The sudden addition of 100,000 fresh blood in the live broadcast room made the live broadcast room instantly more lively.
If it weren't for the filtering function in the barrage, I'm afraid the barrage in the live broadcast room would have been so dense that it would be impossible to tell what the audience's barrages were saying.
"Huh? How come a food live broadcast actually sells clothes?"
"Hey, good guy, you still sell so much. How long has it been selling?"
"The effect of this dress is really good. I have already bought it for my boyfriend."
"This anchor has such a good figure, my mouth is watering just looking at her."
"No, this brand actually only costs 118 and comes with free shipping?"
"I saw it in Europe before and it cost 20 euros. When converted into Chinese dollars, it costs 200 yuan. This is half the price."
"This brand is good. I bought it once when I was studying abroad. I said I couldn't find it when I returned to China. I didn't expect it to be produced in Han Dynasty. It's so good that I want to stock up on a few more."
"That's right, this brand of sportswear is great, feels great when worn, and doesn't affect sports at all. In the past, all our team members in Princeton used this as their uniforms."
Some viewers who didn't know what was going on got excited when they saw some remarks made by foreign students on the barrage.
Judging from this comment style, I guess the exported clothes are indeed very popular in foreign countries. Otherwise, how could there be so many comments?
!!!!
Zhang Wenjing
When she saw this barrage about the Princeton University team, her whole body exploded, and she quickly pressed her fingers on her temples that were beating wildly.
Good guy, this is too damn exaggerated!!!
Why don't you fly to Princeton's team?!
Why don't you just tell me that the NBA's Rockets also use your clothes for their uniforms?
The rocket spirals directly into the sky. Are these guys a little outrageous?
She was shocked when she thought of this. Damn it, these are not the sailors she was used to before. Although he has made it clear again and again, he can't go too far. Who knows if these strange sailors can understand anything?
It's too much.
She quickly turned on her mobile phone and called the agency, asking them to restrain themselves, otherwise the problem would be serious.
After all, although the audience's ability to distinguish is poor, they are not fools. If the trolls say it too exaggeratedly, people will definitely find the problem.
...
A few minutes later, Li Xiao showed off two more sets of clothes, and sales jumped by more than a thousand.
However, as the treasure chest opening time arrived, the number of viewers in the live broadcast room also dropped sharply.
After all, the purpose of most viewers entering the live broadcast room is very clear, just to get the small gifts in the rocket treasure box. These viewers who have taken the gifts will naturally leave.
But even so, the number of viewers in the room exceeded 220,000, a full increase of 50,000 from before.
It can be said that Ding Yougang's 10 rockets are very valuable. After all, these fans are not just fans who stay, but also become buyers.
If any one-tenth of these 50,000 fans can place an order for even one item, that would be a sales volume of 5,000 items.
Even if it is only based on a 60% profit, the profit brought by the sales of these 5,000 pieces is already more than 300,000.
Therefore, Ding Yougang's move is really cost-effective. Even if it is only one-thirtieth, the cost of the reward will be recovered.
Moreover, the atmosphere in the live broadcast room is warm enough, and everyone’s desire to buy will be even higher.
The effect of the live broadcast was better than anyone present expected. When Li Xiao had been selling for an hour, the sales had exceeded 15,000 pieces.
The sales alone have exceeded 1.17 million. Although this number is not a lot, considering that it was only the sales created in one hour, several people present looked at each other.
Whether it is Ding Yougang or Ding Chunqiu's factory, most of the sales model is wholesale, that is, other large companies issue orders to the factory, and then production starts here.
Therefore, although the production quantity is large each time, the sales volume is not very large.
After all, as a first-hand raw material processing factory, the profit margin is very low, and it usually only earns some labor and raw material fees.
If there is an increase in raw material costs or labor costs at a certain period of time, it is likely that a batch of goods ordered a few months ago will be shipped a few months later. Not only will there be no profit, but a huge loss.
Pen.
Because the profit is so thin, if something goes wrong, it is likely to be a loss. However, due to the signed contract and considering the long-term cooperation, the factory owner has to do it.
The bosses can only grit their teeth and insist on finishing this batch of goods. Sometimes the factory seems to be booming and there are orders every day.
The employees below will think that the boss can make a lot of money every day, but who knows that sometimes you have to lose several dollars for every thing you do.
But as the most junior manufacturer, they have no way to open retail channels.
After all, there are too many processes that need to go through, and the labor costs and the cost of building sales outlets are too high.
These behaviors are not something ordinary small factories can handle, so they can only continue to do bulk wholesale business.
Fortunately, the wholesale prices exported to foreign countries are much better than the domestic prices, so they can still live a relatively comfortable life.
At this time, Ding Chunqiu spoke again, but this time he did not ask Li Xiao to go to the big factory to help promote it.
He actually knew his youngest son very well. When he asked just now, Ding Yougang had already avoided him for other reasons.
At that time, he knew clearly that it was a subtle rejection from his youngest son, and he did not act aggressively, thinking of oppressing him as a father.
After all, when he wants to live stream the goods, the effect is so good. Even if he changes to another anchor, the effect is slightly worse, I am afraid it will not be too different. It may be another way out for the factory. After all, the difference between retail price and wholesale price is
One sky and one earth.
The price of wholesale clothing in large quantities is so low that ordinary people cannot imagine it. A piece of clothing priced at 158 yuan in a store may only cost 10 to 20 yuan to make.
The ex-factory price of these clothes is only about 20 to 30 yuan. These clothes with an ex-factory price of 20 to 30 yuan will become 40 to 50 yuan in the hands of distributors, and then wholesale to every clothing store owner.
Then, the clothes that finally appear in the clothing store will sell for as high as 158.
It seems that clothing stores make the most profits, but this is not the case. After all, the sales volume of clothing stores is far less than that of distributors.
In addition, stores often have inventory and out of stock, and stores also need to conduct frequent activities to maintain popularity.
Therefore, in the sales process, the most profitable ones are distributors.
The most uncomfortable thing is the factory. After all, the factory requires a large number of manpower and a large number of expensive machinery and equipment.
But the profit obtained is indeed the smallest. Fortunately, in these links, the factory's shipment volume is the largest, otherwise there may be no way for the factory to survive.
However, the current factory direct sales model directly skips the links of distributors and clothing store owners, and ships directly from the factory, eliminating a large number of intermediate links, which is the so-called no middleman to earn the price difference.
Now Li Xiao's behavior is to directly sell the export clothes that were originally sold at a price of 158 yuan in a physical clothing store, and turned them into a price of 118 yuan.
Although this price is much higher than the wholesale price from distributors, it is far lower than the selling price in clothing stores.
After all, clothing stores need to bear the cost of renting, labor, water, electricity and inventory losses, but factories do not have this concern.
You only need to allocate a small room in the factory area as a live broadcast venue, and the manpower only requires one anchor and one or two people to help and assist.
Moreover, the sales volume of live streaming products completely beats the sales in stores. After all, any store can sell more than 10,000 items in an hour. Let alone selling, even if they are asked to bring out more than 10,000 items, they may not be able to do it.
arrive.
Moreover, a bigger advantage of the factory selling goods live is that it can have a say in the price. After all, even the long sleeves sold for export like the one currently sold have a slightly higher production cost, only 35 yuan a piece.
That's all.
Even if you add up the postage and possible loss of returns and exchanges, the cost is only 45 yuan.
In other words, one piece of long sleeves can earn a net profit of 73 yuan. This hour's profit exceeds 1 million yuan, and this also takes into account the 100,000 yuan rewarded by Ding Yougang.
This profit rate is quite terrifying. You must know that the small factory here in Ding Yougang makes a maximum profit of 30,000 to 40,000 yuan per month, and the normal profit is only 10,000 to 20,000 yuan.
On average, the profit is just over 20,000 yuan. Of course, the profit of 20,000 yuan has already calculated the depreciation of the factory equipment, otherwise the profit will be more.
Calculated in this way, this one hour alone can be worth the previous 4 years of income of the entire factory. This effect is quite terrifying, and it is something that Ding Chunqiu has never thought of.
In his opinion, even other inferior anchors may not be as powerful as the Li Xiao in front of him. They can sell 3,000 pieces an hour and make a profit of 200,000 yuan, which is quite good.
.
There is no need to sell every day. After all, he also knows that people's consumption power is limited. If he sells once every week or two weeks, his annual profit margin will increase by several hundred percent.
Ding Chunqiu patted his son on the shoulder with approval on his face:
"You did a very good job this time. When making friends, you must make friends who are capable and willing to help your friends."
"Although Li Xiao said he would help you for free, you still have to give what you should give. After all, it is already more than 1 million now, and it will probably be several million by the time it is over. They have worked so hard to come here to help you, but you can't
Never treat others badly."
"It's his business if he doesn't want it, but it's your fault if you don't give it. He can don't want it, but you can't not give it, do you understand?"
"In addition, please quickly instruct the people below to add one or two shifts. Although there is still a lot of inventory in the warehouse, a lot of it has to be handed over to foreign businessmen, and neither party can delay it."
"And we must ensure good quality. After all, we are entering a new sales field, so we must do it at the beginning."
Taking advantage of the opportunity, Ding Chunqiu quickly taught his son his business experience.
Ding Yougang also nodded quickly and took note of his father's instructions. Even though his father seemed nagging, what he said still made sense.
Soon it was 12 o'clock noon, and the cumulative time for live streaming had reached two hours.
Sales have exceeded 3 million and are moving steadily towards 3.1 million.
However, after the initial frenzy, sales began to slowly stabilize. Although they continued to grow, the rate of growth slowed down significantly.
After looking at the time on his phone, Li Xiao quickly asked the temporary assistant next to him to take a break and finish the lunch that had arrived early before continuing.
Of course, Li Xiao did not rest. He kept changing clothes and live broadcasting for two hours. It might be very tiring for other anchors, but for him it is just a very relaxing thing.
While eating, he did not turn off the live broadcast, but chatted with the audience while eating his lunch.
The contents of the lunch box are very rich, including braised pig trotters, braised eggs, broccoli and beef, boiled pork slices, and tomato scrambled eggs. After all, as a major contributor to millions of profits, even a Manchu-Han banquet is not an issue, let alone eating.
The last lunch box is rich in content.
If conditions didn't allow it, Ding Chunqiu would have wanted to invite the chef from the star hotel to cook here to reward his son's friend.
The meal time passed very quickly. Since the food was not very delicious, it was just a box lunch, so not much time was wasted.
After the chat ended, Li Xiao continued his live broadcast. After all, Ding Yougang had too many styles of clothes.
Even if you just select some new men's clothing, there are dozens of styles. Even if you sell one style of clothing in three minutes, it will take more than four hours.
Moreover, in most cases, three minutes is not enough. Most of the time, it takes four or five minutes to complete the sale of a piece of clothing.
A chat room.
[What the hell, sales have exceeded 4 million? 】
[It’s really scary. I can’t see any trace of fraudulent orders. It must be real.]
[No need to read it, it’s true. I’ve asked internal people and they all have real addresses and information, not accounts that are used to swipe orders and don’t even have information.]
[More than 40,000 items were sold in more than 4 hours, 10,000 items in an hour, and they were not junk items worth a few dollars, but clothes that were at least dozens of pieces in size.]
【Where does this fairy come from?】
[Wait a minute, they stopped, they must have sold out.]
[That’s okay, it seems like sales should stop at 5 million.]
[What do you mean, it’s okay? More than 4 hours, and the turnover of 5 million is very small?]
[Even if you only charge 8% according to the market price, earning 800,000 in 4 hours is still a lot.]
[8%? What do you think? With sales like this, you can’t get 10%? Maybe even more.]
[I used to think that he could only promote gourmet restaurants, but now he has changed his mind and started doing live broadcasts to bring goods. Is this not giving others a way to survive? 】
[What if I don’t let you go? He does have this ability. I just hope that he will do what he said and not accept commercial promotions, otherwise we will be doomed?]
[By the way, you’ve been doing this for so long, but haven’t you found any dirt on him? 】
...a moment of silence...
[Rescuing people, rescuing dolphins, and being helpful, do these count?]
[Yes, there are some, but they are all to create trouble for gourmet restaurants. His job is to be a food blogger. Such things are understandable and cannot be blamed at all.]
...a moment of silence...
[Wait, he’s not finished yet, what is he doing? He’s actually warming up? Isn’t he selling clothes? Why is he warming up???]
...
Inside the finished product warehouse.
Li Xiao has finished showing off all his casual clothes. At this time, he has put on a pair of very slim-fitting sports shorts and short-sleeves and is doing warm-up exercises.
Just listen to what he said:
"Sports are something that places great emphasis on the equipment you wear. Shoes and clothes can greatly enhance the effect of exercise."
"A set of comfortable tops can reduce the resistance of swinging arms, and a set of sweat-absorbent clothes can quickly absorb sweat on the body, keeping the body comfortable and in the best condition at all times."
"The function of pants is the same. They can reduce the friction of thighs when they swing back and forth."
"Now I will show you the benefits of our sportswear. After wearing it, you feel very comfortable without any restrictions."
While speaking, he picked up the racket on the table tennis table and said to the audience in the live broadcast room:
"This sportswear is super lightweight. After putting it on, I can feel that I can easily defeat even two people on the other side."
His words immediately caused boos in the live broadcast room.
"Tch, this is such a bad reason, isn't it? Even if I don't wear it, I can still defeat two old men?"
"Come on, we are a powerful table tennis country. It's great to win the Olympic championship, but it's hard to win the community championship. Don't you understand this?"
"It depends on whether the opponent is a dragon or an insect. I can beat a few elementary school students!"
"I think the anchor might find some kids to bully the younger ones, or some old men to bully the older ones."
"It's a joke. The anchor only dares to say this in the live broadcast room. If he meets me, I will give him a hand."
“It’s really cool upstairs.”
"Please, just use one hand to play table tennis!"
"I can give the anchor a hand and a foot."
"In this case, I will let the anchor have two feet and one hand."
"Don't stop me, it's my turn to show off, I'll let the anchor have two hands and two feet!!"
"Fuck you, are you holding the racket with your tongue upstairs?"
.....
Li Xiao ignored the ridicule in the live broadcast room, because he knew that the ridicule in the live broadcast room would stop soon, because the person he asked Ding Yougang to find had already arrived.
Seeing that the two of them had changed into ordinary sportswear, he quickly walked over to them and shook each other's hands:
"Thank you both for coming to help me today. Thank you very much."
"you are welcome."
After some pleasantries, Li Xiao revealed the identities of the two people to the live broadcast room.
