Chapter 236: The Ultimate Cost-Effective - God Ship T1
Wu Jun feels that the suggestions given by Changtian Technology are very reasonable.
After the cooperation between Shenchuan and Changtian Technology, they have an absolute advantage in hard drives.
The 120G carbon crystal hard drive is unique in the world.
Such a great product must set a benchmark price, which is the flagship product of Shenchuan.
If it keeps selling at low prices, Shenchuan will never be able to be high-end, which will also do great harm to the brand.
It doesn’t matter if you set up a flagship product and the price is there. It doesn’t matter if anyone buys it. The other sub-flagship products are the company’s main mass-market products. This is indeed a very good sales idea.
Wu Jun didn't know that Chen Xiao learned this trick from Xiaomi.
Wu Jun also followed Chen Xiao's suggestion and gave the Shenchuan T series a corresponding name.
For example, the 120G hard drive is the T1 Extreme Edition, the 80G hard drive is the Elite Edition, etc.
This series of suggestions from Changtian Technology completely opened up Wu Jun's thinking. He never thought that a desktop computer could still play like this.
Once everything is ready, it's time to sell.
Shenzhen City has unique geographical and market advantages.
In Huaqiangbei, Shenzhen City, computer sales and accessories sales have begun to take shape.
60% of computer hardware across the country comes from here.
In 2001, there were no online sales or online press conferences.
In order to make Shenchuan's products instantly famous, Wu Jun had to think a lot.
Wu Jun first spent a lot of money to rent a store in SEG Plaza in Shenzhen City. This was Shenchuan's first offline experience and sales store in the country.
Immediately afterwards, Shenchuan began to send invitation letters to various computer sellers in Huaqiangbei and several important media in Shenzhen City.
Invite everyone to go to Huaqiang North SEG Plaza on May 1st, International Labor Day, to pay attention to the launch ceremony of Shenchuan T1 desktop computer.
Wu Jun is indeed someone who has been working hard in the mall for many years.
He spent money to rent the square under the SEG Building to set up a stage specifically for the release of the Shenchuan T1 desktop computer and build momentum.
The cooperation between Shenchuan and Changtian Technology has always been big news in the eyes of the media, so Shenchuan does not need to spend money to find some celebrities as spokespersons for new products like Lianxiang does, and it has already become famous.
Looking at Wu Jun's series of operations, Chen Xiao knew that his partner had not found the wrong person.
On May 1st, Shenzhen City, SEG Plaza.
In 2001, Labor Day was still a seven-day holiday, and since it was close to summer vacation, it was a traditional prime time for consumption.
In SEG Plaza, many computer and computer hardware sellers have offered discounts, hoping to take advantage of this solar term to boost their sales.
The most lively place is of course the large square downstairs of the SEG Building.
Wu Jun has already set up the stage, and dozens of Shenchuan T1 Supreme Edition desktop computers are placed in the square.
All around the square are advertisements for Shenchuan.
For example, Pentium III processor, Gf3 graphics card, and of course today’s protagonist, carbon crystal hard drive.
What's more important is that the 120g carbon crystal hard drive logo is printed on the flag.
Seeing such slogans, the reporters who had arrived at the scene were very surprised.
120G hard drive! This data is really terrifying.
You must know that IBM, the developer of hard drives, and Seagate, the world's largest hard drive manufacturer, have no way to make a 120G hard drive that can be fully commercialized.
Changtian Technology directly made 120g carbon crystal hard drives commercially available. This operation made IT practitioners in Xia Guo very excited.
"Computer News" has been directing Lianxiang's advertisements since its inception, so logically speaking, "Computer News" is more inclined to Lianxiang.
But today, when reporter Zhang from "Computer News" looked at the slogan of 120g hard drive, he suddenly wanted to cry. He was so moved that he wanted to cry.
Reporter Zhang wrote in today's interview diary: "As witnesses to the rise of Xia's computer industry, we are proud that our country has companies like Lianxiang, but we envy the United States' technology companies such as Intel, AMD, and Invida, and we envy the blue ocean.
There are technology companies such as Hyundai Samsung, because these companies lead the trend of the IT industry, and every innovative product they produce will attract computer entrepreneurs around the world."
Reporter Zhang was even thinking about a question: Why is Lianxiang so big? There is no innovation?
"Today, we did not expect that Xia's technology companies could stand shoulder to shoulder with Intel, Seagate and other companies. Even American hard disk manufacturers could not develop 120G hard drives and 120G carbon crystal hard drives! Changtian
Technology does have some content!”
Reporter Zhang finally collected his emotions and sat down in his seat as soon as possible. He wanted to comprehensively report on this Shenchuan T1 product launch conference.
At the press conference, one of the Shenchuan T1 Supreme computers was connected to a large screen.
Shenship staff are still using this computer to play an early version of Civilization III.
The Civilization series is undoubtedly the most classic stand-alone game in recent years, and Civilization III is expected to be released in October this year.
Wu Jun spent a lot of effort to get the early trial version.
Both the graphics and the gameplay of this version have been qualitatively improved compared to the previous ones.
The only drawback is that the configuration is very demanding, not only does it require a CPU graphics card, but it also has high requirements for the read and write speed of the hard disk.
After trying out Civilization, I tried out Need for Speed 5.
Similarly, Need for Speed 5 is a new game that just came out this year, and its requirements for computer configuration are also very high.
There were more and more people watching in the square. When the technician clicked to enter Need for Speed, the scene was a little excited.
As a major stand-alone game, Need for Speed is loved by many users and has become one of the games with the highest installed base on home PCs.
"Wow, did you see it? The computer just loaded Need for Speed, almost in seconds!"
“Our family just bought Lianxiang’s latest PC, which also uses a Ben3 processor. It took nearly a minute to enter the game!”
"This is the advantage of carbon crystal hard drives?!"
At 10 o'clock in the morning, the venue decorated by Shenchuan was filled with people.
Most of these people are workers in the same industry who have received invitations from Shenship, and some are reporters who came after hearing the news.
Everyone knew that carbon crystal hard drives would be used in Shenship's first PC, but they didn't expect that Shenship would be so fast.
At 10:30 in the morning, Wu Jun came to the center of the stage wearing a shirt.
The Shenship equipped with carbon crystal hard drives will be able to meet consumers and the media in this form.
Wu Jun couldn't help but take a deep breath. He didn't expect that the Shenship would start in this mode. It was really perfect.
Wu Jun said: "I am very grateful to all my friends and reporters for taking the time from their busy schedules to come to SEG Plaza to watch the launch of the Shenchuan T1 product."
“My original intention in establishing Shenchuan is to allow more users to enjoy products with stronger performance at a lower price!”
Wu Jun shouted the slogan of this conference: "Shenship! Ultimate cost-effectiveness!"
Wu Jun's eyes scanned the audience and reporters at the scene.
There are a lot of people today, which is a good opportunity for the Shenchuan to be exposed.
Wu Jun said: "We have entered the 21st century. I believe that personal computers will enter thousands of households after all and will no longer be a luxury product."
"But the prices of computers on the market today are indeed beyond the reach of many consumers."
The large-screen interface appears with the configurations of two brands of mainstream desktop computers.
Although it is not clearly shown what the two brands are, the reporters and most of the audience at the scene are industry insiders, and they can tell at a glance that one is Lianxiang and the other is IBM.
One is the best-selling PC manufacturer in the country, and the other is the most famous PC manufacturer in the world.
Both are the latest personal computers in the past two months, using the latest chips, the latest motherboards, the latest memory and high-capacity hard drives.
Of course, the high capacity here can only reach 80 G.
But the price is also quite high. Lianxiang's computer was sold for 10,999 yuan, and IBM's computer was also sold for 12,000 yuan.
When these computer configurations appeared on the big screen, the reporters and audiences at the scene were agitated.
Especially the ordinary consumers who came to the scene originally wanted to buy a computer with super performance, but because of their limited budget, they stayed away from the newly released products of Lianxiang and IBM.
Wu Jun is right. With the development of the times, personal computers will no longer be a luxury but a necessity in life, work and study.
Wu Jun had a panoramic view of the expressions of the audience and said: "What do you think the price of a computer with this configuration should be?"
Many viewers spoke enthusiastically, and some knowledgeable people directly told the actual price.
Wu Jun asked the technicians to type out the actual prices of computers with configurations like Lianxiang and IBM on the screen. Sure enough, the price of more than 10,000 yuan made many people take a breath.
Shenzhen City is a little better, because the economy is developed, so people's income levels are pretty good.
But for the vast inland cities with larger populations, more than 10,000 yuan is equivalent to one person's annual salary these days.
If you ask your parents to spend a year's salary to buy you a computer, this is definitely a huge expense.
The audience in the audience whispered, obviously amazed by the high price of personal computers.
What Wu Jun said next made everyone feel special.
Then the configuration of the Shenchuan T1 Extreme Edition computer appeared on the big screen.
If you don’t look at the brand of the accessories, but only look at the performance of the accessories, all the configurations of Shenchuan are the same as those of Lianxiang and IBM’s latest PCs.
The only difference is the hard drive.
The Shenchuan T1 Extreme Edition directly provides a 120g carbon crystal hard drive.
In terms of hard drive performance and capacity, it far exceeds Lianxiang and IBM.
Wu Jun asked again.
“What do you think is a reasonable price for Shenship’s T1 120gPC?”
Wu Jun looked at everyone.
Soon someone spoke out loud about their psychological price.
Many people's quotations are above 10,000. After all, there are no PCs equipped with 120G hard drives in the world. This is the first time for Shenchuan.
Wu Jun asked the technicians to announce the final price of the Shenchuan T1 Supreme Edition directly on the big screen - 7,999 yuan!