In the dim venue, thousands of people gathered here, their eyes fixed on the podium in front of them.
Then the light shone on the side of the podium, and a middle-aged man with an Asian face walked out from behind the scenes, raised his hand and waved.
Countless people applauded to welcome him.
The middle-aged man was smiling. At this time, he didn't have any airs of a company president and was very approachable.
He quickly walked to the center of the podium, and the huge screen at the back gradually lit up. The light red color gave people a very spiritual feeling. The stimulation of red to human vision is obvious.
From a biological and psychological point of view, red can also stimulate people's physical excitement the most.
Light red is relatively mild, but it is still very refreshing.
"Welcome to all of you who have come from afar. I am the president of Surui Electronics, and my name is Ueto Hayakawa."
On the stage, Hayakawa Ueto briefly introduced himself.
He is today's host, and what he wants to introduce is naturally his latest home console and game console.
However, as a comprehensive electronic products company, it must also promote its other products.
This is not an electronic entertainment exhibition, but a consumer electronics exhibition. He still needs to take care of the emotions of other departments.
However, this can also be a good way to arrange the pace of product releases. Treating the two game consoles as the last major promotion content of all products, while the others serve as a foreshadowing. This strategy is actually quite good.
He faithfully followed the regular announcement strategy for press conferences or award ceremonies, which is one big and one small.
Release a product that is eye-catching enough first, then a smaller one, and then a larger one. This is the easiest way to keep viewers patient.
The first product released is something closely related to the blockbuster product video games, a television.
You can’t just buy a home game console and play it directly. It’s not a handheld console or a laptop. You also need a display device.
And TV is the best carrier for home game consoles.
Television can enhance family bonding.
Imagine that the adults have finished their work for the day, and the children have finished school. In the evening, the family is watching TV casually in front of the TV, and then chatting about the latest gossip news and the like.
Televisions, at least now, are a very popular item in most families.
Surui Electronics happens to be equally strong in the TV industry. Their TVs are always the most advanced in this era, with half of the market share in the world. Even the industry standards are customized by them.
With excellent picture performance and some new technologies that are gimmicky enough, TV is a great opening.
Then, there is a mobile Walkman product of our own, the one with a screen, which is very similar to the iPod of later generations.
In this world, Hongguo Company, which is very similar to Apple, has declined. It can be said that many places are very different from the previous life Zhu Youxing knew. This world may not be without Apple, but it will definitely not lack markets and creators.
Surui Electronics has accurately captured this medium-sized market, and at least it has been able to maintain a good profit scale.
As for the current Hongguo Company, they are almost half-broken.
The continuous development of multiple unsuccessful game console products gradually brought them down. Without the background of game console development, they could not recruit qualified game developers. In the end, they themselves came to the end.
However, Myron Case, the former CEO of Hongguo Company, has become more and more prosperous recently. Of course, this is another story.
Then, Ueto Hayakawa successively introduced several of his own various entertainment products.
There are headphones, personal computers, thin and light laptops that compete with the Morgan Group, home optical disc players, and a flip phone.
Maybe it's because this company still retains Japan's very old-fashioned customs of craftsmen and is also very fond of flip phones, but the appearance is indeed quite good.
The press conference lasted for an hour, which is almost the limit of time for most people to watch a press conference.
At this time, Hayakawa Ueto felt that the heat was almost there.
So after he finished introducing the last inconsequential electronic product, he suddenly snapped his fingers to dim the lights on the entire stage, and the screen behind him switched from the image of the product just shown to a slowly flowing dynamic
screen.
People were slightly stunned by the sudden change, and then Hayakawa Ueto's voice sounded again.
"I think everyone should be looking forward to something, and next are the two products we will release at the end. These two products are also considered by us to be the most important product lines at this stage."
coming!
Everyone cheered up.
At the same time, Takeyusei, Matsuhashi Minoru, Lorenzo and others were also watching the press conference through real-time broadcast in another venue.
They couldn't go to the press conference, because they would be there after the press conference, and they only had ten minutes, and by then there would be no time to prepare.
"I am very happy to announce to you our latest electronic game product, the pnvita handheld console."
The spotlight turned back on, and Ueto Hayakawa was already standing in the center of the podium holding the finished handheld device, and suddenly the sounds of countless cameras began to sound like crazy.
This is the first time people have seen the console in action.
"This is a bold attempt we have made. Our new handheld console has unparalleled performance and the most comprehensive functions in the world. On this handheld console, you can experience games with ultimate graphics and enjoy a beautiful song.
You can also play music and movies using our mini-disc system.”
Behind him, on the screen were scenes featuring the characteristics of this handheld console.
The handheld console is instantly disassembled from its complete form, directly presenting the entire inside and outside of the game console to the audience.
This press conference was very intuitive.
Then Ueto Hayakawa began to demonstrate to everyone the latest game they were most proud of.
The picture is very outstanding.
Even Zhu Yuxing couldn't help but let out a sound of admiration in his heart.
This picture, isn't this the best picture I want to see on a handheld device?
This performance is estimated to be comparable to that of later generations of psv, or even a little stronger.
And maybe it's some kind of coincidence. The appearance of this handheld console is also very radical, with a large screen, but there is no touch function, because it was too late to do it after Yuxing Electronic Entertainment leaked the information, but this is also
Save some costs and invest more money in the graphics chip of the game console.
The screen size is not as big as that of Youxing Electronic Entertainment.
The screen of Yuxing Electronic Entertainment's new handheld console is 5.5 inches, while that of Su Rui Electronics is only 4.3 inches.
The difference of more than an inch is very obvious on a handheld device, and it is also something that is too late to recover.
But a relatively smaller screen can once again make the game screen more refined and reduce the performance consumption of screen pixels, which is also beneficial.
In this way, they complement each other, and this handheld console now gives people a very good look and feel.
The game is what players want to see most.
Listening to music, playing movies, it doesn't matter, it's really meaningless.
They only care about how the game is.
In this regard, Surui Electronics has met their needs very well.
The picture quality made these players feel amazing for the first time outside of Youxing Electronic Entertainment.
With the support of the new 3D graphics chip, the graphics performance of this handheld console is very good. At least in the eyes of current players, this is the best product. This is really a leap forward in the era.
In the past, GBA only maintained in the 2D and pseudo-3D era, but Suri Electronics has brought players directly to the high-definition 3D era on handheld devices, which is very scary.
At the press conference, countless players were ready to take out their banknotes to buy it.
"I think you are also looking forward to the price of this handheld machine, so please look at the screen."
On the screen, the picture of the handheld device and several question marks appeared.
There are two models of this handheld console this time, one of which is a version with a touch screen and a secondary joystick, and the other is a version without any accessories.
Of course, price is also what players pay most attention to, and they look at the screen with anticipation.
Then, two sets of numbers gradually appeared.
The portable version of the handheld console is $299.
The handheld version without peripherals is $249.
Calculated from the initial development cost of this handheld console to the final cost of each machine after mass production, the final cost of each machine of the handheld console should be within the range of two hundred and twenty US dollars in the first year.
More than one hundred US dollars were used to purchase the most advanced graphics chips, as well as other very advanced technologies of its own.
Such as the best audio module, the best screen color, and a very advanced mini disc compartment with additional configurations.
The combined costs of these are horrific.
The version without peripherals can still make a little money, but the $299 version with peripherals is a pure loss. If Yuxing Electronic Entertainment was not planning to release a handheld console, he would not want to do this at all.
But Hayakawa Ueto believes that all this is worth it, because this is a mobile terminal in the multimedia field, and his expectation for the future of this handheld console is a sales cycle of seven or even ten years.
This is different from the previous sales strategy of handheld consoles. He is very optimistic about this handheld console.
At this moment, with a smile on his face, he wanted to see the excited feedback from the players.
However, the response seems to be mediocre?
The players in the audience who were excited just now because of the excellent configuration are now gradually calming down.
This is how the same thing?
"Isn't it... a bit too expensive?"
At this time, someone in the audience said uncertainly.
"It seems... a little bit, a home console is about the same price, right?"
At this time, Hayakawa Ueto gradually felt that something was wrong.
But now that the words have been spoken, and this price is the final price he and his shareholders have negotiated many times at meetings, it can no longer be lower. Shareholders cannot accept selling a product at a loss and it is completely inconsistent with their company.
Consistent style.
But even at this price, players still seem to be unable to accept it.
"Sir, please continue with the rhythm of the next press conference. There will be press conferences from other companies. If you extend it for too long, it will affect other companies and it will be difficult for us to do it."
At this time, a voice came from the headphones he was wearing. The voice came from the organizer of the exhibition.
They are responsible for controlling the overall pace of the press conference. Large companies have relatively strict time limits for press conferences. Unless public opinion strongly demands more information, the press conference will not be easily delayed.
Hayakawa Ueto took a deep breath and smiled again.
"You may not be satisfied with the release of this product, so we will bring an even more important product next, which is also our last product, and that is our latest home game console pnf."
New game consoles were brought to the stage.
Hayakawa Ueto regained his smile and showed everyone how to operate the game console.
Players also temporarily forget about what happened just now, and turn their attention to the next highly anticipated game console.
The pnf game console this time has the picture performance capability that is close to that of the late ps3 era, which is already very close to the real picture.
With the help of Unreal Engine, a very excellent game engine, they can improve the game's visual performance to a great level.
Here, Ueto Hayakawa praised Unreal Engine very much. Of course, people who don’t know the inside story will not know that Unreal Engine is owned by Yusei Electronics Entertainment. They will only sigh that the picture is really great.
Because Brown Entertainment has previously released a first-person shooter game, and it was also a realistic war-themed game related to World War II, it brought people into an extremely exciting movie game world for the first time.
Brown is also a very forward-looking person, and this time, he became one of the first game development companies to settle in pnf.
They announced their latest shooting game and several adventure games that have been almost developed.
Then comes the announcement of the price of the game console.
There is only one model of the home game console pnf, and the price is $349.
This is also a number that surprises most players.
In the past, the price of home game consoles was still around 200 US dollars. This time, it has been directly increased by 100 US dollars. However, many players are still a little greedy after seeing the latest game graphics displayed under the leadership of Huck Brown.
Now the graphics of gs1 are also very good, but it also depends on who you compare it with.
The graphics of the ps2 era are really incomparable with the game graphics of the later ps3 era. The gap is quite obvious.
Relying on the excellent graphics, the response from players was quite good, which actually made Hayakawa Ueto feel a little relieved.
It seems that the situation is still under control.
However, it soon became uncontrollable.
Because the next press conference, that is, the press conference of Youxing Electronic Entertainment, officially started ten minutes after it ended at Surui Electronics.
Hayakawa Ueto was actually prepared for the other party to also release a lot of games with excellent graphics and then publicize them with great fanfare. He had already thought of a strategy, and later he would release some unfinished game CG graphics on the Internet to attract attention.
Try to take away all the popularity of Youxing Electronic Entertainment.
However, Youxing Electronic Entertainment did not follow the routine.
As soon as the Suri Electronics press conference ended, many players and reporters rushed to the Youxing Electronics Entertainment press conference.
However, before their butts were warmed up, Zhu Youxing walked to the stage alone. He first glanced at the seats that had just been filled and more players standing at the door, and then he smiled slightly.
"149"
It was a very simple number. After Zhu Youxing said it, he left, or slipped away without saying a word.
All reporters and players were collectively stunned.