Seeing his brother who likes to pretend to be mature and nagging, Li Xiaoguan was happy to be humiliated.

Wang Er was not angry. Li Xiaoguan dared to reveal his "family" situation, which showed that she had regarded herself as her real sister. Fortunately, her parents returned to their hometown and gave the two time to spend together, otherwise they would not have merged so quickly.

"Wan'er, but in the first half of this year, I really can't go to school."

This Wan'er understands that her family still owes 80,000 yuan in debt and wants to change to a big house, so her brother has to work hard to write a book and earn royalties.

"elder brother……"

"Do your homework, don't be as good as mine who is not doing his job."

"I won't."

"Haha, then we'll see." Wang Er said happily.

The water province's test is the same, with 100 points each in Chinese, mathematics, and English, but some provinces can also take ideology, morality, natural science, geography, and history. These are subjects that require a lot of time to memorize, which is not conducive to Wang Er.

Mathematics, as long as it is not a stubborn question, it is okay to have a full score.

If you want to buy a skill, you should be fine.

Chinese is a bit difficult to deal with, but it is just a subject, and the foundation laid by elementary school student Wang Er is really not good. If you buy another dictionary or dictionary, I believe you can get a high score. Don’t look at Guan’er now very confident, then if you compare, Guan’er will lose a lot.

The next Sunday, three guests came to the family, including old acquaintances, Wang Jimin, Ji Zhenru and Li Changhua.

"Wan'er, call Uncle Wang, Uncle Ji, Uncle Li."

Wan'er shouted three times.

"Wang Ping'an, she is..."

"In the past, my parents had just come to Xu City. In that winter, they saw an abandoned baby on the roadside. However, my father was in a bad business at that time, so he had to hand her over to the welfare home. She was Guan'er," Wang Er touched Li Guan'er's head.

Wan'er had known about this history, so there was no need to hide it.

"Later, Wan'er grew up and was well-behaved and sensible. My parents always wanted a daughter, but the family was not in good condition before, so I was embarrassed to speak. It was not until this year that I earned some royalties and the conditions were slightly better that the dean's grandfather sent her to my house."

Wang Jimin said: "It is better to have a sister, so the family will be more lively."

Wang Laoshi and his wife adopted Wan'er not for the sake of liveliness. One is fate, the other is fate, the second is Wan'er's obedience, which gives them a favor, and the third is the guilt towards Wang Er's sister. The old dean also knows that this is not a bad thing. Besides, in this world, except for some people with abnormal psychological conditions, where does it come from hatred for no reason and love for no reason? Hate requires a fate, and love also requires a fate.

Wang Er poured tea for the three of them, and then asked: "Uncle Wang, Uncle Ji, Uncle Li, why did you come to my house again today?"

Last year, it was wrong. It was the first month of the Gregorian calendar, and four people came to the publishing house and the magazine.

That was the first time to sign a contract, and it was related to your own age.

There were three people coming today, which was a bit wrong. Besides, all three of them were not ordinary editors, all of them were leaders, especially Wang Jimin, who was the president of the magazines of the two magazines.

Li Changhua asked: "Wang Ping'an, do you know the cost of a book?"

"I know, the author's remuneration, printing costs, and the concessions of dealers and retailers, and of course, the publisher itself has to pay some costs."

"More than just!"

"Am I wrong?" Wang Er immediately opened his chat record with Cheng Tianpeng, don't deceive me at my age, Cheng Tianpeng is the top writer.

"Oh, he thought you were young, and some of them didn't say it."

If you don’t explain, what if Wang Er keeps asking for more royalties or increases royalties in the future?

Li Changhua patiently explained to Wang Er the specific cost of a book.

First of all, there is the cost of the manuscript fee, and some Wang Er also knows it. Some people pay for their own money to publish books, which is what makes them famous. Some people buy out, how much is the money given by a thousand words. The rest is the royalty, the worst is not even 5%, and the second is 5-8%. There are also many such quantities, and there are 8-10%, and the same quantity is also quite large, 10-12%, which means that the royalty that Wang Er takes now is already the royalty of the best-selling writers. There are more than 12%, and some people have obtained it, but the quantity is very small, and only the top best-selling writers can get this royalty.

On the actual average, it is not what Cheng Tianpeng said, but 7-8%.

Wang Er knows almost everything, but Li Changhua didn't say much, he is talking about the following costs.

The cost of layout is not what Wang Er thought, so he will print it directly after entering the electronic version.

Generally, publishers and booksellers also have their own typesetting tools, but the number is not large. Therefore, most of them need to find professional typesetting companies to type or publish films before publishing. Although they spend a little more money, the typesetting effect will be better.

This process includes the size of the font, the size and position of the illustration, the proofreading of typos, etc. Even if there are not many typos in the book written by Wang Er, it will also undergo a three-review and three-proof system, and some even have to produce five-proofs.

The second is binding design. Ordinary books only need to design the cover, back cover, title page, interior layout and spine, but Wang Er’s books will have many illustrations. Of course, the publishing house gave the illustration money and did not need to ask someone to design illustrations, but it increased the difficulty of layout.

If not, ask someone to draw illustrations. One illustration costs at least a few hundred yuan or a few thousand yuan at most. But not only illustrations, because there are color pictures, you must ask a color printing company to produce the film, and you also need to ask someone to design UV, hot color film and other processes on the cover.

These all require a lot of money. Why do best-selling writers get more royalties? This is also related to this, because the more books you sell, the less the cost you share, and the same is true for printing.

Cheng Tianpeng said that printing costs account for 23 to 25% of a book, and the statement is a bit rough.

The cover of a book is usually coated paper or special paper, while the text paper mainly includes offset paper, lightweight paper, writing paper, etc. The papers are different, and the costs are different. There are also many details such as plate making, plate preparation fee, ink, loss, and labor, which are very complicated. Generally, the editors of the publishing house cannot figure it out, so they adopt a rough approach, with the sample and film, and each printing manufacturer discusses which one gives the cheapest price to which one prints.

So after a book is released, the publisher is often from Jilin Province, the publisher may be from the commercial capital, and the printer may still be from the late payment.

Of course, the larger the number of distribution, the cheaper the printing cost will be.

For example, the number of books Wang Er’s distribution is OK, but the printing quality is more particular. If both phases are evenly distributed, the printing cost is about 23%. If the number of books is larger and the printing quality is slightly worse, it can be compressed to below 20%.

Some color versions have small releases and require exquisite printing, and their cost can often reach 30%. Others have few illustrations and large distribution volumes, and the cost is often only 15%.

The number Cheng Tianpeng mentioned is roughly the printing cost of his books and does not represent all books.

There are some tricks here. Some booksellers do not require printers to issue invoices, and now check out the bill, which will be cheaper.

There are also all the employees of the publishing house, such as salary, benefits, insurance, etc., all come from the income from selling books, so they have to be distributed to the cost of the book, but this cost is not very easy to calculate.

Tax, in the past, only value-added tax reached 13%. This tax is not calculated by ordinary people, but the taxes combined are equivalent to 6-7% of a book's cost. Later, the country introduced some assistance policies, and the tax was slightly lighter, but it also accounted for about 4% of a book's cost.

Warehousing and transportation, as well as complex costs such as rent, water, and electricity.

Sample books, broken books, unsold books, and books that cannot be sold in the bookstore’s debts, are distributed to each book, which is equivalent to an increase of 5% of the cost.

Discounts for dealers and retail distributors are generally divided into two types. One is that books supported by the state are directly sent to the Xinhua Bookstore main store in each province and then distributed.

There is another type of ordinary books, which are handed over by the publisher to dealers in various places, also known as wholesale dealers, and then go down to bookstores and supermarkets in various places.

This discount is not what Cheng Tianpeng said 45% to 50%. His books are about 45%, but some books can be discounted to 60%.

Marketing cost, that is, promotional expenses. Inventory cost, no matter how good the book is, there will be returns and inventory, and some of the inventory rates can reach 15-20%. What should I do in this case? I have to sell it at a high discount at a large price, such as 50% off books in some bookstores and 30% off books on some websites. Even so, I am still lucky to be able to sell it. Most of them have discounted so much and still cannot be sold. If the inventory rate is high, the publishing society will suffer a lot.

In short, in this industrial chain, no group is easy to live.

Readers complain about the high price of books, bookstores complain about the high rent, dealers and publishers worry that the books cannot be sold in their hands, and publishers use bestsellers to support other books. If they don’t come across several bestsellers a year, they will not even be able to pay their wages.

Therefore, Young Literature and Art Publishing House negotiated a contract with Wang Er and attached great importance to it.

So what about the Western background? People just borrowed this background and did not praise Western countries and religions, so readers will not be disgusted.

Then it depends on the quality of the book and whether the author is proficient.

In this case, the publisher also wanted Wang Ergen to become popular and to praise Wang Er, and he would make some sacrifices in all aspects.

For example, when the quality of the book keeps up, the cost of all aspects will inevitably increase.

The concessions to publishers, dealers and retailers are not what Cheng Tianpeng said, but as high as 53%. Wang Er's books are sold well and are also considered bestsellers. As a bestseller, such concessions are generally incredible. Why is it that these merchants have the motivation to sell.

For example, what Wang Er saw in a bookstore was that his books were placed in a prominent position, which was not only a channel relationship between publishers, but mainly selling Wang Er’s books, which made money!

There are also various publicity expenses, such as small soft articles in some newspapers, the praises of the navy on some websites, and many large posters, which all require a lot of cost. But these are worth it. Although the profit is not high at the moment, as long as Wang Er is pushed to the position of a top fairy tale writer, any investment can be recovered at that time.

Wang Er finally understood: "Uncle Li, Uncle Wang, Uncle Ji, I just asked the book "Little Prince" to increase the royalties by one point. Isn't it too much, right?"

If it was just this book and the number of words in the book was not too large, even if it was a loss, the two units would not care.

The key is that as long as you start, you will gradually become accustomed to it in the future.

Moreover, China is so big, how many magazines and publishing houses are there? These units are not prying... It would be strange! Wang Er was gradually made famous by the two units. Wang Er himself was dissatisfied with the income from the manuscript fee. This situation is the easiest way for other units to pry away.

At that time, the two units were truly in tears.
Chapter completed!