Diplomatic ambassador is a very special position. Nowadays, most countries have established diplomatic relations with hundreds of different countries, and there are many masters stationed in other countries. However, although these ambassadors seem to be of the same level, they differ according to the status of the country they are stationed in.
There are huge differences between ambassadors. This difference is mainly reflected in the size of the country they are stationed in, the size of their national power, economic development and bilateral relations.
The gap between the ambassador to China and the ambassador to Congo is infinite. As far as China and the United States are concerned, no matter which side they are, the ambassador sent to the other side plays an extremely important role. For example, the U.S. ambassador to China, in
It plays a decisive role in the political system of the United States, especially now. China policy even plays a huge role in the U.S. election. Therefore, although the ambassador to China is far away in China, his every move is reflected
The United States and even the world are paying attention.
The current ambassador to China is named Bruce Wilson, a Republican. He is different from his previous Asian ambassador. He is more diplomatic and adopts a soft policy in diplomacy, but he is also gentle and strong. He comes from a powerful family.
His father was a senatorial leader in the Republican Party. Long before Bruce served as ambassador to China, his family had already set an extremely ambitious development path for him. The ultimate goal was to run for president.
For Bruce, taking over as ambassador to China is just a transition. Now, China has become the focus of the world's attention. Therefore, if he wants to make a difference, he wants to leave a better and more profound impression on the people.
, taking up this position will be a very good opportunity.
There are too many officials, big and small, in the country, from the president to members of the Senate, House of Representatives, and heads of departments. They do not necessarily have good development opportunities in the country. On the contrary, because of unemployment, financial bubbles, health care reform and other issues, the United States has
Citizens have many complaints against domestic officials. Staying in the country means that they will have to face these negative problems, but when they leave the country, these problems have nothing to do with them.
During his tenure, Bruce has also been striving for more opportunities to appear, seizing hot news, and constantly expanding his influence in the United States. His political tone is neither exclusive nor close to China, and objectively focuses on economic development.
Focusing on promoting the development and progress of bilateral relations has always been Bruce's slogan. It is this ambiguous but money-oriented and pragmatic attitude that has given him a high reputation in the country.
Ever since Bruce accidentally got the dampness-removing and bone-setting patch from Su Ruoran's father, Su Yunfeng, he has been very interested in this magical traditional Chinese medicine. Moreover, this medicine has excellent curative effect, is for external use, and has basically no side effects. It is definitely the best medicine at present.
The best choice to cure arthritis, and Bruce, as an arthritis patient, also knows the universality and stubbornness of this disease. He has even experienced the pain of the disease many times. If he can promote such a disease,
When a highly effective medicine enters the U.S. market, it will definitely be a better boost to its own reputation.
After the anti-dampness and bone-setting patch was sent to the FDA for testing, Bruce has not been idle. He has given many informal speeches in China, claiming that he has found an excellent medicine to cure arthritis in China, and has personally delivered the samples to him.
It was sent to the FDA. Secretly, he had also been using various methods to speed up the FDA's testing and review of the dampness-removing bone-setting patch. In the end, with the excellent efficacy of the dampness-removing bone-setting patch and Bruce's overt and covert encouragement, the FDA broke through.
In the past, the review period was usually several years, but in just a few months, this drug passed the review.
Now, Bruce rushes to China from home. His biggest goal is to personally negotiate with the manufacturer of this drug and make this drug available in the United States as soon as possible.
Zhang Wenhao and Nie Minhui came to the embassy together. Bruce had been waiting here for a long time. The car stopped in the embassy courtyard. Bruce even came out to greet Nie Minhui in person. When he saw Nie Minhui, he said in less fluent Chinese: "Minhui, I
I've been waiting for you all morning!" As he said that, he saw Zhang Wenhao next to Nie Minhui and asked in surprise: "Is this the person in charge of Dongchen Pharmaceutical?"
Nie Minhui smiled slightly and said: "Mr. Ambassador, this is Zhang Wenhao, the owner of Dongchen Pharmaceutical."
Bruce didn't expect that the person he had been looking forward to meeting turned out to be a very young man. He was surprised and said: "Mr. Zhang is really young and promising. Come on, let's sit down inside and talk slowly."
Bruce invited the two of them to a reception room in the embassy and asked them to make a cup of China's finest Tieguanyin tea. In fact, Bruce didn't like drinking tea, but in front of Zhang Wenhao and Nie Minhui, he deliberately
Show your love for Chinese culture and use this to shorten the distance between you and the two people.
Bruce is very right about this. The Chinese seem to have more national pride than the citizens of many countries, and this pride often seems a bit petty. For example, when he sees a foreigner smoking cigarettes made in China, he will be proud.
; Seeing foreigners eating Chinese food with chopsticks in hand will also make them proud; seeing Westerners who are used to drinking coffee drinking tea will also make them feel somewhat proud.
Zhang Wenhao was not immune to this. He discovered that Bruce also drank tea, which made his first impression of Bruce a little better. Bruce also pretended to be very keen on drinking tea. While drinking tea, he said to Zhang Wenhao: "fda
This time is an exception. Regarding the dampness-removing bone-setting patch, their response speed was beyond my imagination. The FDA conducted a clinical test on the dampness-removing bone-setting patch. The test results were so good that even those medical experts did not dare to
I believe that now, they have issued an FDA test certificate and proprietary serial number for the dampness-removing and bone-setting patch. This is equivalent to the US market having opened the door to Dongchen Pharmaceutical. I don’t know when Mr. Zhang is going to develop the dampness-removing bone-setting patch.
What about the US market?”
Zhang Wenhao smiled slightly and said: "Mr. Bruce, to tell you the truth, Dongchen Pharmaceutical is currently under development, and we have not yet fully popularized the domestic market. Therefore, I really don't have much energy to consider overseas.
market." As he spoke, Zhang Wenhao added: "But this doesn't mean that I want to give up on overseas markets. It's just that the time is not yet mature."
The disappointment in Bruce's eyes flashed away. He smiled slightly and asked: "I wonder what Mr. Zhang's biggest problem is now? Is it a funding problem or a production capacity problem? Or is it because he doesn't have the experience to expand the US market personally?"
Zhang Wenhao's original intention was to whet the other party's appetite. He must have looked helpless at the beginning, so he said: "The factors you mentioned, except for funds, each have a certain proportion. Although our production capacity
We are constantly improving, but we still want to cover the domestic market first. Furthermore, if we want to enter the US market, the first thing we need is sales channels. We simply cannot build sales channels covering the whole country within a period of time.
.”
Bruce was a little surprised. He thought that this guy is very ambitious. He wants to cover the sales channels in the United States? This is like a dream. To sell drugs in the United States, you must first have your own drug sales company, and not only must obtain FDA certification.
, the customs, taxation, food hygiene and safety departments must handle it well. The most important thing is to handle these well. The sales company only has one qualification, but there are so many states, so many cities, and towns in the United States.
Countless pharmacies and hospitals would be very reluctant to open these channels entirely on their own for three to five years. Nowadays, this situation is basically common all over the world. Foreign drugs want to enter the country for sale, or they have to cooperate with the country.
A joint venture means that the drug is handed over to the domestic sales company as an agent. The domestic sales company has its own complete channels to ensure that once the drug enters the country, it can be quickly distributed to all parts of the country.
Thinking of this, Bruce said quietly: "Mr. Zhang, you seem to have some misunderstandings in your thoughts. Now is the world economic era. Between countries, no matter what field, as long as it is related to the economy, everything is Bilateral cooperation is needed to obtain the greatest benefits. Therefore, I suggest that you choose to cooperate with a powerful pharmaceutical sales company in my country. At that time, you will only be responsible for production and they will be responsible for sales in the United States. In this way, you can save the need for laying paving equipment. The channel’s manpower, material resources and energy can also see benefits as quickly as possible.”
Zhang Wenhao nodded, but smiled indifferently, and said: "The method you mentioned is certainly correct, but in my opinion, although doing it that way will save trouble and get quick results, the biggest problem is that we have to divide
A large part of the profits will be given to the channel dealers, and we will have to do things based on the channel dealers' faces, which is too restrictive."
"Yes?" Bruce smiled and said: "Your dampness-removing and bone-setting patch is a miracle medicine, a special medicine. If you decide to choose an agent in the United States, they will fight for this line desperately instead of fighting with you.
When it comes to agents, you just need to make sure that your profits are not lower than in China, right?"
As he spoke, Bruce smiled slightly and said: "I have some personal opinions. Based on the consumption power of the United States, the terminal retail price of a single patch for removing dampness and bone-setting patches is around three hundred dollars, which is still affordable for the Chinese people. After all, the government still needs it."
Provide certain subsidies and medical insurance, and the terminal price of three hundred US dollars, excluding the agent's costs and profits, excluding tariffs and other miscellaneous items, can at least guarantee that you can get one hundred US dollars per post. In this case, it is equivalent to six
It’s over a hundred yuan, about five times higher than your current price.”
"No, no, no." Zhang Wenhao said with a smile: "Actually, this is the root of the problem. The price of each post reaches 300 US dollars, and I can only earn 100 US dollars from it. Such a profit ratio, for me
It’s unacceptable. The product is mine, but I make a small portion of the money. It doesn’t make sense!”
Bruce said with an embarrassed look: "Mr. Zhang, this is the fundamental principle of international trade. Cross-border trade must ensure that both parties are profitable. Only by mutual benefit can we go further. Just like the cars exported to China,
Although the selling price has increased, the profits we earn have not, and most of this money has been absorbed by your multiple domestic channels."
Zhang Wenhao shook his head and smiled and said: "Those are ordinary commodities. Even the best imported cars have a large number of competitors. American cars are exported to China, and their competitors include Japan, Germany, the United Kingdom, Italy, etc., but my products
, there are no competitors, so in this case, I cannot accept the previous cooperation method. This will make me feel that I am helping others make big money and making small money for myself. It is like I stewed a pot.
Bones, I only drank some soup in the end."
Nie Minhui on the side listened with both helplessness and amusement. She knew what Zhang Wenhao was trying to do. He was staged and looking for opportunities to speak loudly. This kid was so smart. He was so smart that he had an absolutely accurate understanding and positioning of his own advantages.
His anti-dampness and bone-setting patch, with its superb curative effect, will not have any competitors in the world. At this time, if you don't show off, you will really be losing money.
Therefore, Nie Minhui decided to say nothing and just see how much Zhang Wenhao could get from Bruce.
When Bruce heard Zhang Wenhao's words, he felt depressed. This guy is such a thief. He knew that it was the American market that was craving for the dampness-removing bone-setting patch, rather than the dampness-removing bone-setting patch that was hungry for the American market. The positions of the two were extremely unequal.
, at this time, he naturally wants to elevate himself in exchange for greater profits.
Bruce couldn't help but persuade him. He said: "Mr. Zhang, how to make money quickly is what every company is most concerned about right now. The sooner you enter the US market, the sooner you will reap profits. You should understand this, right?"
Zhang Wenhao smiled and said: "Of course I understand this truth, so I am now preparing to establish an e-commerce platform. Since our products have passed the FDA review, they are eligible for entry through personal channels, so I will prepare for the next step.
The anti-humidity and bone-setting patches are sold across borders through the Internet, directly facing consumers, and we provide cross-border mailing services, but we are only responsible for customs from domestic to other countries. As for other matters, such as customs procedures and personal tariffs, it is up to
It’s up to the consumer themselves.”
"Ah?" Bruce was surprised and blurted out: "You mean, like eBay?!"
"That's right." Zhang Wenhao said with a smile: "Although our anti-dampness and bone-setting patch has excellent medicinal effects, to put it bluntly, we are not a real medicine, but an auxiliary device. In this regard, it is no different from ordinary heating knee pads.
Naturally, entry is not a problem. We provide a platform that allows consumers from all over the world to make online payments, just like consumers shopping on eBay. In this way, we can protect the profits we deserve to the greatest extent."
Bruce felt ashamed. If Zhang Wenhao really used this method, then he really wouldn't need any agents from other countries. He could conduct Internet transactions through e-commerce platforms. The biggest cost would be to set up a sorting and packaging center in China. This
For this kind of work, in China, you can easily find someone to do it with a monthly salary of US$500, and the cost is so small that it can even be ignored.
But in this case, what the heck is he doing? The result he wants most is: after he talks to Zhang Wenhao in person, and after convincing him, he talks to the American agent in person, and then holds a grand signing ceremony in China, so
As a result, when Americans see the dehumidification and bone-setting patches, the first thing they think of is not Zhang Wenhao, but themselves! In their eyes, they are Ruth Harkless, the one who first brought giant pandas alive to the United States.
So much so that for more than a hundred years, when Americans saw giant pandas, the first thing they thought of was not a mountainous area in China, but the name Ruth Harkless!
However, if Zhang Wenhao really wants to enter the e-commerce platform, wouldn't all these things be in vain? If he wants to play alone, he will have no chance to build momentum! He doesn't want to be busy tinkering for so long.
Zhang Wenhao immediately dismissed himself. In that case, wouldn't his work have been in vain?
Bruce is not a fool. He is proficient in business. He quickly thought of the flaw in Zhang Wenhao's plan and said: "Mr. Zhang, you should know how expensive it is to promote e-commerce platforms now, right? You have built a platform. Although it is not
How much money does it cost, but it takes a long time, a lot of energy and a lot of money to promote it? Take Baidu search in your country as an example. Ordinary companies do a company-specific promotion on it and generate one click.
You have to pay a few RMB in promotion fees. If you hang a small advertisement on a large website, I am afraid that the cost of one website and one advertising space per month will be measured in millions."
Zhang Wenhao nodded and smiled and said: "You are right, it is indeed difficult to start an ordinary e-commerce website, but don't forget, as I just said, my product is unique, unique and...
Superior, this means that my e-commerce platform is different from all other e-commerce platforms. For example, there are more than 100 websites in China selling the same Apple mobile phone at the same time. In this environment, they
The competition is naturally fierce, but what will happen if there is only one platform in the world selling Apple phones? People will take the initiative to come to me, rather than me trying to attract everyone."
Bruce was stunned, and he vomited blood in his heart. This guy was right. His biggest asset is the anti-humidity and bone-setting patch. This thing is so damn good, and it’s unique to his mother’s family. If he really builds an e-commerce platform, it will be a disaster.
We really don’t have to worry about promotion, we just need word of mouth from patients. The speed of its popularity is amazing enough.
Zhang Wenhao then smiled and said: "Mr. Bruce, I personally prefer e-commerce to the traditional self-sales or agency sales model. Do you know why?"
Bruce asked curiously: "Why?"
Zhang Wenhao smiled and said: "Traditional channels have a slow pace of revenue. My goods are exported to your country, and your country's agents then send them to various channels. The final profits are returned to the agents, and the agents are interested in paying.
, then my entire collection cycle will become abnormally slow, but not in e-commerce. E-commerce has a large amount of cash flow on hand every day. Do you want to buy my things? OK, you pay first and then I ship the goods.
The money is in my pocket before my goods are even touched, saving me a lot of trouble." (To be continued...)
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