This chapter is not finished yet, please click on the next page to continue reading the exciting content! The earliest record of the profession of sports agent in North America was in 1925, when North American Charles Parley worked for the baseball player Granger and the Chicago Bears.

The boss signed a labor contract of US$100,000.

In the following 40 years, although sports agents began to appear in professional boxing, rugby, basketball and other sports, and the number continued to increase, their brokerage activities promoted the development and commercialization of these projects, but the sports of collective sports

Agents did not develop greatly in North America due to the existence of the "reservation clause". Until the late 1960s and early 1970s, most athletes in collective sports still did not have sports agents.

The reservation clause stipulates that the original club has the priority to renew the contract with the player. The player can only transfer to the team after the club gives the consent to leave the team. Players who do not get the consent to leave the team but do not get the contract extension are equivalent to the termination of their career.

Of course, another reason why there are no sports agents is because today's sports athletes are not as profitable as later generations.

Now, the sports agent industry in North America has begun to flourish, and the entire late 1970s is also known as the period of rapid development of the North American sports agent industry.

First of all, it was because in the 1970s, the "reservation clause" was abolished and the new free transfer system gave professional players the right to free transfer and independent negotiation, which provided an institutional guarantee for sports agents to significantly intervene in the field of professional sports.

Secondly, from the 1960s to the 1980s, a number of competitive professional sports leagues emerged in North America. The new leagues competed with the established professional sports leagues. They used high salaries to attract players to join, which to a certain extent promoted the sports industry.

The development of brokers.

Secondly, also from the late 1960s to the early 1970s, the athlete unions of many professional sports leagues gradually transformed from informal and weak organizations into increasingly powerful labor organizations that represented the collective interests of athletes and had labor negotiation capabilities.

.

The athletes' union gives agents the right to negotiate wages, further enhancing the agent's status.

Secondly, the income of professional players and coaches in North America has begun to increase significantly, and there is a need to find professionals to arrange tax and financial management. The professional knowledge and services of sports agents cater to this demand.

Finally, with the expansion and commercialization of professional sports television broadcasts and the improvement of entertainment value, various business opportunities are also coming one after another. Professional leagues and athletes have sources of off-field income, which makes sports organizations, athletes and coaches must

Hire a broker to develop and represent business activities to maximize your own value.

But at this stage, competitive athletes are still a not very popular industry in the sports world. These athletes do not want to share part of the money they earned with their youth with this person.

Chu Huan nodded slightly and said, "Absolutely, but they only have the right to contact the middlemen and have no agency. They are also told not to ask for benefits from those athletes, otherwise, the company will not be able to keep them!"

If you want to be a sports agent, you need to get certification. Chu Huan doesn't think that those at Nike have sports agent certificates, so they can't do many things, otherwise they will be targeted by the agents association, and there will be no advantage at all.

If you take possession of it, you will be in trouble!

Li Haojun and Taylor Smith nodded.

“In addition, it’s all about brand promotion!”

After clarifying the affairs of the company's management, Chu Huan talked about another important issue in wanting to develop Nike beyond another time and space.

publicity!

At this stage, what is the hottest national movement in North America?

Not basketball, nor traditional North American sports such as baseball, ice hockey, and football, but running.

The Olympic Games held in Munich in 1972 should be the starting point of this exercise craze.

At that time, millions of television viewers watched Votel defeat Soviet athletes Aganov and Frank Schott to win the 800-meter race.

At that time, the foundation work for the running craze had already been completed.

Before that, Kenyon: Dr. Cooper's enlightenment book "Hygiene" first attracted public attention to health.

The book scientifically demonstrates the health benefits of running or walking and has sold millions of copies.

Then James Fix wrote a seminal book, The Complete Book of Running, which sold millions of copies and was a best-seller within a few months.

So throughout the 1970s, the number of people in North America who insisted on walking increased day by day.

In the late 1970s, about 100,000 North Americans insisted on walking, and 10 million people wore sneakers at home or on the street.

Then came the mushrooming of various sports brands and sports shoe stores, which also spawned the emergence of many magazines of this type in North America.

Magazines such as "Runner's World", "Runner" and "Running Times" provide runners with relevant information.

It is precisely because of the current sports environment in North America that Chu Huan next ordered Li Haojun and Taylor Smith to strive to sign contracts with this type of sports athletes.

The most important ones are those who can compete in the Olympic Games in the future.

After discussing the issue of publicity, the remaining issue is the issue of sales.

“The company now not only needs to have its own direct-operated stores, but also needs to open its own flagship stores in major cities in North America, as well as have its own franchise stores in major shopping malls!”

Since the rebirth of this era, Chu Huan has attached great importance to sales channels no matter what industry he is in, and the acquisition of Nike is no exception.

As new sports shoes with waffle-style soles begin to sell out, Nike's sales and influence in North America are increasing day by day, so it is urgent to open its own flagship store and franchise store.

This chapter is not finished yet, please click on the next page to continue reading the exciting content! Li Haojun said, "On this point, I have already had a meeting with Taylor and the company's senior management. Here is the plan we have made. Please ask the chairman

Take a look!"

After finishing speaking, Li Haojun took out a document from his briefcase and prepared to hand it to Chu Huan.

As someone who came from Jiaku, Li Haojun was very aware of Chu Huan's habits, so after coming to North America, Li Haojun had already started to expand Nike's sales channels.

Wu Shuhan took the document from Li Haojun's hand, printed another copy, first handed one copy to Chu Huan, and then handed one copy to David Maxwell.

Chu Huan looked at the document in his hand and showed an expression of approval. He was obviously very satisfied with Li Haojun's plan.

"I have no objection. We can proceed according to your plan. In the end, it is a matter of production. The current production volume of Nike's only Nike shoe factories in New Hampshire and Maine is not enough at all. We need to find more factories for OEMs, and they are

Globally.”

Once the sales problem is solved, the remaining problem is naturally the production problem.

At this stage, Nike only has its own manufacturers in the two states just mentioned. This kind of production scale is definitely not enough for Nike's future scale.

So it is certain to find a foundry.

Chu Huan’s requirement for the foundry at this time is to have it in all parts of the world, so that it can better meet Nike’s global development strategy.

Of course, by the 1980s, Chu Huan would definitely put the largest foundry in his hometown.

Such a huge employment opportunity is a good opportunity for Chu Huan to establish his presence in the country.

In fact, in another time and space, Nike could successfully surpass Adidas and become the largest sports brand in North America not only for the reasons mentioned before.

There is another reason, that is, Adidas' sports brand miscalculated the market growth of sports shoes and sportswear, which led to their insufficient supply of goods for a long period of time.

Although this also happened to Nike, at that time Nike was already producing Nike products in 20 different countries and regions around the world, and these places undertook the production scale of Nike 85.

Now that he knows these problems, Chu Huan naturally wants to avoid them now.

This conversation lasted a day.

When Li Haojun and Taylor Smith left Chu Huan's office, it was already dark.

"David, how do you feel at the end of the day?"

Chu Huan sat across from David Maxwell, while Wu Shuhan went to the refrigerator and took out a bottle of Coke for Chu Huan.

David Maxwell nodded with a smile and said, "You can feel that the company's management is a team full of vigor and enterprising spirit. I am personally very honored to join this company!"

Chu Huan nodded with satisfaction and said, "Your partner will come to New York tomorrow, and I will arrange for you two to meet then!"

David Maxwell had already learned from Chu Huan that although he was the general manager in North American Jiaku, there was a deputy general manager under him, and this deputy general manager came from Xiangjiang Jiaku.

David Maxwell certainly knows what this means.

However, he was not dissatisfied with Chu Huan's arrangement, because David Maxwell understood that trust takes time to develop.

And David Maxwell also believes that it won't take long for him to completely gain Chu Huan's trust.

"OK!"

The next day, the person who took over as the deputy general manager of North America Jiaku came to New York. It was Jiang Zishan, the former leader of the second team of the operations department of Xiangjiang Jiaku!

After Jiang Zishan arrived in New York, he went directly to Chu Huan's residence.

"Chairman, madam!"

After seeing Chu Huan and Cao Yunshang, Jiang Zishan called them respectfully.

Seeing the dusty appearance of Jiangzi Mountain, Chu Huan smiled and said, "How is it? Have you explained everything about Xiangjiang clearly?"

Jiang Zishan nodded and said, "It has been explained clearly!"

"Very good!" Chu Huan nodded with satisfaction, pointed to the documents on the table and said, "Here are some information about North American Jiaku, Black and White Media, Fantasy Comics Club, Qingjin Clothing, and Wolf Smoke Games in North America. You

Get familiar with it as soon as possible!”

Jiang Zishan said, "Chairman, please rest assured that I will definitely get familiar with the business in North America as soon as possible."

Chu Huan smiled and said, "Since you have been asked to come to North America to jointly take charge of the North American Jiaku with David Maxwell, I naturally believe you. You and Wu Xiaoshi both came from Xiangjiang Jiaku, and I will not favor one over the other.

There is a property downstairs where I live, which is your residence in New York.

After you get used to life here, you can bring your family over. Although it's not as big as the one upstairs, it's more than enough to accommodate your family of four!"

Jiang Zishan is married and has two lovely children.

"Thank you, Chairman!" Jiang Zishan said gratefully.

Facing Jiang Zishan's thanks, Chu Huan just nodded, and then said, "You should know that when I transferred you to serve as the deputy general manager of North American Jiaku, I didn't just ask you to do Jiaku's affairs, right?"

Jiang Zishan looked serious and said, "Chairman, don't worry, I'm in North America. Companies in North America can't cause chaos, and we won't allow anyone to do something bad to the company!"

Chu Huan smiled and said, "The people in the North American Jiaku Investigation Department will cooperate with you, but you must always understand your responsibilities in the company!"
Chapter completed!