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Chapter 325 Sales

Everyone sincerely expressed their gratitude, but they were willing to take it back. They only thought Xue Xiang was being polite, so they tried their best to persuade him.

"Secretary Xue, what you are collecting are worthless goods that have nothing to do with corruption and bribery..."

"Secretary Xue, don't refuse anymore. We are not asking you to do anything. Besides, what can these rough guys do for you..."

"………………"

Xue Laosan didn't expect these guys to be so difficult to deal with, so he had no choice but to show off his face and sing a high-pitched tone, "Okay, okay, what are you doing? You are all workers, why don't you have any consciousness at all?" No, there are newly elected village cadres and deputies to the National People's Congress among you, and you have even forgotten organizational disciplines. You are forcing me to make mistakes, so take them back!"

Speaking of which, Xue Laosan really likes these mountain products, especially the secret ham and winter bamboo shoots, braised together, it is indeed extremely delicious.

In the past, there was no need to give them away. When he saw such special ingredients, Xue Laosan would have to ask for them.

But it just didn't work out today. Many people were giving gifts together. If he accepted them, he would really be up to the standard.

However, he said that Xue Laosan's behavior was so noisy that everyone stared at him, which was inexplicable.

Now, Secretary Xue's prestige has been established, and these people have entered the factory, which is almost like begging for food from Xue Laosan's hands. When Xue Laosan is angry, no one dares to make a mistake.

After all, these people are here to give gifts. As the old saying goes, don't hit the smiling person, let alone the gift giver. matters.

Speaking of the Shuxiang King factory, it is almost ready. From the recruitment of workers to the introduction of equipment and the deployment of cadres, all procedures have been followed step by step.

Even these newly selected workers have already started the first round of pre-job training.

"Secretary Xue, the teachers hired by the new district from the Provincial Meat Factory are very responsible. We have learned a lot, but it is still not good. There are no real objects. It feels unrealistic to just make blind gestures with your hands..."

Amidst all the praise, someone finally made an opinion.

This man, whom Xue Laosan knew, was Jiang Dawei, the newly elected head of Shijie Village.

That night, there was a commotion in Shijie Village. A group of young men who pretended to be water ghosts were arrested by the security brigade and sentenced to three months of forced labor. The case was settled and the anger of the villagers in Yunjin area was extinguished.

The old village chief of Shijie Village was also punished. Jiang Dawei was always popular in Shijie Village. He was also the team leader of the Shijie Village candidate group elected by the construction team. In the new election, he provoked The heavy burden of Shijie Village.

After the general election, Xue Laosan frequently convened discussions with the newly elected village officials, and Jiang Dawei felt at ease among them.

But he said that when Jiang Dawei complained, Xue Laosan waved his hands and said: "Just learn how the master taught you. If anything is unrealistic, I can't make it real for you at the moment. Let's use the machine first." Let’s talk about it later.”

Nowadays, all preparations for King Shu Xiang are basically in place, but two things are missing.

One is the factory director and the factory leadership team; the other is the procurement of raw materials.

Speaking of which, Mrs. Xue Laosan knows that the most important thing in a factory is not skilled workers and advanced machinery, but the director of the factory. This has nothing to do with management philosophy, but the fact that the current system gives the factory director absolute rule over the factory.

But those who have the ability to be good factory directors are absolutely rare. Not to mention ability, just a public heart has cut off too many people.

After thinking for a long time, Xue Laosan did not decide on a candidate for the factory director.

Since the director of the factory cannot be decided, there is no way to talk about production. As the Chinese New Year begins, Xue Laosan wants to focus on King Shuxiang with all his strength after the new year begins. Therefore, the production matter has been delayed.

Production has been delayed, and the procurement of raw materials has naturally been delayed.

"The machine has been practiced for a long time. We want to produce it quickly now, even if it is not the New Year. Secretary Xue, to be honest, we have all heard that our Shuxiang King is not in the plan. It will be difficult to produce things.

, it’s just produced and I want to sell it, I’m afraid…”

Jiang Dawei hesitated to speak, but Xue Laosan understood.

Today, despite reforms and opening up, it is still a planned economy and is still far from the birth of a market economy.

Although King Shuxiang is a publicly owned economy, it was not included in the plan due to Xue Laosan's intervention.

Without the constraints of the plan, there will naturally be no planned conveniences.

Take the nearby factory as an example. Whatever is to be produced and sold must be planned.

For example, if the country needs 10,000 TV sets throughout the year, the higher-level unit will divide the target according to the actual situation of TV factories across the country.

Each TV factory makes plans based on the obtained indicators and reports raw material budgets to superiors.

The superiors then pass the raw materials to relevant production units to allocate raw materials.

After the TV sets are produced, the TV manufacturers do not worry about sales and are directly underwritten by the state.

From production to sales, the state takes care of everything!

Of course, this is a perfect situation. Nowadays, most small and medium-sized enterprises have overproduction and cannot make ends meet. The higher-level organizations cannot solve the problem, and various sales section chiefs are everywhere.

Today's King of Shuxiang is not within the system, so it is naturally impossible to rely on the system to obtain raw materials. The most important thing is that even sales must be independent.

Nowadays, all major department stores are state-owned units, which need to enter the market and also need indicators.

Therefore, no matter how good Shuxiang King's hot pot ingredients are, they will not be able to sell well.

However, he said that Xue Laosan really took notice of Jiang Dawei's mention.

To be honest, Xue Laosan had great expectations for this Shu Xiang King.

After all, this is the only company in the Yunjin area that can be successful, and since he was the one who promoted it, he naturally hopes to turn it into a cash cow for Yunjin.

Because of this, he had many doubts about the position of factory director.

This time Jiang Dawei talked about the difficulties of King Shuxiang. Xue Laosan immediately listened and started thinking about a way out.

It is true that he had thought simply before, thinking that if he had a perfect formula, he would be able to produce high-quality products. If he produced such high-quality products, he would not have to worry about lack of good sales.

Now it seems that this is not the case at all!

Caught in a predicament, Xue Laosan naturally lost the leisure to chat with Jiang Dawei and the others. After a few words of encouragement, he dismissed everyone, returned to the room, lay down on the bed, and began to think hard about a way out.

Speaking of which, the solution is very good. It is just to report to the Light Industry Bureau of the Administrative Office. I believe that with Mr. Xue's new reputation, it will be easy to accomplish this.

But even if this report is included in the plan, it will lose a lot of autonomy, and this autonomy is what Xue Laosan strives for.

Shuxiang King is a factory independently established in Yunjin New District, and last time, Xue Laosan signed a tax agreement with Kong Fangao.

The agreement stipulates that Yunjin will pay a tax of 300,000 yuan every year for ten years, and it will rise at a rate of 30% every year. This means that the profits of King Shuxiang are all controlled by Yunjin New District, and no matter how much profit he makes in the end

, neither the central government nor the administrative office can take it away.

On the contrary, once it is included in the plan, there will be a lot to say, and Xue Laosan does not want to cause such a smell.

But if it is not included in the plan, how can this market be opened?

It's not impossible to find connections, make notes, and send the finished products to department stores while licking your face, but this method can never be used again. Favors always come in handy, and given Xue's popularity in Dejiang and even Shu

, this road is destined to be difficult to walk.

What's more, it has never been Xue Laosan's temperament to hang his life on someone else's hands.

After thinking about it, it's still a sales channel issue.

If the sales channels are not open, who will know about the best products?

On the other hand, as long as the reputation of the product is sufficient, are you still worried that there will be no sales channels?

When he thinks of fame, he naturally thinks of advertisements. When he thinks of advertisements, in a flash, Xue Laosan's mind pops up with "Jianlibao" and "Qinchi Ancient Wine", which will be born soon.

model.

Jianlibao relies on the Olympic Games, and Qinchi Ancient Wine relies on being the CCTV standard king. These two examples, one relies on operation, and the other relies on throwing money, are not suitable for today's King of Shuxiang.

Firstly, King Shuxiang does not have a platform as big as the Olympic Games to operate. Secondly, Yunjin's finances already rely on foreign aid, so how can he spend money desperately? What's more, CCTV today has no advertising business at all, so he has money.

There is no place to smash it.

However, the idea has already been opened up. For Xue Laosan, how to create advertising effects can almost be accomplished with his eyes closed.

Yes, Xue Laosan was planning on the upcoming second Spring Festival Gala.

The 1983 Spring Festival Gala was so sensational that it simply exceeded the imagination of the founders and organizers. So much so that this year's Spring Festival Gala was so popular even before it was released. It can be seen from the recent overwhelming publicity of the programs on the list by major media

A spot.

Of course, during the Spring Festival Gala in 1984, there was no advertising department set up to engage in external advertising bidding, but this did not prevent Xue Laosan from taking the opportunity to advertise.

After all, no one knows how to place ads these days. Since they don’t understand, who would know that Mr. Xue is advertising until the effect is instantaneous?

Since CCTV is not required to advertise, I'm afraid there will be nowhere to collect the advertising fees.

The more he thought about it, the smoother he became. With a bang, Xue Laosan slapped the bed board with a heavy palm, stood up suddenly, and rushed to the phone. After dialing the phone, he immediately rushed out of the door.

After getting out of the house, I drove my car and drove straight east. After more than an hour, the jeep stopped in front of a remote woodland.

Two heavily armed soldiers opened the car door, welcomed Xue Laosan out of the car, and then led him into the forest.

After entering the forest for only more than ten meters, we passed through the forest and saw an open area in front of us. It turned out to be a simple military airport. Obviously, the shallow dense forest was just a deception.

When we arrived at the airport, the purpose of Xue Laosan's trip became clear. Yes, Xue Laosan planned to return to Beijing!

After all, the sales of Shuxiang King’s spicy seasoning is a big deal. Judging from the current situation, whether this Spring Festival Gala advertisement can be an instant hit is related to the life and death of Shuxiang King, and even the success or failure of Yunjin’s new policy.

Xue Laosan has to pay attention! (To be continued...)


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