Northland Pharmaceutical used money to create a classic lesson plan: You can’t play with money, you can’t play with strength, and even play with market networks, there is still a far-reaching gap.

It is popular all over the world with its anti-alcohol medicine, and its sales network has laid the world, which means that the starting line is completely unequal. Similar products are still struggling in China, and it can easily push the products to the world!

Because this time, Vida's launch was quite smooth due to the full consideration of the regulations of various countries. In the United States, it is a dietary supplement and can be placed on supermarket containers. It will no longer be considered a drug like the previous hangover.

For dietary supplements, the FDA will not review them, but will only recount the adverse effects that occur later. Therefore, consumers in North America have the same convenient way to buy them.

In the European market, it is also more of a beverage product that can be placed in Walmart or small supermarkets, but it must be marked with age restrictions in certain countries.

Some countries with stricter protection of children will impose restrictions on such beverages under the age of 16. However, this does not hinder the main consumer groups of beverages.

Facing people who love fitness, users who devote themselves to learning in the workplace, or groups who need to maintain a mental state... these are the main forces.

The company is even confident that it will replace part of the coffee user market.

Coffee has a good refreshing effect, but drinking too much will be bad for your health after drinking it for a long time. Vida, which has a more mild negative impact on this aspect, will definitely have this ability.

Why can the advertising budget reach 5 billion, and even don’t mind the unit being the “dollar”? The company wants to win the global market!

Vida is preparing to compete with Magic Claws in North America and in Europe, and also with Red Bull. According to the local preliminary sales results, the situation is the same as in China and is very popular among consumers!

Under the bombardment of crazy advertising, it only took two months for foreign beverages to sell from 0 to 100 million! The consumption capacity of developed countries is stronger, and some families buy them in the box.

But what is replaced is the competitors' market. Whether it is functional beverages or carbonated beverages, users will naturally give up on the other one if they choose one.

Among the beverage products placed together in large supermarkets, Vida has always had the lowest inventory, not because of insufficient supply, but because consumers have a good impression of this new brand!

Consumers like to try it. After trying it, it feels that the effect is OK. If you drink something else, it will be less meaningful. It may also be a psychological effect. Anyway, there are many people who are willing to try it for the second time, and then it becomes popular!

Even Yang Ming did not expect that the customer group that felt it would take a year or even more time to cultivate exceeded expectations in just a few months!

But it is reasonable to think about it carefully. It is one thing to have an effect, and it is the second thing to have a communication effect. When the two are combined, they will have the nature of an internet celebrity. In this Internet era, it is easy to spread!

...

While this series of operations is carried out, the export cargo ship full of beverages will start from the Donghai International Port and export to the European and North American markets.

The leaders of this province even held an event on the day of their departure. Although no one likes to watch it, the media hopes to record it as another "international influence brand" promoted by the province.

Yang Ming did not attend this event because after spending the Spring Festival at home, he ran to his parents-in-law's house and then flew directly to the United States to discuss other things.

But it did not reduce the popularity of provincial officials. The good things he brought were increasing day by day. The pharmaceutical industry was a huge achievement and contributed a lot of tax revenue; car manufacturing made the country focus on the whole process; the central government also frequently sent people to support it in the field of education.

Now another energy drink has emerged. It has been pushed to the world in a short period of time by spending money! With so many brilliant achievements gathered together, Boss Yang is now willing to support him.

Yang Ming did not come, but his wife came forward. As the president who controls Oriental Group, Li Wei's appearance frequency has been increasing, and they are all concentrated in areas of major influence.

The last time was at the successful ceremony of Oriental Bank's acquisition of the South Bank, she attended as a director and shareholder representative, fulfilling her dream personally and merging the two banks into a stronger financial group.

Taking advantage of this trend, Oriental Group is no longer something that ordinary people can covet casually. Its growth rate is too fast, and before the outside world can react, it has become a giant in the industry.

Li Wei's Hong Kong business identity, or other plans that have not been disclosed, are all putting it in powerful armor for various open or secret competitions!

...

Yang Ming, who is in the United States, is no exception.

He came after the New Year, and there were good and bad things in investment, work, and the US government was shut down for a while at the beginning of the year, which delayed some things. Then, there were some things that didn't really like last year.

The United States instructed Canada to detain executives of domestic companies, which was also a quarrel. It was obvious to everyone that it was 100% political targeting! This made Yang Ming a little doubt about the US investment environment.

Fortunately, I didn't decide to engage in the military industry in the United States at the beginning. Otherwise, according to the current political rhythm of the United States, I might have gotten into trouble.

Taking into account the nature of the United States in the past, there were once Chinese capitals who wanted to acquire their breeding pig industry, but they were rejected by CFIUS. The reason for this institution's existence can only be national security.

After he thought about the examples of the acquisition of breeding pigs that affected national security, he always felt that the United States, under the leadership of the unpredictable, would be devoted to making trouble and targeting Chinese capital, and it was necessary for him to discuss the inversion with his partners.

Most of the inversion of enterprises are manifested as the business location remains unchanged, but the ontology is transferred, such as Pfizer's dream of going to Europe, and there are other examples where tax inversion has also been successfully achieved.

Since people led by the US president are so vigilant about Chinese capital, it is necessary for Yang Ming to show his presence in the general environment and see how the local attitude towards him staying or leaving!

Yang Ming's consideration of withdrawing investment or canceling subsequent cooperation was spread!

It immediately caused a considerable response because the tax calculation scope it changed, the number of local employment cannot be supplemented, or the technology is far away from the United States... it can be considered serious.

With the help of his partner Krugman's family, the California government attaches great importance to it. The governor hopes to meet Yang Ming and discuss investment issues in pharmaceutical technology with him.

Daniel revealed: "The state government is very much hoping that you can stay. The governor said he doesn't have to care about his unspeakable opinions. As long as he is here, they will be your backing!"

"oh?"

Yang Ming was a little surprised. The governor wanted to come forward for him under this situation? However, in the US system, the governor is indeed not under the control of the president and does his own things. The governor of Texas is openly calling on Texas to break away from the United States... If we consider it from the perspective of local voters and chaebol interests, it is indeed worth letting the representatives of politicians (governors) come out and go with the president.

Things are interesting!
Chapter completed!