Chapter 136: Asian superstars/male gods team up to make money
Chapter 136 Asian superstars/male gods join forces to make money
Author: fatter
Chapter 136 Asian superstars join forces to make money
While Korean viewers were researching circumvention, a post also appeared on the domestic Tianya forum.
"The popular Chinese drama "My Love from the Star" is popular in Japan, and international students in Japan have become subtitlers"
The person who posted the post claimed to be a Chinese student studying in Japan. He discovered that the drama "My Love from the Star" has become popular in Japan recently, and many Japanese people are watching it.
However, Nippon Television, which just bought the rights, has not broadcast it yet.
Therefore, the main channel in Japan is online piracy, with international students studying in Japan as the main translators.
Since most of them are guest translations and are not formal, with different versions and sporadic episodes, many fans of Japanese dramas watch them intermittently, but this still does not dissuade these people from their enthusiasm for following the dramas. Instead, they start to look for people around them.
The Chinese help.
Among them, international students are naturally the most popular group of people.
The poster revealed that he had a friend from Zhejiang Province who translated several episodes because of his fast coding skills, and used these resources to obtain the phone numbers of more than a dozen Japanese girls.
As for himself, he made an appointment with another Japanese girl to go to her house, watch the drama together, and translate on the spot.
This post quickly became a hot topic in Tianya, and many netizens actively commented on it.
[You better go to the scene and translate]
[I originally thought that friend of yours was quite a ghost, but you are nothing more than a thing]
[I also want to go to Japan, and I also want to exchange language with these girls]
[Ask me, is this drama really popular in Japan?]
Reply from the poster: [It is still far away from becoming a hit, but after all, it has not been officially broadcast, but it is true that many people are asking for resources online]
[I also work in Japan, and this is indeed the case. It seems that someone edited the highlights of this drama, and I heard that it was very popular in China, and many people were curious to watch it. They thought it was well shot, and it became popular in Japan]
[I am in South Korea, and this drama is very popular in South Korea. Several girls around me are discussing the plot, especially Professor Gu played by Wei Yang, who is very popular]
[Haha, Korean media has already reported it, comparing this drama with "Meteor Garden"]
【……】
Tianya's hot posts were quickly discovered by the media and began to be exposed in batches.
This group of media is accustomed to use exaggerated descriptions. Originally, this drama was just starting to take off in Japan and South Korea, but in their words, it has become "sweeping Japan and South Korea."
But there is no doubt that such news is a gimmick, the audience loves to watch it, and it is also good for the TV series itself.
Even the promoter of "My Love from the Star" took advantage of the situation and put the label of "Hot Asia" on the TV series.
Just kidding, the second and third rounds are still being negotiated. With this hat, you can at least make a few million more.
Although Wei Yang did not object to the TV series exaggerating the effect and making more money, he still wanted to save face and did not brag rashly.
However, Fan Xiaopang no longer had this worry. As soon as the news was received, the team immediately started marketing [Asian Superstar].
Although this title may be a bit false, her current popularity is indeed quite impressive.
"My Love from the Star" definitely improved her in all aspects and fundamentals. It made up for her shortcomings, improved and consolidated her advantages, and attracted a lot of fans.
At this moment, Fan Xiaopang is really killing God when God blocks him, and Buddha when Buddha blocks Buddha.
The four major actresses, the four minor actresses, and all the actresses in Hong Kong and Taiwan must avoid their edge.
The [Asian Superstar] has already restrained herself and kept a low profile for the sake of Wei Yang. If she had to follow her usual behavior, she would probably be the [International Queen].
Fan Xiaopang's marketing must have also inspired Wei Yang. After all, the two are similar in popularity, and Professor Gu is even more popular.
One Asian superstar cannot be inferior to another.
Even though Wei Yang wanted to be conservative, the media, which was crazy about the popularity, wanted to frame him, so Wei Yang had the title of "Asian Male God" on his head.
Wei Yang has a good mentality. Since he can't resist, he will enjoy it silently and then instruct the brokerage team to increase the price.
Just kidding, can an Asian male god with an intercontinental level have the same price as the top domestic ones...
…
"We are honored to invite Wei Yang and Fan... to join our PepsiCo family..."
At the Pepsi endorsement conference, the person in charge of Pepsi announced with a smile that Wei Yang and Fan Xiaopang would become their new spokespersons.
Compared to Coca-Cola, Pepsi has always been keen on chasing celebrities, especially in China, where it is very keen on chasing highly popular stars.
The earliest Zhang Guorong, the Four Heavenly Kings, Wang Fei, and Millennium are all crazy celebrities. Kelly Chen, Teacher Chen, Sammi Cheng, Jay Chou, and the Asian group F4 in Xiangjiang are all their spokespersons.
After 2005, as the momentum of the Chinese music scene gradually began to decline, Pepsi-Cola's focus began to transition from the music world to the film industry.
Although they signed two super popular singers, Cai Yilin and Xiaozhu, they also hired two film and television stars, Principal Gu and Huang Xiaoming.
Especially Huang Xiaoming, he is the first mainland artist signed by Pepsi.
His endorsement of Pepsi not only showed his popularity at the time, but also heralded the rise of mainland artists, and the center of the Chinese entertainment industry began to shift to the mainland.
As the second three mainland artists signed by Pepsi after Huang Xiaoming, Wei Yang and Fan Xiaopang further confirmed this.
Internal entertainment begins to rise!
After the person in charge's official talk ended and the media were free to interview, all the reporters immediately began to "besiege" Wei Yang and Fan Xiaopang.
"We understand that this is your first endorsement, Wei Yang. Can you tell us why you chose Pepsi?"
Because Pepsi gives you a lot of money!
Wei Yang thinks this question is nonsense, but he has always had professional ethics. When he takes other people's money, he must satisfy the donor.
"I personally am a loyal fan of our Pepsi-Cola. I remember that when I was a child, my family was not very wealthy, so I probably drank the drink for the first time when I was in elementary school.
What impressed me deeply was that my dad bought me Pepsi-Cola at that time, and the spokesperson at that time seemed to be Liu Tianwang. That was the first time in my life..."
Just kidding, Wei Yang is a professional screenwriter, so in this case it would just be a short essay.
In just a few hundred words, it not only expressed the importance of Pepsi-Cola to him, but also indirectly praised his father's father's love, and also established an inspirational image of himself who endured hardships as a child and now is successful and famous.
A ray of light in childhood, working together when they grow up, what an inspiring and warm story.
The person in charge of Pepsi nodded repeatedly after hearing this, and Wei Yang himself was very satisfied.
That is to say, the nationality does not match, otherwise "Wei Yang and His Pepsi" might still be shortlisted for "Yilin" and "Zhiyin" and become a short chicken soup story.
Only Fan Xiaopang knew him better. He turned around and asked secretly: "Is this story true?"
Wei Yang nodded and shook his head: "I do like to drink Pepsi, but the first time I drank a drink when I was a child was definitely not Pepsi."
"Why?"
"When I was a kid, this thing was so expensive that my dad couldn't bear to buy it. Even if he did, it would be a counterfeit copy."
The drinks that Wei Yang drank most when he was a child were the local sodas, which were mixed with saccharin colorings and had various flavors. They only cost a few cents a bottle.
When I was young, my children didn’t understand anything. As long as it was soft drinks, they would drink them if they were given, regardless of whether they were genuine or pirated.
The first time he drank genuine Pepsi, Wei Yang couldn't remember whether it was in middle school or college, but it certainly wasn't when he was a child.
When Fan Xiaopang learned the truth, he rolled his eyes crazily. This man is so shameless.
But after that, she begged Wei Yang to give her the entire essay as well, so that she could use it later for endorsements and so on.
Wei Yang didn't care, but he wasn't someone who wrote easily for others. If Fan Xiaopang wanted to write a small composition, he had to polish his pen.
Fan Xiaopang agreed readily. It's not like he hasn't moistened it before, so he moistened it casually...
Wei Yang and Fan Xiaopang answered many questions, and Pepsi also randomly announced that it would shoot a new commercial with Wei Yang and Fan Xiaopang as the theme in the future.
Pepsi advertising has always liked bundling, otherwise it wouldn’t have signed a pair, and it was just two people and the popularity of “My Love from the Star”.
Wei Yang and Fan Xiaopang certainly understand this. Either of them may be able to accept Pepsi's endorsement due to their popularity, but they may not be in the C position, and the price will be low.
But the two people joined forces, and Pepsi directly gave them an 18 million/two-year contract.
Among them, Wei Yang will get 8.5 million and Fan Xiaopang will get 9.5 million. If they negotiate alone, they may not be able to get such a superior contract.
Not to mention the subsequent series of new ads for Pepsi, centered on the two of them.
A brand like Pepsi brings not only money to artists, but also strong exposure. This kind of advertising strategy is very good for them.
Fan Xiaopang even tasted the benefits of this cooperation and took the initiative to discuss with Wei Yang, planning to further tie up and work together to make money.
1+1 is greater than 2. The two of them bring their own popularity together and will definitely make more money.
Moreover, Fan Xiaopang's business resources are open to Wei Yang. In the same way, Wei Yang's resources are also open to Fan Xiaopang, and both parties can receive more brand endorsements.
Wei Yang was a little tempted. Why do many CPs or celebrity lovers/couples often go in and out together, even after divorce and separation, but still insist on "loving each other as before"? It's because they can make more money by joining forces.
The interest contracts of these people are highly bound. Their feelings can be dispersed, but their money cannot be dispersed.
Now "My Love from the Star" is very popular in China and is even becoming popular in Asia.
Although Wei Yang can make a lot of money on his own, working with Fan Xiaopang is the best choice to maximize profits.
"I'll report it to my boss at home."
Although Wei Yang was tempted, he did not agree easily. There was no problem in joining forces, but the family had to be coaxed. If he agreed hastily, it would easily cause a fire in the backyard.
"Why didn't you report to your family when you were with me last night?"
Fan Xiaopang looked disdainful, and then bumped into Wei Yang gently: "How about you just kick that little girlfriend, and we can become a couple and join forces. The more money you make, the more popular you will be."
"Don't."
Wei Yang looked wary: "Sister, make money, make money, don't do anything serious."
"Women's kindness!"
Fan Xiaopang hated the fact that iron cannot be transformed into steel, so he scolded himself: "If we make an official announcement, the price can be raised by at least 10%. At worst, we can split the money later after making money. Don't be stubborn."
"This is not a case of being stubborn. You can make more money, but if your wife runs away, you won't be able to coax her back."
Even if Wei Yang refuses to obey, it's not like he won't have opportunities to make money in the future, so there's no need to play such a trick.
Seeing that Wei Yang disagreed, Fan Xiaopang didn't know how he felt. He was unhappy, unwilling, and a little happy.
If Wei Yang really kicked his girlfriend for money, he would be a scumbag and heartless. No matter how handsome, wealthy or talented he is, he is not someone to befriend...