At the same time, in the multimedia room on the 8th floor, Li Ze shouted the same sentence after hanging up the phone.
"Immediately deploy promotional resources in an all-round way."
Next to him, Tang Pu answered: "I will pay attention to the backend operation and maintenance situation at all times and arrange for the work of the people below.":.
At present, the main scope of work of Li Ze and Tang Pu is still mostly execution, but their execution is to implement gentle decisions.
Fortunately, they are also trying their best. Since this year, they have become more and more adept at rationally allocating the workload of internal staff within the department.
This is the reason why Li Ze was bitten by Wen Liang a few days ago.
Look at the current situation, when it comes to comprehensive promotion, Li Ze and Tang Pu are very smooth in their actions, and they are very handy in distributing and absorbing things layer by layer.
For example, Li Ze spoke to Tang Pu, looked at the various movements on the display wall, and quickly assigned tasks to Deng Pei's "Pei Xuan", asking them to fully publicize according to the established plan.
He also allocates various tasks to his employees.
Coordinate overall operational affairs in an orderly manner.
The same goes for Tangpu.
Of course, at the same time, there are other departments cooperating.
For example, Xindai and her colleagues in the public relations department also established a crisis public relations response team specifically for Xinyou to share some of the external pressure that will be brought about by comprehensive promotion.
However, most of the staff within Bolang are still busy with their own affairs as usual.
For example: recruitment, optimizing the human resources system, Xiaocheng Book operation/iteration/new feature development and polishing, "God of War" continuing to withstand the pressure of "War of the Three Kingdoms", etc.
Bolang's radical and crazy expansion has exerted its due effect under the coordination of Wen Liang at the helm.
It is no longer like in the past when the whole company needs to go all out for a project.
…
Soon, the comprehensive promotion of "Chasing Me" led by Li Ze began to have results.
The copywriting operation "Powan" of the operation department took the lead in formulating the new game promotion copy, which was promoted externally by high-quality big Vs under the two categories of Xiaochengshu #game #mobile game, forming a round of diffusion.
External promotion follows the sources in Xiaocheng Book and disseminates low-quality self-edited soft articles in batches, covering a wide range of cyberspace.
Li Ze led the completion of the first round of publicity closed loop.
Then the second round of publicity started non-stop.
Li Ze coordinated product and research and development to launch the first round of benefits of "Chasing Me", and simultaneously started the second round of promotion to attract more users.
It was also at this time that the core of the social ecology of Xiaocheng Book, which had been patiently and steadily developed step by step in the early stage, once again showed its strong advantages.
Xiaochengshu, which is ranked among the top ten domestic community websites by daily activity, has stronger communication capabilities than all game forums including NGA.
It has similar effects to all social platforms including Weibo in terms of message coverage.
If there is any disturbance, a certain direction of public opinion will be formed, and then most of the target user group will start discussions accordingly.
Without too much guidance, some users of Xiaocheng Book will spontaneously start more in-depth discussions.
Stacked layer upon layer.
For example, a blogger asked a question similar to the Zhihu model:
【What do you think of the new game "Why Chase Me" launched today? 】
A large number of active users came here within minutes.
Uncle Qin Concierge: "Thank you for the invitation. Before I make an objective evaluation, let me make a complaint. After seeing the name of this game, my mind was full of urgent need for syrup. Damn it!
All I can say is that I really know how to play.
………Dividing line………
Objectively speaking, "Chasing Me" has the potential to attract people to switch to smartphones.
The operation is simple, but it can make people unconvinced again and again. This is already the core of success (but I seem to have seen a game with similar planning ideas somewhere)
With the current configuration of mainstream smartphones on the market, it is already very good to have such resources.
Advantages: Simple operation, easy to use, and a rare national style that is really rare!!!
PS: I really like Li Bai's [Toast to the Moon] skill, which is free for a limited time. Click it and it will be really cool. When I step on the horse, I didn't expect that this effect can be achieved on the mobile phone. It's amazing!
Disadvantages: Simple operation and simple gameplay. You read it right. Simple operation is the shortcoming of this game. Simplicity means not rich enough. For a high-level player like me, it is just a way to pass the time.
The mobile game industry is becoming more and more prosperous, which is a good thing. For me, it has one more option to kill boring time!
above."
Naturally, this reply quickly became a hot comment.
The comment section below was very lively, half making jokes and half echoing.
"See you again, uncle. The janitor job is quite leisurely. I just played the game so well."
"Uncle, is it fun to be a concierge? Are you still accepting people?"
"Hello, sir. Goodbye, sir."
"..."
"My review is quite pertinent. A lot of effort has been put into the production of this game."
"For the current mobile game market, this shortcoming is actually not a shortcoming, because the hardware conditions of mobile phones are like this. It is estimated that more resources will not be able to carry it, and the special effects are awesome! Du Fu's limited-time free skills [will be regarded as Ling Jueding]
]There is no one left!"
"I'm different. I used Li Qingzhao's [Born to Be a Talent] skill and was shocked!"
"..."
What also received the most hot comments later was:
Wanfengxiangyun: "Uninvited, the mobile game market this month is really lively. First, there are three Three Kingdoms card-based mobile games.
Tianmeiyi Games has made so much noise, but it still failed to take away the first place of "God of War". It can only be said that a mobile game studio still cannot build Bolang;
Unexpectedly, in a short period of time, a well-made parkour mobile game has appeared, which combines adventure and action. It is rare!
After searching the entire Internet, I determined that the planning and design of this game was based on a foreign game called Temple. Of course, there are some differences in the implementation methods, and there are also big differences in the operation and interaction logic;
What moves me the most is the Chinese style elements of this game... Although we are all foreign game agents now, who doesn't hope that we can make localized high-quality games.
I very much hope that "Bolang" can continue to adhere to the road of localization. "God of War" did a good job, and "Why Chase Me" also did a good job in cleverly integrating ancient elements. Come on!
Finally, I wish you a great sale!”
"..."
The two high praise comments have different tendencies and basically summarize the core selling points of the game "Why Chase Me".
Naturally, it spread quickly and triggered a lot of discussions among netizens on different platforms.
A group of people focused on discussing the limited-time free skills of the three main anime characters in "Why Chase Me" and blew up the special effects.
Of course there is a driving force behind it.
It is the core element in this round of comprehensive promotion.
Let's put it this way, the three characters have a total of seven or eight skills set, and at least 300 developers of various types sacrificed a strand of hair from each of them.
It is quite difficult to produce qualified special effects with limited resources, so Bolang also invited foreign aid for help.
Another group of people focused on the unified users of the mobile game business guided by Bolang:
"Zhuo! I said that when I registered my account in Tama, I was reminded whether to create a unified user. I thought I was poisoned, but it turns out that Tama can log in with one click;
I just stepped on the horse and felt distressed for a while. Not to mention that "God of War" is facing huge pressure, and there is a new game to divert resources. It is really a waste of my feelings to ride on the horse! Take my blessing and continue to develop new games!"
"What the fuck, Ta Ma is actually produced by Bolang. @博lang, you came out to explain what you do in Ta Ma. Wasn't Xiaocheng Book developed and operated by you? Aren't you a community player?
?You are such a thick-browed person, how can you be so good at riding horses and playing games? Are you so active?"
"After playing for a long time, you told me that I can unify the accounts? Then you should put more reminders on the login page?! Bolang, let's see if I can play your next game!"
"Doesn't anyone feel sorry for Tianmeiyiyou? I feel sorry for him. In the past few days, it can be seen that a lot of resources were wasted. "God of War" is still the best-selling game on iOS. As a result, Bolang changed hands and released a new game, or
Completely different type, what a dog! But why do I want to laugh so much! Hahahahahaha..."
"When I saw Bolang before, I just thought it was a show to watch. I have actually watched a show these days. But now it seems that Bolang has many tricks. This company can handle it. He can really handle things and he has the ability to do it in a short time.
Develop new games within the company!”
"..."
In the past few days, netizens have all seen Tianmeiyiyou’s crazy offensive.
What's more, there are Bo Lang and Le Ditong behind the scenes who are pushing (adding) Bo (oil) and helping (adding) Lan (jealousy), so naturally everyone knows about it.
The most important thing is that Le Ditong's "Coming" has been ranked third.
Although the competition did benefit the players to a certain extent, when the competition became fierce later, spectators including OBs felt an indescribable feeling.
Because Tianmei Yiyu, which is backed by Goose Factory, is really... too domineering.
Even a particularly small segment must be so 'killed to death'.
Some netizens also guessed that the Goose Factory behind Tianmeiyiyou must still have some operations, and may solve the problem through acquisition.
However, players also know that if there is only one manufacturer in the game market, players will have no choice when the cake comes.
So of course we hope the market will be more dynamic.
…………
After Bolang launched the new game "Why Chase Me", and players were surprised after trying it out, the effect of this round of comprehensive promotion began to explode.
Ends at 3pm.
The various operational data of "Why Chase Me" have changed drastically.
First of all, the total number of registered users has increased from 39,000 to 390,000!
Yes, it is so terrifying that it has increased by 10 times!
On the one hand, it unifies users, which greatly facilitates old users.
On the other hand, the production is indeed excellent, and the Chinese style is cleverly integrated into it. The skills are gorgeous, cool and fairy-like.
Secondly, the average game length has changed from less than 6 minutes to 31 minutes.
The peak number of people online at the same time is as high as 210,000!
In a short period of time, the turnover exceeded 50,000. The game is free, and the operation of paying for items always makes people earn money.
The main online krypton gold options are: limited-time free skills for permanent fixed characters and limited-time limited trial character skins.
Li Bai's skin is the most fairy-like, with a feeling that makes people dream back to ancient times, which is very attractive.
That's right, Wen Liang finally got bad. Although he arranged mounts and other props that could earn money, the first thing he started doing was the skin business.
In one sentence, I’d like to ask you, do you want the fairy effect that comes with Li Bai’s limited-time skin?
In this case, the most critical data is
"Why Chase Me" ranked fifth on the best-selling list on iOS within half a day!
There is no doubt that this loud momentum has brought great impact.
Countless onlookers also felt Bolang’s core competitive advantages that had not been revealed before -
To provide you with the fastest update of my Bolang life, Chapter 126 Bolang’s core competitive advantage is free to read.:.