Before the main text, I want to talk about the launch.
It will be released on March 1st (next Saturday), and there are still 7 days left. It is supposed to create a climax when it is released, and I did the same. But now the plot of the movie "Those Years" is a bit out of context, and the climax is brought forward
(crying), which is one of the reasons why I rarely update.
@义ju之, I’m sorry for you, I won’t add more updates.
——————
On December 2, the Hollywood blockbuster "The Bourne Supremacy" finally came to an end after being released for half a month. This is also the helplessness of foreign films.
Hollywood Card Huaxia, China Card Hollywood, everyone will be healthier!!
However, even though it has only been released for half a month, its box office is better than all domestic movies in the current Lunar New Year season!!
The total box office is 350 million yuan.
The ticket-grabbing power of Hollywood blockbusters is fully demonstrated!
And "Star Wars: Attack of the Clones" continues its extremely terrifying release spree. It has only been released for 7 days and has already accumulated a box office of 420 million!
Under its suppression, it can be said that other movies performed poorly, with attendance rates only around 50%.
…
Just as major blockbusters in movie theaters are releasing and competing for the box office, "Those Years" has begun to launch a vigorous offensive on another battlefield.
Posters inside cinemas, trailers of other movies, newspapers, publications, and major Internet websites are all filled with countless advertisements for "Those Years". It can be said that it is overwhelming.
It is like a virus, spreading to all major provinces and cities in China. It is found everywhere and appears everywhere. It appears in the public's field of vision with a very high frequency...
"Ah Hai, the female student on the billboard looks so familiar, what is her name?" A man in his thirties pointed to the big sign on the landmark building in the square in the distance and asked the person next to him.
The man named Ah Hai squinted his eyes, looked carefully and then replied: "Brother Pei, I don't know either. But it looks good. I don't know why it reminds me of the time when I was studying in high school..."
Pei Shan also responded: "Yes, I don't know why, but I also remembered that more than ten years ago, I was fooling around with my classmates, studying together until late at night, and secretly falling in love with our class beauty... I don't know why now,
I started to miss my old classmates."
At this time, a young man next to him suddenly interjected: "You don't know? She is the heroine Shen Jiayi in the recently popular "The Girl We Chased Together"? How about it? Not bad, right? She is
The goddess in my heart!!”
"Oh? Is she hot?"
"Of course, do you know the novel "The Girl We Chased Together in Those Years"?" This young man is very talkative and is an acquaintance. He doesn't mind at all that the other person is a stranger.
Pei Shan was stunned when he heard this: ""The Girl We Chased Together in Those Years"? Isn't this a song? Why is it a novel? I have heard this song, it's a good song."
Hearing this, the young man became excited, and his teacher-like cells began to cheer up, and he began to enthusiastically introduce to these two people who did not understand: ""The Girl We Chased Together in Those Years" is both a song and a novel.
, it’s even more of a movie. The advertisement you’re seeing is a movie advertisement. Look at what’s written above, ‘It will be released on December 24th and it will tell the story of a youthful friendship and romance’.”
"Do you know screenwriter Wang Shang? He is the screenwriter of "The Legend of Zhen Huan" and "Step by Step". He wrote and directed this movie!" The young man pulled Wang Shang out with a crackle, and finally let Pei Shan and Ah
Hai and the others suddenly realized that it was his work.
In their eyes, Wang Shang's popularity is quite high, and the movie "Love Apartment" is the most suitable for them.
Then the young man felt that he still had more to say, so he told the origin, songs, novels and various news of "Those Years", and then introduced some contents in "Those Years" non-stop.
Pei Shan and Ah Hai felt itchy after hearing this. They wished they could fly to the bookstore immediately, buy a book, hold it in their arms and read it.
As they talked, an hour passed, and all three of them began to feel hungry.
"I'm going home for dinner, bye~~" The young man came back to his senses, looked at his watch, and said goodbye to the two of them.
"Hey, young man, wait a minute, what's your name? I'm the engineering department manager of Jiangtian Group. I wonder if you are interested in working in our company? The salary is great!" Pei Shan was eager to love talents and couldn't help but stop the young man.
.
"I'm only in my third year of college now, and I still have half a year before I can go out for internship..."
"It's okay. This is my business card. Remember to look for me in the future..." Pei Shan enthusiastically handed over the business card.
After the young man left, Pei Shan turned around and said, "Ah Hai, go buy two copies of "Those Years" and come back, and I'll take a look."
"Okay, don't talk about it yet, I want to see it now!"
After Ah Hai left, Pei Shan started to pick up the phone, opened the phone's address book, and looked through the classmates he had not contacted for two or three years.
"A Cheng, I'm Pei Shan, yes, yes, yes, I haven't seen you for a long time, I want to see you!"
"How about we call it together and have a meeting?"
"No, no, let's not eat first, let's go watch a movie! Have you seen the movie trailer of "The Girl We Chased Together in Those Years"? Let's go watch it!"
"What? Have you seen it? Do you want to go see it too? Okay! Okay! Let's find more classmates, form a group together, and go to the Battle Arena together! Hahaha!!"
Jiang Shan then called a few classmates he only knew, and they all received blessings and ideas for gathering together. They also agreed to go to the cinema to watch "Those Years" together and reminisce about those years together.
After making the phone call, Jiang Shan felt like he was back in high school, and his whole body began to be full of youthful vitality.
"Old classmates, long time no see!!"
…
Roads, high-rise electronic screens, publications, newspapers, television, the Internet...
The overwhelming and ubiquitous advertising began to show its power.
People who didn't know "Those Years" got to know the movie through these advertisements, and began to be attracted by these advertisements. They thought of the campus life back then and their former classmates...
Wang Shang spent a lot of money on this movie, 20 million yuan! It was 5 million yuan more than the production cost of the movie!
All of this money was recovered from the three TV series, and now it has all been invested. Adding in the operating costs of the studio, the money in my account has almost been spent at this time.
As for the publishing house? Publishing does not bring much money to Wang Shang. Now the books have sold 800,000 copies, and Wang Shang can only get 1 million yuan. Compared with the millions of previous TV series, the income is tens of millions.
, it’s really scum.
Wang Shang's large investment in advertising for "Those Years" is rare in small-production films, and is only seen in blockbusters with large investments and big cases.
Many production and distribution companies disagree with this method of large-scale promotion of small films with large sums of money, and think Wang Shang is crazy.
“What if there’s a big box office crash?”
This is the madness staged by Wang Shang, and only Wang Shang has this kind of madness.
However, this act of spending a lot of money has obviously had a very good publicity effect.
"Who is this girl? She's very good..."
"Is this a movie?"
"Don't you know? This is "The Girl We Chased Together" which will be released in the near future!"
News that the movie "Those Years" is about to be released is spreading rapidly. People of all ages, from teenagers to uncles and aunts, are aware of this movie...
After seeing these promotions, many people couldn't help but want to go to the movie to watch it.
“December 24th, so stay tuned!!”
…
Time continued to pass and gradually arrived December 10th.
There are 10 days left until the release of "The Girl We Chased Together in Those Years".
As the day gradually approached, Wang Shang also began to take the actors of "Those Years" to various parts of the country for promotional activities.
On December 11, a group of people arrived in Guangyue City.
The local fans were also very crazy. There should have been more than 30,000 fans who traveled hundreds of miles from all directions to attend the meeting with their books.
The meeting place was filled with a dark crowd. When Wang Shang led the actors into the meeting place, bursts of cheers arose.