Chapter 304 One Yuan Purchase [Ask for monthly ticket]
"You are stupid because of your reading! How about the company image? What image? What kind of company is we? Is it BBA or something?
Go to the street and ask, do five out of a hundred people know about Tuanmei?
What is the company facing now? It's life or death! It's going to go bankrupt soon, Xueba, tell me about the company's image?
I have brought in 100-200 million business volume to the company this year. How much can you bring? I have just issued a military order to attract 500,000 new users by the end of the year, which is worth 500 million. Several other major regions
Sales managers also have a task volume of about 100 million to 200 million.
How much pressure are we under? Just because you want to improve the company's image, you are going to deny this plan? It's useless for anyone to say it today. This plan has been adopted by our sales.
It’s useless even if the chairman comes, he is also the founder, and the major shareholder has the final say. If he can’t complete the task, my brothers have no money and no bonus. How much is the minimum sales guarantee?
I don’t want to ruin my career or Song Lei’s reputation in the sales industry because of Tuanmei. How many brothers are following me, waiting to get more money to go home for the New Year.
So many people risked everything to switch jobs with me and come to Tuanmei. They just believed that I, Song Lei, could give everyone a piece of food. If you asked me not to give a piece of food to my brothers, you are out of your mind. I don’t want that in my resume in the future.
This stain, so I decided on this plan! It can be used, use it immediately, and leave it to you noble and noble.
When the company hired me, I said that everything about sales is under my control, and the chairman has no right to interfere. He doesn’t trust anyone, but he doesn’t trust the people he employs. Don’t you know why the shareholders gave me this right but not you?
Having said that, does your Gao Dashang business have 10,000 users so far? To be precise, are there as many people queuing up to register today?" Song Lei's attitude towards Fang Shuo was completely different from that towards Zhao Mingyang.
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Fang Shuo said with a red face: "I focus on quality rather than quantity. With so many people, how many can be used? Why don't you just turn around and uninstall it? I have already cooperated with some film and television dramas and variety shows. There will definitely be a lot of growth by then."
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"By the time you broadcast, the day lilies are already cold, and I don't know why I invited you here. Come on! Xiao Zhao, come over and comment. Tell him what the position of Tuanmei is." Song Lei suddenly called Zhao Mingyang over.
Zhao Mingyang was speechless for a while, why are you calling me so hard, but I have to say that without Song Lei, this plan would definitely not be able to pass.
"Tuanmei is a sleeping unicorn. You two are both whistleblowers. If your whistle sounds, this unicorn will wake up. It will shock the world by then, and you will definitely be included in the commercial list."
As a historical figure, I am not qualified to comment on you." Zhao Mingyang said.
Song Lei·······
Damn it, what you said is so beautiful. It’s a good thing you didn’t work with me, otherwise you would have flattered me. I’ll give you a shot.
Fang Shuo~ What he said seemed to make sense, but he didn’t seem to say anything, and he couldn’t refute it. His rebuttal felt unqualified, and he also denied Tuan Mei’s and his own eloquence.
"Okay! That's it. I'll go back and have a video conference. You can talk about the online things, and I'll do the offline things." Song Lei added Zhao Mingyang to WeChat and left.
Fang Shuo looked at Zhao Mingyang and asked, "Did you notify him to come?"
"No, I saw him for the first time today. I guess Mr. Song is worried. Come and see for yourself. Mr. Fang, don't be angry. After all, you two have different philosophies. You are better at internationalization. Yours
Vision is the world stage, and the future will prove your plans and ideas.
I really have an online event here, and I want to cooperate with several Fortune 500 companies, please see if you can go and negotiate, I have no experience in this." Zhao Mingyang said.
"What kind of cooperation is it about Tuanmei?" Fang Shuo said.
"Yes, regarding Tuanmei, I would like to ask you to talk to several global chain fast food restaurants, including Ken McBee, to see if you can reduce the set menu price of thirty or forty yuan to one yuan or more." Zhao Mingyang said.
"How is this possible! How can it be one yuan~ Wait, it's a routine?" Fang Shuo suddenly realized. This is the same routine as queuing up to receive eggs and laundry detergent. It's basically the same. It's just a different way to receive eggs.
That’s all.
"The principle is the same. It's just to save some money on advertising and directly subsidize users. But it's up to you to make the decision. I'll send you the plan." Zhao Mingyang said.
"Okay, I'll take a look when I have time." Fang Shuo left with the people. His idea is to use TV advertisements, film and television dramas and variety show sponsorships to let more people know about the brand.
Then it will be easier to change jobs in the future. If you want to increase the reputation of Tuanmei, you need to be high-end. Zhao Mingyang also knows this, but his direction is wrong, because Tuanmei is a civilian product positioning, and you are not cars, hotels, or clothing.
High-end luxury products such as jewelry.
He still learned the international style. There are many such operations. A group of people who returned to China in the early days were basically like this. In the end, they all fell into the street because they were not accustomed to the local environment. After studying four or six, they did not learn everything. They thought about internationalization every day.
, high style.
You can have a high profile, but it depends on the product positioning. The fatal flaw of people like Fang Shuo is that they have never been exposed to the bottom class since they were young. They have grown up among the stars since they were young, and they have always been like other people's children.
The family conditions are good, and he has never worried about money since he was a child. It is a mistake for him to run a product like Tuanmei. He is more suitable to be the operating officer of some affordable luxury products, but others look down on him.
It's more embarrassing.
Zhao Mingyang's WeChat voice call suddenly rang, it was Song Lei who had just left.
After getting through, Zhao Mingyang asked: "Brother Lei, what's the matter?"
"Brother, please come to our company. I hope you can organize a meeting and explain your plan, including the network operation part. You don't have to worry about Fang Shuo. None of the shareholders have agreed to his plan. It's just too flashy.
Don't worry about his department. If it was useful, I wouldn't hire you. It was done by him in the past six months, and the company almost went bankrupt. I just took pictures of your operation display and showed it to the shareholders. Now there are major shareholders who want to see you.
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"Isn't this bad? After all, I'm just an operator, and the person I just contacted was Mr. Fang." Zhao Mingyang said.
"I said, leave him alone. He basically has no real power. Now he is a virtual company. He thinks about unrealistic internationalization every day. I am on the way. Come here quickly and confirm the plan and implement it directly. I can't wait any longer.
Let me tell you the truth. I can't finish my task at all. The second round of funds from shareholders has not come in.
Our boss is already using his connections to borrow money to keep the business running. Whether he can pay your operating expenses is a question. Hurry up, stop inking, everyone is waiting for you. If you follow your operating model today, the second round of funding will
It will definitely arrive, we can’t wait, and you don’t have much time.”
"Understood, I'll go over immediately." Zhao Mingyang drove straight to Tuanmei. Damn it! He couldn't get away with it. It turned out that Tuanmei had already had problems with its capital chain during this period.
I didn't do this project in my previous life. If I failed in this life, I would have bankrupted a world-class company after being reborn.
No wonder Song Lei has such an attitude towards Fang Shuo. It turns out that this guy is already an empty air, but I have to say that he is still very good at pretending to be serious.
Fang Shuo was really depressed. He used to work in the operation of a women's clothing brand, and was recruited by Tuanmei with a high salary. He did well before, but when he arrived at Tuanmei, he was acclimated.
In fact, the main thing is brand positioning, and there is another core point. If women's clothing wants to go bankrupt, it will be difficult for a while. There is always room for market survival, and it belongs to the traditional physical industry.
Tuanmei is an Internet company and may go bankrupt at any time. There are not even 10,000 but 8,000 Internet companies in the world that go bankrupt every day. This elimination rate and bankruptcy rate are very high.
Arriving at Tuanmei's office building, Song Lei led Zhao Mingyang to a conference room, where a group of people were already sitting.
This group of people were people who invested in several investment institutions across the United States. Zhao Mingyang saw the CEO of Tuanmei. At this time, he lowered his head and said nothing. It seemed that he had just been scolded by the investors.
Yes, the biggest bosses of such unicorn companies are still investors. If they withdraw their shares and refuse to make additional investments at this time, Tuanmei will collapse, and the debt that the founder team will have to bear will start at five or six billion.
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Don't talk about them. Rebus was reprimanded by investors back then. He stopped making money and made investors lose money. This will definitely make investors angry.
Zhao Mingyang glanced at Song Lei. It seemed that this guy was not hired by Tuanmei at all. He should be hired by a certain shareholder.
I am also here to extend the life of Tuanmei, otherwise Tuanmei may have major problems in the first half of the year.
"You're from Empty Bottle Media, right? Xiao Song sent us a video of your operation plan. Do you have any estimates of user growth? Tell us your plan and give you ten minutes.
Tell me the important point." A man in his fifties said without paying attention.
When Zhao Mingyang looked at this guy, he was a big shot in the investment world. He actually came over in person. It seemed that Tuanmei was indeed in trouble at this time, and there was a high probability that all the money of a group of investors would be wasted.
, continuing to pursue investment may cause heavy losses, and investors are considering whether to pursue investment.
Zhao Mingyang took out the USB flash drive and walked to the laptop next to the projector. He opened the contents of the USB flash drive on the computer and looked at the big screen and said: "Tuanmei is first of all a civilian product. In fact, it is the same as a pack of mustard for one dollar. Users
The group is not originally targeting the high-consumption market.
Mr. Song showed you the offline promotion plan I made before. Then we will combine it online and offline, starting from the ticket prices of the most familiar movie theaters and the prices of international chain fast food restaurants. For example, movie tickets are sold in movie theaters for 70 per ticket.
It’s only 19.9 when you buy it on Tuanmei. Tuanmei can directly negotiate cooperation with the cinema. Originally, the group purchase tickets of the cinema are cheaper. It is better to directly cover all the movie tickets for a year and sell them to users at the original price.
New users can also enjoy watching movies for one yuan, saving the money of finding a local promotion company. If you go to a local promotion company, you give them a lot of commission for a new user. Post a poster at the door of the cinema offering discounted tickets for Tuanmei.
There are also fast food restaurants. The prices of many set meals are transparent, and new users can directly purchase them for one yuan. Tuanmei first negotiates cooperation with these brands, buys group purchase meals, and then sells them to users at the original price and subsidized price.
I immediately increased the number of users, leaving no market for other companies. As for online, I contacted several online platforms and directly made an issue on One Yuan Gou. I made a plan. You can see the plan on the screen.
, Tuanmei is more than just gourmet movies.
There are also comprehensive services such as car washing, beauty, pedicure, accommodation, parent-child activities, travel, booking air tickets, train tickets, etc. These services can definitely meet the needs of all users.
Subsidies are invested in each category to provide users with subsidies. We will not spend too much on advertising for the time being, and use advertising investment for user subsidies.
After the money is invested in user subsidies, and the number of users increases, merchants will definitely join in. At that time, merchant commissions will be drawn, and the funds will be withdrawn quickly. The merchants will press the money and settle the accounts in one week or one month.
With a huge user base, merchants will not care about the commission. The wool comes from the sheep, and merchants can raise prices and offer discounts. The final money will still be paid by consumers who have previously subsidized the product.
With users, it is the most realistic. We can even offer membership packages, and Tuanmei members can enjoy more preferential activities. For example, after the one-yuan purchase event is over, members can also enjoy one-yuan purchases once a month."
The middle-aged man in his fifties suddenly stood up and said: "Just follow your plan. The second round of investment will follow immediately. Be one step ahead. Don't let your opponents have a chance to react. Implement it immediately. Song Lei, you
Do it now.
Everyone, please leave. This is the end of the meeting. There is no need to hold unnecessary meetings every day. If necessary, hold high-quality meetings like this."
Before Zhao Mingyang could react, a text message came on his phone: I am Shen Nanshan, are you free to chat later?
Thank you [Xiao Shufu], thank you [Shushan Yunmengze], thank you [My Future is a Dream 626] and other big guys for their rewards.
