In the hotel lobby, people from all walks of life are bustling. They still gather and stop around the various LED screens, understanding and discussing the information revealed in each film clip in a warm atmosphere.
At this time, the voices of the two hosts, a man and a woman, spread through the speakers clearly and loudly to every corner of the venue.
"Dear friends from the media and guests present, hello everyone!" the male host said cheerfully and lively with a smile.
"??????????,??????????,???????" the female host followed closely, translating the words into Korean with a sweet voice and repeating it.
Both hosts are members of Cui Minzheng's team, and they are also Chinese who went to South Korea to work.
Hearing the host's voice, the four to five hundred people present rushed out one after another.
Some quick-thinking people immediately realized that the press conference was about to begin, so they took steps and hurriedly found a seat to sit down.
"Dear leaders, people in the film industry, friends from the media, movie audiences from home and abroad, the movie clips being played on the Led screen, if there are friends who haven't finished watching it, it doesn't matter at all."
"We will present you with a more detailed promotional video later so that you can have a comprehensive understanding of the movie, and our two heavyweight guests will also be on hand to answer all your questions about the movie."
"Now, the press conference is about to begin. Please take your seats, take a short rest, and wait for the excitement to begin."
The male host had a warm look on his face as he finished this series of words.
The female host translated and repeated the content smoothly and naturally in a warm autumn tone.
"Chairman Jin, please." Cui Minzheng and Li Hed have been accompanying Jin Zhenshan, the president of the Film Association. At this moment, seeing that the press conference was about to begin, Li Hed stretched out his hand to signal and said politely.
"Okay, you guys are welcome too, you're welcome." Jin Zhenshan smiled and nodded in response.
Afterwards, he, Li Hedong and Cui Minzheng set off to sit down.
At the same time, a large group of South Korean people nearby also took steps to find their own seats.
Everyone present walked among each other to find seats, and the whole scene was lively and orderly.
The two hosts walked up to the podium and started what was destined to be an extraordinary movie conference.
"Hello everyone, I am Song Yang, the host of the live press conference of "Tianmu: Under the City"..."
"Hello everyone, I am Zhao Xue..."
The two hosts each introduced themselves bilingually in both languages, and then bowed deeply, and the audience suddenly burst into thunderous applause.
Then, the two hosts talked about the opening remarks.
Song Yang cleared his throat, glanced across the audience with piercing eyes, and said: "Today is October 25, 2009. It is now 1:15 pm South Korean time. The press conference will be held at 1:30. So at
In these fifteen minutes, let us first briefly talk to you about this science fiction movie from China."
Zhao Xue smiled and nodded, her eyes flashing with anticipation, and echoed: "Yes."
There was a hint of excitement in Song Yang's eyes, and he continued: "As we all know, in recent years, science fiction has the highest audience level in the global movie audience market, and it remains stable."
His voice was transmitted clearly to everyone's ears through the sound. Some people in the audience nodded in agreement, and some whispered to each other for simple communication.
"Whether it is the Marvel series or the Star Wars series, these two sci-fi series from Hollywood, the total number of releases, re-releases and streaming media has exceeded 200 million times according to statistics."
There was a hint of emotion in Song Yang's words. He waved his arms to strengthen his tone as he spoke. Some of the audience in the audience exclaimed in amazement, while others fell into deep thought.
"This all shows that the appeal of science fiction themes in the global market is extremely high."
Zhao Xue's eyes showed recognition and said: "That's right."
Later, it was her turn to speak, and she said with a serious face: "It is undeniable that Hollywood has released a series of science fiction movies in the past half century since the release of "2001: A Space Odyssey" in the 1960s.
The field has always been leading the world, and its related film industry is also extremely developed."
When the audience heard this, some looked solemn, some looked thoughtful, and the scene fell into a brief silence.
"This has also prompted people in the film industry in various countries to learn from, imitate, learn and improve Hollywood's industry and film elements in this regard over the years."
Zhao Xue added, with a complex look of admiration and reluctance on her face.
Song Yang took over the conversation and continued his impassioned speech: "However, just through the observation and analysis of the global market in recent years, whenever a science fiction movie is released, it is basically a Hollywood attribute, and most of the movie fans around the world have this
Subconscious awareness.”
His tone rose slightly, full of questioning and thinking: "It's as if only Hollywood can make science fiction movies."
As soon as Song Yang said these words, everyone present had different expressions.
Most of the movie audiences at home and abroad present just listened to it as anecdotes, with relaxed smiles on their faces. They only felt that Hollywood movies are superior, and Hollywood science fiction movies are unique in their charm and popularity.
Imagine that some people's eyes also reveal their love and admiration for Hollywood movies.
The professionals in South Korea smiled bitterly, shook their heads helplessly, and even looked a little disappointed.
Although South Korea and the other side of the ocean have close relations and are on the same boat, in the cultural field, the other side not only imposes restrictions on cultural exports to China, but also has the same attitude towards South Korea and the island countries.
Movies are an important tool for Hollywood to carry out ideological propaganda. As long as they are cultural dissemination that does not conform to the ideological tendencies of Hollywood, then there is no hope of being accepted by Hollywood.
This chapter is not over yet, please click on the next page to continue reading! Science fiction movies require huge investment, and movies with large investment require a larger market to provide box office feedback.
But now that the eight major Hollywood companies dominate the global film market, the market share that South Korea can capture is limited to Asia.
It is difficult for the current Asian market alone to support "science fiction", which requires the largest investment among all movie themes and is a huge box office market.
Therefore, many people are full of doubts about this Chinese science fiction movie, wondering how Hollywood would let the global market give it up?
Only a few senior executives in the industry know the inside story. This is because China’s China Film Group has blocked the necks of three Hollywood blockbusters, and the "Sky Curtain" invested by China Film Group can be released on a large scale around the world.
It's nothing more than some exchange of interests with Hollywood.
However, since Hollywood can exchange interests with Chinese films in China, then their South Korean market is bigger than China. Hollywood should also be able to exchange interests with South Korea, so that their South Korean movies can be spread all over the world.
That's right.
Speaking of this issue, this is the pain in the hearts of South Korean filmmakers. He
The reason why China can choke Hollywood is because it has the absolute right to independent development.
As for South Korea, most of their assets are backed by the existence of old American capital. Let alone autonomy and exchange of interests. Their market can be regarded as a part of Hollywood, so what about Hollywood?
Do you know how to look at their faces? Let alone any exchange of interests?
They are not equal in status to the Americans, so they only do it because of their looks.
Therefore, despite the seemingly endless glory and booming development of the South Korean entertainment industry, only they know best in their hearts that their development situation is actually extremely embarrassing.
"In China, the film industry really developed in the 1990s. Compared with the average development start-up time and current level of the global film industry, the Chinese film industry started and developed in a much shorter time.
They are all relatively late and relatively short.”
There was a hint of heaviness in Song Yang's words, and a trace of regret flashed in his eyes.
These words made the overseas Chinese and international students present sigh and have mixed emotions in their hearts. The motherland was indeed in a difficult situation at that time, and all walks of life were struggling to move forward in the difficult situation. This is an indisputable fact.
After hearing this, some South Korean people present felt a sense of pride in their hearts, and the corners of their mouths slightly raised in secret joy.
Their film and television development situation is very embarrassing, but China's film and television market is even more embarrassing.
South Korea can at least occupy the entire Asian market, while China's film and television industry is still struggling to go abroad.
Such a bad comparison makes some South Koreans feel very comfortable.
"However, China has always been a country that creates miracles, and the development speed of all walks of life is even better at creating miracles."
Song Yang's voice suddenly became passionate, his eyes flashed brightly, and he waved his arms vigorously.
"This includes China's film industry. Although it started late and developed in a short period of time, in this short period of nearly two decades of development and excavation, a work that can be called a miracle has been created, the first film from China.
The science fiction masterpiece "Skyfall" is now on the market!"
Song Yang's words were loud and clear, and his face was filled with pride.
However, this sudden change of conversation made some South Korean people at the scene curl their lips with disdain.
Is this host Chinese? Can you say such exaggerated praise? Although it is understandable to speak for your own country, but saying this in their home stadium in South Korea is a bit out of proportion?
Some overseas Chinese and international students are also a little embarrassed. Although they hope that the motherland will prosper in their hearts, the host's words are too exaggerated.
Even though I feel warm in my heart when I hear these words, the Chinese film and television industry is not as good as the South Korean film and television industry. This is a fact that is right in front of us.
Under this fact, in the current home environment of South Koreans, they still touted their own movie as a miracle, and praised it so much in front of so many South Koreans, which made them, the compatriots, a little embarrassed.
Some Chinese even lowered their heads, looking shameless in front of others.
Zhao Xue had a panoramic view of the expressions of different people at the scene. Seeing that Song Yang's words aroused many doubts and dissatisfaction, she then puffed up her chest and said loudly: "The movie will be released in China on October 1st.
As of yesterday, October 24, the box office performance has reached 680 million yuan, with contract revenue of nearly 140 billion won!"
As soon as he finished speaking, it was as if a heavy bomb had been dropped into the entire hotel lobby. It did not cause an uproar immediately, but it seemed that the gunpowder in the bomb was a bit excessive, causing the whole place to fall into an audible silence.
The South Korean people present were stunned at first, with expressions of disbelief on their faces.
There was a hint of surprise on the faces of the moviegoers, and disbelief shone in their eyes.
The overseas Chinese were stunned, as if time had frozen at this moment.
Only those international students who were still in adolescence immediately burst into enthusiastic cheers: "Wow——!!"
140 billion won?
Everyone from all sides reacted slowly.
The disdainful lips of South Korean industry insiders suddenly began to disintegrate like a collapsing iceberg.
Their eyes were full of surprise and suspicion, and they whispered to each other.
The surprise of the South Korean movie audiences was even stronger. Their eyes widened, their mouths opened slightly, and they looked at each other, trying to find the correct answer from each other's faces.
They, South Korea, have always liked to compare China with China in order to gain a sense of emptiness from it and to cover up the deep inferiority deep in their hearts.
Whenever there is an annual report in the film industry, the media will hype it up.
In previous years, in the annual box office rankings in Asia, South Korea or the island country across the sea was either first or second;
This chapter is not over yet, please click on the next page to continue reading the exciting content! And the third one is the box office market combined by Xiangjiang and Baodao;
Fourth, is the Indian market.
As for mainland China, despite its vast territory and huge population base, in terms of the box office market alone, it has to compete with Southeast Asia, headed by Singapore, for the fifth and sixth positions, which are relatively economically backward regions.
South Korea is at the top every year, while China's market is at the bottom every year. This has also become the reason why South Koreans face the Chinese people, and when the South Korean film and television industry faces the Chinese film and television industry, they show arrogance and superiority.
One of the factors of feeling.
Last year, China’s top movie box office was only 320 million yuan, or nearly 70 billion won.
Their South Korean movie box office champion last year was as high as 110 billion won.
If we compare the two horizontally, one is a huge market with a population of 1.3 billion, and the other is a market with a population of only 5 million. The population gap is more than 20 times, but the box office market exceeds it by more than 50%.
This has always been the source of South Korea's confidence in showing arrogance when facing China.
But this year, at this moment, this Chinese science fiction film has actually won 140 billion won in the box office in their country!
"How is this possible?" Kim Ki-duk, the famous South Korean director, murmured to himself. A layer of frost seemed to have solidified on his face, as if he had heard a ridiculous story like a fantasy, and his face was full of disbelief.
"It's not just that." Li Cangdong, another famous local director, shook his head and said with a solemn expression: "The news I got is that this only counts the box office in mainland China. If you add the box office in Xiangjiang and Baodao, it will be more than that."
The figure is 140 billion won.”
Hearing this, Park Kwang-soo, Kang Woo-seok, Heo Chin-ho and other well-known South Korean directors nearby suddenly became heavy-faced, as if shrouded in a dark cloud. This is not a good thing!
Directors focus on creating works, while capitalists only care about monetary gains.
In the past, South Korean capital only regarded China as a feng shui treasure land for making money, and its core fundamentals were always rooted in the country.
Even with the outbreak of the "Korean Wave Incident" two years ago, South Korea's plans to develop the Korean Wave in China were temporarily suspended.
Now there are signs of a comeback in China, and China is still regarded as a source of nourishment to attract money.
The logic behind this situation is that the size of the South Korean market has always been larger than the Chinese market.
However, just like the amazing results shown in this movie, if what the host said is true, it means that the size of the Chinese market has begun to show signs of surpassing their South Korean market.
In this way, if South Korean capital, driven by the crazy pursuit of profits, changes the primary and secondary positions of the basic market, and uses the Chinese market as the main battlefield to develop with all its strength...
So, in the past, it was the Chinese counterparts who followed their orders, but in the future, they may have to rely on the Chinese counterparts.
Because once China's market grows, China Capital and its peers will naturally have full confidence, but they will have to carefully watch the faces of Chinese people before acting.
This foreseen future situation made directors like them feel like a huge stone was weighing on their hearts, making them very uncomfortable.
At this moment, they just hope that the host is bragging and not that the box office has actually reached 140 billion won.
As for the overseas Chinese, the awkward expressions on their faces disappeared in an instant without a trace.
The person who originally lowered his head immediately straightened his back, and his eyes were shining with excitement, like the bright stars in the night sky. The change before and after was huge.
They originally thought that the host was exaggerating and bragging about not drafting.
I never expected that this movie would actually create a miracle!
Having been in South Korea for many years, they saw that the entertainment industry ranked third or fourth among South Korea's annual GDP sources, and they knew that South Korea's entertainment industry was highly developed.
In their understanding, the domestic entertainment industry is still stuck in a long time ago, an era when the annual box office champion only had tens of millions of dollars, which is only a few billion won when converted into Korean won.
In South Korea, at the turn of the millennium, the box office of a single movie had exceeded 50 billion.
In comparison, the gap between domestic entertainment market and South Korea is simply worlds of difference.
But how did they know that this science fiction film from the motherland has already achieved a brilliant result of 140 billion in China, which has surpassed South Korea.
this......
Excitement, pride, and inspiring emotions were intertwined, causing the overseas Chinese present and a group of excited international students to exclaim passionately: "Domestic movies are on the rise!!"
The disdainful expressions shown by the South Korean people just now are a source of embarrassment for the Chinese people.
But now the people in China are cheering for joy, but the people in South Korea are filled with disbelief and uncontrollable shame.
"Your development speed is so fast, it's enviable." Jin Zhenshan smiled gently, with an envious look in his eyes, and no other unnecessary emotions could be seen.
"You have always been ahead of us, why should we be envious? We are all developing together." Cui Minzheng responded in fluent Korean, with high emotional intelligence and very politeness.
Li Hedong couldn't understand what they were talking about, and was completely immersed in the enthusiastic response from the Chinese people present, with a joyful smile on his face.
On the ceremony stage, Zhao Xue and Song Yang looked at each other, each showing a slight look of joy.
Two people were appointed at a critical moment to host this press conference, which had extremely tight preparation time.
How to make the movie leave a deep impression on everyone in the audience?
How to let the media capture the big breaking point from the beginning?
Only by achieving these two points will the film's publicity in the South Korean media circle have a high starting point, and will it have more fans under the fierce situation where "Avatar" and "Transformers" have already been promoted.
Development and living space.
To this end, the two had many in-depth discussions in private, and after repeated discussions, they figured out the strategy of using the movie box office as a hot spot to kick off the show, with the intention of attracting the attention of the guests and the media at once.
This chapter is not finished yet, please click on the next page to continue reading the exciting content! During the period when I was just speaking, the expressions of the people on the scene changed like a slideshow, constantly rotating and displayed in front of their eyes. It was a wonderful experience.
It seems that their mission has been successfully completed.
They are very aware of the behavior of the media owned by capitalists. Many media have no regard for the honor and disgrace of the country and are only concerned about whether their reports can make a profit.
The breakthrough point that surpassed the South Korean market was enough for the media present to use it to promote the report.
South Korea has always been keen to compare itself with China, and its entertainment industry has always been far ahead of China.
But now that China is showing signs of overtaking the country, will these media publish reports that are "anti-Tiangang" and make South Koreans or the entire South Korean film industry deeply reflect? They don't know.
But what they know is that after today's press conference, there will definitely be a stir in South Korea's public opinion field, and they only look at the big and small matters.
As the opening host, I have successfully created a buzz and rhythm before the press conference officially started. I have done a very good job.
This is worthy of the fact that when the two people were talking, they deliberately used lifelike expressions and some vivid actions that matched the context of the lines.
As for whether this influence can be further expanded in the future, it depends on the performance of Mr. Chu and Mr. Liu.
"This unfinished achievement has undoubtedly achieved great success in the Chinese film industry."
"Now it has come across the ocean, to South Korea, where the entertainment industry is highly developed, and to the beautiful Gwangju. It aims to have an in-depth exchange between cultures and a soul communication in film art."
Zhao Xue's voice was clear and loud, echoing in the hall.
Song Yang said immediately, his eyes full of expectation.
"Science fiction movies have always led us to continuously expand the boundaries of our thinking and inspired our desire to explore the unknown with their unconstrained creativity, cool visual effects and in-depth thinking about the future world."
"Today, the science fiction film we are about to introduce to you here embodies the efforts and imagination of countless creators. It will take us on an adventure beyond imagination and present to you an unprecedented
science fiction world."
"Next, let us give warm applause to the representatives of the film's creative team, who are also the male and female protagonists of the film..." Song Yang smiled and glanced at Zhao Xue. The two of them looked at the side door in tacit understanding, and raised their eyebrows.
Hands came, extended their hands enthusiastically to invite them, and said in unison: "Chu Xuan! Liu Yifei! Please invite them to make a shining appearance!"