However, there was no new sales report from Liu Tianyi. Fatty Lai saw the promotional advertisement of Kangshenyi Pharmaceutical Company first! To celebrate the launch of Kangshenyi rheumatism ointment and stomach disease medicine, anyone who buys Kangshenyi slimming medicine during the event
, Jin Chuang Yao hardcover edition, rheumatism ointment or stomach troubles customers can enjoy the buy one get one free event!
In other words, consumers who purchase the above four drugs can get a bottle of Kangshenyi Jinchuangyao or Baitongxiao! And Jinchuangyao and Baitongxiao are also buy two and get one free! In other words, buy two bottles
Jinchuang Yao or two bottles of Baitongxiao, or one bottle of Jinchuang Yao and one Baitongxiao, you can get another bottle of Jinchuang Yao or Baitongxiao!
As a result, Fatty Lai's sales methods have become completely useless. Even if the price is reduced, they are just buying one and getting two free. The total price is not only one yuan more expensive than Kang Shenyi Pharmaceutical Company, but also the selection is not flexible, and the brand is not as good as Kang Shenyi.
The time-honored brand of Shenyi Pharmaceutical Company!
Under this situation, it can be said that Fatty Lai is really at his wits end. Although the current price is still some distance from the cost price, the cost of a product on the market cannot be counted as the cost alone. It must be based on the wholesale price minus the cost price and then minus
Channel, publicity and other expenses are the final profit of the product. w w w.
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But now, buy one get two free is basically unprofitable. You can’t let retailers’ pharmacies sell in vain, right? At least you have to leave a certain amount of profit to others, otherwise who will sell your products?
Fatty Lai had actually expected such a move from Divine Doctor Kang, but he had no idea what to do. He had no choice but to sell off his inventory at a low price. He only had enough funds in hand to pay the workers until this month.
And the newly built production line has stopped working a long time ago. w w w.
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Compared with the difficulties faced by Fatty Lai, the whole family of Divine Doctor Kang was celebrating. After such a long time, under the pressure of Divine Doctor Guan, they finally made a beautiful comeback and regained the market share of Divine Doctor Guan in one fell swoop.
!
Although Jinchuangyao and Baitongxiao are consumables, they cannot be purchased every day. A family only purchases them once or twice in a period of time. However, there is always someone in the family who buys Kangshenyi weight loss pills or rheumatism ointment.
Or maybe it's the hardcover version of Jinchuang Medicine and special medicine for stomach problems, and the gifts of these medicines are enough for this family.
Coupled with the strong promotions from Shenyi Kang, not many people choose the products of Shenyi Guan Medical Company. Looking at the mountains of inventory, the Liu family also has a sad look on their faces! Many of the refunds from the channel dealers are advanced by the Liu family
Yes, because Fatty Lai really has no money, and all the funds are focused on building the production line.
However, no matter how rich the Liu family is, their liquidity is limited. Facing more and more returns, the Liu family suddenly emptied all their wealth, which caused some internal strife within the Liu family!
The first person who was unhappy was Liu Tianli, the second eldest son of the Liu family.
"Father, it's only a matter of time before Guan Shenyi Pharmaceutical Company goes bankrupt. Why do we still need to invest money in it? This money will never come back!" Seeing that the Liu family's wealth has been invested, as the Liu family is responsible
Liu Tianli, who was in business, naturally objected.
"Tianli, what does this mean?" Liu Zhenhu shook his head and said: "You didn't attend the family meeting, and you don't know how important Lin Yi is to our Liu family. As long as Lin Yi comes back, all problems will not be a problem.
, the money you lose will be earned back sooner or later!"
"Then what if Lin Yi doesn't come back? Now even Fatty Lai says he can't contact Lin Yi. Who knows where he went?" Liu Tianli said: "Father, although Lin Yi is a cultivator and powerful, but
There are no practitioners in our Liu family, we are mainly engaged in business. If we go bankrupt because of this, then..."
"Okay, Tianli, stop talking!" Liu Zhenhu waved his hand, but said: "There are no cultivators now, but it doesn't mean there won't be any in the future! I think Jingjing is a very good seedling, and I heard that Lin Shenyi is also a great doctor.
Alchemist, if he refines the Foundation Establishment Pill, and we get one for Jingjing, and when Jingjing becomes a master, then our Liu family will really join the cultivators association, and this will be our foothold in the future.
fundamental!”
"..." Liu Tianli wanted to say something else, but after hearing what his father said, he had no choice but to give up.
"Tianli, you have to know one thing: providing help in times of need will be remembered for a lifetime, but the icing on the cake can only bring temporary benefits..." Liu Tianyi said: "Now that Divine Doctor Lin has not come back, if we help at this time
Fatty Lai, Divine Doctor Lin will definitely remember our kindness, but if we don’t care about it now, then in the future... Hehe, the Yu family used to be such a powerful existence, but now they are dead and disabled, with only one left.
The disabled Yu Kun and his cousin Yu Haitian took over the Yu family. Although the Yu family's property is enough to make them wealthy for a lifetime, it is probably impossible for them to become a noble family again."
Liu Tianli's expression was a little uncertain, but since his father said so, he still nodded and said: "Okay, but our family doesn't have much money now. If it goes on like this, I'm afraid it won't last long...
…”
Liu Zhenhu didn't care about the family's money, but after hearing what Liu Tianli said, he knew how serious the matter was. He couldn't help but sigh slightly and said, "Jingjing, what do you think?"
"It's a desperate move." Liu Jinghan thought for a moment and said, "We, the Liu family, have no way out. We can either quit now or hold on until the end. Once Lin Yi turns around, he won't treat us badly."
"But... what if he can't turn over?" Liu Tianli asked.
"The worst case scenario is that we have to start from scratch..." Liu Jinghan shrugged and said to Liu Tianli: "Dad, okay, we really lost everything. We, father and daughter, have to start over!"
Liu Tianli nodded. His daughter had said so, so he could only continue to support Fatty Lai.
The wholesale price was very high at the beginning, but now the price has been reduced during product promotions. Even if the dealer does not return the goods, the Liu family will have to reimburse the dealer a large amount of the difference. Fatty Lai cannot get this money because he has all the funds in his hands.
All was invested in the construction of new production lines and factory buildings, so only the Liu family, as the general distributor of the channel, was able to temporarily use it.
However, as more and more returns were returned, not only the Liu family, but also Fatty Lai became a little anxious!
Although Guan Shenyi Pharmaceutical Company has had a glorious history, its qualifications are still too young. How can it compare with the time-honored Kang Shenyi Pharmaceutical Company? There is almost no suspense about the outcome of this market battle, and Kang Shenyi will be the winner!
Fatty Lai lives every day like a year, but he grits his teeth and persists because he believes that as long as Lin Yi comes back, all difficulties will be solved.