In the Beijing-Tianjin area, there are clock towers that tell everyone the time on time. Everyone quickly became familiar with this kind of thing. Factories, workshops, firms, shops, schools, etc. also successively launched corresponding and accurate clocks.
Work and rest schedule.
Whenever the hour comes, clear bells will echo in the sky above the two cities, reminding people of the passage of time.
For the first time, the people of Ming Dynasty were truly aware of time and had a concept of time.
At the same time, watches, which are miniature clock towers, are very easy to carry and can tell the time anytime and anywhere. The effect is very obvious, coupled with the marketing strategy formulated by Liu Jin and Zhu Houzhao.
In a very short period of time, watches have become something that only the top figures in Ming Dynasty can own.
Emperor Hongzhi liked to wear his own emerald gemstone watch when he went to court. The third-rank ministers in the court also carried their own watches at all times and checked the time from time to time.
As the saying goes, if something good goes up, it will work down below. What's more, the role of this clock is really great, no matter where it is placed.
Suddenly, people were everywhere in the Beijing-Tianjin area looking to buy watches. There were so many people who wanted to buy watches.
It's just that this watch was made by His Highness the Prince. Others haven't studied it for a while, and it's difficult to make it, so it's not sold on the market at all.
This makes prominent people in the Beijing-Tianjin area feel very irritated.
Nowadays, if you go out without wearing a watch, your face will be dull. If your friends roll up their sleeves to check the time, and you can only watch from the side, this is obviously very embarrassing.
Some people offered tens of thousands of taels of silver just to buy a watch, and some people asked around to know the manufacturing process of the watch. In short, in the entire Beijing-Tianjin area, the Chinese New Year is about to come, and the most discussed item is a watch.
As shrewd businessmen, Liu Jin and Zhu Houzhao would naturally not let this situation continue.
Hunger marketing should also have a certain level, just enough to whet everyone's appetite. If it continues, the rope will be broken, not to mention everyone's patience.
Here on Zhuque Street in Beijing, a store is being renovated urgently. The outside is covered with cloth so that no one can see what’s going on inside.
In the store, Liu Jin and Zhu Houzhao were strolling around very casually.
This store called Time is very large and the decoration is very luxurious. It uses a lot of gold foil for decoration, coupled with a large number of glass products, mirrors, etc., giving people a magnificent feeling.
In addition, the store also displays a large number of chess, calligraphy and painting, famous paintings, and name stickers, which are antique and full of poetry and calligraphy.
Originally the two were very conflicting and contradictory, but through the design of famous designers, the two atmospheres were perfectly blended together, giving people a luxurious and noble atmosphere but full of elegance.
"Not bad, not bad~"
"This is what it should taste like."
Liu Jin couldn't help but nodded.
When it comes to watches, Liu Jin planned to take the high-end, luxury route from the beginning, and did not want to make money from the poor.
It is not easy to make money from rich people. In addition to being fashionable and trendy, you have to put effort into every aspect, including the decoration of the store.
It not only needs to look luxurious, but also gives people a sense of elegance. When buying a watch in this way, even if the price is more expensive, it is natural and easier to buy. It also makes customers feel that buying your watch is worthwhile.
Because what you buy is not only the product, but also the identity and status behind the product.
"Lao Liu, how do you decide the price of our watch?"
Zhu Houzhao looked at it a little bored.
What's the point of being in this store? It's better to show off on the street and show off your watch, and maybe you can deceive one or two scammers.
"The watches we are about to launch on the market are divided into four models."
"One is the Jade Gentleman made of imperial green jadeite. Every batch of this Jade Gentleman watch is prepared for limited sales. Only a very limited number of watches are produced and sold."
"Well, each model of Jade Junzi is priced at 8888 taels of silver!"
When Liu Jin heard this, he also smiled and introduced it to Zhu Houzhao.
When it comes to business, Liu Jin is certainly more proficient than Zhu Houzhao. After all, he traveled from later generations. Since watches are going to be high-end and elegant, this limited edition method is absolutely indispensable.
I took out a watch, which looked very similar to the one worn by Emperor Hongzhi. It was decorated with imperial green jadeite from Myanmar. In a sunny place, when the light shines on the jadeite, it turns green, which is extremely beautiful.
"Is it too cheap?"
"At least it looks a bit like my father's."
Zhu Houzhao looked at Yu Junzi's watch, thought for a while and said.
"Your Highness, the price is already sky-high. It costs nearly ten thousand taels of silver for a watch. Not many people in the entire Ming Dynasty are willing to buy it."
Liu Jin looked at Zhu Houzhao and suddenly felt that he was not evil enough.
"The next watch is called Guo Shi Wushuang. This watch is also decorated with jade. It is also sold in limited quantities, but the quantity is much larger than that of Yu Junzi. Of course, the price is also lower, priced at 3333
Two pieces of silver."
Liu Jin took out another watch. The workmanship was also very fine, and it was also decorated with jade. However, it was not the top-grade imperial green jade, but a second-class jade, but it was also an extremely rare jade.
It looks exactly like the watches that Zhu Houzhao gave to those third-rank officials.
The unparalleled national scholar also means that the person who wears this watch will definitely become the unparalleled national scholar of the Ming Dynasty in the future, the pillar of the Ming Dynasty, and the humerus of the emperor.
"Guo Shi Wushuang?"
Zhu Houzhao looked at it carefully, nodded and said, "Only you, Old Liu, can think of these colorful things."
"..."
"Your Highness, I am doing this for our business."
Liu Jin was speechless. If it weren't for making money, who would have nothing to do to think about these things.
You just sit there and divide the money, but you still call me a coward.
"This third watch is called Wealth of the World. It is made of pure gold straps and bracelets, and is inlaid with gems from Ceylon Island for decoration. It sells for 888 taels of silver."
"The third watch is called Xuefu Wuche. It uses a sterling silver strap and bracelet, and is inlaid with Ceylon Island gemstones. It sells for 88 taels of silver."
"These two watches will not be sold in limited quantities. The quantity is large and the goods are sufficient. However, at the beginning, we still have to limit a customer to only buy one at a time, otherwise we will not have enough supply."
Liu Jin took out two more watches and introduced them in detail.
In fact, in the final analysis, there is not much difference in the functions of these watches. They all use mechanical timekeeping, but there are changes in decoration.
Jade, jade, gemstones, gold, silver, etc. are used for decoration and embellishment, and the price varies greatly.
This is luxury.
If you take it apart, it's actually not worth that much money at all. But when you put it together and add the brand, it will cost so much. And the more expensive something is, the more people like it and pursue it.
The more.
Do you think it's strange?
"A noble man, an unparalleled scholar in the country, rich in the world, and rich in knowledge~"
Zhu Houzhao looked at the four watches lined up, and his eyes began to shine.
"How much money do you think we can make this time?"
"How do I know? How much money we can make in the end depends on the market's acceptance and recognition."
"But I estimate that earning tens of millions of taels of silver shouldn't be a problem."
"But I don't intend to just make this profit. Watches can actually be made into luxury goods, and I can continue to harvest leeks for a long time."
"And making watches can also drive the development of mechanical manufacturing and precision craftsmanship."
"Nowadays, the manufacturing technology of watches is still very average, and the errors are relatively large, and the time needs to be calibrated frequently, so don't think about just making a profit, but do long-term business and harvest leeks for a long time."
Liu Jin thought for a while and said.
Speaking of this, Liu Jin thought of the luxury goods of later generations. Almost all luxury brands are monopolized by Westerners. Many people say that Westerners have the spirit of craftsmanship.
Damn it, what kind of craftsmanship do they have?
Many things are OEM and OEM, but they still control the fashion trends, aesthetics, and brands, and harvest waves of leeks from the global market every year.
Now that the right to speak is in the hands of the people of Ming Dynasty, these luxury goods must be in their own hands naturally. Making luxury goods is a very profitable industry.
"Okay, okay~"
"Anyway, you have the final say. I'll just wait and count the silver."
Zhu Houzhao smiled and said nonchalantly, Liu Jin was doing things, he could rest assured, he could just wait for the cashier, there was no need to waste brain cells thinking about these things, and it was definitely not as good as Liu Jin thought, so if he did well, he might as well just wait for the cashier.
No matter, just wait to receive the money.
"The Chinese New Year is coming soon, and it will officially open on the 25th. Then we will come here to see it again."
Counting the time, the Chinese New Year is coming soon, and the 18th year of Hongzhi is about to pass. It is the end of the year, and major factories, businesses, yamen, schools, etc. have begun to have holidays.
The entire Beijing-Tianjin area has become lively and noisy, and the people of Ming Dynasty who have become rich are naturally the most generous and generous during the New Year.
Eat what you should eat, drink what you should drink, and those who have wives and daughters are the most numerous.
The watch store opened in time before the Chinese New Year, just in time to usher in a peak sales season and cut a lot of leeks.
"Haha, I can't wait any longer. I seem to see countless white coins flying towards me."
When Zhu Houzhao heard this, he immediately laughed.
This guy is now a money addict and is already very rich, but he still loves money.