points are worth learning and alerting.

First of all, enterprises must change with changes in the environment, and must be very sensitive and keen, that is, they can quickly adapt to changes in the entire environment.

Secondly, the entire enterprise must have a high sense of cohesion and identity

Thirdly, the company's financial strategy should be relatively conservative. Not only does the company not have enough credit in the early stage of entrepreneurship, but more importantly, it will not expand blindly after the company matures, because expansion is likely to become a fatal turning point and fuse for the company's future bankruptcy. Conservative financial strategy is the primary condition for the growth and maturity of a company.

Finally, we must have a high degree of tolerance, that is, the relationship between the president and employees of the company must be very inclusive.

These are the experiences accumulated by everyone in business operations.

The meeting lasted for more than an hour, and it was almost one o'clock in the morning.

Yang Fei looked at the watch and said, "I will focus on one thing. If a company wants to last for a long time, it is inseparable from craftsmanship. What is craftsmanship? The craftsmanship I understand is to consume a lot of time, energy and money to create utensils with ultimate craftsmanship. We run factories and produce products. After all, we are craftsmen. Therefore, craftsmanship is an indispensable spirit for our corporate managers!"

"Our Beauty Group has gone through the first five years. Today, we are discussing the secret of longevity of the enterprise here. Five years later, I hope that we can still sit here and continue to discuss this issue. A truly open-minded elderly person does not dare to talk about lifespan. Only by discussing and facing the length of life can we make the rest of our lives live more exciting."

"It's getting late, but our meeting is not over yet." Yang Fei said, "Everyone has a cup of coffee first and we'll continue to discuss."

The problem of longevity of an enterprise must ultimately be implemented in all aspects of operation and management, and the purpose is also for the development of the enterprise.

After everyone had a drink of coffee, Yang Fei took advantage of the good spirits of everyone and proposed a new proposition.

"We have discussed before that companies cannot expand blindly, but they cannot expand. Especially our Meili Group, after five years of development, has grown into the number one major daily chemical company in China. However, we cannot be satisfied with this achievement. Our goal is to become the world's number one."

This is the first time that Yang Fei has publicly proposed such a great goal!

Before Yang Fei went abroad, he only focused on developing the company and did not set a big goal of the world's number one.

Now, Yang Fei has come up with it!

This shows that Yang Fei intends to move towards the world's market.

"A long time ago, I told Su Tong that the game is called greedy snake. What is greedy snake? In one scene, there are many snakes. Each player controls one of them. Only by constantly devouring and devouring can you strengthen yourself, eat food, and swallow other similar species. Finally, in the whole scene, there are only a few huge snakes left. They are careful, looking for opportunities to swallow each other, but they will not take action rashly."

"Our business operation is a game of greedy snakes. Five years ago, Meili Daily Chemical Factory only owned a factory in Taohua Village. Later, it ate Nanhua Factory, Vitality Factory, China Toothpaste Factory, Shanghai State-owned Factory, and has achieved today's results step by step."

"We cannot satisfy our existing achievements, and we cannot stop moving forward. When we stop eating, others will surpass us!"

"So, we have to continue to swallow it! Next, the task I give you is to swallow it! Laundry detergent, shampoo, toothpaste, skin care products, cosmetics, and in each subcategory, any company worthy of acquisition can be discussed!"

Yang Fei's tone gradually became serious and solemn: "I set a goal. Next year, we will acquire ten companies, and our beautiful group family will add ten brands! As for how to operate and which brands to acquire, this is your business. I will only look at the results!"

In addition to the development of the domestic market, Yang Fei also achieved expansion of the international market.

However, all those attending the meeting today were the management of domestic brands, so Yang Fei did not discuss international expansion in depth.

After the meeting, it was already 2:30 in the morning.

Yang Fei did not go home to sleep, but returned to his residence with Su Tong.

Su Tong was tired for a day today and wanted to have a good time with Yang Fei, but when Yang Fei finished taking a shower, she saw her lying on the bed and was already asleep.

Yang Fei pulled the quilt with regret and helped her cover it.

At this time, Su Tong's cell phone suddenly rang.

Yang Fei picked up his phone and was about to press it when he saw that Su Yingying was the caller ID, so he pressed the answer button.

"Sister Su Tong, something big happened in the village. Can you come back?"

"Yingying, what happened?"

"Ah?" Su Yingying was shocked. She immediately heard that this was Yang Fei's voice and quickly shouted, "Hello, boss."

She realized that it was so late that Su Tong's cell phone was in Yang Fei's hands, and there was only one explanation, that was, they slept together overnight.

"Hmm? What happened?" Yang Fei asked in a deep voice.

It's so late, if nothing was particularly serious, Su Yingying wouldn't call Su Tong.
Chapter completed!