Chapter 111 The magical scene of artificial creation
The windows of the office were open, and drizzle drifted in with the wind, bringing a chill to my face.
The drizzle was falling, and the sky was darker than before.
Just like the two young men sitting and standing in the office, their moods were slightly depressed at the moment.
Even Li Ze knew how much advantage the word 'exclusive' would bring to "Martial Gods Three Kingdoms".
Not to mention, the overly outstanding performance of "God of War" yesterday explained everything.
There are really no big productions in the field of domestic mobile games. All the powerful manufacturers in PC games are on the sidelines and have not even made any bets, let alone the outcome.
Except for casual chess and card mobile games, the mobile games that have stood out so far are either foreign products or products of small studios.
In the two fields of client games and web games, Three Kingdoms games are almost out of their depth. For example, Three Kingdoms, which has moved from offline to online, is one of the leaders.
There are really no mobile Three Kingdoms games, or even if there are, they are not famous now.
At least there is no relevant content in the information that Sun Baoyin painstakingly collected, which is why Wen Liang set the subdivision category on the Three Kingdoms in one fell swoop.
But now...
Seeing Wen Liang frowning in thought, Li Ze organized his thoughts, frowned into small brackets, and said in deep thought: "We have the first-mover advantage!"
"Yesterday, we used various methods to let gamers in the netizen community know that there is a mobile game called "God of War". The gameplay is simple but not simple, and it is very interesting. It has pioneered many interesting things.
A game that brings the Three Kingdoms genre to the mobile phone screen."
"In just one day, "God of War" has climbed to the ninth best-selling position in the iPhone AppStore, and the number of downloads has exceeded 120,000 in the morning!" ①
"I believe that within a week at most, "God of War" will be the best-selling game on the iPhone App Store and continue to dominate the list!"
"The performance of the Android version is also very strong. The total number of downloads from the entire network according to incomplete statistics has exceeded 200,000!"
Li Ze counted in detail the impressive achievements of "God of War", which had only been online for one day, and his tone became more passionate, and the belief between his brows became more firm.
He believes that these data can give "God of War" the foundation to fear nothing!
He thought, this is different from Xiao Cheng Shu!
Therefore, Li Zeba raised his voice and emphasized every word: ""God of War" is different from Xiao Chengshu!"
""God of War" is the innovator, pioneer and guider of new gameplay in the current domestic mobile game market. Our fixed-point testing has covered tens of thousands of students from several universities such as Huagong, Huanong, and Huashan Normal University. Even without the guidance of Xiaocheng Book, they are
The natural basic board of "God of War"!"
Wen Liang basically knows these things.
It can even be said that such impressive results are due to the fact that "Wu Guo" chose to invite college students to participate in the real internal beta from the very beginning.
Of the more than 300,000 downloads on iOS and Android combined, at least 10,000 downloads were contributed by students from these schools.
Let’s put it this way, the total number of students in Yangcheng’s large and small colleges and universities is more than 1 million, and 1% is really not a high proportion. After all, the fixed-point internal testing has been expanded to 10,000 people.
Everything Li Ze mentioned is an advantage of "God of War".
Rather than saying it to Wen Liang, it would be better to say that he was constantly encouraging himself.
He is the operator.
How popular the game will be after it is officially launched depends in most cases on the ability of operations and promotion.
Looking at Li Ze, Wen Liang suddenly laughed: "Mr. Ze, this happened suddenly. You scared yourself first and then kept cheering yourself up. This is a great move."
"Think about it from another perspective, we just happened to go online one day earlier. Does God want to help us go further in the mobile game business?"
After a pause, Wen Liang emphasized: "So, whether it is a crash or not, it must at least appear to be a crash!"
Li Ze: "?"
He didn't follow the train of thought at all this time.
Just pick it with your head in your hands.
Even though Bolang has gone through a lot as it has grown, Mr. Ze is still a newbie in the business field, and he cannot react as quickly as Mr. Wen.
Wen Liang stretched out his hand and motioned for Li Ze to sit down, then leaned back on the chair and said easily: "You have not forgotten the path to fortune of Xiaocheng Book. Without 'Fairy Notes' and Weibo, how could Xiaocheng Book have developed so fast?
"
"Originally, I really had no idea about this, but now there is a mobile game of the same type that I am rushing to launch. How could I let this opportunity go?"
"You also said that "God of War" is different from Xiao Chengshu. The life cycle of this game may be very short, so we can be more intense in operations and launch the next game as soon as there is output. Anyway, Lao Yin's
Bian has already been planning the next mobile game."
The more Li Ze listened, the brighter his eyes became. Finally, they were as wide as bells.
He repeatedly agreed: "I understand, I understand, it's Lao Wen who needs to think about the problem from another angle, and bad things can turn into good things."
Seeing this, Wen Liang thought for a while and said: "Practice more this time. Although "God of War" is the first step in our mobile game business, it is actually not that important."
"Understood." Li Ze stopped smiling and nodded solemnly, "I will try my best to learn lessons and absorb experience."
Aze is good at this and is willing to accept opinions.
He is not sure whether he will accept other people's opinions, but he accepts gentle opinions easily.
There is another thing about Aze that is quite good. If Wen Liang mentions it, he will react quickly.
This is the important reason why Li Zhen was able to secure the position of manager of Bolang's operations department.
You must know that in Bolang's current organizational structure, operations are the key to driving products to generate revenue.
Although there is no next step without R&D output, it is difficult to make money just with R&D output without operational promoters.
In the Internet age, people are afraid of deep alleys despite the smell of wine!
…………
With Wen Liang's advice, Li Ze's situation was naturally completely opened up.
During the short journey from the 9th floor back to the office area on the 8th floor, countless details popped up in Li Ze's mind.
I can feel the pinch directly!
Soon, Li Ze sat back in the multimedia room and began to brew active competition based on the latest data.
Tang Pu had been in the multimedia room all the time. Seeing Li Ze's calm expression, he asked curiously: "For such a big thing, it took only a few minutes for Old Wen to find a solution?"
After hanging out together for so many months, he could sense the situation from Li Ze's demeanor.
"Otherwise, why is it our President Wen?" Li Ze replied cheerfully, and then explained simply, "Old Wen was stunned for a moment at first, thinking it was a car crash, and then he quickly found an opportunity..."
After listening to Li Ze's simple words, Tang Pu also brightened up and exclaimed: "You are indeed Mr. Wen!"
Li Ze rolled up his sleeves and hummed twice: "Hmph, that's right, this time it's our turn to take the initiative to provoke competition!"
"Come on, come on, add me, I can feel it too." Tang Pu said quickly.
Things in operation and maintenance have always been trivial, and the monitoring system is very complete, so emergencies can be dealt with in time.
When encountering this kind of opportunity to feel proud, Tang Pu naturally wanted to get involved.
In fact, all the co-founders of Bolang are holding their breath in their hearts about the competition between Xiaocheng Book and Weibo!
Although Xiaocheng Shu obtained the greatest benefit from that competition, in the end, Weibo just posted a simple statement without any pain, and it was so clean that it didn't even seem like it was hurt.
.
However, Xiaocheng Shu really can’t do anything about Weibo now.
Moreover, Bolang really needs the existence of Weibo, a behemoth, to hone its social ecological business with Xiaocheng Shu as its core.
But, but...
The platform Weibo is still a bit of a pain in the ass to everyone.
One day, one day we have to deal with it!
…
Li Ze and Tang Pu, who have been working together since the beginning, are working together again.
"Let's help each other first."
"How to say?"
"The other party is also seizing the time to promote it. We take the initiative to find them in the name of Xiaocheng Book, and we can also get some advertising business by the way."
"This is good, this is good."
Li Ze and Tang Pu sang and started to get busy.
Contacted the other party quickly.
It really hit it off right away.
The current size of Xiaocheng Book and its advertising reputation in the past few months are already a golden sign. The other party is happy to place some advertisements in Xiaocheng Book.
The main reason is that there are many options for advertising on Xiaocheng Book.
We can accept ads with budgets ranging from several million to ads with budgets of only ten thousand or eight thousand.
It can be said that Xiaocheng Book’s advertising business has spread across all walks of life. Since the success of the ‘Yaqi’ pilot local life service, Xiao Cheng Book has been quietly eating the cake of group purchases.
Li Ze first communicated with the other party online in person.
Then I had a phone call with the other party as the manager of the operations department.
"..."
"Hey, Mr. Huang, hello, hello..."
"Yes, our Xiaocheng Book advertising business has a wide variety of options, and there is a lot of room for choice..."
"Of course it's no problem. Don't say 10,000, you can vote at least 2,000!"
"Want to rush it? Yes, no problem, it can be online in one hour, but the cost is different."
"Please register a promotion cooperation account in the Xiaocheng Book webpage cooperation area. There are relevant procedures on it, which is very convenient."
Li Ze quickly negotiated the advertising business with the other party, Mr. Huang, and successfully achieved another success for Xiaocheng Book.
After ending the call, Li Ze thought for a moment and looked at Tang Pu: "The other party is very anxious. How about we assign this advertisement to the blogger who performed best in the promotion of "God of War"?"
"I read the comments under his post, and his fans really hope that he can make money from game ads."
Tang Pu quickly said: "I have also seen it, and I think it is possible. It can not only further expand the contradiction, but also quickly attract attention to the Xiaocheng Book mobile game tag, and it can also pave the way for the company's new games in the future."
…
For the sake of money, the blogger immediately created the ad update as soon as he received the advertising arrangement.
Then, a 'magical' scene appeared.
The same Xiaocheng Book blogger received two mobile game advertisements just one day apart.
What’s outrageous is that the types of these two mobile game advertisements are both Three Kingdoms cards. There are some differences in the gameplay, but the names are not very different.
It soon sparked discussion in a small area.
"What's going on? You actually accepted two mobile game ads with similar names so quickly. Aren't you afraid of being accused?"
The blogger quickly replied: "There is no restriction on accepting advertisements, and they are not on the same day."
"These two games are quite interesting. It seems that they are going to compete in the arena."
"It's interesting. Seeing that the blogger is finally getting better, I'm going to promote it and get you some traffic."
"Let's go together and let the blogger earn more money. In the future, we may be able to create a separate mobile game label to carry the title."
The blogger quickly replied: "I have applied for the construction of a separate mobile game label, and it should be approved."
…………
With the spontaneous spread of these users and the existing promotion from Mr. Huang, it soon triggered a wider discussion.
With the help of Li Ze and Tang Pu, they headed in the direction of the uproar.
For a time, various voices emerged in the field related to online games.:.
Interestingly, the next development went in an interesting direction -
①: Internet data shows that in 2012, the game of the same name in the book "Three Kingdoms is Coming" dominated the iPhone/iPad dual-end App Store best-selling list for the first two months.
PS: Readers, aren’t you looking forward to more updates now? Just swipe through it and that’s enough for 100 posts~嘤嘤嘤~ I’ll provide you with the fastest update of my life in Bolang. Chapter 111 of the artificially created magical scene is free.