Chapter 80 The harvest brought by more initiative than initiative
This highlighted confrontation spread very widely within the Xiaocheng Book platform.
After leaving the Xiaocheng Book platform, its diffusion and heat are weakened layer by layer.
However, even so, there was still no official news on Sina Weibo throughout the afternoon.
Sina Weibo still quietly puts the confrontation on the dark side.
In the usual way in recent days, through its platform traffic steering efforts, it has suppressed the popularity of Xiaocheng Book on the entire network.
Under this situation, Wen Liang was also a little unsure about his thoughts on Sina Weibo.
In Room 716, Wen Liang broke the silence and expressed his speculation: "Although Sina Weibo has made it clear that it will launch a user marketing plan similar to the Xiaocheng Book cooperation area, I can't analyze how Sina Weibo will continue.
The meaning of holding it back like this.”
Sun Baoyin answered: "Is it possible that you are not ready yet?"
"This possibility cannot be ruled out." Wen Liang did not deny it.
Zhao Mingjie, who just stopped working to take a breath, said casually: "Is it possible that you are thinking too deeply? In fact, people just want to weaken our presence in cyberspace. It would be more beneficial to launch the plan when the popularity of Xiaocheng Book is low?"
Li Ze, who had already finished a lot of things, was also at 716. He continued: "Maybe Sina Weibo is having in-depth docking discussions with an ADX (Internet advertising trading platform) to develop a deeply binding DSP (demand side) for this plan.
platform), turn yourself into an exclusive SSP (supply-side platform), and finally develop your own ADX.”
Seeing Wen Liang looking over, Li Ze put down the hand touching his chin and explained: "After starting to develop the advertising business in November, Lao Tang and I conducted in-depth research on this aspect. Based on the advertising development model you proposed, based on the Xiaocheng Book
In the existing cooperation area, we have initially built ADX to serve Xiaocheng Book."
"The main cooperation area actually contains the functions of DSP and SSP. It only needs a little guidance."
Finally, Li Ze concluded: "Our own ADX is still in its infancy. To achieve the functions of the third-party ADX platform, including real-time bidding, we must first have a more complete payment system. This old bank is still there
After sorting it out, he said that it would be around March at the earliest before the project can be officially approved and entered into development status."
To be honest, Wen Liang was stunned when he heard this.
After scanning Li Ze up and down several times, Wen Liang exclaimed: "Aze, you are awesome!"
Afterwards, Wen Liang waved his hand directly: "It doesn't matter whether I'm overthinking it or Sina Weibo really needs time to build ADX; since Sina Weibo is going to operate under the dark side, then let's not be polite, Sina Weibo will do it for one day
If it’s not positive, we will have an extra day to attract the core users of Sina Weibo, those with more than 300,000 followers!”
Hearing what Wen Liang said, Li Ze slammed the table: "Gan, why didn't I think of this! This is how we should do it!"
Wen Liang smiled and said: "Then it's such a happy decision."
…………
The total number of users exceeds 10 million, but there still needs to be a sense of ceremony.
Wen Liang arranged for Wan An to book a hotel in advance.
In the evening, Qin Zheng and Zhang Yulin, who had returned to school in the afternoon, also rushed to the hotel to meet up.
Including Li Rang, a total of 13 people celebrated the Little Orange Book reaching a new milestone.
After everyone took their seats, Wen Liang said with a smile: "Congratulations, Mr. Ze, for successfully operating a platform with tens of millions of users."
"congratulations."
"Rejoice together and rejoice together."
"..."
Afterwards, Wen Liang moved his chopsticks first and started eating and drinking.
Although Sina Weibo is hiding in the dark side, the success time and time again has given Wen Liang and his team strong confidence.
It also made everyone sincerely look forward to Xiaocheng Shu and Bolang’s future.
The recent retreat has changed everyone from the inside out.
Wen Liang was very happy about this.
Everyone in the team gradually has a more core and soul-touching temperament!
This is what he wants.
We didn't talk much about official matters at the dinner table.
They talked about trivial matters.
Zhang Yulin asked: "Lao Wen can also finish the exam on the 10th?"
Chen Jiaxin replied from the side: "Yes, I only finished one exam today, and there are 4 exams left, one per day. The time schedule is quite loose."
His class schedule is exactly the same as Wen Liang's, and the exam arrangements are naturally the same.
Zhao Mingjie continued to joke: "This time arrangement is a bit wasteful for Lao Wen. It is no problem to take 4 exams in one day. After all, Lao Wen never needs to review."
"Have you ever seen a genius who needs to review? Old Wen's ability in learning is not unique today." Tang Pu happily acted as an accomplice.
Wen Liang quickly interrupted: "Don't brag like that, I'm thin-skinned."
As soon as this was said, everyone laughed.
Even Wang Wanyu laughed so much that she held her stomach. Li Rang, a child who understood a little bit, laughed so much that he even dropped the napkin wrapped around his neck.
Finally, Chen Jiaxin added: "I won't say any more, I will take full responsibility for Lao Wen's failure and that will be the end of it!"
"You are quite good at choosing." Wen Liang said angrily, "Even if I don't know anything, whether I can pass or not will be tested by the ability of the lecturers in various subjects to make me happy."
Chen Jiaxin raised her delicate eyebrows and smiled happily.
…………
Starting from the 7th, Wen Liang went to the corresponding classroom of the school to take the exam every day according to the exam arrangement.
Li Ze and the others actually have their own exam arrangements.
In other words, Sun Baoyin ended early.
Everyone’s exams are usually conducted at most once a day, but the schedule is more relaxed than before New Year’s Day.
In addition, Sina Weibo didn’t know what to do with it, and everyone was very excited.
Especially Li Ze.
He took Duan Yi, Powan and others from the operations department to launch a "violent" "pursuit" offensive against the big V who has more than 300,000 followers on Weibo.
The purpose of poaching people is completely undisguised.
Thanks to the dark side of Sina Weibo, which suppressed the popularity of Xiaocheng Shu, there was nothing on the news surface.
Of course, both Xiaochengshu and Sina Weibo are very aware of this matter.
In fact, few Internet celebrities in this era cooperate with MCN organizations, and they have no deep binding relationship with the platform.
If you want to be single-minded, the platform cannot stop you.
On the other hand, if the contracted brand partners on the Xiaocheng Book platform want to leave, they are still a little worried.
It’s not that Xiaochengshu’s contract restricts brand partners from leaving.
But since New Year's Day, the "Let a Hundred Flowers Bloom" project has been implemented in full swing, and has basically covered every brand partner who wants to undertake commercial promotion.
Let every brand partner who is willing to undertake commercial promotion get real benefits.
This makes the vast majority of brand partners worry about whether the traffic they have in the online space can be monetized in such a convenient way after leaving Xiaocheng Book.
They were even more concerned that they had just taken a sip of soup and left Xiao Cheng Shu before they felt better. It would be difficult for them to come back in the future.
…
All in all, taking advantage of the popularity of Sina Weibo, Xiao Chengshu took the initiative and took the initiative, and the harvest was considerable.
Originally, the Xiaocheng Book platform only had about 500 Internet V users in total.
After all, you can’t count yourself as a big V based on those with more than 5,000 followers who can apply for brand cooperation.
In a few days, Li Ze and the others had attracted 101 big Vs with more than 300,000 followers from Sina Weibo alone!! -
