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Chapter 212 Don't bully the poor young

Zhang Wenhao and Huang Yong had already left Apple at noon. They were very satisfied with the shock of the relevant personnel of Apple. Zhang Wenhao drove to a high-end restaurant near Guomao to prepare to celebrate the sales of Photographic Terminator with Huang Yong in advance.

Huang Yong's expression was very excited, because he could tell from Chen Wan's expression that she was really shocked by this software. He knew Chen Wan quite well. He had worked at Apple for many years and had a very good vision.

Gao, some software that are already very classic in the eyes of others can only get a "not bad" sentence from her. Compared with the photo terminator, a small software such as Meitu, which is several times childish, in her eyes, it is not bad.

I just feel a little thoughtful...

Zhang Wenhao ordered a bottle of red wine, and Huang Yong hurriedly asked: "Aren't you going to drive later?"

Zhang Wenhao waved his hand and said: "Let's wait patiently for them to contact us today. I believe that by the afternoon, or at most evening, there will be results." As he said, Zhang Wenhao said: "Let's eat first, and then go to the cafe next door to sit for a while.

.”

Huang Yong nodded and smiled: "I just thought about it carefully. In my opinion, they will definitely launch an acquisition plan for us as soon as possible."

"Really?" Zhang Wenhao asked in surprise: "Why? Don't you have to wait for the software to gain a large number of users before you have the capital to discuss acquisitions?"

The future Photography Terminator was acquired by Apple after it received tens of millions of downloads around the world. It stands to reason that the version I submitted to Apple now is just a preliminary version of 1.0. The Photography Terminator has not yet withstood the market.

If Apple proposed an acquisition at this time, he would not agree to it, because in his opinion, the price would not be high.

"That's right." Huang Yong smiled and said, "But you ignored a big problem, a problem that has little to do with this software."

"What's the problem?" Zhang Wenhao asked curiously.

Huang Yong explained: "Look, Apple will hold the Apple Global Developers Conference in less than a month. It should be in mid-to-late October. By then, they will definitely launch their latest sixth-generation Apple mobile phone.

However, Apple’s situation is very unclear now.”

Zhang Wenhao didn't pay much attention to the current market competition of smartphones and asked in surprise: "What's wrong?"

Huang Yong then talked about the pressure that Samsung's new Galaxy mobile phone has put on Apple, and how Apple has gradually lost its amazingness in the past. It can be seen from the fifth generation of Apple that Apple has nothing new in software and systems. The replacement of mobile phones

, it’s just a hardware upgrade.

Speaking, Huang Yong deduced: "I think Apple's sense of crisis must be very serious now. The mobile phone market is their top priority. They will not be willing to be easily taken away by others, but now, there is no news

Any rumors that Apple will overhaul the system or launch heavyweight software, it is estimated that the sixth generation of Apple will only have a slight improvement in hardware. Our photography terminator is an excellent opportunity for Apple.

If they can complete the acquisition in a short period of time and then launch it through the Apple Conference, it will definitely increase consumers' enthusiasm for purchasing."

"Really?" Zhang Wenhao didn't know the sales and market response of Apple's sixth-generation mobile phones. After all, these industry news were not mentioned in the super learning system. However, Huang Yong's inference made him think about it. This software is currently available.

He said that although everyone can see that it has a good prospect, after all, it has not yet been operated by the market, and operation requires a lot of manpower, material resources, energy and time. Even if you invest a lot of money to promote it, you will probably have to wait for at least two days.

It takes three months to see results, so the software itself at this time is not valuable.

However, as Huang Yong said, Apple's mobile phone business has been greatly impacted by Android. Almost all manufacturers in the world except Nokia use the Android system and produce Android phones. Almost all of them are Apple's competitors. Apple is completely

One can imagine the pressure to single-handedly fight against mobile phone brands around the world. What's more, today's Apple does lack the creativity of the past, and its competitiveness is gradually declining. This software, at this sensitive time,

Segment, for Apple, must be an opportunity that they don’t want to miss.

At this time, Huang Yong counted on his fingers and said: "Look, generally according to Apple's routine, new products are released at a conference first, but it will take about a month at the earliest before they are first sold in the United States, and then

Gradually enter other markets, so Apple has more than one and a half months to prepare from now until the phone goes on sale without interfering with its own plans. Such a long time is enough for them to prepare for Apple's sixth-generation system.

Go ahead and pre-install PhotoTerminator, so I think they will be eager to acquire it, even if PhotoTerminator is only a 1.0 version."

Zhang Wenhao nodded, thinking what Huang Yong said made sense, and said with a smile: "Although the Photographic Terminator is only version 1.0 in our hands, when it is in the hands of Apple and announced at the developer conference, it is equivalent to giving photography terminator

The Terminator has made the best advertisements, and Apple has its own user system and its own user community. They can easily integrate the Photographic Terminator into their own community, and there is basically no need for additional development. In this case, once the software arrives

In Apple’s hands, it is equivalent to a full-featured official version!”

"Yes, yes!" Huang Yong said excitedly: "I estimate that the price offered by Apple will definitely not be higher than that of instag."

am low, after all, the photography terminator is much stronger than it."

Zhang Wenhao nodded and said with great joy: "It seems that the price can be sold for at least 1.5 billion."

"Yeah." Huang Yong smiled and said: "1.5 billion is not expensive, instag

am also sold for 715 million US dollars, our software is better than it, there is no pressure to buy it for a few dollars."

Zhang Wenhao said awkwardly: "You think I said 1.5 billion is RMB? I said US dollars."

"Dollar?!" Huang Yong was stunned and blurted out, "Isn't it right? Do you really think Apple is being taken advantage of?"

Zhang Wenhao said with a smile: "This is my lowest price. Think about it, this software can benefit all Apple terminal machines with camera functions, not just mobile phones. There are also iPads, itouch, etc., and even, as long as you put

With slight modifications to the software, it can be used on computer terminals."

"Computer terminal?" Huang Yong said helplessly: "Do you think everyone will hold an Apple laptop and take pictures in the future?"

"Are you stupid? Or are you only thinking about making mobile phones, and only mobile phones are in your mind?" Zhang Wenhao laughed and said, "Don't forget. The photography terminator is not only a pre-production tool, but also a post-production tool! Even if

Professional photographers can also use Photo Terminator software to specialize in post-processing work, saving time and effort. And the effect is very good."

"Yes..." Huang Yong's eyes lit up and he said: "According to what you said, we can't sell the entire Photography Terminator to Apple at once. We have to split it into two parts. We only sell the mobile terminal.

Sell ​​them a pc terminal. Then you can develop a pc program, like photoshop."

"That's right." Zhang Wenhao nodded and said: "Let's talk to Apple then. If they insist on wanting the right to use all system platforms, then they will increase the price!"

The two had lunch and sat chatting in the coffee shop. It was not until five o'clock in the afternoon that Chen Wan called Huang Yong's mobile phone. She said: "Mr. Huang, we have initiated the acquisition intention. If you have

If you are interested in talking about it, we can immediately start preparing the time and details of the negotiation."

Huang Yong followed the rhythm agreed with Zhang Wenhao in advance, put on airs, and said with a smile: "Mr. Chen, this matter cannot be rushed. As you know, I am just an operator. The main content of my work is nothing more than publicity and promotion.

In terms of market operations, how do I have the right to agree to start acquisition negotiations? I have to ask our boss for advice on this matter and see what he thinks."

Chen Wan hummed. She also knew that Huang Yong's identity was a high-level wage earner. Really important decisions must be made by the real owner of the company.

Immediately, Chen Wan said: "Then please, Mr. Huang, please contact the boss of your company as soon as possible."

Huang Yong agreed, then hung up the phone and said excitedly: "Mr. Zhang, you are right, Apple seems to be really anxious."

Zhang Wenhao smiled and said: "I think your guess is absolutely correct. They should have connected this software with the Apple conference in October. The only thing left is to put up the shelf first and whet their appetite."

.

...

At this time, it was just early morning in San Francisco, USA, and Liu Hongfeng and Eric were waiting for Cook's arrival.

An hour ago, they notified Cook by phone, claiming that they had discovered a piece of software of extraordinary significance. Cook did not know Liu Hongfeng, but only knew that he was a director of a Chinese company, but Eric was one of his confidants.

Go-getter, in the past two years, the Chinese market has grown bigger and bigger. It is Apple's largest overseas market besides its domestic market, so Cook arranged for Eric to go to China, and Eric also guaranteed this software.

, when he said that he would be absolutely ecstatic after watching it, Cook couldn’t sit still.

In fact, CEO Cook was very frustrated. He was appointed when Jobs was seriously ill. The world always compares himself with Jobs unconsciously. In his own opinion, Jobs is definitely the world's top talent, and he can compete with him.

There are not many who can compete with him, so of course I don’t have the material.

After Cook came to power, he really wanted to make Apple better, but he sadly discovered that when he took over, the structure of the electronic product market had changed.

Take mobile phones as an example. When Jobs launched his pinnacle product, the fourth generation of Apple mobile phones, there was indeed great innovation. This innovation seemed to come from hardware breakthroughs to a certain extent. It was also Jobs who was the first to introduce it.

Gravity sensors, gyroscopes and other hardware were implanted into mobile phones. In addition, smartphones were just starting out at that time, and Apple seized a head start, so Apple mobile phones were very popular at that time.

But by the time I took over, other mobile phone brands were also belatedly aware of it. First, there was Android as a strong competitor, and then, major brands began to try their best to catch up with Apple in terms of hardware, and many brands even adopted better technology than Apple.

They also need powerful hardware, so the competition suddenly becomes intense.

The fifth generation of Apple was a failed product in the eyes of most consumers. They blamed this failure on Cook. Cook felt extremely wronged, but he could not get rid of this blame. During this period, he was very

I want to push the sixth generation of Apple mobile phones to the peak of the fourth generation of Apple. However, in the face of strong competitors, this wish can only be an unattainable wish.

Cook also wanted to find a breakthrough in software, but after hard work, he saw that the sixth generation of Apple had taken shape. And it was about to be released, but Cook was very unsure, because he knew that the sixth generation of Apple, except for the hardware

Other than upgrading, there aren't any real breakthroughs.

When Eric said that this software might affect all Apple mobile terminals, Cook was shocked! He hurried to the hotel in order to witness what Eric said.

Reality.

Liu Hongfeng and Eric invited the anxious Cook into the door. Immediately, Liu Hongfeng used his mobile phone and computer to give Cook a three-hour demonstration.

The reason why the demonstration took so long was because for most of the time, Cook was asking about the names of various effects on the software and how to use them, because he did not understand Chinese.

Liu Hongfeng only had a rough understanding of the functions of this software. There were hundreds of shooting effects and post-effects, as well as many smart modes and custom modes. He couldn't understand it for a while, so the three of them

Then I gathered around my phone and started trying various functions.

Cook was shocked!

He blurted out: "This software will definitely change the rules of the entire mobile phone camera industry! It is so perfect! With it, any camera software can be thrown into the trash can. Even Apple's own camera software is meaningless."

Well, after having this software, no one will use other software to take pictures. Its significance is equivalent to the significance of fire to human meals!"

Immediately, Cook asked quickly: "Have you started the acquisition plan?"

Liu Hongfeng said hurriedly: "I have notified other persons in charge of the Chinese company, but the other party is not ready to start acquisition negotiations yet. So far, we have not received any news."

Cook hurriedly said: "This software must be obtained by the end of September! In this case, we can show it at the conference in October. By then, Apple's sixth-generation mobile phone will definitely be able to create a miracle! It will definitely satisfy consumers.

Regain your confidence!”

"But..." Eric said: "This is not something we can decide unilaterally. The developers of this software must know the potential of this software better than us. As long as they operate it well for a period of time,

In less than half a year, this software will become popular all over the world!"

Liu Hongfeng said at this time: "I heard from one of my subordinates that they plan to launch this software on both Android and Apple platforms at the same time."

"Absolutely not!" Cook stood up anxiously and paced back and forth in the room with his hands behind his back for a long time. Then, he suddenly stopped in front of the two of them and said: "No matter what, this software must be taken down. If you take it down,

With this software, all our mobile terminals will be greatly promoted. This is just one aspect. Just imagine, how will investors feel when this software is displayed at the conference? The stock price will be certain by then.

It will rise strongly! The impact of this will be too far-reaching!”

After saying that, Cook added: "If this software is also launched on Android at the same time, then we will not be able to take any advantage and advantage. This is not the worst, if this software is obtained by Android.

....."

At this point, Cook said with a worried look: "I'm afraid that by then, our stock price will plummet! Investors and consumers will lose confidence in us! You have been making mobile phones for so many years, you should know that now

Today’s mobile phone camera functions are so important to consumers, and this software can definitely increase consumers’ demand for mobile phone cameras to a peak!”

Eric said: "President, please evaluate a base price. At this time, we no longer have time to operate according to conventional acquisition methods. Otherwise, just the evaluation may take a month or two."

!”

"The lowest price..." Cook frowned and asked, "What is the registered capital of this company?"

Liu Hongfeng said hurriedly: "I have received the relevant information, which is only about a few million yuan."

"That's only over one million US dollars." Cook blurted out: "Give them a quote immediately! Enlarge their registered capital a hundred times, I think they will be satisfied!"

Cook's thinking is very simple. In his eyes, small companies are poor people. Sending the poor and sending the rich are two completely different concepts. A company with a registered capital of only about one million US dollars can develop a product.

The investment cost will never exceed this amount. If they are given a hundred times return rate, I am afraid they will sign the contract immediately without hesitation, right?

Liu Hongfeng said with some worry: "President, I think this offer will make the other party think that we are not sincere."

In his heart, Liu Hongfeng was very dissatisfied with Cook's method of measuring the company's potential and vision based on registered capital. Cook's method of measurement was like pointing at a person with a net worth of one million and saying: "I'll give you 100 million."

, you will definitely kneel down and lick my shoes immediately."

But in fact? Many people who started from scratch can later run companies with a market value of tens of billions, face

Isn’t the boss of ook an example?

Don't bully young people into being poor, that is, don't think that if others don't have money now, they won't rise in the future.

Eric also felt that Cook's idea was a bit too naive. He said: "President, if you take Instagram

Compared with this software, I think instag

am is not even one percent of it, and instag

am sold for more than 700 million, and if you offer this software 100 million U.S. dollars, I think they will never accept it."

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