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518. Climbing down the pole

Sachiko Kamaike obviously has no sense of variety shows, so asking her to participate in variety shows is tantamount to chasing a duck to get on the shelves.

It doesn't matter if a situation like "the air suddenly becomes quiet" happens in a music show. There are many singers who are not good at speaking, so the hosts of the music show often have to recruit masters with excellent skills and can control the audience. At this time

Heroic rescue.

But if this happens in a variety show, it's an accident.

The same embarrassing situation happened on the spot. In the music show, the singer was subtle and cute, but in the variety show, he was a silly goose.

Since Sachiko Kamaiike was not suitable to participate in variety show promotions, Shinichi Iwahashi changed his mind slightly and wondered if the band would not show its face, so could others "piggy-back" on it?

For example, this time Yuejiu stars as Miho Nakayama.

There is also a promotion period before and after the TV series is broadcast. As the September 9 TV series is a prime time slot, the programs it participates in must be of high quality. Including the promotion of the band's singles is a way to increase exposure.

Iwahashi Shinichi mentioned Nakayama Miho and told producer Igarashi his idea. After hearing this, producer Igarashi laughed and said, "How could you think of doing this for publicity?"

This is what is called rubbing everything you can.

When there is a pole, climb up along the pole. When there is no pole, use yourself as a pole and climb up along yourself.

Although I had only seen Nakayama Miho backstage and on the TV, it didn't stop Shin Iwahashi from making an idea for the youngest starring role in Yue Jiu, whom he didn't even know.

In the plastics industry, commercial touting is also common.

As long as the idea is usable, it will help to write this paragraph into the script.

"However," he changed the topic, "the first episode of the TV series will be broadcast on the 9th. The promotional program before the broadcast has either been aired or has been recorded. There is probably nothing left."

Iwahashi Shinichi didn't feel like he missed it, and said in a relaxed tone, "It's good to have a chance for an idea that suddenly comes to mind, and it doesn't matter even if it doesn't."

Anyway, the first thing I wanted to strive for was the promotion of the audio program, and the goal has now been achieved. The idea that suddenly came to me was to bargain with the boss for extra after buying something. I was very happy if I gave it, and I would not suffer a loss if I didn't.

Even if you can't use it this time, you can still get it for next time and share it with future singers.

Including asking singers to participate in variety shows, Kamai Sachiko is not suitable. If he really signs someone suitable for variety shows in the future, he would not mind expanding in this area.

"I'm going to make a call." Producer Igarashi stood up.

Now that it was all mentioned, he simply went to check if there was any promotional program for "Falling in Love with Your Eyes" on Kansai TV that had not yet started recording.

After a while, I came back and told them, "There will be another saury feast on the 8th."

It was recorded on the 8th and will be officially broadcast on the 16th.

"Saury Feast" is a title series of the Akashi family saury. The setting of the program is that the guests participating in the show will visit the studio as a guest, which is the "home" of the Akashi family saury.

The host and the guests will be like the host and the guests being entertained. The host prepares snacks and tea for the guests, while the guests bring gifts for visiting and sit in the living room to chat.

Generally speaking, it is a talk variety show.

The program is broadcast at seven o'clock on Monday night. At this time, the program is suitable for all ages, the content is light and healthy, and the host is an authentic Kansai-style funny monster. Since its launch, the ratings have been stable and it is quite popular among the audience.

This program is broadcast at 7 o'clock on Monday evening, and the drama "Yue Jiu" will start two hours later.

As a promotion for the Yuejiu drama, it is a very good program.

However, if we start recording on the 8th, the script will be 100% finalized.

Producer Igarashi called again and got a rough understanding of the script process that would be arranged at that time.

After coming back, he told Iwahashi Shinichi that according to the script, Nakayama Miho went to visit. After the Akashi family saury welcomed her in, the two chatted for a while and brought the topic to the poster hanging in the room.

After that, replace the "old poster", hang up the new poster of the TV series, and click on the theme.

During the conversation, the Akashi saury will chat about a few topics about the TV series, and then gossip about Nakayama Miho’s eighteen years old—even though she plays a twenty-year-old heroine, Nakayama Miho herself is only eighteen years old—and about the

My outlook on love at the age of twenty.

Of course, gossip is the point.

Akashi Saury is such a host. If ordinary artists go on his show, they will only be led around by the nose.

"I see." Iwahashi Shin nodded while listening.

It is unrealistic to include promotion of the band in such a script.

However, when Miho Nakayama went to promote the TV series, she was the absolute protagonist. Even if she was used to promote the TV series, it would be a product placement in the program - not even an advertisement.

If you really want to add publicity to it, the TV station, the Yuejiu production team, and Nakayama Miho's office are unlikely to agree.

Since it was not a joint promotion that had been agreed with the TV station and her agency before writing the script, it was a last-minute idea and could only be done on the sidelines.

Even if advertising is embedded, it still depends on how it is embedded.

When things are at hand, you won't be willing to give up if you don't try out all the ideas that come to mind.

After thinking for a while, Shinichi Iwahashi spoke again: "In the opening scene, Nakayama-san went to visit, and then Saury-san changed the posters in the room."

"It's about that new poster."

Iwahashi Shinichi smiled and said, "I'm sorry for the random idea, but it just came to me suddenly." He explained to producer Igarashi, "I was thinking, don't all the guests who are guests come to the door with gifts?"

"If you put a TV drama poster in the bag prepared for Nakayama-san, and Saury-san is looking forward to the gift, you suddenly take out the TV drama poster from it. If you are from Kansai, you will

Do a 'I pour~' gesture?"

After all, he had been a manager who sent street idols to make jokes. Iwahashi Shinichi had some understanding of the routines of variety shows and the reactions of artists, as well as the fixed jokes in Japanese variety shows.

When he talked about this, producer Igarashi remembered that when Masaki Yoshida called him before, he mentioned on the phone that Shinichi Iwahashi was the planner of the variety show.

However, the gap between the planner of the variety show and the person in charge of the record company is a bit big. When producer Igarashi heard about it on the phone, he didn't take it to heart. He just responded without asking in detail.

"Yes, it will be like this." Producer Igarashi laughed.


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