Chapter 1959 Company without designers
Yu'e may be a genius in her professionalism, otherwise she would not have won the prize. In the end, she won the Paris Fashion Festival Grand Prix, which represents the highest honor in the fashion industry.
But if she is running the business, she can only say that she is following the rules. She has taken over Warrior Clothing for so many years and has not expanded much business. Her basic customers are still those old customers of Meihua before.
Most of the new customers who have added are products that come to their own name, actively sign contracts and represent them. They really have little to do with Yu'e.
With the rise of the military LIDL supermarket, Warrior Cowboy has long become a world-famous brand. Of course, it has nothing to do with luxury goods, it is just a popular mass brand.
All of this has nothing to do with Yu'e, the chairman and general manager. She is all ruled by others. She just keeps her compulsory.
However, we have to admit that there are not many people who can compare with her in terms of career. Yu'e is meticulous and cautious in character, and every decision is made before she acts. Therefore, over the years, no matter how many companies have encountered storms, the Warriors Company is as stable as Mount Tai.
Meihua has made it clear that the company belongs to Yu'e, and just treats her dowry to her daughter-in-law and has to transfer the company to her name, but Yu'e has never agreed.
But if you agree or not, Meihua has never asked about the company's affairs anyway, and everything is decided by Yu'e.
Yu'e is not a woman with a strong career and has no desire for money. The main reason is that she is not short of money at all.
Except for the company's operation, the rest of her husband's money is in her hands. With the warrior's clothing, her own company, and every year's investment, she is too lazy to see how much money she has in her account?
The family lives a lot of people, and when there are many people, they just hire a nanny. Now there are only so many people left, so even the aunt has quit.
The main reason is that my parents-in-law is still in good health, Ye Ling is not old, and her son is still fifteen or sixteen, so I don’t know who to serve with the nanny?
Ye Mao's words gave Yu'e a bold idea, which was to open a branch of her company in Junken City.
The branch decided to adopt a new operation method, which is to not hire any designers, but to adopt the form of product bidding to collect clothing design drawings from peers engaged in clothing design in China. Once adopted, not only will the design fee be paid, but a certain proportion of commission will be given based on sales.
As soon as she told Niva about this idea, Niva picked her up and shouted excitedly: "Yu'e, you are a genius, I want to invest in this company too!"
To put it bluntly, Yu'e's idea will definitely collect satisfactory design drawings and guarantee it to be the best. The cost will definitely be higher, but that is only relative. After all, it depends on the product to pay, and the cost is naturally much lower than raising a group of designers.
Yu'e originally wanted to do it herself, but she didn't expect Niva to do it together, so naturally she couldn't refuse this. She had to agree, and the two of them began to think about the company's name.
Finally, we unanimously decided to use the name "lavender", and we will also use this clothing trademark in the future, because lavender is also a unique flower in northern Xinjiang, as famous as snow lotus.
The Military Reclamation Clothing Factory produces women's clothing, while the Warrior denim clothing produces men's clothing. The positioning of lavender is to produce all men's and women's clothing, and also includes the underwear series. It is a brand covering a full range of series, including shoes and hats.
After the matter was settled, the two of them started to act, Yu'e went to go through the procedures, and Niva was responsible for recruiting. At least a company had to have a group of people.
The two of them have been in the clothing industry and are naturally aware of what kind of talents they need. The recruitment is targeted, so they were done quickly.
The company was established very quickly. In the early stage, the recruitment of technical personnel was not technicians, but advertising talents who were good at marketing. Now, the Military Reclamation City is full of talents, and it is no longer the state of no one in the beginning.
Come here to work means high salary, and only fools in such places will feel remote when facing the global market.
The company opened in the Military Reclamation Commercial Building, a 30-storey office building that is currently a landmark building in the Military Reclamation City.
This is Ma Rong's masterpiece, and she had a dispute with Zhao Ling'er for this. Zhao Ling'er said that she was so happy about her achievements. Ma Rong didn't care at all and replied lightly: "Which city does not have landmark buildings?"
When the company was started, Yu'e and Niva were not people who like to show off, so they only rented two houses. After all the facilities were fully prepared, the company opened.
Currently, the only task of the company’s employees is to promote the lavender company’s concept in the industry.
You should know that the snow lotus brand and warrior denim in the military reclamation clothing factory are both famous in the clothing industry. Lavender Company takes this as its main focus to tell everyone: "Don't think we are a new company, but a behemoth relying on the huge overseas market!"
This operation naturally caused a sensation in the clothing industry, and many well-known designers are coming to apply for jobs.
But the Lavender Company refused ruthlessly, just telling everyone: "We don't recruit designers, we only choose products, and the design drawings have nothing to do with the identity of the designer. In other words, even if you are a primary school student, as long as the things you design look good, the price we give will not be different from the rewards we pay to famous designers."
This undoubtedly caused a storm in the clothing industry. You should know that the seniority situation in this industry is also very serious. The designer's level determines his salary and benefits, and the level is basically obtained.
Since the mass production of certificates began, it was destined to have not had too high value. People really have some real skills, but most people are following the trend.
In other words, they understand the theoretical things and are not afraid of exams. However, if they really want to design products separately, they will basically copy them and have no highlights.
Just like students majoring in ancient Chinese do not write metrical poems after graduation, this is the sequelae of mass production, just to test for the sake of proofreading.
This strategy of Lavender Company undoubtedly subverts the unspoken rules of the entire industry. While countless people are eager to try, it also makes some people sneer at it.
Yu'e and Niwa don't care about who has any attitude? We choose products, not people, so if you have the ability to show off, it's better to speak with your works than to speak.
What's more, Yu'e herself has won the highest award in the clothing industry. No one dared to attack her directly, so everything went smoothly.
Chapter completed!