Zhang Yicheng smiled and did not take it seriously. In fact, except for Zhang Yicheng who insisted on promoting Yan Yuanyuan, no one really thought that Yan Yuanyuan had such potential, and he could reach tens of millions in just one year.
level of worth
When Zhang Yicheng and Fang Zhenghua were talking, they said they would only sign a contract for more than one year. If it was more, Zhang Yicheng would suffer a great loss. However, Fang Zhenghua didn't take it to heart at the time, and he didn't believe what Zhang Yicheng said.
Will lose money
In fact, at that time, Fang Zhenghua reciprocated the favor because of Zhang Yicheng's previous help, which allowed him to be successfully promoted to the position of general manager of the Greater China region. The two million endorsement fee was for Yan Yuanyuan at that time
, it was too high. The endorsement fee of 10 million was also too high for Yang Guang at the time, but he still raised such objections. He was basically reciprocating the favor. Fang Zhenghua is not a person who doesn't know how to be grateful for anything.
But when he met Zhang Yicheng, he didn't agree, and Fang Zhenghua didn't insist much. Anyway, he had fulfilled his responsibility. Basically, he agreed or disagreed. He couldn't force Zhang Yicheng to agree. Although he had good intentions, he still couldn't force Zhang Yicheng to agree.
Zhang Yicheng could not be forced. Only half a year later, he discovered that he was wrong. He originally thought that he was giving alms to Zhang Yicheng and repaying Zhang Yicheng's favor, but then he discovered that it was Zhang Yicheng who was giving favors. If
Without Zhang Yicheng's permission, how could they sign a contract with Yan Yuanyuan for one million? At the time, one million seemed like Zhang Yicheng was getting a big deal, but now it seems that they were getting a big deal.
, you know, now Yan Yuanyuan's net worth has also easily joined the ranks of first-line artists with the popularity of "Thirty-three Days of Love". With one million a year, he is definitely getting a big deal, and
Fang Zhenghua is very aware of Zhang Yicheng's methods. According to Zhang Yicheng's character, it is only a matter of time before Yan Yuanyuan joins the ranks of tens of millions of endorsers. It may not take more than a year, and it seems that Yan Yuanyuan will have another movie next.
It seems that Zhang Yicheng's methods are coming one after another.
It was precisely because he believed in Zhang Yicheng for some unknown reason that Fang Zhenghua decided to give Yan Yuanyuan a contract worth tens of millions. Although given Yan Yuanyuan's current situation, tens of millions was a bit reluctant.
But it's not much different. Considering the popularity of "Love Is Not Blind", it's not a problem.
And Yang Guang is now fully worthy of the tens of millions of endorsement fees originally given to him. This has earned Fang Zhenghua considerable praise in the company. Although Yang Guang had to pay tens of millions of endorsement fees originally, there were objections from all over the company.
Quite a few, but with the popularity of "Love Is Not Blind", all this is no longer a problem
"Haha, Mr. Fang is joking, who knows what will happen in the future, haha!" Zhang Yicheng modestly led the topic out.
"Haha, we will send you the modified contract later, as well as the advertising fee, and we will also pay it into your company's account later!" Fang Zhenghua said. To be honest, Fang Zhenghua really admired him.
Zhang Yicheng's issue is not about the differences in previous endorsements, but about the matter of product placement advertising fees. Unlike ordinary people, the way he obtains them is a fixed fee. He collects money based on box office revenue. The higher the box office revenue.
Before Yue Yue, people didn't even charge money for less than 100 million. How many people have this kind of courage!
And now the facts prove that Zhang Yicheng is right, the box office has already exceeded 200 million, and this time it is stable to exceed 300 million, and it is very possible to exceed 400 million, and their Coca-Cola company is in this movie
There are also five-second advertisements. If the box office is 300 million, they have to pay 15 million. If it is 400 million, it is 20 million. Just relying on their Coca-Cola advertisement, they can recover the cost.
When Fang Zhenghua said this, Zhang Yicheng also remembered that Coca-Cola still had five seconds of advertising. In fact, apart from Coca-Cola, the entire movie sold a total of fifty seconds of advertising, except for Coca-Cola.
, and nine relatively large companies have also participated. Anyway, they are very clear about Zhang Yicheng's conditions. If Zhang Yicheng does not have 100 million, he will not charge any money, and the final advertising fee will be linked to the box office. In that case,
They can't lose money no matter what. If the box office is poor, they can even get a free advertisement. If the box office is high, then it's no wonder that the advertising fee is high.
This is a win-win situation. Of course, if someone wants to take risks, that person must be Zhang Yicheng. Zhang Yicheng has taken all the risks. If Zhang Yicheng had not taken this risk, he would not have had absolute confidence in the film.
Such an agreement
Judging from the current situation, there is no pressure for "Thirty-day Love" to break 300 million, and 400 million is also very possible. Based on a fifty-second advertisement, Zhang Yicheng's income is 150 million just from selling advertisements.
Between 10 million and 200 million, it is no different from robbing. In his previous life, Feng Xiaogang sold 60 million of his implanted ads, which was already astonishing. Let alone now, a few years ago.
Zhang Yicheng’s sales ranged from 150 million to 200 million yuan. This was a pure profit that did not need to be shared with anyone.
If it can be achieved in the end, the result will be that the revenue of the drama "Thirty-three Days of Love" will be half of the box office and half of the advertising. If you mention this number, it will scare people to death.
But Zhang Yicheng didn't think it was a big deal. Think about those Hollywood movies. How much would it cost if domestic manufacturers wanted to advertise in them?
The 60 million per second rumored on the Internet in later generations is a bit exaggerated, but in reality it is not much different, there are 30 to 40 million.
What does this mean? It means that the really rich people in domestic brands haven’t taken action yet. In order to advertise in a movie, investing over 100 million dollars is just like playing. It’s not a problem at all.
Compared with the ruthlessness of Hollywood blockbusters, he is far behind, but that will happen sooner or later. This is why he wants to build a high-quality brand. Only high-quality brands can manufacturers invest money.
At a time when domestic directors are still making money by pointing to movie box office dividends, Zhang Yicheng has already crossed this level. Through the income from embedded advertising, he not only recovered all the costs, but also made a fortune.
, as for box office dividends, that is pure profit. Now that the box office has exceeded 200 million, the share that Zhang Yicheng can get is about 110 million, plus the cost that is negligible at such a box office, Zhang Yicheng alone is now
Those who can confirm their income have more than 200 million yuan.
