Like Microsoft and Nintendo, Redmond, located in Seattle, is not located in a metropolitan area because it is infested with rats. For example, in New York, the number of rats is twice the population.
Several pairs of shoes clicked on the smooth floor.
Lu Fei walked in the bright and spacious aisle of the work area. There were all kinds of skin colors, and the most common ones were Chinese and Asian faces.
As Guo Xing walked away, he said: "Mr. Lu, the Microsoft team has been withdrawn. Among these people, Ballmer gave the green light. Mizuki and Jingda students were recruited from Microsoft China Research Institute. It's really strange that they are allowed to stay with the same treatment."
The country refuses, but insists on staying in the United States."
"Then what can we do, give it to Microsoft for nothing? Building a nest to attract the phoenix won't work for them, so let's build a nest for the phoenix!"
Lu Fei waved his hand with great pride.
Build a team around talents, rather than keeping people in China. Where the talents are, where the resources are, and where the logic is.
The job of a R&D developer is worth a few thousand dollars. If you give someone $20,000 to come to China, he may not agree.
But if you open a research and development center at his doorstep and give him $20,000, he will definitely be tempted.
"Congratulations, Mr. Lu!" Guo Xing tasted it carefully, as if he was enlightened, with admiration in his eyes.
Lu Fei shrugged and walked into the modern and minimally decorated conference room. When the door closed, he suppressed his smile:
“What’s Apple doing to us?”
Guo Xing did not report immediately, but first submitted the sales statistics for the previous three months.
You can see clearly written on it that the first generation of lmusic and fantasy have nearly 600,000 units in the European and American markets.
Apple's iPod sales last year were only 550,000 units.
He was helpless and proud: "Although the price of iPod is high, ranging from US$399 to US$549, and the supply chain cost is also low, the overall net profit is very high. However, since we went public, Apple's sales in the first quarter have not been high.
Not even 50,000 units."
Hey, I haven’t seen you for a few months, and Apple is so lazy.
Lu Fei raised his eyebrows and looked at Sony Walkman again. The player market has completely given way to MP3.
"So Apple accused lmusic of copying the appearance and wheel of the iPod. Of course, this is nonsense. We have international patents and are not afraid at all. The key is that it threatened to file an anti-dumping lawsuit with Sony and other companies against Logic, demanding a 57% dumping tax!
"
There was a hint of worry in Guo Xing's tone. Although China joined the WTO and the United States opened its market, it has repeatedly set up obstacles and deceived China with dumping, infringement and other pretexts, and has won very few cases.
Damn it, Steve Jobs dared to point a gun at me?
Lu Fei narrowed his eyes, "What are Apple's conditions?"
Guo Xing said angrily: "We must increase the price, especially fantasy. It is not allowed to be lower than 149 US dollars."
"no,qtmd!"
Lu Fei will not give in at all. Once he compromises, a rash price increase will severely damage the brand value. The price increase will only make a small profit, but it will definitely cause a big loss. The logic follows Lei Jun's routine——
Sell ads and give away mobile phones.
The biggest profit driver of Zhumi is not the mobile phone business, but Internet revenue such as advertising, games, etc. Logic MP3 is sold at such a low price. Like Xiaomi, it harvests a large number of users and uses hardware sales to pave the way for Spotify, so it is impossible to increase the price.
price.
"But if Apple and Sony really launch an anti-dumping lawsuit, Mr. Lu, currently only Fuyao Glass will win the case among Chinese companies."
Guo Xing is worried. Even Huawei has been involved in anti-dumping lawsuits jointly filed by Cisco, Ericsson and others this year.
"My legs and feet are weak and I can't kneel down. Are your legs and feet strong?"
Lu Fei touched his chin. He must not give in when faced with overseas litigation. The more timid he is, the easier it is to be bullied, such as Lian Xiang.
Not only will it lose a large market share, but it will also be outclassed by its domestic and foreign counterparts. The public feels that there is something wrong with the logic.
After all, you are right, what are you afraid of!
"I don't want to ask for it either."
Guo Xing thought to himself, t
d. The boss is not afraid, but I am afraid of nothing!
"I will ask Ballmer to introduce him to a team of professional lawyers in this area, as well as Bill Gates. His mother was the chairman of the United Way. Although he is dead, his connections are still there. Spend some money to find out.
"
Lu Fei crossed his arms and acted recklessly, but with a head on his shoulders, "After finding a strategy, let's think about how to cause trouble for Apple. When will Apple's press conference start?"
Guo Xing frowned, "From the usual 28th to the 14th, it is estimated that the iPod 3 will be released at this conference, and the price of the first two generations of iPods will also be announced. If it is reduced by one to two hundred US dollars, it will affect the lmusic 2g at most.
"
"There is also the iTunes music store, and according to the news from Doug Morris and others, Apple may announce it at the press conference."
As soon as Lu Fei finished speaking, he was thundered in silence.
The whole room was shocked, and every face was filled with surprise and fear.
Guo Xing looked solemn: "Mr. Lu, is the news accurate?"
"Of course!" Lu Fei said resolutely. No one knows the Apple product line better than him, including Steve Jobs. He is just a fruit seller, and he knows how to hammer an apple?
He reassured everyone and said: "Relax, Spotify can definitely beat iTunes. How many songs are there in the music library now?"
Zhang Tianmei reported truthfully: "There are 680,000 songs included. For example, Eminem is only willing to release some old songs to test the waters. Divas, kings, and many A-listers are waiting and watching, and some directly refuse because they feel that digital music is of low quality.
Insulting the identity of the artist..."
"Hey, it's just that the money is not available."
Lu Fei disagreed. After understanding the promotion plan and reading the advertisement designed by the Cooper brothers, he couldn't find any major faults this time. Then he asked:
"How about the cooperation with McDonald's and KFC?"
…………
"Logic's digital music player easily defeated all competitors. It was the world's first MP3 player with sales exceeding 1 million units and was the best-selling digital player in 2002. But it soon ushered in a most powerful competitor.
This challenge comes not from anyone else, but from Apple, which has been seized of the 'Iron Throne'. It hopes to regain the lost No. 1 position in one fell swoop by launching a new generation of iPod-style high-capacity, hard-disk music players..."
Jobs read the news from the New York Times, his tone was hoarse and gloomy, and his face became increasingly ugly:
"Dan, why doesn't it say that lmusic copied the design of iPod and infringed on Apple's patent? Why!"
Riccio advised: "Relax, Steve, we all know this is false, and the New York Times is not willing to risk libel."
"Hmph, haven't they slandered you enough?"
Jobs smiled coldly. There was no need to prove logical patent infringement. He was just throwing dirty water to build momentum for the third-generation iPod.
Riccio suggested: "How about we add logic to the ppt of the press conference?"
"No, don't even think about it. Logic is not worthy of being dissed by me. Apple will always be the number one in the industry and I don't bother to belittle the second place!"
There was contempt in Jobs's eyes. Even so, when he thought of the Spotify store, it felt like a nail was buried in his heart. He asked with concern about the test results of the iTunes 4.1 version, especially the iTunes store.
"Fully compatible with Microsoft systems, there are 200,000 songs available for sale. However, Spotify's music community and software development have not yet understood its essence. If given more time..."
I couldn’t even understand the meaning behind Riccio’s words!
"Impossible, absolutely impossible!"
Jobs instantly became furious, shouting loudly and calling the heads of the software development department, and uttered a furious blow.
For a moment, there was silence, as silent as a cicada.
Each and every one of them is like a submissive minister under a tyrant, trembling, not daring to show any rebellion, and not even having the courage to try to resist, because if he tries, he will die easily.
The atmosphere is filled with panic, fear, anxiety and depression.
"If iTunes fails, it will be all because of you!"
After Jobs finished scolding, he actually didn't want to accuse anyone, he just vented his pressure, but he would never apologize to the employees who were accidentally injured.
The failure of the boss is the responsibility of the subordinates!
The credit of the subordinates belongs to the boss, just like Jonathan Ive designed the iPod, but the outside world thinks that he invented the iPod!
At this moment, there was a gentle knock on the door.
Cook walked in a hurry, with a trace of uneasiness in his tone:
"Steve, the release date for the latest version of Spotify has been announced."
Jobs squinted and asked, "When?"
"April 1st." Cook swallowed.
"April 1st?" Jobs was surprised and chuckled: "Tim, it's not April Fool's Day yet. If you're kidding me again, are you sure it's April 1st?"
"Yeah."
Cook and Riccio looked at each other, their eyes subtle, and counted three times in their hearts. Sure enough, they heard Jobs roaring like a sick tiger:
"Fuxk!"
His pale face was red with anger and his eyes were bloodshot.
April 1st is the founding day of Apple, which is equivalent to the founding day of a country. Lu Fei openly declared war.
What a naked provocation!
You dare to point a gun at me! You dare to fight with me!