"Spain defeated France, England, and Portugal allied forces, captured Andorra, France, and attacked Bordeaux."
"The Ottoman Empire defeated the Holy Roman Empire, captured Vienna, Austria, and aimed its sword at the Vatican, the core of Christendom."
"The Crimean Khanate captured Moscow and captured more than 200,000 slaves. It is expected that the slave market will have huge fluctuations in the future."
In the early morning, in the howling cold wind, the shouts of the newsboys sounded in the streets and alleys. Soon, a large number of people poured out from every corner and gathered around. In the blink of an eye, all the newspapers in the hands of the newsboys were bought.
In the twelfth lunar month of winter, the weather is getting colder and colder. It snowed heavily last night in the capital, and the wind was freezing. However, the excitement of celebrating the New Year in the capital is getting stronger and stronger. Everywhere is decorated with lanterns and colorful lights, a festive red.
Although the sky gets bright late in winter, with the shouts of newsboys and the bells of bell towers and clock towers, the originally quiet capital began to become lively and noisy.
Every teahouse in the capital is already overcrowded.
In this winter, getting up early, drinking a cup of hot tea, eating breakfast, reading newspapers with friends, and criticizing the current ills have become the favorite activities of young and old men in the Beijing-Tianjin area.
"The Spaniards are really fierce. With one against three, they actually defeated the three coalition forces of England, France and Portugal."
"I know about Spain. I heard Mr. Yang say at the meeting that the reason why Spain was able to defeat the Three Kingdoms was actually due to the arms and weapons purchased by our Ming Dynasty."
"In the first half of this year, Spain spent tens of millions of taels of silver to purchase our Ming Dynasty's advanced arms and weapons, and our Ming Dynasty sent officers to help them train their troops, so they were able to achieve a great victory and a great victory over the Three Kingdoms Allied Forces."
"Let me just say, without the help of our Ming Dynasty, how could Spain defeat the Three Kingdoms Alliance."
"I can't help it. The relationship between Spain and our Ming Dynasty is very good. They used to be allies, and now they are also our Ming Dynasty's most important economic and trade partners in Europe."
"The Europeans are too weak. The Ottoman Empire sweeps across from east to west. The Holy Roman Empire, Hungary, Austria, Poland, etc. combined can't even defeat the Ottoman Empire. They are about to break into the Vatican."
"The Ottoman Empire was already very powerful, and only we Ming people can repair it severely."
"Those so-called knights in Europe are all heavy cavalry. Although this heavy cavalry has very good defense, it lacks mobility and cannot fight for a long time. When the Mongols went westward, they did not fight with them at all.
The Europeans, who were fighting with bows and arrows, knelt down and begged for mercy."
"The Ottoman Empire has a strong military, and it fought against our Ming Empire. It suffered losses. It pays attention to firearms, and it is normal to beat Europeans to the ground."
"The Crimean Tatars have been very vigorous this year. They have successively attacked several large Slavic cities and provided a steady stream of slaves for our Ming Dynasty."
"Slavic slaves are strong and work very well. I happened to have opened several plantations on new islands in Southeast Asia and need some slaves. The price has been reduced, but I can still have some money left."
In the tea house, many tea patrons were reading newspapers and chatting.
Looking, looking, someone quickly noticed an advertisement.
"A watch in hand, the universe is in your palm~"
"The direct-operated store of Daming Watch Company will open on the 25th. Four watches and pocket watches are waiting for you to own."
"Jade Gentleman, limited sale of 99 pieces, using imperial green jade inlay, pure gold strap, precision manufacturing, daily error will not exceed 1 minute, for only 8888 you can have a watch of the same style as the Emperor, limited sale,
Once sold out, there will be no more.”
Almost everyone reading the newspaper was slightly stunned when they saw the advertisement.
They were all surprised by such a fresh and refined advertisement.
The Ming Dynasty Morning Post has always been very rigorous in its work. It is all about reporting national events, strange news, and commenting on policy policies. This is why everyone likes to read it.
Who would have known that this Tomorrow Morning News actually had an advertisement inserted in it.
This is the first time that we have used this novel way to promote our products.
In the past, there have never been advertisements.
Of course, at this moment, in everyone's mind, this is not an advertisement, and they do not realize that it is a marketing tool.
I just feel that this news is very different from other content in the newspaper, too different, and completely inconsistent with the previous style of the Ming Dynasty Morning Post.
However, they were surprised, but soon, everyone couldn't help but look at it carefully.
"There is a store directly opposite the clock tower on Zhuque Street in the capital~"
"There is a store here in Xincheng Commercial Street, South District of Beijing."
"There is a store here in Tianjin Imperial Commercial Street."
"There is a branch of Shili Yangxing in Tianjin."
"There are actually four watches. This watch is called Jade Gentleman. It is actually the same watch as the one worn today. It is decorated with imperial green jade inlays and has a pure gold strap or bracelet."
"No wonder it's priced at 8,888 taels of silver. It's the same watch worn by the Emperor. Of course it's expensive. The key is that it's limited edition. It's only sold for 99 yuan. Once it's sold out, it will be gone and it won't be produced anymore."
"This must be a lie. There is no reason to put money away without making money."
"That's it, that's it. Only a devil would buy a watch for 8,888 taels of silver."
"If you don't buy it, it doesn't mean that no one will buy it. This is a limited edition, and it's the same watch worn by the emperor. It's something that even the rich can't buy. It's only 8,888 taels of silver. There are many rich people in Ming Dynasty. There are so many rich people in Ming Dynasty.
I don’t care about these few thousand taels of silver.”
"There is also this Guoshi Wushuang, which is also limited to some extent. The price is 3333 taels, which is too expensive!"
"I can't afford it, I can't afford it. With this money, wouldn't it be nice to buy a few houses?"
"Those who can afford this watch will care about the thousands of taels of silver, a few houses, etc. Just because we can't afford it, it doesn't mean that others can't afford it."
"That's true. Among the four watches, the cheapest Xuefu Wuche costs 88 taels of silver. It's really expensive."
"It's expensive for a reason. This is a watch. It's worth it if you can tell the time anytime and anywhere."
With the publication of the Ming Dynasty Morning Post, the news about the upcoming opening of the watch store quickly spread throughout the streets and alleys in the Beijing and Tianjin areas, and was soon known to the middle and upper classes of the Ming Dynasty.
In this era, the literacy rate is still very low, and most people who can read newspapers are people with status and status. Watches obviously do not steal the money of the poor, but only steal the money of the rich. The accuracy in newspapers
When advertising, the effect is obviously very good.
After this period of fermentation and fermentation, watches have become something that only the top people in the Ming Dynasty can own and wear.
There are too many people in the Beijing-Tianjin area looking for watches everywhere, but now finally a watch shop is about to open to sell this watch to everyone.
When ordinary people think that this watch is very expensive, they think they won’t buy it at all.
The wealthy people in the Beijing-Tianjin area, who have status, status, and reputation, have quietly begun to make preparations. They have ordered people to prepare money in advance, waiting for the opening of the store on the 25th, and immediately rush to buy watches.
"Old Liu, this move of yours is really powerful!"
"Why didn't I think of advertising in the newspaper?"
Because the watch shop is about to open at Liu Jin's house, Zhu Houzhao has been running to Liu Jin's house every day these days.
"Haha, Your Highness, we have actually been selling this newspaper at a loss. The more we sell, the more we lose. However, now our sales are good enough and the market recognition is good. We can also start a small amount.
It’s about advertising and advertising and making money by charging advertising fees.”
"Other newspapers cost several cents per copy, and some even cost more than ten cents per copy. Ours is the cheapest one. We are doing business at a loss."
"Of course I can't keep doing this loss-making business. It's time to make some money now."
Liu Jin replied with a smile.
Advertisements in newspapers are very common in later generations. In some newspapers, more than half of the content is often advertisements, and they even want to print all the advertisements for you to see.
Of course, this is because information in later generations has become quite advanced, and it only takes a few minutes for a volcano to erupt in the southern hemisphere to spread throughout the world.
Things like newspapers have gradually declined and become obsolete.
But newspapers once had a very glorious era. In an era without mobile phones, the Internet, and television, newspapers were an important tool for everyone to obtain information about the outside world.
At that time, the value of advertising in newspapers was very high. If you wanted to advertise in newspapers, the advertising fees were not cheap. Therefore, in Western countries, many newspaper tycoons could become super rich.
This is also the case in the Ming Dynasty. Newspapers are the most important tool for everyone to understand information about the outside world. Advertising in them is naturally very effective, and the cost is certainly not cheap.
"I knew you wouldn't do business at a loss."
Liu Jin asked Zhu Houzhao to understand, and then he rolled his little eyes and said: "Hey, there is another hen that lays golden eggs."
"Your Highness, you are the crown prince of the Ming Dynasty after all. Can you please pay attention to your image?"
Liu Jin looked at Zhu Houzhao and saw that this guy was definitely a money fan.
Those who don’t know better think that he comes from a poor family. He cares about money so much. He must have lived in poverty, so he understands the importance of money.
“What image do I pay attention to?”
"I am a gentleman who loves money. I get it wisely and use it wisely."
"Money can make all the difference. This money is a good thing."
"In the past, although I was a prince, I didn't have much money, so I couldn't do anything I wanted to do. Now that I have money, I can do whatever I want, and I don't have to look at those people anymore.
