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Chapter 482 : 'The Legend of Zhen Huan' makes a lot of money, and the orange video is online!

After many discussions, the capital behind Cao Jun and Zhou Xingchi finally reached an agreement and signed a cooperation agreement.

This is not only a cooperation between Cao Jun and Stephen Chow, but also a cooperation between Cao Jun's Century Film and Television Company, Xinghui Company, Huayi Brothers, China Film Group and other companies.

Cao Jun will not only receive a salary of 10 million yuan for participating in the movie "Journey to the West: Conquering the Demons", but Century Film and Television will also receive a 9% investment share in the film.

The current box office accounting practice for Chinese movies is: in addition to 5% of the national film development special fund and 3.3% business tax, about 57% of the remaining box office income goes to theater lines and theaters, and 43% goes to the producers.

In other words, if the movie "Journey to the West: Conquering the Demons" reaches a box office of 1 billion, the film's producers and investors will be able to get at least about 430 million yuan from it.

Since Cao Jun's Century Film and Television Company accounts for 9% of the investment share of "Journey to the West: Conquering the Demons", it will also take away about 38 million in box office dividends from the 430 million.

However, for today's Cao Jun, 38 million is not a big amount. What he wants is fairness and equal status with Zhou Xingchi.

Because of Cao Jun's identity, he is not only a singer, not only an actor, but also the boss, producer and director of a film and television company. He is also one of the capitals of the entertainment industry.

Many big names in the film and television industry, including Han Sanping and Huang Zhongjun, have deep friendships with Cao Jun and have a deep cooperative relationship.

Moreover, in the past two years, the cooperation between Cao Jun, Huayi and China Film Group has never stopped, and it has also helped them make a lot of money.

Therefore, Cao Jun has the strength and qualifications to join the camp that invests in the movie "Journey to the West: Conquering the Demons".

It's quiet at night.

Tianjing.

The crew of "The Legend of Zhen Huan" stayed at the hotel.

Because he was rejected by Sun Li, Cao Jun felt a little depressed and smoked alone in the room.

Before he finished smoking a cigarette, Cao Jun received a call from Sun Qian.

Sun Qian on the other end of the phone asked sadly: "Brother Jun, why don't you come to me? Do you not like me anymore?"

Except for his girlfriend, Cao Jun usually doesn't flirt with others on the phone. Even if it's his girlfriend, Cao Jun doesn't often talk to them on the phone, saying such flirtatious things, for fear of someone plotting against him.

Thinking of this, Cao Jun said angrily and funny: "Xiao Qian, what are you talking about? They are all brothers and sisters. It doesn't matter whether you like them or not."

Sun Qian didn't know what Cao Jun meant by this, and then asked: "Then can I go over and find you? I haven't seen you for a long time. I miss you very much."

Cao Jun said readily: "Okay, you are welcome to come over for tea."

Although Cao Jun was talking about drinking tea on the surface, Sun Qian quickly understood the meaning of Cao Jun's words and nodded with a smile: "Okay, Brother Jun, I'll pack up and be there right away."

After talking to Sun Qian on the phone, Cao Jun shook his head with a wry smile, then lit a cigarette and waited for Sun Qian's arrival.

Cao Jun knew very well that on this dark and windy night, he and Sun Qian would definitely have one or even multiple fierce battles.

In fact, Cao Jun still wanted to meet Sun Li more, because he really liked Sun Li more than Sun Qian.

Moreover, it is difficult for Cao Jun to see Sun Li, but it is easy to see Sun Qian. Sun Qian will take the initiative to find him without him having to take the initiative.

In addition to Sun Qian, many friends of the opposite sex, including Tang Yixin, Lan Yingying, Huo Siyan, etc., would take the initiative to contact Cao Jun and tell them something, and Cao Jun was used to it.

the next day.

The main creative staff of "The Legend of Zhen Huan in the Harem" went to Anhui Province again to promote the drama "The Legend of Zhen Huan in the Harem" for Anhui TV.

As the TV series "The Legend of Zhen Huan in the Harem" was aired on Tianjing TV and Anhui TV, news about the "sky-high" purchase of the show also spread like wildfire.

Some media said that "The Legend of Zhen Huan" was sold to a single TV station for a price of 950,000 per episode. The two TV stations added up to 1.9 million per episode. The first-round broadcast price has reached as much as 140 million, setting a "sky-high price."

Back in 2009, the TV series "My Leader, My Team" cost one million yuan per episode and sold more than one million yuan per episode, setting a new high in the industry. This triggered a drama purchase and ratings war that continues to this day, and also made

The price of TV drama copyrights continues to rise.

At that time, the four major TV stations that had the premiere of "My Leader, My Team" each purchased the show for 250,000 yuan per episode, which already amazed the industry.

Since then, the price of single episode copyrights of TV series has been rising. By the time the new version of "Three Kingdoms" directed by Gao Xixi was broadcast the year before last, the four first-broadcast satellite TV stations each purchased the show for 450,000 per episode, which together created a per-episode selling price of

An all-time high of 1.8 million.

However, no one expected that the Qing palace drama "The Legend of Zhen Huan", adapted from Liu Lianzi's original work, produced by Cao Jun, directed by Zheng Xiaolong, starring Sun Li, Cheng Jianbin, Cao Jun, Cai Shaofen and others, would still set a new record for the new version of "Three Kingdoms"

, Anhui TV and Tianjing TV each paid a price of more than 70 million yuan to win the first-round broadcast rights of the drama.

It is worth noting that "The Legend of Zhen Huan" has been broadcast on terrestrial channels in some areas before, and many viewers have already previewed it. This time, the two satellite TV stations are still willing to pay a high price to buy it, which seems to be burning the boat.

At the same time, Cao Jun's Chengzi Video purchased the exclusive broadcast rights for the video website of "The Legend of Zhen Huan" for 20 million yuan. Adding the purchase prices of two satellite TV stations and the purchase prices of the previous eight terrestrial channels, roughly calculated "The Legend of Zhen Huan"

The copyright price of each episode of "The Legend" is at least close to 3 million.

In other words, the 76-episode TV series "The Legend of Zhen Huan" has sold a total of 230 million yuan so far. Cao Jun earned about 170 million yuan from this drama.

Of course, for Cao Jun, in addition to making money, he also attaches great importance to the development of Orange Video.

Therefore, before the drama "The Legend of Zhen Huan" was aired, Cao Jun took advantage of the situation and launched Orange Video.

In addition to the online broadcast of the drama "The Legend of Zhen Huan", Chengzi Video has also won the exclusive rights to broadcast the two movies "Journey to Thailand" and "33 Days of Love" on the website.

Therefore, Orange Video received great attention as soon as it was launched. On the third day after it was launched, it gained 5 million registered users. In less than ten days, the number of registered users of Orange Video reached 10 million.

In addition to movies and TV series produced by Century Film and Television, Cao Jun has also reached relevant cooperation with film and television companies such as Sugarman Film and Television, Huayi Brothers.

Although compared with video websites such as Youku and Tencent, there are many fewer movies and TV series on Orange Video, but TV series such as "The Legend of Zhen Huan in the Harem", "Embarrassed in Thailand", and "33 Days of Love" are also available for

Orange Video has attracted a group of loyal and valued users.

In order to be the first to broadcast "The Legend of Zhen Huan", Tianjing Satellite TV even proposed the concept of "zero interruption" advertising to seize the viewing market.

Is it cost-effective to purchase "The Legend of Zhen Huan" at a high price and remove the advertisements before it is broadcast? Is it cost-effective for satellite TV to premiere the show?

The reporter called the satellite TV and website staff respectively, and they both said that although they purchased it at a high price, with the support of advertisers, the cooperation of the landing activities, and the high attention of the audience, the sky-high price of "Zhen Huan" is definitely worth the money.

Sure enough, after "The Legend of Zhen Huan" was co-premiered on Anhui TV, Tianjing TV and Orange Video, this 76-episode palace drama sparked a new hot spot in the TV drama market in the spring of 2012.
Chapter completed!
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