A few years ago, Ma Yun established competing product Taobao in order to compete with eBay.
In order to reassure employers and merchants, Ma Yun once said: "I've started working on Alipay, I've started working on Alipay, but are you afraid that you won't be able to build a small Taobao?"
A very simple sentence opened the road to Taobao.
This sentence is very pretentious, but it can hit the hearts of employers and businesses hard.
What Chu Xuan just said is similar to what Ma Yun said.
I have accomplished things worth one billion, and I have accomplished things worth tens of billions. Are you still afraid that you won’t be able to accomplish things worth hundreds of millions?
It is true that this is an investment fair for a TV series. What Chu Xuan said seems to have nothing to do with the TV series, but the people he is facing are a group of capital. It is destined that the essential content of this investment fair is not a TV series.
What does capital like? Like money, or in other words, like making money.
Chu Xuan could finally see that the focus of this group of people was not the show itself at all, let alone the so-called innovation or not. They kept asking questions overtly and covertly, but there was only one focus: whether this show could bring them something.
Benefit.
As for what story this drama tells? Will it touch people's hearts? How good is the quality of the content? They don't care much about these things.
Through relevant information and introductions, they must have discovered that this project is expected to be profitable.
But their own predictions are one thing. The confidence given by the people who make them money is the potential energy they need spiritually.
Chu Xuan thought about it from his perspective and figured out the key point.
"Mr. Chu, just for what I said to you, I will win the title of "My Love from the Star" for you!" The CEO of Yili Milk waved his hand, looking very proud.
Everyone present smiled and looked at Chu Xuan with different eyes.
Chu Xuan's words are really crazy. He doesn't take hundreds of millions in his eyes, as if this project is child's play.
However, Chu Xuan has the capital and qualifications to say this, which is exactly the boost they want.
Chu Xuan looked at the changes in the crowd and somewhat understood why a large number of people liked to listen to Ma Yun's speech, including many successful people and capital, who all regarded Ma Yun as a career guide.
Without him, Ma Yun is just showing off.
However, Ma Yun's pretense is very high-end and cannot be refuted.
At this moment, he also experienced this feeling.
In the face of profit-seeking capital, "conservatives" like Liu Yifei will not work. Only "high-profile people" like Ma Yun can effectively solve the inner needs of capital.
At the same time, the bullshit cannot be blown away, and it must be controlled within a convincing range based on one's own experience and achievements.
An investment fair taught him a new trick, a new skill in facing and persuading capital.
Li He looked at the sudden enthusiasm of the bosses present and then at Chu Xuan on the stage. He secretly laughed in his heart that what Chu Xuan said was right and that he was just right to show off.
Liu Yifei suddenly realized that this is what investors want to hear?
She talked and talked for a long time without seeing much interest from the bosses. Chu Xuan's few words made the bosses burst into enthusiasm.
She also understood at this moment, no wonder Zhang Jizhong stopped being a director a long time ago and has always been a producer. However, whether it is an investment meeting or a press conference, Zhang Jizhong is the main spokesperson.
Nothing else, just because Zhang Jizhong can attract investment and sponsorship, investors and sponsors believe in Zhang Jizhong, Yu Min alone is not enough.
It’s no wonder that the producers of all Huayi Brothers’ movies are Wang Zhonglei and the producers of all Tang Ren Film and Television’s TV series are Cai Yinong.
She didn't understand before, but now she understands, because investors believe these people can make them money.
Wang Zhonglei and Cai Yinong had no choice but to step down as producers themselves to give investors confidence to invest.
Liu Yifei learned that a good project is just a tool to attract investors. If you want people to spend a lot of money to follow you, you also need to look at the personality charm of the leader. The leader is also the biggest variable in an investment fair.
Although she is the most powerful person on the crew as the chief producer, the role of the leader in the minds of investors at this moment has become Chu Xuan.
There was nothing that could be done about it. Chu Xuan's words were only convincing if he said them. If she and Zhou Jielun said such things, it would be a bullshit.
As the saying goes, if a husband and wife work together, they can break the metal.
Liu Yifei turned her head and glanced at Chu Xuan, giving him a thumbs up with a smile.
…
The project introduction session in the morning ended, and investment negotiations and project bidding began in the afternoon. There was no clear plan for a few days until the investment and bidding were fully implemented.
These matters are carried out by Li He and the company team. Chu Xuan, Liu Yifei and Zhou Jielun do not need to participate. They only need to sign the production column on the final stack of agreements to ensure that the sponsored brands will be filmed and edited in the play.
In place.
"Director Chu, you are awesome." Zhou Jielun walked out of the hall and put his hands on Chu Xuan's shoulders: "I think it's useless no matter how much we say. The previous ones are all false. What you said is enough."
"Director Chu is so arrogant, even a few hundred million won't be a big deal." Liu Yifei joked at the side, and went to the elevator entrance and pressed the down button.
"I don't want to do this either, but my strength doesn't allow it." Chu Xuan joked and walked in through the opened elevator door.
Liu Yifei stepped into the elevator and patted Chu Xuan on the back: "Chu Xuan, you are swollen."
"A little bit." Chu Xuan did not deny it. Anyone who makes a group of capitalists rejoice with just one sentence will feel a little bit elated. That's how he feels now. He feels very happy.
Zhou Jielun pressed the button for the first floor, retracted his hand and put it in his pocket: "This is the first time I participated in such a large-scale investment fair. I finally saw the essence of the so-called investment fair. It doesn't matter what project you invest in. What matters is the leadership of the project."
Who is the person?"
Before coming, he deliberately made some preparations in advance, hoping to explain his music concept to the bosses in an easy-to-understand and creative way, thereby attracting investment and sponsorship from the bosses.
Little did he know that the bosses were not interested in these things at all. No matter how much he said, they would not be as practical as Chu Xuan's last pretentious words. This was quite surprising.
Liu Yifei held Chu Xuan's arm and nodded repeatedly: "Jielun, you are thinking the same thing as me. Although I have participated in several investment fairs, Chu Xuan and I both looked at it from the perspective of bystanders. This is the first time we have seen it from a subjective perspective.
Looking at this from a different perspective, wow, I have gained another level of understanding.”
In the investment promotion meeting of a TV series, Yin Chu Xuan mobilized investors' greater enthusiasm for investment with just one sentence. Why?
In the eyes of investors, Chu Xuan is a very successful person.
In the past, Chu Xuan only participated in film and television dramas as an actor and would not lead the production direction of a film or television drama.
Now that Chu Xuan is the director, after establishing his dominant position with his words, he has established a trusting relationship with the investors, and the investors have confidence. It's that simple.
It was also the first time that she saw that capital could not care about the project content or project risks. Just because of the existence of one person and just a few words, a huge enthusiasm for investment was aroused.
It can also be seen that this matter is mapped to society. The capital circle is complicated at times, and simple at times.
If you are not a successful person, the capital circle is a sea of knife and fire.
If someone is like Chu Xuan, he will be like a fish in water in the capital circle.
"We also need to have the strength of the Brilliant Era. This is the basis for attracting a large number of investors." Chu Xuan said.
Liu Yifei shook her head: "No, I think they value you more. In their eyes, your personal charm is greater than the charm of the entire drama "My Love from the Star"."
"I feel the same way." Zhou Jielun nodded: "A person who has done things worth billions and tens of billions is now doing things worth tens of millions and hundreds of millions. If I were an investor, I would also invest. Chu
The director is really doing business by reducing dimensions, which will make people trust you more than the project."
"Stop it!" Chu Xuan waved his hand and couldn't help laughing: "Besides, I'm really going to drift off."
The elevator stopped in the underground parking lot. Liu Yifei stepped out of the elevator and playfully said: "Floating, you are a major contributor to the success of this investment fair. As the chief producer, I allow you to float for a day."
For this investment fair, it was the first time for the three young people to act on the spot. On the way to the literary company, the three of them chatted non-stop. This experience made them each gain something, and it was also a good time to share some feelings with each other.
kind of growth.
When they arrived at the literary company, Chu Xuan and Liu Yifei did not expect that Han Sanping was also here.
"I'm passing by here, let's take a look." Han Sanping happened to pass by this place on his way back from doing errands, so he stopped by to take a look at the industrialization of screenwriting.
Zhou Jielun said hello and went to the office. The couple and Liu Yi accompanied Han Sanping to walk in the office area to observe the screenwriter's work.
"How is the situation at the investment fair?" Han Sanping asked casually.
"It just started today, it went quite smoothly." Chu Xuan replied.
Han Sanping nodded and asked, "How do you know Wang Yuan?"
This question made Chu Xuan and Liu Yifei stunned for a moment.
Apparently, Han Sanping and Wang Yuan have met?
Chu Xuan looked around and saw no sign of Wang Yuan. This guy was very interested in the screenwriting industry and would come here every day to communicate and observe. It stands to reason that he should be here at this time.
"Where is Wang Yuan?" Chu Xuan looked at Liu Yi.
"I left in the morning." Liu Yi said: "I said I didn't want to trouble you, so I didn't call you to explain. Let me tell you on his behalf. He also said that he would bring a few friends to visit again after the New Year."
Chu Xuan nodded. He had not known Wang Yuan for a long time, but this guy's style of coming and going without a trace was very unique. He never said hello to anyone when he came and went. Wang Yuan suddenly left, and he
Not surprised by this.
"Chen He is one of the leading actors in Wang Yuan Company's sitcom "Love Apartment". I met him when I went to visit the class in Shenghai." Chu Xuan answered Han Sanping's question.
"Go to the reception room and give you some ideas." Han Sanping said.
The reception room? It is only used when there are guests. Generally, there is no one in the reception room.
Han Sanping asked them to go to the reception room, obviously he had something important to say.
In the opinion of Chu Xuan, Liu Yifei and Liu Yi, it was probably related to Wang Yuan, otherwise Han Sanping would not have asked this question just now.
Wang Yuan? What does this remind Han Sanping of?
Chu Xuan and Liu Yifei didn't understand, and Liu Yi didn't understand either.
Han Sanping came to the company very early and met Wang Yuan. Wang Yuan called Han Sanping "Uncle Han". Obviously the two families knew each other, but one was in the capital and the other was in Shenghai. He didn't know the specific relationship.
.
After Wang Yuan left, Han Sanping asked when Chu Xuan and Liu Yifei would come. He replied that he would come at noon, but Han Sanping stayed in the company and refused to leave. Apparently he had something to explain.
Liu Yi closed the door and walked to the sofa, and heard Han Sanping say: "The industrialization of our screenwriters has greatly changed the existing class hierarchy. The fragmented work has lowered the creative threshold of screenwriters and empowered more screenwriters.
The value of creation and the significance of the job.”
Liu Yi sat down on the sofa and listened carefully with Chu Xuan and Liu Yifei.
Han Sanping spoke in an official tone, and they already knew what he was saying.
The current screenwriting industry requires screenwriters to be versatile, and this threshold is very high, making it difficult for many screenwriters to get ahead.
The screenwriting industry in the Brilliant Era has shattered omnipotence and only requires screenwriters to master at least part of the professional qualities, thereby lowering the threshold for screenwriting.
This is an obvious situation, but I don’t know what Han Sanping’s intention is when he says this again.
"Lowering the threshold for screenwriters, allowing more screenwriters to have work and food to eat, will lower the upper limit of the value of high-level and top-level screenwriters." Han Sanping lowered his head and started to make tea by himself.
He said nonsense again and lowered the threshold for screenwriters, which will of course harm the interests of screenwriters at the upper levels of the pyramid.
Liu Yihe and his wife knew all this, but they couldn't understand what Han Sanping was talking about.
"We can do our own thing about industrialization and no one will say anything. This is a matter of the bright era and will have no impact on the industry."
As soon as these words came out, the three of them were thoughtful, as if they knew what Han Sanping was going to say.
Wang Yuan is very interested in the screenwriting industry and has great potential to get involved.
What Han Sanping means is that the company should play its own game and not let Wang Yuan get involved?
Han Sanping cooked the tea, and the teapot gurgled on the tea tray. He started pouring tea leaves into the cup again and said: "Shenghai has Shenghai's circle. You also know Wang Yuan's family background. He himself is a member of the Shenghai Writers Association."
People, you brought Wang Yuan in, and Wang Yuan is very interested in this career. If he goes back and does something special, then he will be an outlier."
Chu Xuan and Liu Yifei were stunned. They hadn't figured out the key to the matter yet, but they felt a strong sense of severity in their hearts.
As a screenwriter, Liu Yi was also a member of the Beijing Screenwriters Association. He immediately reacted and breathed out: "I understand, with Wang Yuan's status and background, he will be a central figure in the Shenghai Screenwriters Association, even if he is not a high-ranking person.
"
"To put it bluntly, the association is a community of interests, but now Wang Yuan has a tendency to imitate us and engage in the screenwriting industry. However, this industry will harm the interests of high-level screenwriters. It is equivalent to Wang Yuan's separation from Screenwriter Sheng Hai if he wants to engage in the screenwriting industry.
The circle of the association.”
"It doesn't matter if you leave the circle, maybe Wang Yuan doesn't care, but if Wang Yuan's family doesn't want to see this scene, Bao Buqi will cause trouble for us and put this account on our heads, thus giving the Glorious Era one more person.
enemy."
"Is it so complicated?" Liu Yifei was stunned. She didn't expect that a seemingly ordinary thing could have such a series of impacts.
Wang Yuan was full of appreciation for their career. She and Chu Xuan were very happy and felt a sense of accomplishment.
Listening to what Liu Yi said, a good thing immediately turned into a bad thing?
"That's not it. Don't listen to his nonsense." Han Sanping didn't know whether to laugh or cry.
"Isn't that right?" Liu Yi was embarrassed.
Chu Xuan and Liu Yifei breathed a sigh of relief. It's not like this. Since ancient times, the people have not fought with the government. It would not be fun if Shenghai Film Group and the film studio became their enemies.
Han Sanping took boiling water and poured it into the cup with tea leaves. He watched the boiling water slowly soaking the tea leaves and said: "I am the chairman of Huaying Group. If my son is engaged in industrialization, whether it is the capital in the industry or the film and television people,
What would they think?"
After this mention, Liu Yi and his wife looked at each other, with a sudden understanding in their expressions.
"I understand." Chu Xuan patted his thigh and became serious: "If Wang Yuan engages in industrialization, many people will think that this is the intention of Shenghai Film Group and Shenghai Film Factory. If you understand more deeply, you will find out what is behind the scenes.
This is our bright era."
"Behind our Brilliant Era is the support of Third Brother's China Film Group, and now it seems that there is support from the Shenghai Film Group. The only two official major studios in the country are standing behind the Brilliant Era. This will cause two things."
"As far as high-level screenwriters are concerned, or those screenwriter studios, once industrialization spreads, they will be trying to steal the jobs of those screenwriters."
"For capitalist companies, it seems that Bright Times has joined forces with the two major official manufacturers to set standards for the industry, but such an undertaking does not fall within the scope of the state's will."
"Then what we have to face is the suppression and obstruction of high-level screenwriters and capitalist companies."
"That's the point." Han Sanping affirmed Chu Xuan's analysis, picked up the teacup and poured tea for the three of them: "So, I brought Wang Yuan over to visit the screenwriting industry, but he is still very interested. This is a trouble."
Chu Xuan and Liu Yifei looked at each other and smiled bitterly. They had just breathed a sigh of relief that they would not be enemies with the officials, but the trouble they caused now was no easier than making enemies with the officials.
In the morning, I was still complacent that the investment fair went smoothly, but now I got a slap in the face out of nowhere. What the hell is this?
Liu Yi lowered his head and looked at the tea Han Sanping handed him. He was not in the mood to drink it for a while, and said: "The third master has wanted to engage in the film and television industry for a year or two, so it seems normal to the outside world to support us in doing so. As long as it does not affect the outside world,
We play our own games, so no one will meddle in our own business."
"But now Wang Yuan is a variable. If he were an ordinary person and started a company, it wouldn't be a big deal."
"But Wang Yuan's identity is on the bright side. The cultural second-generation son of Shenghai Circle follows in the footsteps of Bright Times. This will indeed arouse people's endless reverie. The final result may be that Bright Times will be isolated by the industry.
."
"Then what should we do?" Liu Yifei frowned.
Han Sanping picked up the small teacup and took a sip of tea slowly: "What else can we do? It would be best if Wang Yuan doesn't follow suit, but he understands your philosophy and the model of the screenwriting industry. If he wants to follow suit, you guys
Can you stop them?"
Chu Xuan and Liu Yifei shook their heads. How could they stop what they were going to do? They couldn't stop it.
"If he doesn't do it for the best, if he does, we will have to adjust our thinking at that time. Like Xiaoxuan, you want to completely industrialize the bright era first and then market it. It won't work. Outside capital and people in the industry will not work.
I will be stupid and just wait for you to finish. The appearance of Wang Yuan means that the brilliant era has reached out." Han Sanping put down his tea cup.
Chu Xuan, Liu Yifei and Liu Yi were silent. Their vision and structure were not as good as those of Han Sanping. They did not expect that one Wang Yuan could bring out so many things.
Before, I was hoping that Wang Yuan would do more publicity, but now it seems that I am praying that Wang Yuan would shut up.
But Wang Yuan told Liu Yi that he would bring friends to visit after the Chinese New Year. He obviously had the idea of doing something special.
In this regard, the couple and Liu Yi can only prepare to change their thinking on industrial development.