Chapter 639 At least two hundred million (500.01 million)
After Wang Zhifeng came over, Cao Shujie asked him about the assessment status of Lian Qijian's studies in other departments during this period.
In this regard, Wang Zhifeng gave Lian Qijian high praise.
"Xiao Lian studies very seriously and is not impetuous. It is rare to see young people who take studying seriously these days." Wang Zhifeng said one thing, without deliberately exaggerating.
Cao Shujie nodded: "That's fine."
"Manager Wang, I am going on a business trip to Jiangsu TV Station in two days to talk to them about advertising cooperation. You should also prepare the company's corporate culture materials and go together in two days."
"Advertisement?" Wang Zhifeng was a little confused.
Cao Shujie said: "I want to talk to them about doing a title advertisement on their variety show "The Strongest Brain"."
Wang Zhifeng opened his mouth, he didn't know where to start talking about this matter.
"Boss, a popular program like that costs a lot of advertising money, right?"
Wang Zhifeng also likes to watch that show. It is very popular. When it was first released, many people were surprised by the strange people and strange things in the show.
"This year it will be about 200 million." Cao Shujie made a prediction in his mind.
The variety show "The Biggest Brain" was first released in January this year. After its release, the market response was quite good and it also aroused heated discussions among the audience.
After the market share increases, the naming advertising fee will definitely increase. The naming fee for the first season has not been exposed, but Cao Shujie guesses that it will definitely not exceed 100 million yuan.
Advertisers are not fools either.
As for those on the website, those in the media exposed who earned hundreds of millions in sky-high advertising fees. In a sense, this is exaggeration and hype, to put money on their faces.
But this time, Cao Shujie has prepared 350 million yuan to win the advertising rights for "The Strongest Brain".
When the time comes, act accordingly and save whatever you can.
Wang Zhifeng took the order and went out to prepare materials.
His brain was a little slow and he didn't understand the purpose of his boss asking him to prepare the company's corporate culture materials, but this did not prevent him from following the rules.
Xia Zonghai had already called and contacted Chen Dongliang, the director of Suzhou TV Station.
Having this path gave Cao Shujie a good start. Cao Shujie felt that the next step was the issue of advertising fees.
…
Lian Qijian came to work at Xuemeng Food Factory, but he did not rent a house nearby. Instead, he commuted between the county seat and Qingshi Town every day. It only took 30 minutes to drive, so it was not too far.
Gas money is nothing to him.
It has been two months since he started working, and no one in the factory knows that his father is the previous director of Pingyuan County Forestry Bureau.
Likewise, no one knows that their family also has a factory, but compared to the current Xuemeng Food Factory, the scale of Mingbo Textile Factory is much smaller, and its development is also limited.
After work that day, Lian Qijian drove the Passat that his father bought for him towards the county town.
It happened to be the time when the children were out of school, and there were many parents riding bicycles to pick up and drop off their children. Lian Qijian was not in a hurry and walked slowly towards the county seat.
A little slower than usual, I arrived at my home in Mingshi Mingdu Community.
After parking the car, Lian Qijian went upstairs, opened the door and went in. His mother, Dang Wanli, estimated that dinner had already been prepared.
Seeing her son come in, Dang Wanli asked him: "Jianjian, are you busy in the factory?"
"Mom, do you need to say this? Our factory is extremely busy." Lian Qijian said.
This is no longer a matter of whether employees want to take a holiday or not. There are too many orders in the factory, and everyone wants to take advantage of this time to make more money.
"Where's my dad?" Lian Qijian looked around but didn't find his father.
"He went out to buy cigarettes and will be back soon. Leave him alone and go wash your hands and eat quickly." Dang Wanli said.
Lian Qijian nodded, changed his clothes, went to wash up, and then returned to the living room to sit down. His father Lian Xuezhu also came back.
During the meal, Lian Qijian told his parents that he would follow Cao Shujie to Jiangsu Province in two days.
"Are you going to follow Brother Jijie to Jiangsu Province TV Station?" Lian Xuezhu asked subconsciously.
Lian Qijian was a little surprised: "Dad, how did you know? It shouldn't be? Can you still count?"
"Don't lie, it was your brother Jie who told me." Lian Xuezhu said.
Before the Mid-Autumn Festival, when Cao Shujie came to give him something, he mentioned that he would take Lian Qijian to the Jiangsu TV Station after the festival. He didn't say what he was going to do specifically, but Lian Xuezhu knew that it was probably related to advertising.
.
"Brother Jie has come to see you, why didn't I know?" Lian Qijian was even more surprised.
Lian Xuezhu despised his son, and even his mother, Dang Wanli, didn't want to tell him these things.
But Dang Wanli still said: "Jianjian, there are a lot of things you don't know. Your brother Jie comes to visit us every year and during holidays, and he also comes here occasionally."
This was something Lian Qijian didn't know before, and he didn't know what he was thinking at that moment.
Lian Xuezhu said: "Jianjian, when you go out with your brother Jie, you must study hard and have a job in mind. No matter what you do, be diligent."
"Hey, Dad, don't worry." Lian Qijian said.
He has indeed changed a lot in the past two months, and the old couple Lian Xuezhu and Dang Wanli can feel it.
Because of this, they are even more grateful to Cao Shujie.
Lian Xuezhu often lamented that fortunately he had been helping Cao Shujie in the past few years, which was considered an early investment.
Lian Xuezhu knew in his heart that no one could always stand at the top without falling. All he could do was to build a good relationship in advance.
…
Cheng Xiaolin didn't even expect that her husband was going to travel far away again.
This time I went to Jiangsu Province to discuss advertising cooperation.
Cao Shujie originally wanted to take her and Mengmeng there together, but when he was busy, the two of them could go there by themselves.
There are still many places to play in Jingnan, but Cheng Xiaolin rejected them.
Her husband had a lot of things going on, and Cheng Xiaolin felt that she shouldn't cause trouble at this time. She might as well take care of the family business at home.
Besides, Mengmeng has also started school, so it would not be good to ask her for leave every now and then.
"Go and do your work. I'm here, so you don't have to worry about home." Cheng Xiaolin said.
A simple sentence made Cao Shujie feel warm in his heart.
He was really relieved.
That night, the couple tried their best until the fight was over.
In the morning, Cheng Xiaolin packed Cao Shujie's luggage and told him to drink less when he got there and not to say anything he shouldn't have said.
Nagging, like an old mother.
But Cao Shujie didn't refute a word. Before leaving the house, Cao Shujie hugged his wife and told her: "While I am away, as the boss's wife, you should also go to the factory to have a look."
"Every department of yours is very comprehensive, what should I do?"
"Are you stupid? It's okay to be the boss's wife to increase your sense of presence." Cao Shujie got in the car and left.
Arriving at the factory, Cao Shujie asked He Ruijia to convene a meeting with all company managers.
After finishing, Cao Shujie told everyone that they were going to talk to Suzhou TV Station about the naming of variety show advertisements. He also told everyone that in the next time, the factory will do two things. One is to continue to increase production.
, ensuring that they can keep up with the company's sales growth after the company's products are further exposed.
Second, the sales department ensures that while the company's products are exposed, it will increase market development.
This requires them to recruit more salespeople and cast their net everywhere.
At the same time, Cao Shujie also asked production manager Shi Jingxiu to keep an eye on the construction of the third factory.
Dikang Automation Equipment Co., Ltd. has begun to transport the completed equipment here, and will continue to transport it in the future. According to the time plan, if everything goes well, the third factory will be able to trial production in November, and there are still two months to go.
After the work was assigned, Song Baoming drove, Cao Shujie, Wang Zhifeng and the young man Lian Qijian together, heading towards Beijing South where the Jiangsu Provincial Television Station is located.
The total length is more than 650 kilometers, and the navigation shows that it takes 7 hours to drive.
On the way, Lian Qijian and Song Baoming also alternated driving to prevent fatigue driving.
At noon, they had a quick bite at the expressway service area, took care of their personal hygiene, and continued on their way.
After having a meeting with all company managers in the morning, it was almost 10 o'clock when we set off.
When we arrived at the place in the evening, it was already past 7 o'clock.
Excluding the time for meals and rest, it took nearly 8 hours of driving.
Both Song Baoming and Lian Qijian were a little tired.
At this time, Cao Shujie was not in a hurry to contact Chen Dongliang, the director of Suzhou TV Station. They first found a hotel to stay near Shucheng TV Station, and then found a local specialty hotel for a meal.
While eating, Cao Shujie and Wang Zhifeng were still chatting about advertising.
There is one thing that Wang Zhifeng has never understood. Why did his boss ask him to prepare company culture materials?
It was also at this time that Cao Shujie told him about the compatibility between variety shows and advertisements.
In an instant, Wang Zhifeng suddenly realized that he felt that his head was turning too slowly.
He also realized that if he continued like this, he would most likely not be able to keep up with the company's development and would be eliminated over time.
"I have to recharge it." Wang Zhifeng thought to himself.
In the past, Wang Zhifeng also regarded Xuemeng Food Factory as a transit point in his career.
I have never seriously considered working here for the rest of my life.
Of course, the Xuemeng Food Factory at that time was not even started. It was just an empty shell with no equipment installed. I heard that the factory was used by the boss as a warehouse to sell apples.
But who could have imagined that in just one year, Xuemeng Food Factory would undergo such earth-shaking changes.
The factory was put into operation, the second phase of the project was expanded, and the third factory was put into production immediately.
The company's product sales are rising steadily, and the market is becoming more and more mature.
They also have big customers like Jiale and Wal-Mart, and there will definitely be other big customers in the future.
All this shows that Xuemeng Food Factory is making great strides towards becoming a formalized company in a short period of time. Wang Zhifeng's current thinking is completely different from before.
He wants to develop well in Xuemeng Food Factory, but naturally he is a little dissatisfied with his current situation.
He thought about taking some time to sign up for a class and further his studies.
He is not sure where Xuemeng Food Factory will develop in the future, but county leaders, city leaders and provincial leaders frequently visit their factory. In a sense, it sends a signal to all employees in the factory.
.
Xuemeng Food Factory is very popular with leaders at all levels. This undoubtedly reveals to others that Xuemeng Food Factory is a company with a strong background. Those of them who come out to work and earn money can just work hard here.
As for the current lack of money in the company, everyone has ignored it, because the factory will pay last month's wages on time on the 1st of every month.
So far, the factory has not owed employees wages once, which is the biggest signal of goodwill sent by Xuemeng Food Factory.
While Cao Shujie and Wang Zhifeng were chatting, Lian Qijian was listening beside them.
Listening to the chat between Cao Shujie and Wang Zhifeng, it was different from him studying in various departments, and the content he learned was completely different.
Here, Lian Qijian can more truly feel some of the core content he has learned, which is something that cannot be learned at all in different positions in various departments in the factory.
…
After chatting in the evening, Cao Shujie and the others went to bed early.
After getting up in the morning on the second day, everyone washed up and went to the hotel to have a buffet breakfast.
Then I went back to the room to rest for a while and watch the local news.
Cao Shujie didn't call Chen Dongliang until about 9 o'clock.
He thought that at this time, Chen Dongliang might not be too busy.
Sure enough, Chen Dongliang answered the phone and asked: "Hello, is this Xiao Cao?"
Cao Shujie didn't expect that Chen Dongliang would know about him.
He remembered that Xia Zonghai and Chen Dongliang did not give each other his mobile phone number when they called each other.
But Chen Dongliang's greeting means that he has saved his mobile phone number in advance.
This is undoubtedly a goodwill signal sent to Cao Shujie.
"Uncle Chen, I am Cao Shujie. Uncle Hai introduced me to you. Is it convenient for you now?" Cao Shujie hit the snake and followed the stick.
It's just a title.
"Come here, I'll be waiting for you in the office." Chen Dongliang put down the phone with a smile.
At this time, in the office of the director of Suzhou TV Station, Chen Dongliang put down his mobile phone, but his face showed no trace of what he was thinking.
Chen Dongliang was also quite curious about this young man named Cao Shujie.
In particular, he saw the news some time ago that the top leaders of Dongshan Provincial Government visited Xuemeng Food Factory. The owner of Xuemeng Food Factory is Cao Shujie.
People like Chen Dongliang and others are also public officials in a certain respect.
Although Su Province and Dongshan Province are two different provinces, they have some things in common.
For example, he and Xia Zonghai have known each other for many years, and they go to superior meetings together every year to listen to the latest propaganda policies.
Compared with the interest relationship between them, the advertising naming rights of a program are really not worth mentioning.
What's more, it's not given out for free, the advertising fees that should be charged still have to be charged.
…
"Let's go to the TV station." After Cao Shujie made the call, he led the three people towards the office building of the Jiangsu Province TV Station.
They were staying nearby last night and came over not long after.
When registering at the door, Cao Shujie bluntly asked the station director Chen Dongliang.
The guard had no suspicions about Cao Shujie, but the guard on duty still called the director's office and confirmed them before letting them go.
When I came to the front desk, there were staff outside. I heard that Cao Shujie was looking for the director of the station, Chen Dongliang. After the staff here confirmed it again, they took Cao Shujie and the three of them upstairs.
Song Baoming is waiting downstairs, ready for orders at any time.
Arriving at the door of the director's office, the staff knocked on the door and heard Chen Dongliang's voice letting them in.
After Cao Shujie and the others entered, the first thing they saw was a young old man who looked very smart and capable.
He was well-proportioned and not tall, but what impressed Cao Shujie most was his sharp eyes, which kept staring at you as if he could read your thoughts.
"This is a character!" This thought came to Cao Shujie's mind.
"Are you Uncle Chen?" Cao Shujie greeted quickly.
Chen Dongliang stood up with a smile: "Xiao Cao, sit down quickly."
"How are you, Uncle Hai, recently?" Chen Dongliang asked him.
Cao Shujie nodded: "It's pretty good. He's a better drinker than me. I gave him some wine before the festival and forced me to drink it."
Cao Shujie sounded as if he and Xia Zonghai were very familiar with each other.
Chen Dongliang also had no doubt that he could get Xia Zonghai to call him twice in a row. In Chen Dongliang's view, this relationship was not simple at all.
"Last time Lao Xia called me, I have been waiting for you, but you didn't come..."
Cao Shujie didn't know how true Chen Dongliang's words were, but that didn't stop Cao Shujie from crying with gratitude.
Cao Shujie has already mastered these basic communication skills.
While chatting, Chen Dongliang also mentioned, intentionally or unintentionally, that Wang Qinghui visited Xuemeng Food Factory last month.
Cao Shujie did not deny this incident, but he mentioned another key figure.
Guan Guotai, Secretary-General of the Provincial Government.
According to Cao Shujie, he has a very good personal relationship with Uncle Guan, and it was Uncle Guan who introduced him to Uncle Hai.
When Chen Dongliang heard about Cao Shujie's connections, he was immediately confused.
But he had already made a position for Cao Shujie in his heart.
Deep background and complex relationships!
Because people like Xia Zonghai and Guan Guotai are not people that ordinary people can just meet if they want to know each other.
It doesn’t mean that if you have money and give it to others, then you will agree to help you and drink and eat with you.
Here we still need to pay attention to the relationship.
During this time, Cao Shujie and Chen Dongliang have been chatting.
Wang Zhifeng and Lian Qijian, who came up with Cao Shujie, were sitting nearby and couldn't get a word in at all.
But just hearing Cao Shujie talk about the network of connections, the two of them were deeply shocked.
The director of Dongshan Provincial Television Station and the Secretary-General of the Provincial Government should be added to the top leadership of Yiling City.
Look!
This is the foundation of their Xuemeng Food Factory!
Who can say that such a company will not develop well?
After these off-topic conversations, Chen Dongliang and Cao Shujie had a preliminary understanding of each other.
The first stage of testing is now complete.
At this time, Chen Dong also had a result in his conscience.
So why not give him the advertising naming rights for "The Most Powerful Brain"?
"Xiao Cao, your company's products..."
This time we got to the point. Cao Shujie waved to Wang Zhifeng: "Manager Wang, bring over our company's corporate culture materials."
