When Zhao Futian saw Li Zhongxin asking such a question after he finished speaking, he immediately said to Li Zhongxin seriously: "Zhongxin! You also know that the two places of Zhongxin Chain Supermarket and Zhongxin Comprehensive Shopping Mall are different.

Especially in Zhongxin Comprehensive Shopping Mall, there are many household appliances, bicycles, and any brand of clothing sold in the shopping mall. We cannot sell these items according to our pricing.

If we sell according to our profit margin, those merchants will not do it. The profit margins of these things are quite high and are priced according to the brand's market sales price. Therefore, our Zhongxin Comprehensive Shopping Mall and Zhongxin Chain Supermarket cannot control the profit margins of all products.

What about these things! Our company has set the tone a long time ago. These things are sold at market prices. Only when we cooperate with factories or companies that we have long-term cooperation can we price at a profit margin of about 11%.

Of course, our Zhongxin Company’s own products are strictly controlled according to the standards set by the company.”

In this matter, Zhao Futian never understood why Li Zhongxin set prices and operated them. It was not until he heard a customer chat that he understood this truth.

Why do customers come to you for shopping? Good quality, low quality, and after-sales service can keep up.

If it is all the same price, why do people come to your shopping mall? The main reason is that there are differences.

After the reform and opening up, the commercial system also changed a lot at this time, and it was no longer the kind of hospitality with cold and proud hospitality. They were state-owned shopping malls and generally had good reputation and quality guarantees. Zhongxin Company's subordinates were not state-owned shopping malls or supermarkets. If there was no special place, they would not go to privately operated department stores or large shopping malls to shop.

"Oh, this is such a thing! Then I understand. I just heard you say that many people below have opinions on the after-sales return and exchange. Can you tell me about this specific matter?"

Li Zhongxin frowned slightly, skipped the price issue directly, and asked Zhao Futian about after-sales returns.

"Most of our Zhongxin Comprehensive Shopping Mall and Supermarket believe that we do very well in terms of service attitude and quality of the goods. They think that the company is useless to return and exchange goods. When the goods are sold, they are optimistic about buying them. Why do they feel dissatisfied with it and take them back and return the goods?

This incident has affected their work, and many people even come to take advantage of it.

Regarding this matter! The team I accepted and I still think this matter is done well. It is precisely because our company has such a policy that people have a good experience and attract a large number of people." Zhao Futian said this matter with a serious face. In this matter, he and his team had no objection to the regulations made by Li Zhongxin, but instead felt that Li Zhongxin's approach was very correct.

"Oh, if you can think of this, I'm very satisfied. Let's continue to talk." After hearing Zhao Futian's words, Li Zhongxin nodded slightly, and then signaled that Zhao Futian would continue to speak.

"Supermarket design is one of the cornerstones of building supermarket shopping experience. When shoppers enter supermarkets, they will immediately notice several factors intentionally or unintentionally, such as the overall visual experience of supermarkets, the lighting design of supermarkets, the layout design of supermarkets, etc., which can directly affect the purchasing behavior.

Supermarket graphic layout, guide design, dynamic line design, lighting design, beautiful and soft decoration design, etc. constitute the tone of the entire supermarket shopping experience. Supermarket design determines the attractiveness of supermarkets to customers to a certain extent.

Our team has this idea. The decoration style of Zhongxin Supermarket is too single, and it is basically built according to the original Zhongxin Supermarket template. Our team believes that a series of innovations should be carried out, and in terms of decoration, we need to make a new plan and design some brand new plans.

Of course, many people in our team have worked in Carrefour supermarkets in France and supermarkets in other countries in the world. They think that there should be some changes in the decoration design of our supermarkets, especially the newly built supermarkets that have not been renovated yet.

Many people in the team believe that they cannot change the decoration just because the decoration was decided by the head office, and they think many things are a bit outdated." Zhao Futian said to Li Zhongxin very seriously.

In this matter, Zhao Futian prefers the solution that Li Zhongxin first came up with. Now there are so many chain supermarkets in Zhongxin, not to mention that all supermarkets are the best supermarkets of this era, it is almost the same.

A good model does not necessarily require major changes. The idea of ​​re-making drawings and redecoration is a waste of money and the company spends a lot of money, but it may not necessarily make any profit.

"Well, this matter is very well said. I hope the team can put forward more different opinions.

Only with different voices can our company find shortcomings. Let’s try this according to the ideas of your team. The decoration of our supermarket has already been in some aspects and needs to be adjusted.

We must never analyze the current situation in the form many years ago. What about the specific things! We must arrange it, first come up with the decoration plan, and then evaluate the plan, and then implement it after completion, without considering the issue of money." Li Zhongxin said to Zhao Futian solemnly. In this matter, Li Zhongxin still agreed to change the decoration style. The decoration chain supermarkets or Zhongxin comprehensive shopping malls in each place should have different styles, rather than the same.

Li Zhongxin felt that no matter what department of Zhongxin Company is, it must have a spirit of continuous innovation, rather than sticking to the stagnant pool or sticking to the rules, because the times are progressing, everything is progressing, and without improvement, it will not be able to cater to the market.
Chapter completed!