Chapter 378: The Next Step of Development (Part 2)
The main reference for measuring the quality of a camera is its CMOS performance, such as a full-frame camera or a half-frame camera, and os also determines the imaging quality to a certain extent. ISO is the sensitivity, which is also a direct indicator of the os’ photosensitivity.
According to the portrayal, Zhang Wenhao has enough technology to produce the most cutting-edge os photoreceptor. In this way, the biggest core problem has been overcome.
In addition to CMOS, graphics processors are also a powerful tool for camera imaging, such as Canon's digic5 and Nikon's speed3. Like OS, this depends on the semiconductor manufacturing process and technology. It is a piece of cake for Zhang Wenhao.
In addition to semiconductor components, optical components are also a key factor in camera imaging. Even after the semiconductor performance reaches a certain standard, the lens becomes the biggest factor affecting the imaging effect, and the manufacturing of optical glass is the most important material issue. Even if it is solved
In addition to material issues, cutting-edge lens manufacturing technology is also required, such as the composition of the lens in the lens, lens thickness, concavity and convexity, the movement trajectory and mode of the lens during focusing and zooming, etc. These are also important to Zhang Wenhao.
The technology is ready but the materials are lacking, so the only problem is materials.
Consumers who have played with SLRs know that SLR lenses are definitely a "burner". It is precisely because of the wide variety of high-end lenses and their high prices that the wise saying "SLRs last a lifetime" is popular. Consumers are accustomed to combining good lenses with
The secondary lens is made of a bull's head and a dog's head, the same 50mm fixed-focus lens. The high-end f1.2 aperture lens sells for over 10,000, and the low-end f1.8 aperture lens sells for 600. The twenty-fold price difference comes from the lens
The materials and technologies are different. And the profit margins are also very large. The direct costs are nothing more than some cheap materials, production, and R&D costs. Most of the costs are on R&D. If Zhang Wenhao wants to do this, then the R&D costs
equal to zero.
If Dongchen Electronics can launch products in various price ranges that instantly beat Nikon, Canon, Sony, Fuji, Pentax and even Leica, Hasselblad and other brands, then these companies will all be defeated by Dongchen without price advantages or technical advantages.
Chen squeezes, Zhang Wenhao's positioning is also very simple, that is, the future products of Dongchen Electronics must be better than these brands at the same price, and they must be not even a little bit better!
Canon's Invincible Rabbit, also known as the 5d2, is selling like crazy, and the price of a single camera is over 10,000, but Zhang Wenhao has enough ability to let Dongchen sell a camera with the same price, which can completely beat the Invincible Rabbit in terms of performance, or even double it.
Moreover, Zhang Wenhao has an even bigger trump card! That is Dongchen Electronics’ univeal equipment, which will completely bundle the cameras produced by Dongchen.
For example, high-end cameras have more than 20 million pixels, and a single photo occupies a large data volume. The jpg format is about 15 mb, and the raw size is about 25 mb. If a machine with the same pixels uses the same level of flash memory particles of Univeal, then
Paired with Dongchen's high-end graphics processor, the camera's high-speed continuous shooting speed can reach an astonishing 40 frames per second! If Zhang Wenhao upgrades the os to have 40 million pixels, then the high-speed continuous shooting can also reach a speed of 20 frames per second. An instant hit today.
some cameras.
Moreover, for such a large image file, if ordinary transmission media is used, the transmission speed is extremely slow and takes up a lot of space. If Dongchen Univeal's wireless transmission system is added to the camera, then the data transmission per second can reach 1g.
As mentioned above, the storage capacity of Univeal is also more than 1TB, so for users, data transmission alone is much more convenient. Moreover, Dongchen is fully capable of integrating the capacity of more than ITB into an SD-standard card.
In memory cards, this can better meet the needs of photography enthusiasts. More importantly, if high-pixel image files are post-processed on a computer, the computer needs to have sufficient graphics processing capabilities. It is difficult for ordinary graphics cards to process them.
Totally competent, but univeal can handle it with ease.
In this way, if Dongchen cameras are used with Univeal terminals, it will provide photography enthusiasts with more convenience, which is also a decisive advantage of Dongchen.
Zhang Wenhao’s development goal is to popularize Univeal as much as possible, so that smartphone users, tablet computer users, notebook computer users, and desktop PC users can all gather on Univeal. Once Univeal, the core processing terminal, becomes popular, then Dongchen will do it again.
Any related product would be much easier!
This is just like Tencent. Just because it has more than 600 million users, it has a higher success rate when it makes games, derivatives or related products like WeChat, because it can easily integrate its users with it.
All products are bundled, and the same is true for Dongchen's development model. All terminal products of Dongchen Electronics will be bundled with Univeal as much as possible to connect consumers to the greatest extent.
Not just optics, but also home appliances!
Zhang Wenhao asked his waiter to design the best household appliances, TVs, refrigerators, washing machines, kitchen appliances, high-definition players, home audio, and even lighting appliances, all of which can be integrated into Univeal's transmission system and remote control system. By then,
The user only needs to bundle the Dongchen appliances at home with Univeal. As long as he is in a place with network and uses any Univeal supporting terminal, such as an upad, he can check the current work of all Dongchen appliances at home anytime and anywhere.
situation and perform all executable operations. Once this bundle is formed, it will easily create a smart home system for the user's home.
The current smart home system is still very inconvenient. It requires the user to embed smart home lines, central control system, and control panel when decorating the house. If the smart home system is installed in a ready-made house, it will be a piece of cake.
It is very time-consuming and labor-intensive. If all home appliances are controlled by the Univeal system, then there will be no need to embed and lay all pipelines.
At that time, users can not only purchase Dongchen Electric’s home appliances, but also install Dongchen’s own lighting systems for all rooms. Each lighting system is equivalent to a terminal of Dongchen Univeal, and users can install the entire lighting system in the house.
number in the software and customize the working mode. For example, the user sets the entrance light and living room light to "go home mode" before he opens the door. Use the univeal in his hand to turn on the "go home mode", and the entrance and living room lights at home are turned on.
The lights in the living room will automatically light up, waiting for him to come in. If the user sets all lighting systems and some home appliances to "leaving home mode", then when he goes out, he only needs to turn on "leaving home mode", and these appliances that should not be turned on
Even if he forgets this operation, he can turn off any lights and electrical appliances in his home anytime and anywhere as long as there is a network.
The perfect complete product!
The complete set of products perfectly regards univeal as the only processing core. All products of Dongchen Electronics will revolve around the univeal terminal. Once the complete set of products is produced, consumers will enter a new era of smart life anytime and anywhere.
The competitiveness of this entire set of products will be infinitely improved based on its original competitiveness. By that time, Dongchen will truly enter everyone's life and become their first choice, or even their only choice!
Zhang Wenhao has sorted out all the connections clearly, and all that is left is the actual operation!
...
Before the next step of the development of Dongchen Electronics is officially launched, Zhang Wenhao still has one unsolved problem. Dongchen is already the top company in the world, but Dongchen Group has never had a headquarters of its own.
Office building.
Yanjing has three branches of Dongchen, Dongchen Electronics, its subsidiaries Dongchen Software, Dongchen Pharmaceutical, Dongchen Automobile's headquarters is in Jiangcheng, and Dongchen Aviation's headquarters is in China Shipping, but there is no real headquarters.
Zhang Wenhao felt very depressed. Companies such as Lenovo, Baidu, Apple, and Microsoft all have their own office buildings in Yanjing. There is no reason why Dongchen lacks such a landmark building.
However, if you build it yourself now, the cycle is too long, at least a few years, and there is no suitable available land in the central area of Yanjing. This makes Zhang Wenhao a little worried, and he carefully analyzed the current office building situation in Yanjing,
Zhang Wenhao made an absolutely bold but practical decision.
Purchase the entire Guomao Phase 3 building!
The third phase of China World Trade Center has only been in use for ten years. It is 330 meters high, has 74 floors above ground and 4 floors underground. It can be said to be the best and highest office building in Yanjing, with the highest sales price and rent. However, the third phase of China World Trade Center is far from the same.
It looks so glamorous. The land value and construction cost add up to more than 10 billion yuan. The development company ITC owes a bank loan of 4 billion yuan for this. Moreover, because the rental price is too high, the utilization rate is less than 70%, and more than 30% of the resources are used.
Waste has caused China World Trade Center Phase III to be in a state of poor management.
But regardless of whether it is poorly managed or not, this building is the best choice for Dongchen's headquarters for Zhang Wenhao.
Having made up his mind, Zhang Wenhao immediately sent someone to negotiate with the International Trade Center. When Guomao heard that Dongchen wanted to buy the entire third phase of the International Trade Center, he unequivocally offered a super sky-high price of 40 billion yuan. This made Zhang Wenhao vomit blood and your entire company
The valuation is less than 40 billion, and the total market value of A-share stocks is only over 10 billion. Not to mention that your China World Trade Center Phase 3 has been poorly managed and has poor profitability. You want 40 billion to start with, but you still have money in the bank.
The debt of 4 billion is being compounded with interest! Are you really treating Dongchen as a rich man?
Zhang Wenhao immediately replied to the other party: 20 billion does not include bank debts, if you sell it, sell it, or just have fun if you don't sell it! No matter what means the International Trade Center uses, if the entire building can be vacated within half a month, add another 2 billion to the price
.
After this price was passed, the other party agreed in less than 24 hours. 20 billion yuan did not cover the arrears, which was still a profit of several billions. What's more, there was an additional clause of 2 billion yuan, of which 60% was enough to pay the compensation.
All tenants of Guomao Phase 3 have been compensated with liquidated damages.
As soon as the contract was signed, the International Trade Center immediately began to clear out the tenants in the third phase, ordering them to move out of the third phase within half a month. The International Trade Center paid the full compensation price according to the contract compensation price. There was no objection from any merchants, and a large number of clean-up work was carried out.
Start unfolding immediately.
Just when the China World Trade Center Phase 3 was cleaning up merchants, Zhang Wenhao and Zhang Ranran went to Harbin, Northeast China, to wholly acquire the best optical glass production company in the country at a price of 380 million yuan, and immediately merged it into
A subsidiary of Dongchen Electronics.
The waiter didn't waste any time. In a few days, he used Dongchen's semiconductor production line to trial-produce a 24*36mm full-frame os photoreceptor. The effective pixels of this photoreceptor reached an astonishing 46 million.
, and has extremely strong color reproduction and a maximum ISO of 500,000 that is more than twice that of Canon's 1dx. It is equipped with Dongchen's own developed processor. It can perfectly support 80-point high-density autofocus.
In addition, Xiaoer also independently developed an advanced 500,000-pixel RGB photometric sensor, and purchased all non-core components from outside. In this way, in a short period of time, Xiaoer produced
Dongchen's first SLR camera body, and the overall performance of this SLR camera is more than double that of the top flagship models of Canon and Nikon.
The camera body is nothing more than semiconductor processing and manufacturing technology, but the manufacturing of the lens still requires some effort. The waiter first transformed the acquired optical glass production line, and used high-end technology to manufacture optical glass and upgraded the lens.
After polishing the system, Dongchen produced a series of different models of SLR lenses.
Dongchen's SLR cameras are not modeled according to Dongchen's abbreviation dc, because dc also represents digital cameras in the camera field. Canon mostly uses the xxxd sequence to number the cameras, but Nikon uses the dxxx mode, Sony uses axx, and Pentax
Therefore, Dongchen's SLR cameras use the xcx numbering mode to number their cameras.
Ordinary digital cameras start with 1c and have different numbers in the suffix. This represents the difference in model and performance of the product. The larger the number, the higher the level in the series;
Entry-level SLR cameras start with 2c, and the suffix number division is the same as 1c;
Mid-range SLR cameras start with 3c and have the same suffix numbers;
High-end SLR cameras start with 4c and have the same suffix numbers;
Top professional-grade SLR cameras start with 5c and have the same suffix numbers;
All SLR camera lenses adopt the definition mode of type + focal length + aperture + anti-shake + algebra. For example, a high-end 50mm fixed focus, f1.2 maximum aperture lens will be defined as, ef means electronic focus, is means
Image stabilization is also called anti-shake.
This definition method is also a common method that has been popular and used in the field of SLR lenses. It is easy to remember and the specific parameters of the lens can be seen from the name at a glance.
Moreover, all SLR camera lenses use the bayonet mode developed by Dongchen itself, and use technical means to restrict the subsidiary factory from making lenses for Dongchen cameras, and also limit the use of adapter sleeves. The body has a chip, and the lens has
After the chips are matched and confirmed, the os will enter the working mode. If the chips cannot match, the os will go on strike directly. In this way, sub-factories such as Tamron and Sigma will not be able to work even if they do not have Dongchen lens chips.
Consumers cannot use lenses produced with Dongchen mount at all, nor can consumers use lenses from other brands to use on Dongchen cameras through adapter sleeves.
Xiaoer also developed a set of extremely professional image and video editing and processing software for Dongchen Optical products, called dceditor. This software is also written with unbreakable protection. If the pictures and video materials are not shot with Dongchen equipment,
, then pictures and videos cannot be edited in this software. Therefore, even if you get this software, you cannot use it outside of non-Dongchen devices.
Zhang Wenhao's intention is that once Dongchen launches its own optical products, it must defeat all companies directly related to it on the market, including comprehensive companies such as Canon, Nikon, Sony, Hasselblad, and Leica, as well as
The most annoying thing about subsidiary lens manufacturers such as Sigma, Tamron, and Tokina is that Canon, Nikon, Sony, Fujitsu, Ricoh, Casio, Olympus, Pentax, Hitachi, Panasonic, and JVC all produce digital cameras.
Or the companies that make SLR cameras and video cameras are all Japanese companies, and subsidiary brands such as Sigma, Tamron, and Tokina are also Japanese brands. It can be said that all optical products in the normal civilian field on the market are now owned by Japanese companies.
To seize the opportunity, Western brands such as Hasselblad and Leica specialize in high-end products and have a very low market share in the mass market.
In the field of cameras, you can either buy the lowest-end or the highest-end in the market. If you avoid these two choices, no matter how you choose, they will always be Japanese products. This shows that Japan’s strength in the field of optics is completely
It has reached the point of soft monopoly. Although optical products do not account for a large proportion in Japan's overall economy, this field is Japan's absolute national pride and is unmatched by any other industry or product. It can be said that
, in this field, Japan is truly unrivaled in the world. If Dongchen severely damages Japanese companies in this field, then the blow to them may be difficult to measure in terms of money!
Now, Zhang Wenhao is waiting for his waiter to produce all the products of Dongchen Electronics in the optical field, and then it is time to drop a heavyweight nuclear bomb on the Japanese optical company!