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Chapter 411: The Battle of Ideas

"Free!?" The smile on Brandon Green's face suddenly disappeared, as if he heard something incredible.

Of course, Brandon Green knows that so-called "free" games have always been the best operating strategy of China Game Company.

Two internationally renowned game companies, such as Goose Changzhu Chang, have made a lot of money from their many games under the so-called "free" banner, and have gradually become one of the world's leading game companies.

It can be seen from this that the biggest trap on the Internet, the word "free", is indeed not just a boast.

Although Brandon Green knew that this strategy was very profitable, it was still difficult for Brandon Green to accept it when it happened.

This feeling is as incredible as saying to players who are used to free prostitution that the game needs to be purchased to play. For Brandon Green, who is used to the paid market, free?

Isn't this an insult to your own hard work?

Differences in thinking naturally lead to different perspectives on problems. Behaviors that may be commonplace in the domestic market may be unrealistic in foreign markets, and vice versa.

Therefore, it is not surprising that Brandon Green had such a reaction.

However, Zhou Dongsheng naturally had his own considerations, and said calmly: "Free, of course, it cannot be free. This is just an operational strategy. In order to increase the audience of our game, we also have to improve the quality of games similar to "h1z1".

The competitiveness of Taiwanese sports..."

"Boss, I have absolute confidence in our game. We don't need to rely on this strategy to improve our competitiveness. Players will naturally respond in the most fair way..." Brandon Green, the little old man, said a little stubbornly.

.

There is a bit of a "cheap harvest hurting the farmers" feeling. It seems that for him, as a game producer, paying for the game is the final bottom line of dignity.

Although both make money, there is a fundamental difference between making money while standing and making money while kneeling.

In the eyes of this little old man, Brandon Green, free means earning money on your knees. This kind of money is so cold, so damn cold!

Zhou Dongsheng, a veteran, obviously sees further. After all, over time, both "h1z1" and "PlayerUnknown's Battlegrounds" were eventually forced to embark on the road of free and open access.

Despite this, they still cannot save the decline of the two major games. They have fallen from the altar that was once popular all over the world. The player base continues to shrink sharply and they have become niche games.

Of course, there are problems with the game environment itself. Whether it is the endless plug-ins or the various confusing operations of the official operation, the players' patience is exhausted little by little.

Of course, this may also be related to the historical trend of the gradual shrinking of the PC game market and the rapid expansion of the mobile game market. However, the idea of ​​​​blaming the general environment is obviously not advisable.

The general environment is not good. It is also a PC game and it is also e-sports. Why does the League of Legends next door continue to prosper and become an iron-clad league and a popular online game?

There is no doubt that the e-sports ecosystem created by League of Legends and the extremely successful commercial events have injected continuous vitality into this game, allowing it to remain active in the gaming field for a long time.

Just as games have a lifespan, a player's enthusiasm for a game will also be exhausted one day.

But if a game is no longer simply limited to games, but sublimates into a kind of emotion, then the value of the game will naturally no longer be limited to the game itself, but will increase with the tide.

After all, games are valuable, but feelings are priceless.

This may also be the reason why in the game Legend, you can be reincarnated and live a second life.

Although it may sound a bit funny, sometimes the longevity of a game is often not determined by whether the game itself is fun or not, but by factors outside of the game.

For example, "Fantasy Westward Journey"...

Back to the game "PlayerUnknown's Battlegrounds", Zhou Dongsheng, who has grasped the tip of the iceberg of the future, obviously does not want to "simply" stand and make money, then pick up his pants and leave.

The greedy Zhou Dongsheng wanted to see if he could plant a long-lasting... money tree!

Just like the league next door.

Of course, even if there are pearls and jade in front, this successful experience is obviously not that easy to learn. Any successful case often has its own unique and irreplaceable attributes.

Even if you draw a tiger after a cat, you will often end up painting a tiger instead of a dog.

But, no matter whether it is possible or not, if you want to develop in this direction, the first step is undoubtedly to build a reputation first, so that countless players can become the audience of the game and form a basic base.

This process, if a payment threshold is added, is undoubtedly like boiling a frog in warm water. It requires a process of accumulation and accumulation before it can finally form a word-of-mouth effect, so that more players are willing to pay.

Even though this process is relatively slow, "PlayerUnknown's Battlegrounds" has still steadily become a phenomenon-level game that has swept the world, setting off a chicken-eating craze at home and abroad.

At the same time, there is another big advantage of adopting a paid model, which is to support war with war, first withdraw some funds to continuously optimize the game, increase servers, etc...

It makes sense for this model to become the mainstream in overseas markets, and Zhou Dongsheng did not want to completely deny it.

As he said, free is not free, it is just a way to make more money. After all, the purpose of making games is to make money!

Regarding Brandon Green's stubbornness, Zhou Dongsheng comforted him a little: "My old man, even though you are the developer of this game, after today's trial, I feel that my confidence in this game has increased.

No longer beneath you."

"Not only that, in my opinion, our game has endless potential. For such an excellent game, even if it adopts a paid model, countless players will be willing to pay for it, and it will become a popular game that is both popular and popular."

"There is no doubt that we can make a lot of money from this, but, my old man, have you forgotten our original dream?" Zhou Dongsheng changed the subject and looked at Brandon with affectionate eyes.

Green.

Brendan Greene was stunned for a moment, freed from the turmoil of the debate over ideas, and recalled the scene of his first meeting with Zhou Dongsheng.

Although the conversation required the help of a translator, it did not prevent the two of them from having a pleasant conversation. Especially the future blueprint drawn by Zhou Dongsheng made Brandon Green's heart beat so much that he made up his mind...

Zhou Dongsheng reminded: "What we said at the beginning was to make a phenomenal game comparable to League of Legends... To achieve this, it is not just as simple as making money!"

"In my opinion, the current game "PlayerUnknown's Battlegrounds" has such potential!"

Only then did Brandon Green wake up from a dream, looking into his boss's deep eyes, which seemed to contain a lofty ambition, which made Brandon Green feel a little ashamed.

It turns out that the boss has never forgotten what he said at the beginning. On the contrary, he, the game producer... has already forgotten about this matter.

After all, being able to compete with the League of Legends is like a pie drawn by the boss, just out of reach, and Brandon Green naturally doesn't take it to heart.

But judging from the boss's reaction, it seems that he is serious?

This couldn't help but ignite Brendan Green's heart. As a game producer, who hasn't had such an "unrealistic" dream?




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