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Chapter 426 Assets

 "Mr. Yao, it's early!"

"Good morning, Mr. Yao!"

"Morning!"

At eight o'clock, Yao Yuan came to the company refreshed.

The employees greeted each other with excitement on their faces. Yao Yuan had seen this kind of excitement in books - even the poorest patriot in the East End of London would involuntarily puff up his chest when he thought of Britain's wealth and industry.

.

Because the capitalists have tried their best to instill in the people a view that the wealth of the capitalists is the wealth of the entire nation.

In the same way, Boss Yao’s wealth is the wealth of all employees, and Boss Yao’s glory is the glory of all employees!

"oops!"

Yao Yuan felt the same and entered the office, made a cup of tea, added some jujube and wolfberry, sat down on a chair and said, "Bring the information here!"

Snapped!

Yinyin slapped a document on his desk. He was extremely dissatisfied and shouted: "As an assistant, you should be in awe of your boss. Look at your appearance. What kind of attitude do you have?!"

"10 minutes of attitude!"

"That's okay, you can go and do your work."

Yao Yuan straightened his back, took a sip of hot tea, and began to look through Jiahe's information. After Xinli Media became the largest shareholder, the warehouse of this old film company was completely opened, and the most authentic family background was inside.

The first place to watch is the cinema.

There are 5 cinemas in Hong Kong with a total of 24 cinemas, accounting for 13% of the market share.

There are 8 movie theaters in Taiwan with a total of 79 theaters, accounting for about 30% of the total.

Malaysia has jointly operated a cinema chain with others, with 10 cinemas and 77 halls, accounting for 28% of the market share.

There are 9 cinemas in Singapore with a total of 73 cinemas, accounting for about 50% of the total.

There is a movie theater in Shenzhen with 7 halls. Its share is absolutely unexpected, it actually accounts for 35%!

Yao Yuan was surprised at first, but after a moment's thought he understood. In 2006, there were only 1,325 theaters nationwide with 3,024 screens, with an average of 2.2 screens per theater.

Because the theater chain reform has just been four years ago, a large number of old and small theaters have been eliminated. The single-room theaters in the past are no longer popular, and all are newly built or renovated multi-hall theaters.

Those with a foundation will naturally develop quickly, such as Beijing and Shanghai.

Although Shenzhen is a big city, it used to be a small fishing village without such a foundation, and cinemas are a bit insignificant in the rapid development of the entire city.

"Tsk tsk!"

Yao Yuan couldn't help but feel happy, real estate was the most powerful, but there were too few in the mainland, so it had to expand.

After watching it in the theater, I watched the film library again.

Golden Harvest has made more than 600 movies in total. During the most critical period, it sold many copyrights, mainly to Jackie Chan. However, in recent years, it has bought back the copyrights of 39 movies, including "The Secret Agent", "The Song Dynasty", "The King of Storms", etc.

, and now there are more than 400 volumes in the library.

These copyrights can bring in about 10 million in revenue every year in Hong Kong, Taiwan, Singapore, Malaysia and other places, including TV stations, audio and video products, hotel paid channels, etc.

Then it was gone.

Well, the huge Golden Harvest only has two parts of its property: theaters and film libraries.

Sequoia China, SIG, and Huiyou Capital spent a total of 500 million yuan to purchase 30% of the shares of Xinli Media. Currently, they have only acquired the shares of Zou Wenhuai and his daughter, and they will continue to acquire the rest.

The second and third largest shareholders are all friends of Zou Wenhuai. Jiahe had been acquired many times before. At that time, he didn't want to sell, so he asked these friends to help, so it wasn't a problem.



The purpose of Xinli Media is to go public via backdoor and then operate.

How to do it?

The simplest one: start a movie project, build a lot of momentum, recruit a director, join a big star, do all kinds of publicity, and then set up a private equity film and television fund, huh huh huh.

When the movie is about to be released, the listed company will issue announcements to build momentum, the stock trading team will be responsible for cooperating and enticing, and the director and actors will be responsible for promoting the movie in various locations, using various means to push up the box office and then the stock price.

The whole process is done without spending a penny.

How to hire a celebrity director? Use stocks in exchange.

Where did the money for the filming come from? Of course someone sent it.

How to push up the box office? Buy a ghost theater.

Audiences laugh at the ghost scenes of certain movies, but they don’t know that people make money outside the movie theaters. When the box office is high, the stock price will be high, and they don’t even have to pay for the box office themselves.

In the end, all parties just sit back and make money. Who cares whether the movie is good or bad?

This is a complete industrial chain, and people are still working on it, and it’s as bad as men’s football.

After 2010, celebrities also joined in. Celebrities are the best white gloves. Because the salary is very delicate, I just want to give Yang Tianbao 80 million. What's wrong?

It’s not illegal!

The money is indeed transferred to the celebrity's personal account, but whether they can use it is another matter.

There is too much to say but it must be harmonious, so I won’t go into details. In short, compared to this group of people, Yao Yuan’s biggest conscience is that the projects he comes up with are indeed great, and at least they can satisfy the audience.

If there is a "power ranking" in the Chinese entertainment industry, then Yu Jiajia will definitely be in the top five after acquiring Golden Harvest. The first is probably the leader of Optoelectronics, the second is the film bureau, the third is China Film, and then

Private Enterprise.

Regardless of the uproar in the entertainment industry and Shen Nanpeng's next move, Yao Yuan just announced a small piece of news:

"Within a month, the community will spin off the [Comments] section and turn it into an independent website like Qianqian Music Network, named [Maoyan]."

"Based on the ratings of books, music, and movies, we will gradually develop into information, authoritative data, online ticketing, etc. in the future."

The current ticket sales are still very poor, only Deyunshe, Happy Twist, and the newly added Jiahe Shenzhen Cinema.

Lei Jun still paid for it. He didn’t think Dianping had developed, but he thought the online ticketing project was good, especially when combined with the momentum of the acquisition of Jiahe, it was full of momentum.

After reading the plan, he readily paid $2 million.

As a result, the "Maoyan" website was released, and the person in charge was Wang Jiamin, whose office was located in Zhongguancun, together with Liu Weiwei's group.

Nowadays, 99's subsidiaries include Shangcheng, Meike Eslite, Maili, Qianqian Music, and Maoyan.com. The community is like an old hen, which has hatched many eggs. Now it has lost weight again, and only Shangcheng, its eldest son, is left.

Yao Yuan doesn't plan to create new things for the time being, and will digest these first.

The next few years will be a very critical node, and many things will happen, such as the financial crisis, copyright regulations, and the golden period of listing.

The Internet is not like industry. Industry invests in one year and outputs in one year, which is clear and clear. The Internet may have been struggling for five or six years, but it has not seen any benefits.

And once the pattern is set, it's time to lie down and harvest.

Yao Yuan first made money through text messages, then through ringtones, and now there are also games, m-coin recharges, wheat advertisements, etc. It is much better than before, but it is still not time to just lie down.

All I can say is that we are close to our target.

(Thanks to the cute owner of Roubaozi, I want five updates today!!!)


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