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Chapter 375 Mobile Phone Strategy

 "Dong dong dong!"

"Please come in!"

As soon as the office door opened, Bai Yongxiang walked in. He was 35 years old and in his prime, with a successful career. His whole person exuded the confidence of a successful person.

"Hey, your happy hair has grown out!"

"No, no, I've just been a little busy lately, and my life is very fulfilling, thanks to the stage you gave me."

Bai Yongxiang said, but unconsciously touched his forehead with his hand, and asked expectantly: "Has my hair really grown?"

"What are you thinking about? The technological level of mankind has not yet reached the level of conquering hair loss. It may not be possible in more than ten years. Maybe even cancer has been conquered, but hair loss still cannot be cured."

Yao Yuan poured two cups of tea and walked outside to a small reception area formed by two sofas and a coffee table.

It is now the end of November.

Bai Yongxiang stayed in Beijing for nearly a month. In addition to promoting Miniplayer, the most important thing was to make friends with heroes from all walks of life. After all, this is a small factory in Zhuhai. Heroes start from humble beginnings, and they have to go to Beijing when they become famous.

"Mr. Yao, my flight ticket has been booked and I will go back the day after tomorrow."

"Are you all ready? Do you need any help?"

"No, no, no, it's fine..."

Bai Yongxiang took a sip of tea, with a complicated look on his face, as if he wanted to dig into his heart before parting, and sighed: "It sounds a bit pretentious to say this, but it is what I really mean.

I think back then I was just an engineer at a VCD manufacturer. I followed Huang Zhang to found Meizu, and then became an engineer for MP3 players.

We don't plan to do a big business, it's good to have food to eat. When you make the acquisition, I'm not afraid of your laughter. I condemn myself morally, but at the same time I can't resist the conditions you set, and I feel like I'm being hypocritical."

"It's human nature, don't worry about it, it's all over."

"Yes, I have no trouble thinking about it now. No wonder it is often said that power and success are the best aphrodisiacs for men. When a person stands in a certain position, his thoughts will change unconsciously..."

It can be seen that Bai Yongxiang was greatly touched by this incident.

Think about it, you already have a flagship product with a potential of 1 billion, do you still care that you invested in the enemy?

Yao Yuan then said some more words of thanks and nonsense, but Yao Yuan was not polite, accepted it happily, and said with a smile: "Miniplayer is a great success, but we still have to look forward.

We just take this opportunity to have a brief chat."

"These words came out of my mouth and reached your ears. I won't worry about what the third person thinks. From now on, we should start the mobile phone project.

Before the first mobile phone is released, we will no longer develop or develop MP3 products as little as possible, and all resources will be allocated. You can go back and continue to recruit people, and don't be afraid of spending money.

As for what kind of mobile phone to make, it’s hard to describe..."

Yao Yuan pulled out a piece of paper and drew a model of the machine.

Bai Yongxiang took a look, what a guy, the entire fuselage is almost entirely a screen, with only one button, and the shape is very beautiful.

Touch-screen mobile phones have been around for a long time these days, but they have not been widely popularized. The touch screen is not touched with fingers, but with a stylus, which sometimes works well and sometimes does not work.

When he saw the model, he knew it must be touch-controlled, and worriedly said: "Mr. Yao, since you said it, I have learned a lot of information.

If you want to make a mobile phone like this, including chips, operating systems, visual design, touch solutions, screens, etc., there are at least hundreds or thousands of steps, and we are starting from scratch..."

"Backed off?"

"No, absolutely not!"

Bai Yongxiang first denied it, then remained silent for a moment and asked, "Can you give me some time?"

"2-3 years!"

"Budget?"

"The total profit from miniplayer is not enough for me to make additional profits."

"good!"

Bai Yongxiang gritted his teeth and promised: "I will definitely come up with a product that satisfies you!"

"I naturally believe in your ability..."

The two exchanged tea for wine and had a chat. Yao Yuan smiled and said: "But it's not like going up a mountain of swords and going into a sea of ​​fire. Making a mobile phone is a long job, and we communicate a lot during this period."

I don’t understand mobile phone manufacturing, but I understand aesthetics and how to operate it to satisfy consumers, and I also have a wealth of information.”

"information?"

"For example, operating systems, I know that in August this year, Google acquired a company called Android and intended to enter the mobile phone industry.

And now technology is developing rapidly, such as screens. If you don’t find a suitable product this year, you may find it next year. You should also pay more attention to the situation at home and abroad.”

Bai Yongxiang nodded in agreement.

Historically, Meizu decided to make a mobile phone in 2006. At that time, there were three operating systems to choose from: Windows Mobile, Linux, and Windows CE.

Finally I chose WindowsCE.

The Microsoft engineers responsible for the docking were relatively conservative and refused to open up part of the source code. To realize some of the envisioned functions, Meizu had to develop and rewrite it on its own.

In short, after a lot of effort and overcoming many difficulties, M8 was finally created - the person in charge of the project is Bai Yongxiang.

In 2009, the M8 was launched, and Apple and Android systems were already available. Although the M8 sold well, it was a one-time deal, and the second phone was switched to Android.

Why can Android compete with Apple in a short period of time?

Because in 2007, after the first-generation iPhone was released, Google was frightened, so it took back the Android system it originally planned to launch and redone it, and announced it as open source.

Open source means publishing the source code and inviting everyone to work together to develop and improve it. Once it is developed, Android will naturally be free, and manufacturers can also deeply customize their own operating systems based on Android.

To put it simply, Android is a rough house, and each manufacturer decorates it in its own way, which is called in-depth customization.

For example, Xiaomi's is called MIUI, Oppo's is called Coloros, Vivo's is called Funtouch OS, and Meizu's is called Flyme, all of which are the same.

Huawei did the same thing at first, but later developed it independently and came up with Hongmeng system.

By the way: Android is free, but Google’s mobile services cost money. As long as Android phones sold overseas, they have to use Google’s mobile services, but they don’t need to be sold domestically.

Later, Google sanctioned Huawei and refused to authorize it. Huawei mobile phones could not be sold overseas because they could not use Google apps and could only make calls and send text messages.

This is 2005, and Android is not open source yet.

So Yao Yuan mentioned it incidentally and planned to use it to design his own operating system when it was open sourced. There was no need to use Windows anymore.

Mobile phone manufacturing is a long process. The big frame is determined first, and the details are filled in little by little.

For example, apply for a design patent first.



After Meizu made a breakthrough with the E2, less than a year later, miniplayer established its status in the world in one fell swoop. Friendly companies such as Patriot and Newman lamented that the MP3 market was already growing, but now it is growing even more.

No one knew that in this conversation between Yao Yuan and Bai Yongxiang, the MP3 giants in the eyes of outsiders would choose to transform at their peak.

Bai Yongxiang didn't know what was going to happen in the future. He only felt that he was under great pressure. He shouldered the important task of transforming an MP3 manufacturer into a mobile phone and returned to Zhuhai worriedly.

(besides……)


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