"This is the contract I drafted. You can take a look at it yourself. If there is no problem. Today I will pledge the stock and deposit the money into your company's account." Muknan did not sleep all night and drafted the contract.
Lin Ping did not expect the progress to be so smooth, so he took over the contract and looked carefully.
"When will I see the episode you have finished?" Muknan asked a little impatiently.
"After your money is received, I will hand over all the belts to you within a week. This contract..." Lin Ping originally wanted to say that I would give this contract to lawyer Liu Dasheng of San Musketeer Law Firm. However, when Lin Ping was about to say this, Ye Wenzhu was remembered in his mind.
However, although Lin Ping thought of Ye Wenzhu, he would not let her decide such an important contract. At most, he would take it back and let her learn after signing it.
Lin Ping and Mu Kennan still found Liu Dacheng, the Three Musketeers, with the contract.
Starting from 9 a.m., the contract will be revised until 5 p.m.. Both people are red in their faces when they argue about almost every clause.
"A 50% stake is absolutely impossible. I must absolutely hold the stake in the company. I will give up 30% to you at most, and I will leave the other 20% to my mother, because my mother has connections and resources in Neon Country, and I will also use her family to help me open up the market." Mukenan said without any concealment.
"I can understand your intentions, but your approach is too traditional. What I need is a way to quickly open the market. If you can't do it, it's better to restrain yourself and not do it so strong. If I'm not wrong, you will definitely want to get the first 100 episodes now and then lobby for the TV station. Sell it at a very low price, even if you don't make a penny. The purpose is to let the other party's TV station help you gain popularity.
Then you can take the opportunity to sell comic albums, peripheral products and video tapes, and even sell playback rights at high prices with subsequent TV stations. However, this cycle is quite long, and it is estimated that you may not see considerable profits in a year." Even if this routine is a normal sales method in 2020, these sales methods are extremely dissatisfied with Lin Ping now.
When Mu Kenan heard Lin Ping say that his inner plans were met, he was a little stunned for a moment. At this time, Liu Dacheng from the Three Musketeers Law Firm was also confused. Could it be that Lin Ping would have a better way? Is there any better way in this world than a TV station to promote? Even if it is provided to the TV station for free, just start playing the first 100 episodes, and after gaining popularity, we will talk to the TV station about the subsequent charges. At that time, the TV station has ratings, and I believe they are willing to pay a large amount of copyright fees. After all, once the ratings are available, the TV station's advertising revenue will far exceed this number.
"You are right, this is my plan. This is not just my plan, but also a common method all over the world. I don't believe there is a more suitable method than this method. If you have a better method now, if you can convince me now, I can give you 50% of the shares and then operate according to your strategy." Mukenan didn't believe that Lin Ping would have a better method than himself. If there is a better method, so many content providers around the world, why do you still use this method to sell content?
After deducting the movies, they only talk about TV series. Their sales methods are no different from what they imagined. They are nothing more than selling them to a TV station for broadcast. After waiting for ratings, to be precise, they can sell peripheral products and video tapes after becoming popular.
Even if the second round is broadcast and the third round can be sold at a high price. If the TV series is not sold to the TV station, there is no question about the subsequent peripheral products and video tapes, because the number of them sold is negligible. Once there is no big hit, then the second round and the third round is a luxury.
Because there will be no TV station to buy a bunch of garbage to play. If a TV station dares to play a bunch of garbage without ratings, their advertisers will all slip away. No matter what, the TV station does not allow its advertisers to convert to other platforms. If a TV series without ratings is likely to be halfway through the broadcast, the TV station will directly cut it in half and then release the second TV series immediately.
Muknan knew that these two animes had the potential to be very popular, so he dared to try it out today.
But identifying with your animation has potential does not mean that you have the ability to run a company.
"The TV station is just a platform. If you want to make money, you must deliver your works accurately to the audience." Lin Ping paused after saying that. This concept involves the concept of accurate advertising delivery in later generations. Lin Ping ensures that they can have time to use their brains so that they can understand what they are talking about.
"You, do you know what you are talking about? Looking around the world, the animation broadcast time of any country is between 5:30 and 7:30. Isn't this accurate? These are the time points for children to finish school. This is a common practice around the world. Do you have a better approach?" Liu Dacheng asked first before Mu Kennan spoke.
When Muknan heard Liu Dacheng ask what he was thinking, he stared at Lin Ping with scorching eyes, hoping that he would say something?
"What I mean is that the people who buy magazines and magazines directly buy the annual publications. If I were you, I would go to Neon Country to negotiate with those magazines and ask them to take out all the data of the annual users to cooperate with us." The first thing Lin Ping thought of was these people who buy magazines all year round. Those who can buy magazines very much and have sufficient funds.
"The year-round users are the core commercial secrets of major magazines. How could they take them out and share them with us? Even if they are willing to take out this data, you can imagine how much we have to pay. It is better to find a TV station to sell it to them at a low price to play it first." Mukenan thought Lin Ping would say something big, but he didn't expect to make such ridiculous suggestions.
Lin Ping just waved his hand gently and signaled not to interrupt himself.
"Who said we want to buy their data from the magazine? We are just a cooperative relationship. For the magazine, these annual user data are indeed commercial secrets and the core of the core. And because it is the core of the core, the magazine will give these users special offers or gifts every year, such as posters, toys, figures, etc.
All we have to do now is to give videotapes to these year-round users for free. Magazine can give back to users such excellent anime series without paying a penny. Do you think such a gift is not as good as a poster and a plush toy? What we have to do is to ensure that each videotape has at least 100 minutes of content." After Lin Ping said that, he took a sip of the coffee in front of him.
At this time, Liu Dacheng nodded silently, and he had to say that this move was indeed accurate enough.
Those users who have been in charge of the year are indeed heavy comic lovers. If they give the anime for free, no one will refuse. Once these people like these two animes, they believe they will immediately become potential consumer customers.
"Your method sounds good, but the number of annual users is far lower than that of daily purchasers. And how can you confirm that the magazine society is completely in accordance with your wishes? If they hide their core number or give video tapes to non-year users, wouldn't we waste money?" Muknan was also moved by this sales method, but he felt that it was still too cumbersome, so it would be more efficient to find a TV station to play it first. After all, the audience of the TV station is far larger than the core charging group of a magazine.
"You can rest assured that magazines will not play with their core users in this kind of thing. If some users of the year-end package received video tapes, while some people did not, guess what these users would think? Besides, these are free gifts, and the magazines do not need to spend a dime. Why do they hide their core data? They even want us to make hundreds of thousands of boxes and send them to ordinary users.
Even if the number of annual users in the magazine is relatively low, there are prerequisites when we mail free video tapes in the second issue. In the second issue, we still choose to give free video tapes for free, but this time it is no longer mailed to annual users. Instead, it is placed in a physical store. Only 5 people, each bringing a comic magazine of the week, can receive this free video tape.
Do you guess if these five people will go home to watch together after receiving the videotape? The third issue is also free, but the five people each bring a magazine of the week. The fourth issue is still the same, and the free gift will last for 5 issues.
Every time, we need 5 people. Even if some people want to take advantage of small gains and participate in different 5-person groups in succession, our audience is expanding exponentially. After the 5th period, it will be officially sold. At this time, how many people are there in our charging group?
Suppose a videotape is priced at HK$50. Because of the existence of a 5-person group, each of these 5 people only needs to pay 10 yuan to see a videotape worth 50 yuan. Do you think they will buy it? 54 weeks a year means I can charge 54 yuan a year. After we have done so much homework, do you think we can make 100,000 US dollars in a net profit every week? It is 5.4 million US dollars a year to earn 100,000 US dollars a year. You can easily earn your investment by relying solely on the income from the videotape.
This is the minimum routine. If we put two video tapes into the market every week, the first session is assumed to be 50 Hong Kong dollars in episodes 1 to 4, while the second session is 5 to 8, and the second session is directly soaring to 200 Hong Kong dollars.
If you are the audience of this anime, do you want to watch it in advance? Would you like to watch it in advance? Imagine that when the children in the class are talking about the content of 1 to 4 episodes of videotape for 50 yuan, you can actually spoil the content of 5 to 8 episodes to them in advance? Do you guess the classmates in the class will be surrounded by you and put your core?
Even if no one buys the second videotape worth HK$200, we can reduce the price of the 200 videotape to 50 yuan in the second week. We will continue to sell 5 to 8 episodes for 50 yuan, so that we can connect well with last week.
While connecting with last week, a new 200-yuan videotape continued to be released, with 8 to 12 episodes. It continued to repeat itself until the full anime was played.
Chapter completed!