I am afraid of comparison in everything. As the saying goes, comparing people with others is irritating. This kind of comparison should be thrown away.
For Cai Haoyu, who is proud and arrogant, since he wants to compare, he naturally has to compare with the industry leaders, so that he can better understand where his own gap lies.
After all, a soldier who doesn’t want to be a general is not a good cook. For any game company, the two major game companies, Goose Factory and Pig Factory, are two big mountains standing in front of them.
Who wouldn't want to transcend them and then...become them again?
Especially with the sudden rise of the mobile game market, which has gradually become the mainstream of the game market, this also gives many game manufacturers the possibility of overtaking in a corner.
However, with the two major game manufacturers Goose Factory and Pig Factory taking action, many game manufacturers that were originally occupying the mobile game market seem to have recalled the fear of being dominated by the two major manufacturers.
If it can be said that Pig Factory's "Onmyoji" has set off a phenomenon-level mobile game craze, with a DAU (single-day player activity) of tens of millions, it is enough to make most game manufacturers look up to the mountain and find it difficult to match.
Then the King of Goose Factory mobile game is an undisputed super-phenomenal mobile game, and Tengda's unbeatable social traffic has once again been perfectly displayed.
Ten million DAU is already considered the ceiling of the industry in the PC game market, but it has been raised several notches by Goose Factory in the mobile game market.
There are nearly 200 million registered users, 40 million DAUs, and nearly 2 billion monthly revenue. This series of data just out there is enough to be beyond the reach of others.
It's hard to describe it as a hen that lays golden eggs. I'm afraid there is a hen that lays golden eggs in a chicken farm.
Facts have proven that the two major game manufacturers continue to dominate the mobile game market in the PC game market.
At the same time, it also means that Pig Factory still has not gotten rid of its title of second best. The two major game companies have been fighting for more than ten years, and the opponents around them have changed batch after batch.
But from beginning to end, it seems that only the other party is the eternal opponent.
And if it were not to compete with the two major game manufacturers, the results of "Honkai Impact 3" would undoubtedly be extremely impressive, delivering an almost perfect answer to the entire mobile game market.
As an unknown mobile game "small workshop", it does not have the deep foundation of a major game company, nor does it have the unbeatable support of social traffic.
Relying on one step at a time, and the traffic bonus brought by the IP of the Honkai Impact trilogy series, I successfully completed the triple jump as a game manufacturer.
Not only has it surpassed its previous games, but every game has also shown visible progress, which is naturally the most valuable thing for a mobile game team.
After all, not everyone likes to constantly challenge their upper limit. It’s so comfortable to stay in the comfort zone. Since it’s all about making money, shouldn’t it be enough to just play reskinned mobile games?
Making money is not shabby.
However, Mihayo's team has always tried to challenge themselves. When "Honkai Impact 2" achieved good results in the 2D side-scrolling mobile shooting game, Mihayo did not choose to replicate his own success.
Instead, he challenged himself to create a 3D full-view mobile game, and it took him two and a half years to polish "Honkai Impact 3". This not only gave his own player base a sense of freshness, but also achieved a breakthrough in his own research and development capabilities.
And when the monthly revenue of "Honkai Impact 3" exceeded 100 million, it was enough to prove that the path they chose was correct.
This perfect answer not only satisfied the players, but Zhou Dongsheng, as Mihayo's largest investor, was naturally even more satisfied.
After all, this also means that I have another hen that lays golden eggs in my hands, but this can only be regarded as an appetizer at best.
Such a small amount of revenue is not comparable to the two major game companies. Even compared to the game "PlayerUnknown's Battlegrounds", it is still far behind.
But, no matter how small the mosquito is, it is still meat. Nowadays, the Dongsheng Group has a big business and a lot of expenses. It is also a good thing to have more income.
With the launch of "Honkai Impact 3", this also means that Mihayo can finally have his hands free to start the research and development of the "PlayerUnknown's Battlegrounds" mobile game.
Zhou Dongsheng did not forget that he personally authorized Cai Haoyu. At the same time, Zhuchang Games had already begun the research and development of the mobile chicken game.
When he first authorized the authorization, Zhou Dongsheng had not thought deeply about it, but simply adhered to the mentality of "Han Xin ordered more troops, the better", knowing that the chicken mobile game was a big cake...
Of course, you have to find a way to eat two more bites. Even a pig factory cannot swallow it in one bite, so one more person can eat a little more.
But now it seems that I wonder if this authorization will interfere with Mihayo's decision?
Zhou Dongsheng also didn’t know when the project of “Genshin Impact”, which really put Mihayo on the map, was established within the company.
And this idea has already existed in Cai Haoyu's mind, or it was the product of Fuze's heart.
If because of this authorization, Mihayo's company is pushed onto another track... wouldn't he be committing a heinous crime?
Zhou Dongsheng thought with great interest that a rising domestic gaming star might fall because of a single thought on his part...
Zhou Dongsheng couldn't help but feel a very subtle pleasure in his heart, a pleasure as if he could influence the fate of others...
When this idea appeared, Zhou Dongsheng couldn't help but be slightly surprised, and then smiled, this feeling was quite good.
I just don’t know what choice Cai Haoyu will make when he stands at this fork in his life?
It is to take over the IP license of "PlayerUnknown's Battlegrounds", a popular global phenomenon. In the field of chicken-eating mobile games, I have a head-on confrontation with a big company like Pig Factory and try to see how much I have.
At least with a popular IP like "PlayerUnknown's Battlegrounds" as a foreshadowing, it is enough to establish the wide audience of this mobile game.
This traffic is naturally far better than the Honkai Impact series IP in Mihayo's hands, there is no doubt about it.
After all, two-dimensional mobile games are still niche games, and naturally they cannot be compared with "PlayerUnknown's Battlegrounds".
And it is undoubtedly a very challenging task to restore the refreshing and exciting feeling of the battle royale game on mobile games.
Not only does it have a popular IP as a traffic pavement, it is also very challenging for the game team's R&D capabilities, and it can compete with big manufacturers.
Such a good whetstone seems to perfectly meet Mihayo's needs. It seems logical to choose this path.
Still, Cai Haoyu will still choose to unswervingly follow the path of independent research and development, and continue to launch the project that he doesn't know whether he is still in his "mother's womb", but is destined to become famous all over the world...
Or is it a two-pronged approach, either both will flourish, or neither will be pleased?
Zhou Dongsheng is not a roundworm in Cai Haoyu's belly. Naturally, I don't know what choice Cai Haoyu will make. At least "Honkai Impact 3" has just been launched.
Mihayo's top priority should be to maintain the game itself. As for the final direction of the story...
Zhou Dongsheng couldn't help but have some expectations in his heart. Whether he changed the world line or whether the world line was re-contracted, this matter itself is full of interest.
And this, isn't it another kind of second grade?
However, Mihayo's perfect answer has also attracted widespread attention in the market. Although the two major game manufacturers have joined forces to block the sky, it is still difficult for people to notice such a bright new star like Mihayo.
Especially for such a small mobile game studio, it was able to rely entirely on self-sufficiency and once ranked among the top three in the new game list. Its outstanding performance was second only to the two major manufacturers.
And the most commendable thing is that this game workshop does not have as much traffic as the two major game manufacturers. It only relies on less than one million players per day, and even the registered accounts are only a few million...
However, it has created a monthly revenue of over 100 million. The efficiency of this traffic conversion is undoubtedly extremely high, and it also illustrates the fact that the player stickiness of "Honkai Impact 3" is extremely high.
This outstanding operational capability is enough to attract the attention of many investors, especially when "Honkai Impact 3" appeared on Tenda's app list.
Although it already holds the top spot in the mobile game field of King, Tenda’s investment department is still very interested in this unique two-dimensional mobile game.
In other words, they are interested in the game team behind them, and even have the idea of incorporating them. After all, the reason why Goose Factory Games can firmly occupy the top spot in the game industry...
It does not rely on "dominating the world" game research and development capabilities, but relies on a big stick and a sweet date to restrict many game manufacturers in the entire industry.
Either follow the Goose Factory and make a living, or go against the Goose Factory and have nothing to eat. The Goose Factory controls the traffic and channels, just like holding the lifeblood of the industry, and few people can compete with it.
So how many people can refuse the olive branch offered by Goose Factory Games?
After noticing such a good idea like "Honkai Impact 3", the DNA of Goose Factory Games obviously changed again, and Tenda's investment department naturally responded.
But when they inquired about the game company Mihayo, they saw the name of an old acquaintance.
As an upstart who has just emerged in the field of domestic investment, the presence of this name is too strong, from Pinxixi, to Mobike, and now Mihayo...
Although Tenda's investment department is rich and powerful, it has always adhered to the investment philosophy of valuing quality over quantity. There are not many projects that can catch Tenda's eyes, and only one out of ten can truly win Tenda's favor.
However, despite the diligent selection by Tenda Investment Department, the investors who finally appeared in the investment projects always had a place in Dongsheng Investment.
If it were other established investment institutions with strong capital, this kind of thing would naturally not be surprising. After all, if you cast a wide net and catch more fish, you can always win a few projects.
But Dongsheng Investment is different. If we talk about an established investment institution, it is like driving a 1,000-ton ocean-going fishing vessel, constantly salvaging operations overseas, and naturally it is easy to return with a full load despite droughts and floods.
But even if this is the case, it is inevitable that there will be times when the network is empty.
Dongsheng Investment is like an amateur who drives a small fishing boat and fishes on the sea. Although he only has one fishing rod, he can always catch valuable bluefin tuna every time he hooks the hook.
Just one fish can sometimes equal a boatload of other people's catches!
How can this be embarrassing for professionals who own sophisticated fishing boats and have professional equipment such as sonar?
If it's just once or twice, forget it, and you can comfort yourself that it's a coincidence. After all, it's common for professionals to be slapped in the face by amateurs occasionally.
But only professionals can guarantee long-term and stable performance. But when Dongsheng Investment wins three yuan, four blessings, and five blessings...
That is obviously not something that can be explained by coincidence or luck. There is only one explanation, and that is that Dongsheng Investment has a unique "fish-finding skill".
Accuracy or not is the difference between slaughter and surgery!
Although Dongsheng Investment's "ghost" remains, whether it is Pinxixi or Mobike, the two companies are already well versed in cooperation.
After all, when everyone adds firewood, the flames are high. When it comes to carrying sedan chairs, Tenda Investment is definitely unique in its gold content, even if it is marked with the three characters "Tengda Series".
It is enough to make the market value of the investees rise, so whether they are entrepreneurs or investors, they all welcome the favor of Tenda Investment.
No one can refuse Tenda’s investment!
This is the confidence and confidence of Tenda's investment department. However, this time, there are some subtle differences. When they extended an olive branch to Mihayo, a game company...
However, the news was like a stone sinking into the ocean, without any response. When they sent the invitation again, they finally got a response from the other party.
But this time, it was a very tactful rejection. Mihayo said, "Thank you very much for your appreciation, but our company has no plans to raise funds in the near future. If we need financing, we will definitely consider your company as soon as possible..."
Although he was very polite, they were all conventional clichés. He still refused the olive branch offered by Tenda Investment, which was obviously full of confidence.
Where does the confidence of such a small mobile game studio come from? The name on the investor queue seems to be the obvious answer.
After all, Dongsheng Investment still holds a phenomenon-level game that is popular all over the world, and it has led the craze of battle royale games. To a certain extent...
With such a hot hit in hand, to a certain extent, it can indeed challenge Goose Factory. Even Goose Factory is salivating over this game.
However, as "PlayerUnknown's Battlegrounds" becomes popular all over the world, and Pig Factory Games intervenes in it, the price to pay to get another bargaining chip for this game is obviously difficult to estimate.
For this reason, Goose Factory Games did not hesitate to save the country and won the exclusive domestic agency rights of "h1z1"!
However, it has been unable to obtain the version number. It can be forced to go online, but there is a possibility of losing all the money.
It’s not like a large goose factory cannot afford to gamble, but with “h1z1” it is losing ground in overseas markets.
Moreover, "h1z1" is a buyout game. If Tenda wants to use this game to compete in the domestic market, it must adopt a free-to-play strategy.
Otherwise, even Tenda cannot guarantee that this game will achieve success in the domestic market.
After all, the quality is not as good as "PlayerUnknown's Battlegrounds", and players have to pay to buy it out. Isn't this digging your own grave?
However, the "h1z1" team at this time is undoubtedly in a dilemma, and rashly adopting a free and open strategy may even accelerate the death of the game.
As for opening it alone in the Huaxia District, that would be an act of hanging by a longevity star, so it is even more impossible to agree to Tengda's request.
After comprehensive consideration, although Tenda won the exclusive agency rights, it could only temporarily shelve the project, which can be regarded as a timely stop loss.
But watching "PlayerUnknown's Battlegrounds" become popular all over the world and constantly taking money out of one's own "pocket" is as uncomfortable as it is.
After all, for Tenda, isn’t making less money a loss?
When encountering Dongsheng Investment again, Tengda Investment Department was unable to make up its mind.
So I chose to report the information. As the department directly responsible to Brother Ma, this report was naturally placed on Brother Ma's desk.
When Brother Xiao Ma opened the report and saw Dongsheng Investment, he couldn't help but push up his glasses and murmured to himself with interest.
