June 11, 2012 was later considered to be the beginning of the era of online social media dominated by Little Orange Books.
There are many opinions that many subsequent changes in cyberspace also began on this day.
Around ten o'clock in the morning, there were a large number of posts on the Internet mentioning public knowledge issues on the Weibo platform.
One of the articles titled "Re-warning against the Flood of 'Public Intellectuals'" was widely reprinted.
This article quotes a daily newspaper article first published in 2004.
The writing style is relatively spicy.
The article states:
In the Internet age, some people who are good at expressing opinions take advantage of this right to express their opinions, guide the direction of the trend arbitrarily and without rules, and make themselves public names. They do not have the corresponding literacy, and they have no education but no morals...
He just advertises his neutrality and seems to be devoted to the public good, but in fact he is full of selfish interests.
We believe that it is these people who have ruined the reputation of public intellectuals, and call on knowledgeable people and true public intellectuals to come forward.
Also said:
The Weibo platform intentionally condones the existence of "public knowledge" and guides the formation of a climate of opposition to speech in order to increase platform traffic.
Moreover, the expressions of these "public intellectuals" condoned by Weibo are very simple. The so-called criticism of current ills only does one thing: shameless self-criticism of the country and praise of the West.
He believes that Weibo has no social awareness and has an unshirkable platform responsibility.
The sharpness of this article combined with the hot topics on various platforms made melon-eating netizens feel the ruthlessness inside.
Many netizens expressed their opinions on the good news.
"It seems that it should be Xiao Chengshu's handiwork. Many big bosses have really believed it. This time is a matter of life and death for the platform. What Xiao Chengshu wants this time is not just commercial interests, but also the death of Weibo."
"At the beginning of last month, some public intellectuals came to Xiaocheng Book to cause trouble. At that time, it was clear that there were people behind the so-called Internet public intellectuals. It will be difficult for Weibo to clean its butt this time."
"I really wish that these so-called Internet intellectuals would disappear."
"Indeed, there are too many people who don't like using Weibo. When the so-called public intellectuals came to Xiaocheng Book early last month, you could tell by the tone of their comments. These people are full of business, what nonsense?
!”
"As the article says, there is only one thing to do to criticize the current ills. If this group that has a certain say in the situation can disappear, the network environment can be cleaner."
"..."
If it is Brother Xun's kind of writing that can shock everyone with every word and action, no one may like it at first, but eventually it will be accepted and recognized by many people.
But the current group of public intellectuals who are popular on the Internet are not of that level. They are just cheering for their respective fathers.
Even if there is some profitlessness, there is nothing nice to say.
He was even less factual than the reasonable ones we saw more often later. After all, the era was different. Later, with the smooth flow of information, most of the right to speak that many people thought they had disappeared.
Of course, this era also has its charm.
The vigilance that has been reported in the newspapers since 2004 has continued for so many years. First, it has made people realize that these guys are not good people. Second, people have grown up.
Therefore, this poignant article is far more impactful than imagined.
But, this is not enough.
And this is just the beginning of Xiaochengshu’s response measures at the public opinion level.
…
In order to eliminate as much of the influence of these groups as possible, which have a certain say in cyberspace, Bolang has made many arrangements.
However, Li Ze knew that this kind of 'deep-rooted' influence could not be completely eradicated.
Because there are always fools.
For example, a certain person whose true colors were exposed time and time again in the 1920s also had a bunch of stupid and bad fans.
Just as momentum was building, the next steps came one after another.
It's a very simple arrangement:
Treat others in their own way.
Use public knowledge’s best writing style to uncover the chain of interests behind public knowledge and show the true face of the West.
There is a touch of gentleness in this arrangement.
In his previous life, due to his position and some work, he was really impressed by Bibixi's underworld filter style, especially since many reports were based on what happened in Yangcheng;
I can’t say that I have lost my knowledge. I can only say that I can use it casually and put it on the head of the West. I don’t expect him to make much contribution...
…
Under the control of the Bolang Operations Department, online marketing companies including ‘Pei Xuan’ participated.
A lot of things were revealed in a short period of time.
For example, some so-called publicly known public statements were integrated and displayed, which made them lose face.
For example, through vivid ‘PPT’, the interest chain behind some public knowledge is clearly displayed.
For example, through the creative use of a gray filter jointly developed by Bolang and Meitu, it objectively shows the current situation in the West.
Hot spots appear one after another.
This triggered another round of discussion, and this time the IDs of active netizens came out.
Genius girl Xiaoqi: "Forgive me for my limited knowledge, I only know how to say 'f*ck'. I really enjoyed watching this wave. I was also forced to come to Xiaocheng Book by the atmosphere on Weibo. I didn't expect the atmosphere here to be so different."
It’s unexpectedly good, now it’s fun to watch the show.”
Yihai Shadiao: "@夜风如云, it’s better for you, the boss, to come up with the analysis. I’ll tell you the progress:
In early May, Weibo re-promoted the Starlight Project, and subsequently many well-known public figures on the Weibo platform came to the Xiaocheng Book platform to set the pace. Later, Xiaocheng Book updated the community management measures to clean up the public knowledge;
In early June, Weibo vigorously promoted the Starlight Project, pointing directly at Xiaocheng Book. When Xiaocheng Book officially announced the news, everyone lamented that times have changed;
Before the college entrance examination, Bolang integrated and launched the "massive value" platform, and some of the new functions were targeted at entertainment stars;
Not to be outdone, Weibo officially announced that several Xiaocheng Book brand partners have joined Weibo;
On Monday today, the issue of Weibo's public opinion orientation was mentioned across the Internet, sparking heated discussions and widespread hope that improvements could be made.
above."
Wan Feng Xiang Yun: "Thanks for the invitation@一海沙sculpture, I don't think I need to analyze this time, the results will be seen soon;
Regardless of whether Bolang ends up facing a positive outcome or not, there is no doubt that everyone will blame Bolang for this action;
In my opinion, Bolang rarely makes useless efforts in public hot spots. In other words, Bolang really wants to sort out public knowledge issues on the Internet, and its methods are direct and ruthless, and you can feel that it is inevitable to win;
I think if you can’t sort out people clearly, you’ll most likely need to clear up the platform first;
In this competition, Weibo really has no advantage, and even spending money can't stop the decline.
As far as I know, Xiaocheng Book is now focusing on promoting the advantages of the platform for entertainment stars."
Jiu Ai: "I'm late, let's watch the show."
"..."
…………
One after another, Weibo has no way of responding.
How should I put it? The most difficult thing to deny in this world is the fact.
Even harder to deny is public memory.
Anyway, Mr. Jia felt what he felt at the Goose Factory back then.
However, Mr. Jia knew very well that Goose Factory could afford the purchase in the past, but Weibo... probably couldn't.
And Mr. Ji knows that this is not over yet.
Because he received a call from Li Ze again.
"Old Wang, let's work together to make a difference. Look at it, these Internet celebrities are really going too far. They were born and raised in our country, and they are eating the inside and outside like this. This is not a thing!"
"I think if we can join forces, we can definitely give the public a clean cyberspace, and they will have nowhere to hide!"
Manager Jia listened to Li Ze's hearty laughter on the phone and tried not to curse.
I can only deal with it casually: "I think the time is not good enough now, I have to look at it again."
Upon hearing this, Li Ze quickly said: "We can think of this together. I feel relieved because of your words, Lao Wang. It seems that we have the same views."
"However, it would be a pity if we waste such a good momentum now."
Mr. Jia felt something was wrong, so he asked: "How do you say this?"
Li Ze replied lightly: "I wonder if we can promote the healthy development of the industry."
Mr. Jia: “!!!”
He finally knew where his uneasiness came from!
Li Ze had not actively communicated with him once or twice these days, and Mr. Jia was not surprised.
It can't be said to be unreasonable, it's mainly just a smoke bomb and a test.
Mr. Jia also hopes that there will be such communication, in which both parties can catch some things that cannot be seen online, or weaknesses or other things.
This time, Manager Jia felt something was wrong based on Li Ze's tone. Bolang was too concerned about public knowledge issues.
Normally, what Bolang should be most concerned about right now is the Weibo platform, rather than some of the active groups on it.
Of course Mr. Jia knows that Xiaocheng Book is trying every means to create favorable conditions for entertainment stars to settle in Xiaocheng Book.
This is what he considers to be a normal approach.
But now Mr. Jia realizes that he was wrong.
Bolang is afraid that he wants to uproot Weibo.
Is the industry developing healthily?
It's basically like supervision.
Weibo is not willing to dance with shackles on now because he thinks it will affect the platform ecology.
A series of questions quickly popped up in Mr. Jia’s mind.
He didn't understand why Bolang wasn't worried.
Even if there are no publicly known issues on the Xiaocheng Book platform, and because the platform has only been online for a short period of time, there are no historical issues, if you want to investigate this thing, you can always find its tail.
I can only say that this may be due to the limitations of the times.
Wen Liang is very clear that with the development of time, any social platform with a sufficient number of users, including public social networking, communication social networking, etc., will have regulatory agencies involved.
For example, some departments directly settled in Gouchang to work.
It's okay to talk casually, it's okay to talk casually, and it's okay even to pay 500,000 yuan which is more outrageous than public knowledge, but there is definitely something wrong with certain styles.
Wen Liang knew that this would develop, and he also knew that it was not enough to resist. Both individuals and companies should adapt to the times and the environment.
Therefore, Wen Liang's idea is that instead of waiting, it is better to take the initiative to solve Weibo and give the public a relatively clear network environment.
The idea of gentleness first arose when Li Ze used public opinion for the first time, which triggered a certain antagonism between men and women.
I've been holding it in for a long time too.
…
After Li Ze had a phone call with Mr. Jia, the matter was arranged.
Lin Hong provided corresponding cooperation.
Several professional authorities expressed their opinions.
It expresses the necessity, rationality, value orientation, democracy and freedom of supervision.
At the same time, it is said that this will bring better clarity to the cyberspace and also provide a mirror for social networks.
Subsequently, Xiaocheng Book officially stated that it would enthusiastically embrace the future, actively promote the healthy development of the industry, and strive to provide everyone with a social platform as clean as possible.
As soon as the news came out, everyone was shocked.
Although many people think that the process from the beginning to the official implementation of this kind of thing will be very long, they also think that it would be better if the expressed effect can be achieved.
But even some netizens who eat melons feel panicked.
To a certain extent, it presents a scene of panic among people.
Fortunately, Bolang's operations, public relations, legal affairs, etc. were prepared when they jointly finalized the plan, and some active netizens were also rational enough.
The panic caused by conformity on the Internet did not spread widely and was quickly stopped.
However……
The panic among Internet industry bigwigs and some vested interest groups with limited resources cannot be stopped -