This time, in order to promote the game console, Zhuyouxing has spent a little money.
After spending nearly 100 million yen in promotional expenses, the latest SFC and GB game consoles can now be found all over Japan.
Even in the most information-blocked places in Japan, there are now posters of game consoles.
Moreover, the response in these closed places has been quite good.
Their usual entertainment is very limited.
Suddenly such a new thing appeared, and the price was also within an acceptable range. Because SFC was not available for the time being, many people simply settled for the next best thing and bought a red and white console.
As for the new sfc that will be released in the future, the worst case scenario is that they will buy another one when the time comes. They can still afford the money.
In the future, first-party games on the Famicom can be directly replaced with the latest cartridges for 500 yen to obtain better image quality. There is no need to worry about the game at all.
As a result, the sales of the Famicom also experienced a small increase. In May 1994, the Famicom officially reached 3 million sales.
In just over a year, the sales of game consoles reached three million, which is quite terrifying.
The momentum of the Famicom continues unabated.
Now, every week or so, TV Tokyo will preview the timing of a certain game in advance, which invisibly increases the stickiness of its own TV audience.
The top executives of TV Tokyo were surprised.
This is the first time they have seen an ad attracting viewers.
This electron really has a magical power.
Many people at TV Tokyo are now very happy about their choice.
…
In Zhu Youxing's office, Zhu Youxing was looking at the recent sales results.
Dragon Quest 3 has now exceeded one million sales, followed by Super Mario 3 and The Legend of Zelda.
Unexpectedly, these exceeded 1 million faster than the original Contra and Tetris.
Obviously, this kind of very playable role-playing game is quite popular nowadays.
Other games usually only take a few hours to complete, and you get bored easily.
But role-playing games are the most cost-effective, and even these games are also the most expensive.
Tetris has stagnated after reaching more than 900,000 sales, and we don’t know the specific reasons. It seems that players’ interest in this game has gradually waned.
It should be that the charm of other games is too strong. Without a proper opportunity for relatively simple and casual games, it may be difficult to break through.
As for Contra, it has also reached sales of more than 900,000, and both have the potential to exceed one million, but they still seem to be far from interesting.
What slightly surprised Zhu Youxing was that one of the games produced by a third-party independent production team had sales of 800,000.
It's that Ninja Project.
The first third-party game on the red and white consoles, it should be that the identity of the ninja took a lot of advantage.
After looking at the sales of his own games, Zhuyouxing had a rough idea.
The next more important thing is to expand the game territory. Tamagotchi has increased the audience of female players, but it is not easy to make game money from women.
In previous lives, it was difficult to make money from women in video games.
Oh, by the way, there were many successful cases in China in the previous life.
Focus on male love games.
But this thing... Zhu Youxing is not good at it. He has never been exposed to it before.
But you can find a chance to try it.
Then, Zhu Yuxing began to check the recent news in Japanese economic news newspapers.
Among them, he focused on the section about video games.
Nowadays, the video game section of Nihon Keizai Shimbun has become larger and larger, almost occupying one page.
This salary is quite high, and the Japanese economic news is obviously very optimistic about the prospects of video games.
And this has also become a trend for many investors.
Now other TV stations have more or less begun to publish content related to video games.
They saw that the sales of the Nihon Keizai Shimbun newspaper seemed to have increased a bit as a result, so as Japan's largest newspaper group, they could not lag behind.
However, their younger brothers, the TV stations owned by major newspaper groups, are not very happy.
Although the TV station no longer directly collides with video games, it will never come into contact with anything related to video games.
This seems to be a form of political correctness on those TV stations.
I heard that some dispatch workers were directly and ruthlessly fired by their bosses because they talked about games in their spare time. This is quite unreasonable.
But this is more because TV stations are not doing well right now. Even if there is no such thing as video games, they will find other reasons to fire more employees.
In the electronic game section of the Japanese Economic News newspaper, the latest games and the latest industry trends are introduced in detail.
There are companies entering the field of video games almost every day now.
They are either a large company or a start-up company.
Any company that has anything to do with video games has now become a hot spot for investors.
Ignore these bamboo stars directly.
Because there is so much information like this that he can no longer remember it.
You don’t have to think twice to know that most of these companies are simply making money.
But video games are not as simple as they imagined.
Anyway, as long as the games produced by these companies cannot meet their own standards, they will not be able to log on to their own game platforms.
Time will eliminate most of them.
What Zhuyouxing really needs to pay attention to are those competitive peers.
The most competitive one at the moment is naturally Surui Electronics.
According to the description of the Japanese Economic News, it seems that Surui Electronics has been promoting in the United States and trying to open up a small market.
The response of electronic games in some areas is very good, and players like PN game consoles very much.
Zhu Youxing was very satisfied when he saw this.
Well, you continue to toss and develop more markets, and then I will just harvest the market.
You will know how troublesome it is to start an industry and then expand the market yourself.
You need to first let people understand the fun of this thing, and then gradually promote the prosperity of the market through various marketing methods.
If his small company wants to rapidly expand the scale of video games, it may have to spend all its money directly.
Now that there is a vanguard army, Zhu Youxing is not in a hurry.
First, firmly grasp the market in Japan and completely stabilize your base camp.
As for the US market, let Surui Electronics play with it first.
Zhu Youxing continued to read the news in the newspaper, but heard some noise outside the door.
This is rare, Zhu Youxing seemed to vaguely hear some music... codes... and words like difficulty.
He immediately stood up and walked towards the door, wanting to see what happened.