Zhongxin Electronics City in Jiangcheng has a very appropriate nickname in Jiangcheng, called: Xiao Zhongguancun.
The reason why there is such a nickname is that almost 80% of the businesses in Jiangcheng that deal with electronic products and peripheral facilities are concentrated here. The entire six-story shopping mall operates businesses related to electronic products. In Jiangcheng,
, as long as people have the idea of buying electronic products, the first thing that pops into their minds is Zhongxin.
Zhang Wenhao finished applying for a card for Li Nan, transferred another 50,000 yuan to his card, and then drove him to Zhongxin. The two walked around the electronic city for a long time, and found that it was so chaotic that it was almost...
To the point of a mixed bag.
First of all, except for a few specialty stores of a few brands, the rest of the electronics city is all privately run stalls. The atmosphere for selling things here is also very bad. For example, laptops, if a computer, is sold in a Dell store
If it sells for 5,000 yuan, then the owners of those private stores dare to pat their chests and guarantee that they can sell it for 4,000 yuan, but they often cheat in the middle. They either sell refurbished machines or do some tricks on the models. It is extremely irregular in doing business.
.
Zhang Wenhao and Li Nan wandered around for a long time, and they came to a consensus, that is, if you want to buy a notebook, you must buy it from a specialty store, so as to ensure that your rights and interests will not be harmed by profiteers to the greatest extent.
Li Nan selected for a long time, but didn't find anything suitable. Zhang Wenhao followed him around for a long time, which made him feel itchy. If he had to go out and have a laptop, it would be more convenient to do whatever he wanted. He made up his mind immediately.
If you want to buy one, buy two, one for Li Nan and one for yourself.
Li Nan is not interested in Korea and Japan, so he only chooses from brands such as Lenovo, China, Asus and HP Dell. Zhang Wenhao asked him if he wanted to check out Apple computers. Apple can be said to be very popular in the past two years.
Unexpectedly, Li Nan was not interested at all. He waved his hand and said: "Apple computers are too expensive. And the system is not used to us. We should adapt to the Windows system."
With that said, Li Nan pointed to the door of the HP store and said, "Let's go in and take a look."
When the two of them entered the store, a young female shopping guide came up and asked them if they wanted to see a computer, a printer, or an all-in-one machine.
Only then did Zhang Wenhao discover that this HP store not only sells computers. Printers and other office supplies also take up half of the space in the store. He immediately said: "We want to see if any notebooks have better performance, better quality, and are more resistant to wear and tear."
The kind made?"
"Yes." The girl smiled slightly and said, "The quality of HP's computers is very good, and our after-sales service is also very complete. We have gold medal service points all over the country."
Zhang Wenhao nodded. After learning Internet security skills, although he was not proficient in computer hardware, he still knew more than the average person. He asked the girl to show him several models priced at 10,000 yuan.
Laptops costing more than RMB 10,000.
Li Nan has taken a fancy to a 17-inch audio-visual game laptop because such a computer looks more domineering to him. He doesn’t want the 13- or 14-inch computers to look so coy and ungenerous, while Zhang Wenhao prefers practicality, such as
A 17-inch computer is inconvenient to carry, and its large screen consumes a lot of power. When used for mobile office use, the battery is generally not as durable as a small-sized computer.
The two of them were making their own choices. Next to them, a female shopping guide was leading two young men in the printer area, recommending HP's latest laser printing copier to them.
The young man smiled and said to the shopping guide: "Your HP printers are all good. But the consumables are too expensive, the toner cartridges are expensive, and the paper is also expensive. You said we can exchange this paper for another brand, but you won't let us buy the toner cartridges."
If we change to another manufacturer’s toner cartridge, you will not guarantee it, which is too inhumane.”
The female shopping guide smiled slightly and explained: "Sir, in fact, for affordable office supplies, machine sales basically don't make much profit. For HP, selling printers does not make money. What makes money is the printer's ink cartridges and toner cartridges. Many brands are
In this way, the use of consumables is very self-protective. If you look at the printers produced by Canon, not only are they not of good quality, they are not professional enough. Both the machines and the consumables are not cheaper than ours, but they just look a little more fashionable."
The young man waved his hand and said with a smile: "We use it for our company, not for personal use at home, so it is better to buy professional ones. Our company has been using HP office equipment for many years. I am just complaining. You don't have to."
really."
Zhang Wenhao listened to the conversation between the two, but he had a small thought in his heart. He was a student and lacked understanding of the office industry. However, after listening to what the two said, Zhang Wenhao suddenly realized that office supplies are actually a very big issue.
market, and almost all office supplies are consumables. It’s not that if you buy them today, you won’t have to buy them in the future, but as long as you have demand, you must keep buying them.
The simplest ones, such as notebooks, pens, sticky notes for company employees, A4 paper for printing, copying and faxing, as well as ink cartridges and toner cartridges for printers, etc., are all standard consumables and are constantly consumed.
If you do business in this industry, will you have a certain degree of profitability?
Immediately, Zhang Wenhao began to think about it in his mind. First of all, no matter whether it is a large company or a small company, consumables are necessities. As long as the price is right, it doesn't matter who they buy from. The difference is that the person in charge of purchasing may choose to compare with rebates.
If many companies carry out fixed-point procurement, it is naturally impossible for them to sacrifice their profit margins to give rebates to purchasers. In that case, they will not be competitive. Everyone is lowering prices and increasing rebates. The key factor in winning in the end is not because of connections.
, just because of the price war.
Only fools engage in vicious cycle price wars when doing business. Zhang Wenhao still has some connections now.
That day, Chen Feng held a banquet, and Zhang Wenhao received the business cards of the ten bosses. He remembered clearly that there were two real estate development companies among them, and the rest were mostly trading companies. These companies all require a large number of office personnel, and they also need a large number of office workers.
office supplies, if you contact them yourself, they will definitely be very happy to let you earn the money while ensuring the price is uniform. As long as you have connections and big customers, you don’t need to do this kind of business by yourself.
Whatever the technical content, find a store to open, and then find a suitable purchase channel. Then recruit a few employees to be responsible for looking after the store, checking accounts, delivering goods, and repairing, and basically you can get started.
After thinking about this link, Zhang Wenhao thought that he would only lose money in this business, and it was also in line with the principle of borrowing chickens to lay eggs as mentioned by Chen Feng. As long as he opened this store, he would not need to do the rest.
I asked about it myself. The store is there, there are regular big customers, there are people working for me, and I just sit back and wait for the money. Such a business. If you don't do it, you won't do it!
Immediately, Zhang Wenhao's mind was no longer on the computer. Li Nan was still struggling with which computer had better configurations and which computer had a beautiful appearance. However, Zhang Wenhao chose a 14-inch business computer that cost more than 13,000 yuan. Li Nan
Said: "If you buy this, you might as well buy an IBM. That is a standard business computer."
Zhang Wenhao curled his lips and said: "IBM's notebooks were acquired by Lenovo. But the price of the same model sold to Chinese people is much higher than the price sold to Americans. Such a deceptive approach, I would rather buy foreigners directly.
thing."
Li Nan shrugged his shoulders and said, "That makes sense." After saying that, he made his decision. Gritting his teeth, he pointed at the fifteen thousand and eight computer and said, "Let's take this."
Zhang Wenhao immediately asked the waiter to bring out two unopened new machines from the warehouse. After checking and finding no problems, he swiped his card to pay. Then he walked out with Li Nan. As soon as Li Nan went out, Li Nan wanted to go downstairs, but was pulled upstairs by Zhang Wenhao.
Walking away, I couldn't help but curiously asked: "Why are you still going upstairs?"
"Take a look." After Zhang Wenhao finished speaking, he went upstairs first, and Li Nan could only follow him. The first floor upstairs was full of consumables areas. Zhang Wenhao took a general look here and found that there were many stores here.
Business is good. Many customers come here to buy things without even looking around. They just go upstairs, enter a store, have a cordial chat with the boss, and then leave empty-handed.
It stands to reason that ordinary company purchasers only need to make a phone call to purchase this kind of thing, and the store will arrange for someone to deliver it as soon as possible. There is no need to come in person. The reason for coming in person may be to get cash rebates.
In addition, Zhang Wenhao also found that the boss here had no interest in retail investors. Especially when Zhang Wenhao came up and said he wanted to buy two boxes of ink cartridges, the boss's attitude was very cold, as if he could tell that Zhang Wenhao was not an employee of any company, but just
An ordinary user, this kind of person, might buy two boxes of ink and maybe use them for a year or two, so they don't take him seriously.
However, if someone who is more formally dressed and looks like a business person comes in, and if they are looking aimlessly, these bosses will be very enthusiastic to strike up a conversation, because in their opinion, such people are probably
As long as the person in charge of purchasing in the company eats him, business will continue to flow in the future.
After watching for about half an hour, Li Nan was so bored that he almost vomited blood. Zhang Wenhao snapped his fingers at him and said, "Let's go back."
Li Nan didn't know what Zhang Wenhao was musing about, but he didn't ask any questions and followed him out of Zhongxin. Zhang Wenhao drove him home and told him that he wouldn't go to Melody in the afternoon and asked him to keep an eye on it.
I drove home first.
Zhang Wenhao has been thinking about it in his mind. The more he thinks about it, the more he feels that this matter is very feasible. Calculating roughly, a small company with dozens of people will spend about a thousand yuan on various office supplies and consumables every month, not to mention his own
There are ten big bosses that can be used, and each of them has large companies and enterprises with assets of over 100 million. The total assets are billions. If I can monopolize their company's office supplies, the income will never be
Low.
The most important thing is that each of these ten big bosses has the same point, but everyone also has the same face. Their social circles are very wide, and there are many big bosses who run companies around them. If they are strung together, I'm afraid
The market in this is even bigger. After all, I won’t make a penny more than others, and they will be happy to give this favor. In this way, this business can not only become bigger, but also last for a long time!
Even if I leave Jiangcheng to go to university in Yanjing, this business can still be very stable.
Another very important point is that unlike Melody's business, if you do business in office supplies and consumables, the business is above board, so you can also discuss it with your family, because Zhang Wenhao no longer wants his mother to continue working in the mold factory.
I work here. If this store opens, I can leave it to my mother to take care of it, but I will arrange everything myself. My mother doesn’t have to do anything, just manage the money. It will be relaxed and comfortable, and the profit will not be low.
Back home, my mother also prepared lunch. The family of three sat at the dinner table. Zhang Wenhao organized his speech and said, "By the way, Mom, I have a friend who wants to open an office supplies and consumables store."
Song Huafang asked in surprise: "What's wrong?"
Zhang Wenhao said with a smile: "People want to start a partnership with me. I don't have to pay, I just help find clients, and I give 30% of the shares."
Zhang Wenhao used Zhang Zhi's previous trick on Chen Feng, but Song Huafang was a little opposed to it, saying: "They are doing business. It is not appropriate for us to share other people's shares without paying for it. Just help friends. If
If you can find clients, just help them, and there is no need to worry about asking for money."
Zhang Wenhao was a little helpless after hearing this. His mother was always so kind, but he just wanted to find a pretense to convince her. He actually ran this store by himself.
Then Zhang Wenhao explained: "I had dinner with Chen Feng a few days ago. He introduced me to several bosses in Jiangcheng. Those bosses' companies consume a lot of office supplies and various consumables every day. If I can implement this relationship,
After that, the income will be very high, and I am not occupying other people’s shares in vain. I am using my connections to invest in them, so that we can cooperate and profit together!”
Zhang Xingping understood what Zhang Wenhao said about using connections to invest in shares. He said, "There is no problem with this, but don't you owe those bosses a favor?"
Zhang Wenhao couldn't help but laugh and said: "Dad, everyone is a boss with a net worth of over 100 million, so this money is not money at all, and we don't occupy their property in vain. Once we really cooperate, not only can the price not be higher than others, but the service will also be better."
It has to be the best and most transparent, so that they can feel more at ease and save trouble."
Zhang Xingping nodded and said with a smile: "Anyway, you have nothing to do this summer. If you think it is feasible, go ahead and give it a try." After that, Zhang Xingping added: "But if you think it is really feasible, then you can go ahead and give it a try."
, you can also talk to your friend, you can contribute some money and do it in partnership with him."
Hearing what his father said, Zhang Wenhao felt happy. It seemed that his father had no objection to this, so he nodded and said: "Dad, then I will take tens of thousands of dollars from our family's savings and form a partnership with my friend."
Let’s give it a try.”
Zhang Xingping smiled and said: "Okay, you have grown up. Just do whatever you want. You don't want to make money. It's good to get some exercise."
Zhang Wenhao didn't want his parents to agree to pay, but he wanted to free his mother from the mold factory, so he said: "Mom, my friend is not usually in Jiangcheng, so he said that if this shop starts,
I need a trustworthy person to take care of the accounts, and after much thought, you, mother, are the most suitable person."
Song Huafang smiled and said: "Your mother has a serious job, and besides, your mother is not an accountant, so how can she take care of this."
Zhang Wenhao said hurriedly: "Oh, Mom, you can suspend your job in the mold factory without pay. We can just pay for social security by ourselves. It will not affect your retirement in the future. You are still working so hard in the mold factory for just over two thousand a month.
When you go to a store to manage the accounts, you need to compare the goods that go out every day with the money that is collected. Anyone who has graduated from elementary school can do this. My friend said that this is not as simple as an accountant. He is a store manager, and he earns a basic salary every month.
It’s only 5,000 yuan, and I’ll also give you 600 yuan in transportation and phone call subsidies every month.”
"Huh..." Zhang Xingping raised his eyebrows in surprise and said, "The basic salary is more than five thousand? That friend of yours is really generous."
Zhang Wenhao said: "Actually, it's not generous. The main reason is that it's hard to find someone you can trust. If you do it with someone you can't trust, I'm afraid the money being eaten secretly every month will be much more than five thousand, so I think
Let mom go there, you'll have more money, your work will be easier, and when you have nothing to do, you can just play on the computer, you don't have to go out to run, you can just sit there."
Song Huafang was slightly tempted and asked: "Wen Hao, tell Mom specifically, if you two form a partnership, how will you open this store? What will Mom do if she really goes?"
Zhang Wenhao explained: "It's actually very simple. First of all, you have a relationship and can find regular big customers, so you don't have to go out to do any business. If people have needs, they can call the store and you don't have to answer the phone. When the time comes,
I will recruit a clerk to do these chores, receive the phone call, remember the goods the other party wants, and then arrange for someone to deliver them. You only need to record how many things went out today, how much money came back, and whether there is any difference between the two.
If it matches, there is nothing else but this."
Song Huafang then said: "Since we want to recruit a clerk, what do you think of your aunt? She is working in a winery now, but the winery is not very profitable, and her monthly salary is only over a thousand. Your aunt was still working in the winery some time ago.
Call me and tell me you don’t want to do it anymore.”
Zhang Wenhao immediately agreed and said: "Okay, you can call my aunt later and tell me that I will work here and the salary will start at at least 3,000. With bonuses, more than 5,000 per month will not be a problem."
Zhang Wenhao didn't dare to say too much in front of his parents to avoid suspicion, but even five thousand was a very generous number for his mother, so he nodded and said: "That's OK! Then I'll follow you later."
Let’s discuss it with my friends. You can invest your money into shares so that you don’t waste a penny on other people’s shares. When the time comes, your aunt and I will go to work together."
"Okay!" Zhang Wenhao immediately nodded and said with a smile: "Then I will contact him later and open the store as soon as possible. You can go to the factory to apply for a layoff without pay, and then tell your aunt that once the store opens, your sister
The two of us will go directly to the store to work!"
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