The initial sales of Zard's debut single were reported to be 9,400 copies. In this era of slow sales of records, it is a very promising start.
For a pure new band with no accumulation of popularity, record sales have always been slow. At least one month after the debut single is released, it can be judged whether the debut is a success or a failure based on the sales trend.
Therefore, few record companies will judge new artists based on their first moves when promoting them. Even when it comes to highly praised new singers, no matter how bad the sales are, they will insist on releasing three or five albums before deciding whether to give up.
Zard's 9,400 singles are a very qualified start for a new band.
Especially, if you consider that this is the number sold after catching up with the ban on entertainment in Tianlu Touqi, many of the original publicity plans were disrupted, and more than half of the publicity preparations made in the early stage were not used.
, this performance is even better.
After receiving such a figure, the record company executives were very optimistic and satisfied.
After all, I rushed to debut at such an opportunity. Before my debut, I made my debut planning based on the premise that "national mourning may come at any time." I was already mentally prepared that my debut momentum would be affected.
Moreover, in order to cooperate with the biggest promotion of the debut single: the theme song of Yuejiu, when the company first formulated the publicity plan, the company focused its promotion on the launch of Yuejiu.
Because of the postponement of September 9th, the original publicity plan has also been postponed. Fortunately, it is postponed, not canceled directly. Therefore, the time for official efforts has not yet come.
However, even if more than half of the publicity has not been used, nearly half of the publicity has already been used. And the publicity that has been used is divided into two parts.
Part of it is some small-scale promotion that the band had before their debut and in the first two days of their debut. This part of the promotion was concentrated in the Tokyo circle. Compared with the major promotion that has not yet started, it is at the level of an appetizer.
The other part is the publicity that Shinichi Iwahashi led the team to Osaka to gain.
Because they knew this, no one had the idea that "the real game will only start after the first seven games are over."
Rather, it is a consensus that although the competition has begun, it has not yet entered a good situation.
When Shinichi Iwahashi received this initial sales volume, he was more concerned about where the 9,400 singles were sold than the number of 9,400.
In the first week, the entire Tokyo area combined, this debut single sold about a thousand copies.
In the Tokyo area, affected by the national mourning period, various entertainment activities have been suspended, all scheduled publicity has been postponed, and the scope of the publicity that has been done is too small. Under such circumstances, a newly debuted band naturally has no sense of existence.
It was expected that it would not be sold, so when he saw the data of a thousand or so pictures, Iwahashi Shinichi didn't think much of it. Even though this number was not very good.
However, among these more than 9,000 singles, almost 7,000 were sold from the Kansai region. It can be said that it is the Kansai people who support this sales figure.
Seeing this number, Iwahashi Shinichi really felt that the ball he threw had "hit".
The band's singing program recorded on Kansai TV was broadcast twice, and Kansai Broadcasting also exchanged resources with DreamseTrue to get the opportunity to promote Zard Radio.
While Tokyo was shut down, things were basically business as usual in Osaka. Shinichi Iwahashi led the team to Osaka to "buy insurance" and get publicity opportunities. This was the moment they were waiting for.
These 7,000 singles are the return on the insurance he bought. Or should I say, the first round of return.
A band that has just debuted and is extremely unfamiliar to the public can sell 7,000 copies a week in Kansai. This is a very good figure.
The sales of 7,000 copies are enough for the local TV and radio stations to pay some attention to zard. And the sales of 7,000 singles are at the same time 7,000 seeds spread to the public.
If seven thousand seeds fall, I don’t know how many fruits will be produced.
After the first seven days of Tian Locust are over, the previously postponed promotional programs will begin to air one after another, and the Yuejiu drama will also be aired next Monday.
At the same time that the promotion plan in Tokyo is restarted, the seeds sown in Osaka will bear fruit, both internally and externally. Only then will the competition really get better.
This trip to Osaka, if the locusts had not died, there would not have been such a development.
Shinichi Iwahashi is confident about the prospects of zard’s debut single.
…
On Sunday night, Shinichi Iwahashi went to have dinner with his sister and brother-in-law as promised.
When Hiroyuki Narita and Asako decided to get married, they bought an apartment in Shinagawa together. At such a time when housing prices were at the highest, they were able to buy a house in Shinagawa. While feeling emotional about the close relationship between the couple, Shinichi Iwahashi also tolerated it.
I can't help but wonder in my mind how many loans my sister and brother-in-law have taken on.
However, the family combination of lawyer + Dentsu man gives people the impression that in the bubble era, one had to live in a mansion to match his status.
Although buying a house during the bubble era was not a good choice in Iwahashi Shinichi's opinion, the couple bought the house to live together. There is a difference between just needing it and using it for speculation.
If you say "Don't buy a house!" to a couple who is planning to buy a house to get married, you will most likely be regarded as an idiot who is not clear-headed.
Or, for couples like them, buying a house together when they get married can also be regarded as a guarantee for their married life.
Make sure it's "serious".
…
In the past year, Shinichi Iwahashi has been in contact with his sister and brother-in-law a lot, and they have become more and more familiar with each other and become more natural.
During the dinner, Shinichi Iwahashi brought up DreamseTrue. When he mentioned the band, before he could talk about his business, Hiroyuki Narita was full of praise for the advertising plan he had done on the TV station.
Although the effort is big, there is no doubt about its success.
Sales volume has increased, popularity and fame have both increased. DreamseTrue is now in a vigorous upward stage.
Of course, this success, which Narita Hiroyuki is full of praise for, is also the reason why Iwahashi Shinichi can take the initiative to ask his brother-in-law for help. If the band is still unknown, mentioning this kind of thing is forcing others to do something difficult.
If you are too weak and come to ask for help, then you will be stalked and beaten. Of course, if you are too weak, even if you stalk and fight, it will only make Narita Hiroyuki and Asako look down on you and refuse.
Iwahashi Shinichi has had more contact with his sister and brother-in-law, and he also understands the couple's thoughts.
Sure enough, Shinichi Iwahashi told Hiroyuki Narita that his band was looking for sponsors for a tour and would tailor promotional songs for sponsors' ads, and his brother-in-law agreed to help him out.
At first, Hiroyuki Narita only knew that Asako's younger brother was opening a production company in the entertainment industry, but he didn't pay much attention to it.
As a result, after seeing his talent time and time again, he became more and more impressed with him. Since he was optimistic about his brother-in-law's future in the industry, and DreamSeTrue's current achievements were obvious to all, he was not stingy about speaking up for him and helping him in any way he could.
busy.
To put it bluntly, if you are optimistic about his future, appropriate "investment" is also necessary.
But no matter what the reason is, for Iwahashi Shinichi, a sister and brother-in-law who can think of ways to make them reach out are a hundred times better than a sister and brother-in-law who just stand by and watch whether he is good or bad.
Anyway, here we are. After telling his brother-in-law about finding sponsors for the band's tour, Iwahashi Shinichi turned around and mentioned to his sister that he wanted to invite two teammates to become shareholders, and asked her to help recommend a lawyer.
I brought two things over at once. Hiroyuki Narita listened and started laughing.
"Shen Yijun has a lot of tasks here this time." He joked.
Iwahashi Shinichi replied jokingly: "Yes, so before I came here, I was feeling panicked."
Hiroyuki Narita laughed out loud at the way he responded. Asako was watching her husband and younger brother going back and forth, and she actually admired her younger brother in her heart.
However, she happily agreed and asked Iwahashi Shinichi to go to the office after he passed.
From the first time he found the firm and asked her to draft a contract, Iwahashi Shinichi came to her more and more frequently. Every time he found her, there was a new trend. This kind of speed and energy to rush forward, Asako thought.
It feels a little weird.
Narita was so generous and caring about Shinichi's affairs, probably because he sensed his explosive momentum.
For Asako, who regards "not doing unnecessary things" as her life creed, Shinichi like this now makes her feel that doing something for him is worth it.
After finishing the two important matters, Iwahashi Shinichi's task tonight was successfully accomplished, and he could feel at ease. Even so, the next topic still did not leave the entertainment industry.
The first seven days of Locust are over, the streets of Tokyo have regained their vitality, and the backlogged programs of TV stations have been released one after another. TV series that have been postponed due to the national mourning have also begun to resume broadcasts.
Tomorrow, the first episode of the Yuejiu drama "Falling in Love with Your Eyes", in which zard sings the theme song, will be broadcast.
The TV industry is beginning to wake up, and Hiroyuki Narita has been very busy lately. As a Dentsu man, he got together with his brother-in-law, who also works in the entertainment industry and was affected by the national mourning. Whether intentionally or unintentionally, he has no worries about not being able to talk about this aspect.
thing.
Chaozi doesn't talk much and is not interested in the entertainment industry. He basically listens.
However, Narita Hiroyuki was quite outgoing and knew how to take care of the atmosphere, so he did not neglect Asako. Iwahashi Shinichi, who had mastered how to get along with his sister and brother-in-law, was able to deal with the couple with ease.
After spending more time with this couple, Shinichi Iwahashi felt that their relationship after getting married was actually quite good.
Although these two people chose each other as their marriage partners because they were "suitable", it does not prevent them from managing and designing this marriage step by step.
Or, precisely because they came together after choosing each other as their ideal marriage partner, the relationship between Narita Hiroyuki and Asako was unexpectedly stronger.
Many things are easy to accept as long as they are not related to love.
Iwahashi Shinichi admired his sister and brother-in-law's boldness, and the reason why he admired them was probably because he couldn't do it himself.
…
Just after eight o'clock, Iwahashi Shinichi said goodbye.
It was quite early when he came out of his sister and brother-in-law's house. Before leaving home, he made a call to Akina Nakamori's apartment, but he didn't get through.
I guess the work isn't over yet.
There is no fixed time for work in the entertainment industry, unlike office workers who clearly print their rest days on the calendar. Ordinary couples only need to say "Sunday" and they will already have a tacit understanding of what they are going to do.
It's not like in the entertainment industry, if you want to fall in love, you must first master the skills of exploiting every opportunity.
Shinichi Iwahashi felt that it was not easy for him to fall in love with Akina Nakamori. They were busy in front of the stage and half behind the scenes. They finally confirmed their relationship, but it happened to coincide with a national mourning. Until now, they have not even had a serious date.
No.
After complimenting her on her slim waist that night, in the past few days, Shinichi Iwahashi felt warm in his heart every time he thought about Nakamori Akina's laughing reaction after he said "his waist is really slim."
Akina Nakamori laughed heartily at his remark, and her whole person was extremely vivid. So vivid that as long as she remembered the situation at that time, Iwahashi Shinichi could feel the emotions coming from her and coming towards him.
heat.
This fresh heat made Iwahashi Shinichi's heart beat, and his heart felt warm when he thought about it. As soon as he felt warm, he thought of her again and wanted to see her. Since it was still early, there were no plans for the next step... Of course, he called her.
It's a pity that it didn't get through.
Iwahashi Shinichi went home first, and after he got home, he paged her again.
The call to Akina Nakamori went unanswered, but she did receive two calls from work. It was almost half past nine, when he was about to put out the bath water, and the pager rang again.
However, when he called back and got through, a child's voice came from the other end of the phone, telling him: "This is a public phone."
child?
The sound was so realistic that Iwahashi Shinichi reacted.
After reacting, he immediately guessed what was going on. He was not in a hurry to expose Taopusida, who was showing off his voice acting skills, and deliberately preached: "It's so late for a child to be outside alone. It's very dangerous. Go home quickly."
.”
The other end of the phone finally lost his patience and heard Akina Nakamori's cheerful laughter.
A joke that has been played once will be exposed immediately the second time it is played. However, Nakamori Akina would do this, obviously not just to hide it from him.
Having said that, her ability to change her voice is indeed very powerful. It would be a pity not to be included in a cartoon...
Shinichi Iwahashi thought to himself and asked her: "Is this really a public phone too?"
Akina Nakamori said "Yeah", "It's true."
…
"it is true."
Akina Nakamori told Shinichi Iwahashi, "It's the public phone next to the recording studio." She had been working in the recording studio tonight.
Until now, the work has come to an end.
While she was on the phone, Ben went to the parking lot to drive, and the assistant stood a little far away waiting for her.
