Tang Pu patiently read through the official announcement from White Goose.
Looking at the official statement from White Goose, the purpose of merging game studios to establish Tianmei Studio Group is to integrate resources to provide a better user experience and create happiness with heart.
I looked through the press release on the Internet again, and it became clear that netizens who were eating melons started to comment.
After fully understanding the network dynamics, Tang Pu picked up the phone and dialed Ren Yuxin.
"Mr. Tang."
"Mr. Ren."
It is inevitable to exchange pleasantries on the phone.
Tang Pu said with a smile on his face: "Mr. Ren really gave everyone a big surprise. I have an idea. In fact, if the theatergoers don't want to leave the stage to sing, it's okay."
"Haha, I don't dare to say this." Ren Yuxin laughed, "Mr. Tang is still young and energetic."
He added: "It's not a big surprise, it's just that everyone cooperates with each other."
Tang Pu responded unhurriedly: "Yes, the situation is finally getting better now, so we still have to have Big Brother White Goose to take action."
"Don't dare to talk nonsense." Ren Yuxin did not continue.
When these two are on the phone, one is more hypocritical than the other.
Tang Pu had learned a few tricks from Li Ze and Wen Liang. It might be a bit awkward to be conceited face to face, but it was quite powerful over the phone.
Not to mention Ren Yuxin.
For example, White Goose now actually occupies half of the domestic game market, which is the total market including client games, web games, and mobile games.
Tang Pu deliberately mentioned that the two companies would jointly divide the mobile game market, but when Ren Yuxin said it, Tang Pu was young and energetic.
It's so hypocritical.
Tang Pu directly lifted the white goose to the sky with one hand, while Ren Yuxin simply stopped talking. I really don't want to talk nonsense about this now.
First, White Goose’s strength and status are really not that high.
Secondly, Ren Yuxin has always been wary of Maperli and Liu Chiping's gentleness and unbridled talk.
He knew very well that his relationship with Ma and Liu was not close, and it was not as close as the friendship between Tang Pu and Wen Liang who lived in the same class. He was afraid that his casual words might be of great benefit to people like Wen Liang.
In short, there was basically no truth in what the two of them said.
After chatting happily for a while, Tang Pu also recited two online comments: "...our current situation is regarded by netizens as tit-for-tat, which is quite good. The mobile game market is not very good yet, and noisy can be a bit of a waste.
I can barely make a living."
Ren Yuxin deeply agrees with this point: "Yes, yes, we are not rich, so we can give back a little."
"..."
Finally, Tang Pu calmly brought up the business: "Recently, our actions have not been small. We have done everything we can and should do. This is what I think. For those who are still watching the show, let them continue to watch the show.
Yes, I don’t know what Mr. Ren thinks.”
Ren Yuxin thought about it for a while and said in deep thought: "Mr. Tang and I have similar opinions, but I'm afraid it's difficult to operate."
"After all, we still have to give it a try." Tang Pu said in a calm tone, "After all, our focus is not on this trivial matter in front of us."
Later, Tang Pu talked about the solution: "We have a good cooperation with Letitong. They are also good at game development. We have jointly developed some good mobile games. Today, I will pick out seven or eight games to recommend."
push."
"In this case, those who still watch the movie can only watch the movie. After all, Mr. Ren, you have done a good job in developing the Tiantian series."
Ren Yuxin believed in Tang Pu’s ghost, and with the help of several partners in the development, Leditong is now on the verge of becoming the white glove of Bolang’s mobile game business.
Another seven or eight styles are launched!
Ren Yuxin, who was full of slander in his heart, said: "That's right. Once you occupy the position, it will be difficult to get off the stage to sing."
"..."
A basic consensus was reached on this.
Ren Yuxin is now a little unsure about Bolang's game development capabilities.
Although netizens only said that "Guofeng products must be high-quality products" without the word Bolang, Ren Yuxin has read the report and found that the games published by Bolang are not bad either.
However, there is actually a terrifying fact here.
Bolang is really as productive as a sow in terms of mobile game works.
Since the launch of the first game in March, Bolang, one of the most popular mobile games, has launched 17 games!
Excludes casual mobile game lobby!
In other words, Bolang's outsourced part-time development, which is increasingly no longer mentioned, has contributed a terrifying amount of development power!
This made Ren Yuxin instinctively feel the pressure that Bolang's strong development strength brought to Bai Goose.
Although White Goose now accounts for half of the game market, it is far behind its internal self-research capabilities.
If Bolang's investment in the gaming business is much greater than expected, then as time goes by, the first to suffer losses will be White Goose.
When there are enough high-quality game options on the market, the basic game base developed by White Goose based on social advantages will not be worth mentioning!
Thinking of this, Ren Yuxin felt horrified.
He didn’t forget that two days ago when Guofeng Studio was recruiting new people, he said he wouldn’t mind developing 3A masterpieces for PC games.
At this point, Ren Yuxin suddenly understood Tang Pu's confidence. Mobile games have been a bit of a channel dispute since last year, but in the end it is the work that speaks.
In the current general environment, if Bolang completely establishes a high-quality and comprehensive image, most of the dominance in the mobile game market will belong to Bolang!
Considering all these, Ren Yuxin briefly sorted it out and went directly to Liu Chiping to report his views.
…………
A little later, Leditong really made a fuss.
7 mobile games can be released directly in one go.
Including but not limited to small match-3 games, medium-sized action games, etc.
We also placed advertising resources on Xiaocheng Book as usual.
In the past, there was Guofeng Studio to promote new high-quality mobile games. Later, there was White Goose, which could not resist merging its game studios to form a studio group to launch a series of high-quality mobile games every day. In the eyes of the public, the current Lodito is not very powerful.
A strong mobile game manufacturer released 7 new games in a row.
It completely ignited the passion of netizens.
"Can anyone tell me what's going on?"
“I don’t know what happened. Fortunately, there are many more ‘big-production’ mobile games. Unfortunately, my mobile phone has insufficient memory. Fortunately, I don’t have to worry about traffic charges. I always use wireless and mobile card speeds.
Not powerful."
"Is Bai Ge completely at odds with Bo Lang again?"
“I don’t quite understand, but I think the current mobile game market is not very competitive. After all, there are only a few mobile phones that can play games well, such as iPhone4/4S, a few Samsung models, and at most HTC.
Meizu, at most including Nokia 800 with WP system, the number of units nationwide should not exceed 50 million, so the market is not big."
"..."
Many netizens participated in the analysis this time.
Mobile phones have gradually become the product with the highest perception among individual users and the product that attracts the most attention. Anyone can come up and have a chat.
Mobile games are an indispensable pastime for most smartphone users.
There are many netizens who don't like to play PC games or web games, but there are almost none who don't play mobile games at all. Of course, this includes games such as Doudizhu and Lianliankan.
“Bolang only disclosed Guofeng Studio two days ago, and White Goose immediately merged several of its game studios and directly launched two big games. This is obviously to compete in the competition;
As for the company Letitong, it is rumored that it has a close relationship with Bolang. It can be regarded as a means of Bolang. In other words, the competition between Bolang and White Goose has directly promoted the rapid development of the domestic mobile game industry.
aisle."
“Although there are not many devices that can play large-scale mobile games now, we must also pay attention to Apple’s launch event in the autumn. Presumably many manufacturers will also have similar new product launch conferences in the autumn, which will bring a large number of new devices;
You must know that both Bolang and Baie have begun to launch mobile games with high playability. Bolang has successively launched two long-term mobile games, "Journey of Glory" and "Shuibo Liangshan". Now we need to establish reputation first.
I believe there will be many users who want to upgrade the game!"
"My point of view is relatively simple. Bolang is really as prolific as a sow in game development! The 9 new games released by Letitong are almost certainly inseparable from Bolang. In just four months, the devil knows Bolang.
How many games have Lang launched!”
"It feels like Bolang has always been in dire straits. It's not easy to be a new Internet upstart. Everyone wants to bite you."
"It's good to get used to it. Bolang's foundation is still a bit weak now. If we don't suppress Bolang at this time, we will have no chance in the future. After all, Bolang has already accepted capital, which shows that the development will only get better and better within a certain period of time."
good."
"..."
…………
The excitement on Friday is not easy to dissipate.
It won’t stop on the weekends.
However, just when netizens thought that was all, on Sunday night, Perfect couldn't hold back anymore and took action.
A closed beta mobile game adapted from the martial arts novel IP was launched directly without any pre-heating.
After the mobile game was launched, Perfect also immediately launched promotional resources.
Not only promoted through its own channels.
They also spent a lot of money to place a large number of advertisements on the Xiaocheng Book platform through the [Massive Value] platform.
Most of them are small-amount cooperative advertisements.
There are also cooperative advertisements specially targeted at celebrities.
The silent rise of the [Massive Value] platform has made many brokerage companies and celebrities themselves see the value in it.
Now some celebrities are happy to directly hand over their online advertising business cooperation on the Xiaocheng Book platform to the platform.
The leader among them is Yang Mi, who was the first to settle in Xiaocheng Book.
Bolang is relatively tolerant in this regard. It did not follow the brand partner process, but launched a celebrity online advertising cooperation framework.
It's just that the commission ratio is not tolerant.
It is also a graded system.
Among them, the highest fee is 35%, which is higher than non-star users, and the lowest fee is 20%.
It's okay if you don't like it.
Guangxiaochengshu, the internet company that the celebrity takes over on his own, will not interfere.
However, Xiaocheng Shufang is actually a seller's market where it has the upper hand in buying and selling, and it is not too difficult to find the resources of a popular star online merchant.
On the contrary, some celebrities need the popularity of Xiao Cheng Shu.
In short, a certain level of advertising content will soon be updated under the labels of Xiaochengshu#Game#MobileGame#Leisure and Entertainment.
The momentum is also very loud.
A perfect ending is just the beginning.
The next morning, NetEase Games came to an end.
A small mobile game was also launched directly without any pre-heating.
It is obviously a hasty work, and the meaning of the statement is more serious.
In fact, according to the original development, many game manufacturers will not officially enter the mobile game market until the second half of 2013 at the earliest.
The current market environment is not big enough.
There are two limitations: first, the penetration rate of smartphones is not too high, and second, the operator's network speed and tariff, and even the latter is the key point.
Because in addition to the lower-tier mobile 3G, China Telecom and China Unicom's 3G network speed is okay, but the coverage is indeed a little worse.
Afterwards, Shanda, which made it clear that the company had no plans to develop mobile games, was not idle and launched an agent mobile game.
Several other major PC game companies are not idle either.
NetDragon, Giant, and even Xishanju, etc., all made symbolic statements in one way or another -