On May 1, 1996, which was Labor Day, Liu Hao's first album was released.
The early announcement of the three songs in the album has achieved great results, and now Liu Hao's popularity has greatly increased. Although the release of Liu Hao's new album is not a highly anticipated one, it has also won the expectations of many people.
Sellers everywhere have already prepared their goods, and pirates behind the scenes are also ready to take action. It is almost impossible that the sales of the new album will be slowed down.
Distribution channels across the mainland have been opened up with the help of Huayi Brothers and Wahaha. This time, Liu Hao's new exclusive will be distributed uniformly across the mainland at the same time.
Rolling Stone will make appropriate promotion and distribution adjustments based on the sales of Liu Hao's album in the Mainland. The release in Hong Kong, Taiwan and Southeast Asia may be later.
According to market research, the company set a sales target of 200,000 VCD and CD records and 500,000 tapes for Liu Hao's first album in the mainland. This target is already close to the album sales figures of top singers today.
Genuine VCD and CD records are still too expensive for ordinary listeners, with prices ranging from 40 to 50 yuan. Most listeners in the mainland still listen to music mainly on tapes.
Moreover, the price of genuine tapes is just over RMB 10, which is still affordable for mainland listeners. The price gap with pirated tapes is not too big, and the quality is guaranteed. Therefore, when looking at sales in the mainland, tape sales are still the main factor.
Liu Hao has a music video for every song in his first album. The exquisite production of the album, which he invested heavily in, also makes Liu Hao full of expectations for the sales of VCD records.
The sales volume of 200,000 VCD and CD records is the expected target, and the sales volume of 500,000 tapes is the expected bottom line.
Domestic physical record sales mainly look at the sales data within one month after release. To be more accurate, we should look at the sales data in the previous one or two weeks.
This is because piracy is so rampant in the mainland now that a week or two after the release of physical records, the world is basically piracy.
It is difficult for genuine records to compete with pirated copies in terms of price, especially expensive VCD and CD records.
It is not a tacit understanding among pirates that the original album is released within two weeks, because there are already pirated versions of the original album within a few days of its release. However, the small scale in the first two weeks has little impact on the sales of the original album.
The main reason for this is that pirates have to judge whether the album is worth piracy, and it also takes some time to produce and distribute pirated copies.
The pirates don't care whether your original copy dies or not.
Therefore, Liu Hao also tried his best to distinguish genuine copies from pirated copies.
.........
In Yincheng, Hunan Province.
"I heard his album will be released today!"
"Does our video store here sell it?"
"Yes, there is a video store not far from my house. I asked about it a few days ago. We publish and release simultaneously with big cities. The posters in the video store are all his... He is so awesome
So handsome…”
Early in the morning, the sound of classmates playing around came from behind. Wan Qian didn't find it noisy. She picked up a book and stood in front of her, listening to the whispers of her classmates.
Talk about Liu Hao.
Nowadays, Liu Hao is really popular among student groups like them. He is being talked about everywhere on the youth campus.
Wan Qian remembered that in the talent show competition organized by the school a few days ago, someone sang Liu Hao's "Loving You Equals Loving Myself". Although the singing was not very good and seemed a bit nondescript to her, it attracted the attention of the whole audience.
The strongest response was a mixture of boos and cheers.
Some time ago, the MV for "Lonely Sandbank" was played on the TV in the cafeteria. The poignant love story almost made all the girls go crazy, and there were cries in the cafeteria.
Wan Qian also likes this song very much. She remembers that when this song first became popular a few days ago, a female classmate showed off the complete song copied by hand, which immediately caused other students to rush to copy.
When her father was away, she secretly called the radio station to request this song, humming along with Liu Hao's singing voice on the radio with the handwritten lyrics.
"He is so amazing. He writes lyrics and music for almost all his songs..." Wan Qian is greatly influenced by her father, who often takes her to practice singing. Singing has always been her dream. She knows more about writing than other classmates.
Song is such a difficult thing.
She was even more curious about the other songs in Liu Hao's album, and touched the more than 20 yuan in her arms. This was the pocket money she had saved for a long time...
As soon as the bell rang at noon, the students hurried out of the campus. Wan Qian didn't care about her ladylike appearance. She took the hand of her female classmate and ran towards the nearest video store.
She has to rush home later. If she goes back late, she will definitely be scolded by her father.
When they rushed to the video store, there were not many other customers in the video store now. Instead, they were surrounded by students like them. Some were fascinated by the handsome posters hanging outside the video store and stared at the posters.
Liu Hao was commenting on the video, while others stopped to enjoy the music video from Liu Hao's album being played on the TV in the video store...
Almost all because of Liu Hao.
"He is now one of the most popular singers in the mainland. Of course I know him..."
"I admire him very much. His songs are very good. I'm looking forward to his album. I will definitely buy it as soon as it is released..."
"Pressure? I naturally feel a lot of pressure for such an excellent singer to release a album almost at the same time as me, but I think this kind of competition is more conducive to our development..."
"I look forward to working with him..."
As soon as Wan Qian and her classmates entered the video store, a previous interview with Rolling Stones singers came from the radio inside.
Rolling Stone singers will give very positive comments when asked about Liu Hao during interviews.
Some people have already bought Liu Hao's VCD records or tapes, and happily left with satisfaction surrounded by others.
Liu Hao's new album was placed on the most conspicuous shelf in the store. At this time, the shelves were almost empty. Wan Qian searched for a long time but couldn't find the tape of Liu Hao's new album. She thought she was late and all the tapes were sold out.
Fortunately, it didn't take long for the staff in the store to bring back a box of tapes and put them on the table. Wan Qian felt a little relieved.
I took a box of Liu Hao's album tape and looked at it carefully. I saw several anti-counterfeiting signs that Liu Hao had talked about on the show before. After confirming that it was genuine, I took it to the front desk to pay with satisfaction.
At the front desk, the owner of the video store opened a VCD record of Liu Hao and was introducing it.
"This is a VCD album that cost more than a million dollars (actually half a million). Each song in it is accompanied by a beautiful music video. It is definitely different from the enjoyment of listening to tapes..."
Indeed, most of the songs on the tape are three to four minutes each, and some songs on the VCD record are stretched to five or six minutes to fit in with the plot and music video.
It is a dual enjoyment of sight and hearing.
The boss picked up other items in Liu Hao's album VCD and continued to introduce, "In addition to a VCD, there is also an out-of-print poster of his. The outside is definitely not for sale. There is also a beautiful card with the singer in it. Every
There are songs, one for each song..."
The boss spread out the card inside, and Wan Qian's eyes were immediately attracted, because the background image of the card was Liu Hao's lonely figure standing under the afterglow of the sunset. His affectionate eyes and gloomy look made it difficult for her to move away.
Head.
The poetic and beautiful lyrics made Wan Qian sing in a low voice.
While Wan Qian was admiring it, the boss's voice sounded in her ears again, "Besides these, the most important thing is this."
I saw the boss taking out another card from the packaging box of the album VCD record. The upper half had an invitation to a book signing written on it, separated by a cutting line in the middle, and the lower half had a painted area, just like a lottery ticket.
The boss introduced it according to the sales words he was taught before, "This is the exclusive benefit of the genuine VCD record. You can scratch out other gifts here, and with this card and the genuine VCD record, you can participate in his autograph session. See you.
Himself and get his autograph….”
The surrounding customers were even more excited. One girl asked curiously, "Will he come to Yincheng to hold a book signing?"
"I don't know if he will come to Yincheng for a book signing, but the news we got is that he will go to hold a book signing in cities with high genuine sales based on the sales situation in various places, so will he come?
Yincheng, it depends on you..."
"Don't hesitate, it's definitely worth the money..."
After hearing the introduction from the owner of the video store, many people were aroused to want to buy it. Those who had a lot of money no longer hesitated and immediately chose a genuine VCD record by Liu Hao and paid the price willingly.
Wan Qian suddenly felt that the tape in her hand no longer smelled good, and she was eager to buy a genuine CD record...
It's a pity that I don't have enough money in my wallet to buy an expensive genuine VCD record.
Just when Wan Qian was feeling a little frustrated, she heard the familiar voice of a male classmate in her class.
"You all just saw it on TV, right? The heroines in his album music video are more beautiful than the other. I don't know where he found so many beauties. They all came to my house to watch after school in the afternoon. Let's enjoy it together..." The leader of the man
The classmate held Liu Hao's album VCD and laughed out loud surrounded by other students.
Until he saw Wan Qian appearing in front of him, he quickly shut up.
"I also have a VCD player at home. Do you want to go to my house and enjoy it..." Wan Qian looked at them with a smile.
"No, no, no..." When the male students thought of Wan Qian's father, they suddenly became afraid, and the eggplants wilted like frost.
Wan Qian's father was a soldier and was very strict. Her classmates were afraid of her father because of a little story.
Because one time her father came to see her for some unknown reason. At that time, she was attending a self-study class. How could she control the children during self-study? The flying paper balls and airplanes were very noisy. Her father was very angry when he saw it. He felt that the students were in trouble.
During self-study, she should act like she was studying by herself, so she went directly to the podium and started to lecture the students. Many students were made to cry by her father's lecture.
Later, when Wan Qian invited her classmates to play at her house, no one wanted to go. They all said, "No, no, no, your father is too cruel."
Even Wan Qian herself felt a little speechless.
"But I also want to watch his MV..."
Seeing Wan Qian's pretending to be aggrieved, the boy in charge felt that he should be more careful than before. He gritted his teeth and handed over the Liu Hao VCD record in his hand, "How about you read it first?"
"No!" Wan Qian refused after taking it, grabbing all the money in her purse and handing it to the boy, "Just treat it like I bought it, and I'll give you the rest in a few days."
"No problem." Wan Qian was reluctant when she saw the surprise on the boy's face.
"No problem!" The boy looked at the change in his hand and couldn't laugh or cry. Fortunately, he brought enough money, and with the money from Wan Qian, it was more than enough to buy another one.
He is not worried that Wan Qian will not pay back the money, after all, Wan Qian’s tutoring is very strict.
He chose another VCD record by Liu Hao in the video store, threw the money Wan Qian gave him on the cashier, and was about to pay for his own when Wan Qian ran in again.
"The second prize of one yuan can be exchanged for one yuan to buy one of his VCD records..." After getting confirmation from the boss, she tore off the second half and handed it to him.
Then he smiled and took Liu Hao's VCD record from the male classmate's hand and put it back into his hand.
"Now we're settled." As he said this, he put a handful of change on the cash register into his arms, left one dollar, and walked away amid the chaos of the male classmates.
…..
After returning home, Wan Qian threw her schoolbag on the sofa and hurriedly put the CD in the DVD player. When she saw the "Fairy Tale" MV, she finally couldn't help crying and couldn't stop it...