Peanut.com has invested so much money in publicity, so it is naturally inevitable to interact with offline fans and audiences. Peanut.com then took the lead in organizing a fan meeting, and the seven major content producers that originally cooperated with were also present. The time has proved that the harvest has come. This is an extremely rare exposure for the seven major producers. With Peanut.com strongly supported it later, there will be many benefits in the future.
Countless content producers want to get an entrance ticket. You should know that they are not as rich as Peanut.com. As for the seven major production teams, they deserve it as the hero of Peanut.com. It can be foreseeable that the future income of these seven production teams is also something that others envy.
Of course, there are more than these seven teams present this time, but there are other producers. As for the selection issue, they are selected internally based on the quality of the works, and the list has been confirmed long ago.
...
Among the thousands of video producers, Takeda is one of them. In order to realize the director's dream, he pieced together everything, borrowed money to collect about 2.7 million yuan, and formed a six-person production team, and finally invested in the work "Iron Blood Changping". It can be said that he has suppressed everything for his dream and does not regret failure.
"Iron Blood Changping" is also one of the 11,000 works that have been reviewed. When Takeda received the news of review, the entire team was very happy. He himself breathed a sigh of relief, but then he became uneasy, because the news released by Peanut Network shocked the six of them.
A total of 11,000 works were launched at the same time. I didn’t expect that they were so crazy. Takeda was very confident in the quality of his works, but he was no longer confident in the market.
There is a saying that goes, even if the wine is fragrant, it is afraid of the deep alley.
If "Iron Blood Changping" is not exposed enough, it is very likely to be buried by thousands of works by the audience, and even the audience cannot see it. At this time, the recommendation of the homepage of Peanut.com becomes extremely important, because this is the biggest opportunity for producers like Takeda who have basically no money to promote their works.
The publicity given by Peanut.com may be the biggest publicity of their works. With the huge user base of the website, even if you show your face on the homepage for a day, you may get millions or even tens of millions of users' attention. That will mean that you can make a profit while making a profit.
But can "Iron Blood Changping" be ranked free promotion resources provided by the website?
There are too many monks and fewer meats, and it is really unknown whether it can be the turn.
Takeda was really unsure of this, so he was very confused. There is a way that seems to be possible at present, which is to sell it to foreign stations, but that would be equivalent to paying money to work for Peanut.com. Selling it to foreign stations according to the terms of the user agreement will result in a 70% or 50% profit.
The production cost of "Bloody Battle with Changping" is nearly three million. If you can buy it at a high price on the other station, you can recycle the cost and make a profit. But wouldn't you offend Peanut Network?
Anyone with a little brain will not understand one thing, that is, in the online video field where content is king, as long as there is no accident, Peanut Network will definitely be the number one in the future. Other video websites can only stand aside in the future, and those who originally ate meat can only drink soup.
Moreover, this is the use of this as a leverage by Huasheng Technology to leverage the entire film and television industry.
If you offend Peanut Network now, it will be hard to say if you want to make a name for yourself in the future. As long as the platform does not give you website promotion resources and block you, you will have to GG.
Takeda lay in front of the computer with a sad look on his face. Recently, he has opened Peanut Network in a particularly frequent manner. When he entered the video production center, he found a system message that he had not viewed.
Click to open and see the information, Takeda was stunned, and then excitedly was ecstatic.
This is an invitation letter to attend an official event from Peanut.com. After a closer look at the content, it turned out that the official optimistic about his work "Iron Blood Changping".
"God rewards hard work, God pays off. It's great!" Takeda was very excited. The information content not only included affirmation from Peanut Network, but also revealed that the film "Iron Blood Changping" was selected as a high-quality historical series, and is expected to be released online through offline cinema channels.
Takeda instantly swept away all the haze before. There were thousands of content producers, thousands of works, and no connections. It was not easy to get the ticket to this highly anticipated event by relying on the hard power of the works. It was really not easy to stand out from thousands of works.
It turns out that content is king.
Takeda has ideals in his heart, but what he lacks is a stage to show his talent. Now Peanut.com has given him a platform to display his talent.
This news instantly made Takeda make a decision, which was to hold the big legs of Peanut.com and take advantage of this opportunity to become famous in one fell swoop. With the first accumulation of fame, the name "Tada" will have its own traffic sign. If you operate it well, you will definitely take off.
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As the first day of the New Year, Peanut Network also generated the first batch of paid users.
The next day, Li Chuan called the chief operating officer when he came to the company. He was very concerned about the situation of Peanut Network recently and it was already a critical moment.
"The first batch of paid user data has come out. On New Year's Day, Peanut.com generated 12 million transactions and 11.25 million accounts were recharged, of which VIP users exceeded 10 million, and advanced VIPs reached 1.2 million. As of the early morning of January 2, Peanut.com recorded 1.1 billion in 24 hours that day." The chief operating officer reported to Li Chuan with a little excitement.
"According to the current growth trend, it is expected to exceed 30 million paid users within one month, and it is expected to surpass Penguin Video within one year and reach a paid scale of 65 million."
All video users are potential consumers, but only paid users are the core groups that can truly create profits. For example, iQiyi Video ranks first in China, and the effective paid members are only 20 million.
However, Penguin Video has less than the number of users, but the number of effective paid member users has exceeded 52 million.
In the domestic online video industry, the total number of paid users is only 130 million.
Of course, the larger the user scale, the better. With the larger the traffic, it can drive traffic and monetize it, and the advertising business is also one of the core sources of revenue.
Li Chuan nodded with satisfaction, obviously very satisfied with this data. The profit points of a film and television work have a lot of room for development to operate. For example, this time Peanut Network is also negotiating cooperation with offline theaters and distribution companies, selecting the best quality products from tens of thousands of movies to be screened offline theaters in advance.
Peanut.com wants to directly replace all traditional studios to provide content for offline theaters.
But then again, theaters also need to make money. The birth of Peanut.com has snatched content producers. If theaters do not seek Peanut.com cooperation, there will be no films to be released, especially since the quality of the works is not inferior to the Hollywood A-level production level. There are blockbusters released every day, and theaters cannot withstand this temptation.
The most important thing is that Peanut.com gives conditions that traditional producers cannot give. To put it bluntly, it is to give up box office sharing. For traditional producers, the box office revenue of a movie can only be about 30% of the box office. After all, the box office of a movie requires theaters, theaters, publishers, producers, and special film funds to pay.
To put it bluntly, if the cost of a traditional producer spends 100 million US dollars on a movie, then if you want to make a profit through simple box office revenue, the box office of the movie will reach at least 300 million US dollars to make a profit, and then the box office sharing will be divided.
But the movies produced by Peanut.com are different. The production cost is too low, comparable to Hollywood production cost, but the cost is less than RMB 8 million. In the general environment where the weekly box office often exceeds 100 million, or 2 billion total box office, it is like robbing money.
It is no exaggeration to say that the quality of movies produced by Peanut.com can be released in theaters without saying that they are all from a large amount of content, and once they can be released in theaters, they will make a lot of money.
Even if the total box office is only 100 million, the producer can make a lot of money by only 10% of the box office.
Chapter completed!