During Tianjing Satellite TV's broadcast of "The Legend of Zhen Huan", the ground activities were one after another. Every week after the broadcast, there were 5 ground activities.

These include watching "The Legend of Zhen Huan" every day, participating in text message interaction, and having the opportunity to win a pearl necklace, IPAD2, etc.

Tianjing TV has spent so much money to promote "The Legend of Zhen Huan", and it has also become a benchmark for TV dramas broadcast by domestic TV stations.

Tianjing Satellite TV also opened up the news broadcast period and started the live broadcast of the red carpet show at 18:45. Then, in the last two episodes of "The Legend of Zhen Huan" starting at 19:30, the audience saw

Live broadcast of the situation.

Sun Li also took to the streets to present prizes to the lucky viewers of Tianjing Satellite TV. This was her third "zero-distance" contact with the audience during the broadcast of "The Legend of Zhen Huan".

Of course, Anhui TV is not far behind. In order to cooperate with the broadcast of "The Legend of Zhen Huan", Anhui TV combined the plot to create a "Zhen Huan Kite Festival", inviting audiences from Hefei, Jinling and other places to fly kites together, which is very interesting

Novelty.

This time, the popularity of "The Legend of Zhen Huan" has heated up the channel, and the brand effect has also been shown. It may not be possible to estimate at the moment how much direct economic benefits it can bring.

If this momentum can continue to be maintained, the effect throughout the year may be very good, because "The Art of Mind" that will be aired later can also maintain its hot momentum. If there are two more popular dramas in the second half of the year, then the advertising value of the TV station next year

, which can be greatly improved.

And Mango TV relied on last year's "Palace", "Step by Step" and "The Temptation of Going Home" to double the advertising price of Golden Eagle Private Theater. This year's "Golden Eagle Private Theater" includes "

The amount of advertising tenders such as "Title Title", "Post-Patch Advertising Package", and "Golden Eagle Theater Partner" exceeded 1.4 billion yuan.

With the popularity of "The Legend of Zhen Huan", the outside world has once again recognized the production of Century Pictures, and the popularity of many actors has also surged, and their net worth has doubled.

When Sun Li first took over the filming of "The Legend of Zhen Huan", she was paid 100,000 yuan per episode for a first-line TV actress, making her a cost-effective actor.

And "The Legend of Zhen Huan" is very popular, Sun Li's salary will definitely increase significantly, and it is conservatively estimated to be more than 300,000 per episode.

Some young actors in the play, such as Dr. Wen Zhang Xiaolong, Concubine Hua Jiang Xin, An Lingrong, Tao Xinran, Cao Guiren Chen Sisi and Jin Xi Sun Qian, etc., gradually became known to the audience through various activities and appearances on various occasions.

The popularity has also skyrocketed.

At an event that Cao Jun did not attend, Zhang Xiaolong, who played the role of Dr. Wen, became the actor with the most fans. When he appeared at the event, fans screamed non-stop, and their craziness was no less than that of popular idol actors.

Regarding this, Zhang Xiaolong also expressed emotion, "It was very embarrassing when "The Legend of Zhen Huan" first aired because no one else knew who I was."

But later on, more and more viewers remembered this infatuated Doctor Wen, especially female fans.

Zhang Xiaolong said with a smile: "I have met a particularly crazy female fan, who rushed towards me and hugged me as soon as I entered the door."

Seeing that Zhang Xiaolong is so popular, Tianjing Satellite TV also arranged a special program "The Legend of Zhen Huan", hosted by Zhang Xiaolong. Each 10-minute episode will appear after the daily broadcast of "The Legend of Zhen Huan" to explain to the audience.

Harem etiquette, historical knowledge and many mysteries in "The Legend of Zhen Huan in the Harem".

AH Satellite TV also arranged activities related to "The Best 'Zhen' Women" to coordinate with the plot advancement of "The Legend of Zhen Huan", commenting on and selecting various "Zhen" women in the drama.

Generally speaking, the audience's eyes are sharp. Compared with other costume palace dramas with mediocre productions and bloody stories, "The Legend of Zhen Huan" has received almost every single episode clicks after it was aired on Orange Video's exclusive video.

have exceeded 5 million and continue to rise.

The number of registered users of Orange Video is also increasing.

Because it had just launched, the number of users was still relatively small, and there were not many movies and TV series on Orange Video. Cao Jun felt that the time was not yet ripe, so he did not launch corresponding membership services.

However, Orange Video, like other video websites, mainly relies on advertising to make money. Viewers who follow dramas on Orange Video website also have to watch a 60-second advertisement before they can watch the video content.

February 25, morning.

Cao Jun spent more than 70 million yuan to buy Song Yi a single-family villa in the Jiuzhang Villa District in Chaoyang, Beijing.

Jiuzhang Villa is surrounded by 400 acres of native forest. The construction types are all single-family villas. All product styles are different from any architectural style currently on the market.

It adopts the building form of 2 in front and 3 in back, with a 2-story building towards the entrance and a 3-story building towards the garden.

After Cao Jun saw it, he felt that he quite liked it and it was not too expensive, so he spent 73 million yuan to buy a villa and gave it to Song Yi.

The moment she got the keys and real estate certificate, Song Yi couldn't believe it. It was all real, just like a dream.

In fact, it is normal for Song Yi to have this reaction. Let alone Song Yi, other female celebrities would have similar reactions.

You must be moved. If anyone gives you a villa worth more than 70 million, you will be moved and excited, and you will find it incredible.

Of course, Cao Jun really liked Song Yi, so he couldn't help but spend a lot of money to buy her this mansion.

However, after Song Yi came to her senses, she felt that she had deserved it and did not dare to accept this generous gift from Cao Jun.

Moreover, Song Yi attaches great importance to her relationship with Cao Jun. She does not want Cao Jun to think that she is a money-worshiping girl. She hopes that her relationship with Cao Jun can be more pure.

Thinking of this, Song Yi hurriedly said: "Brother Jun, this gift is too valuable, I can't ask for it..."

Before Song Yi could finish what he said, Cao Jun interrupted: "Xiao Yi, be obedient. If I ask you to accept it, just accept it. Don't refuse my kindness."

"I don't have any complicated ideas when buying this house for you. I just want to buy you a house. Besides, I like the environment here and I will come and live here often..."

Under Cao Jun's patient guidance, the uneasy Song Yi accepted the villa half-heartedly.

Song Yi said with emotion: "Brother Jun, you are so good to me, I don't even know how to repay you."

Cao Jun said angrily: "I don't need you to repay me. I spend money for the woman I love, and I am happy in my heart."

Hearing Cao Jun's words, Song Yi's nose became sour and tears fell.

Cao Jun was most annoyed by the woman crying, so he said angrily: "Xiaoyi, stop crying, there is nothing to cry about."

Song Yi also knew Cao Jun's character. He nodded and choked with sobs: "I understand, brother Jun. I won't cry anymore. Don't be angry."

Cao Jun smiled bitterly and sighed: "I told you I'm not angry, I just don't like to see you cry."

"Okay, I won't cry anymore, I really won't cry anymore," Song Yi said, reaching out to wipe away her tears.

(End of chapter)


Chapter completed!