Gradually put aside his thoughts, Li Chuan suddenly thought of something and said: "Don't ignore one thing. A payment model like Peanut.com will definitely produce the so-called 'third-party trading platform', and there will be specific crackdown plans."
"We have also considered this point. After discussion, we agreed to decide to prohibit user accounts from conducting third-party transactions. If there are any violations, users will take ban measures." said an executive.
"No!" Li Chuan directly denied it without any hesitation. Looking at the surprised and puzzled eyes of everyone, he slowly explained: "It is too domineering and unreasonable to directly ban the number. Although it is legal, it is unreasonable. The consumer's subjective consciousness is that since I have spent money to buy it, why can't I trade it if I have the right to do so? Otherwise, it will create an impression of embarrassing food in the eyes of consumers."
"So Peanut Network can only maintain a neutral attitude that is not advocated, nor appointed, and does not object to it. Normal transactions on accounts between users will not have much impact on Peanut Network's income. This loss can be ignored and is considered to be paying for user experience. Moreover, most users have OBSCO and Task Madness. You can refer to Qidian.com next door to launch some other small content, such as account level, recommendation tickets, medals of honor, and so on, such as late obsessive-compulsive disorder, haha~~!"
As a burst of laughter came from the conference room, Li Chuan gradually put away his smile and then said solemnly: "What we really need to pay attention to is the 'investment' behavior of the third-party team. Once the size of Peanut Network is huge, under the existing payment model, such third-party teams will definitely sell rental accounts on Taobao on a large scale in the future to earn the difference. Although piracy has basically been eliminated due to the attacks on many national sword network operations in recent years, new problems will also come. This must be prevented, otherwise the losses will be huge."
"Indeed, although users' concept of genuine payment is getting stronger and stronger, this is only one aspect. The country's crackdown on piracy cannot be ignored, and there are definitely many people who are greedy for cheapness. If there is a way, there will definitely be a large number of such consumers." Chen Yiyun nodded deeply in agreement.
Li Chuan thought for a while, and said, "If a third-party team wants to rent an account to make a profit, they must first have a huge account library. We cannot fundamentally stop them. However, we can use frequent login in other places to temporarily block the account. The account application for unban verification is to successfully modify the new password to unlock it. However, we can give a restriction on this password modification, such as only one password can be modified once within one month or fifty days. In this way, an account can only be rented once at this time stage, and the cost cannot be recovered, so the problem can naturally be solved."
Everyone nodded suddenly. This method is very good. It only causes a huge blow to those third parties who make the difference in the middle and has no impact on real users, because real users usually remember their passwords when logging in. Secondly, the most common use of scanning the QR code to log in when logging in, and the other is to receive SMS to verify login.
...
As time goes by, the Spring Festival is approaching, and the New Year holiday is approaching at the end of the year. Huasheng Technology also held a press conference to announce a series of new content for Peanut Network during the New Year's Day.
The audience of Peanut Network opened the video website and was shocked to find a line of striking words on the homepage: 11,000 works were launched at the same time, and it was a new year!
——"My God, 11,000 dramas?"
——"This is too scary! Hold the rhythm of the New Year with Peanut Network!"
——"This is the series of the Year of Life. In the past, it was a series of drama endings such as the Year of Life. Now it is the series of the Year of Life that cannot be finished!"
——"Li Chuan wants us to keep the rhythm of peanut network in our lifetime?"
——"This wave of operations is simply amazing, and the fortune is Zhong Shenxiu, so I want the shadow area of ​​my competitors~~"
——"Peanut.com has finally launched the recharge system!"
——"For more than half a year, I have been so satisfied. I owe a member of Peanut Network. I will make up for it now!"
——"Damn, what a familiar charging model. Do the old men who read genuine novels feel familiar? But damn... It's so expensive. It costs about twenty yuan to watch a drama. Boss Li, you have changed~~ You have lost money, and your conscience will hurt?"
——"It's really expensive at first glance, but it's really real in terms of product characteristics and value. Of course, the premise is that this sentence is for a person with a copyright concept. Think about it, let alone genuine CDs, even pirated CDs now cost about ten yuan."
——"To be honest, this fee is still very conscientious. It seems very expensive, but in fact, even if you watch a long drama all day, it will only cost a few dollars. What's more, there is no time at all. This is a standard fifty minutes/episode."
——"Just talking about movies, compared to the video website next door, some popular movies have to spend money to buy movie scrolls during the release period. Forget it, it only has two or three days validity periods. After the popularity drops, you have to spend extra money to watch. After the popularity drops, VIP users can watch it. That is the real trick. Peanut Network content is free for a single consumption."
Almost every viewer who opens Peanut.com to watch the dramas, clicked on the promotional video on the homepage, and then the audience was in a mess. The discussions on Peanut.com's post bar and related forum were extremely hot soon.
The audience did not expect that as the end of the year approached, Peanut.com released such a super bomb, tens of thousands of works, and all kinds of genres. How dare you say that there is no drama to follow? There is no good drama to follow? There is no new content, even though most of them are shoddy works, only 1% of the fine works are enough to watch.
On this day, Peanut.com also quietly launched the recharge content. Users clicked into the personal center to see the big box of point recharge. Moreover, on the account that recharged points on New Year's Day, users with a recharge quota of more than 50RMB can directly become VIP users, and users with a recharge quota of more than 500RMB can directly become advanced VIP users.
Many viewers who have developed a sense of copyright consumption recharged after they heard the news that day. Moreover, netizens who used to be adults now have certain consumption power. Of course, most of them recharged 50RMB. People who consume rationally are the mainstream, and of course there is no shortage of enthusiasts and the first batch of hardcore fans of Peanut Network.
However, the biggest driving force that drives them to recharge and consume in advance is VIP privilege. You should know that according to the online recharge content, Peanut Network users will need to consume 365RMB within one year to become VIP users, and to consume 3650RMB within one year to become high-level VIP users. Especially high-level VIP users, it is definitely extremely rare. After all, there are very few people who use this amount to consume videos within one year.
At the same time, the 1 billion yuan of publicity and distribution expenses spent by Huasheng Technology have begun to work. It has to be said that publicity and distribution are really expensive.
The 1 billion yuan promotion and distribution expenses were spent. For a moment, the public found that no matter online or offline, there were promotional advertisements from Peanut Network everywhere. People always received information from Peanut Network through various channels. Needless to say, online, offline, such as buying a can of Coke, and even the ordering box for purchases has corresponding advertisements, which are not spared by the high-speed rail.
To put it in the comments of netizens, Peanut.com is crazy and has no human nature. If you have money, you can really do whatever you want.
Chapter completed!