A few days later, the four-digit sales price was announced starting from the last number, just like a lottery draw, and updated one every day, which fully worked to whet the appetite.
Until December 25th, Christmas Day, a traditional Western holiday equivalent to the Chinese Spring Festival, Hong Kong is closed for two days.
The decoration of directly-operated stores in East Tsim Sha Tsui Central and other places has been completed, and MiLi Technology also took the opportunity to announce the last number.
Until then, people are still speculating.
The first digit is either nine or eight. After all, the four-digit price, even if it is 9,999 yuan, is already much cheaper than Motorola’s mobile phone.
However, they still underestimated the strength of the discount. When the answer was revealed, the number was enough to shock everyone.
Only 5599 yuan.
After Lin Defu argued hard, Zheng Yaoyang still agreed to his price reduction request. The PHS cost about 2,500 yuan, and each unit only earned 3,000 yuan.
The lower the selling price, the higher the sales volume. As long as the popularity of PHS is wide enough, telecommunications companies can completely subsidize production.
When the news was announced, overwhelming public opinion once again swept the whole of Hong Kong. The monthly rent is only 180 yuan, and there is no network connection fee. Compared with Big Brother, the price is almost ten times lower.
Zheng Yaoyang uses hunger marketing. Each directly-operated store has a daily limit of 1,500 units for the regular version, a limit of 50 units for the special edition, and a limit of two units per person.
He wants to make the directly-operated stores have long queues every day, which will not only reduce publicity funds, but also ensure the continued popularity of PHS.
If there is a long queue at the door of the shop every day, even if a penny of publicity funds is not spent, countless people will spread the word of mouth.
However, everything has advantages and disadvantages. This move also made scalpers smell business opportunities. On the day of sale, there was a long queue of one or two kilometers in front of the directly operated store.
Some of them really want to buy, and some are scalpers, but scalpers make up the majority.
The stores opened at ten o'clock in the morning, and at one o'clock in the afternoon, a total of 7,500 units in the five directly-operated stores were sold out, and even the 250 special edition units were sold out.
According to statistics from store managers, the special edition, which sells for as much as 89,999, only took half an hour to sell, and most of them were bought directly without activation.
Zheng Yaoyang admitted that he had underestimated the power of celebrity effect. In the past 20 days, those who have owned special edition mobile phones have not been well-known figures in Hong Kong.
Li Jiacheng, Li Zhaoji, Guo Desheng, and even Zheng Yaoyang himself are almost among the top ten in the Hong Kong rich list.
During this time, they not only attended public places, but also participated in many private gatherings.
Using PHS intentionally or unintentionally will make those who still have bulky mobile phones think.
Everyone else has it, but they don't.
Although it is true that they are not of high quality and are still far behind the top circles, so they cannot receive gifts from Zheng Yaoyang, but after all, they are also famous people in Xiangjiang, so how can they bear this grievance in their hearts.
Even if the price doubles, triples or four times, you still have to get a special version of the phone.
Everyone else is rich and wealthy, but if they still have a black-faced big brother, how will they be able to meet people in the future?
The year 1989 was spent in the midst of the PHS explosion, and all the citizens of Hong Kong celebrated the New Year together and ushered in 1990.
The first shot in Hong Kong’s business sector in the new year was undoubtedly fired by PHS, owned by Zheng Yaoyang.
According to statistics from Motorola, five directly-operated stores generated sales of HK$450 million in seven days.
A total of 52,500 units of the regular version and 1,750 units of the special edition were sold, and each day ended in a successful sale.
And according to their investigation, the regular version of PHS, which sells for 5,599 yuan, has a profit of 3,200 yuan per unit, and the profit for the special version is as high as 60,000 yuan per unit.
It can also be concluded from the data that in seven days, Zheng Yaoyang used PHS to collect 273 million Hong Kong dollars.
This is only the profit from the sales of communicators. The operator Xiangjiang Telecom is also personally owned by Zheng Yaoyang.
Taking the more than 50,000 units sold today as an example, even if everyone adopts the 99 yuan monthly package, the monthly revenue of a single item is more than 5 million yuan.
And this is a starting point. The price of PHS is so cheap, they estimate that the final sales volume in Hong Kong will reach 1 million units.
If we take one million units as an example, Telecom's revenue can reach HK$100 million, which is HK$1.2 billion a year.
The whole article is full of sourness, and even through the newspaper, you can hear their mentality at that time.
The emergence of PHS was almost a devastating blow to their company's communicator sales.
They are still developing 2G mobile phones. Who would have thought that poor people's cellular phones would have such great potential.
No matter how much PHS is modified and the signal is strengthened, professionals can still see at a glance that this communication technology is derived from PHS wireless local communication.
PHS wireless local call technology was born in 1985 and was developed by Japan's NTT Telecommunications Company.
Due to the worrying signal quality and the inability to make cross-city calls, it can only be used as a derivative of fixed-line calls. It has not been widely promoted across the country, and is jokingly called the poor man's cell phone by industry insiders.
Although they look down on this junk technology, because 2G communication is about to be successfully developed, the best way to focus on the 2G market is to focus on it.
But seeing others turn waste into treasure has greatly enhanced the signal. It was almost the best substitute before the emergence of 2G. This is even more uncomfortable than losing money themselves.
We can only keep promoting the shortcomings of wireless local calls. 2G digital communication technology is the mainstream in the future. Buying it now is a waste of money. It is better to wait.
However, 2G digital communication technology is only a concept so far, and related products have not yet been launched.
Taking a step back, even if a new product is launched, given the capabilities of European and American communication companies, the price will never be lower than the current price of PHS.
Being able to make wireless calls in various areas of Xiangjiang has met the basic living needs of most people. After all, ordinary people generally only move around Xiangjiang City.
For half a month in a row, MiLi Technology's PHS sales have hit record highs. The market continues to be hot. The regular version is in short supply and the purchasing power of the special version is gradually weakening.
This situation is normal. There are only so many rich people in total, and 10,000 special editions is the upper limit in Xiangjiang.
Major international telecommunications companies could only watch as Zheng Yaoyang amassed money while urging the company's R&D department to accelerate the research and development of 2G digital communication technology.
As long as 2G digital communications are born, PHS will be useless and can be defeated in almost all aspects.
On January 8, Zheng Yaoyang received news that the Nikkei Index certified put warrants on the New York Stock Exchange were about to go online.
That afternoon, he found Lin Defu and asked him to go to Aomen to discuss cooperation before going to Pengcheng.
Strive to build large-scale communication base stations in the two places to complete the communication link between the three cities, so that PHS can make cross-city calls.
Even if 2G technology is born in advance in the future, they can hinder the other party's development as much as possible.
Zheng Yaoyang also explained that Aomen would directly acquire a local communications company, and he would tell Ms. He in advance to let them take shares in the Aomen branch.
Although Aomen is a small city, it is still a developed city, and the He family is the well-deserved overlord. They should make appropriate concessions and invite them to join.
As for Pengcheng, let's talk if we can. If we can't agree, don't force it. Nanxun hasn't started yet, and the communications industry is also relatively sensitive and involves information security.
Zheng Yaoyang doesn't force anything, and he doesn't want to expend too much energy on this matter. He just lets it take its own course.
As for Treasure Island, you can also start planning it in advance and adopt the same plan as Aomen.
They provided money and technology to build communication base stations, and invited local wealthy families to join.
Finally, Zheng Yaoyang mentioned that we will expand production capacity and target 1 million units in the next three months.
He smiled and said: "Motorola thinks so highly of us, we can't let them down."
Lin Defu nodded. The company still has more than 500 million US dollars in its account, which is what was left over from the last time it was supposed to pay for the construction of the Science and Technology Port City. It should be able to cover one or two more cities.
When all the funds in the account are spent, you can apply for a loan from the bank and continue to develop.
The stable revenue of the telecommunications company is an absolutely high-quality asset, and a loan of more than 1 billion should not be a problem.
After everything was explained, Zheng Yaoyang was ready to leave for the United States, waiting for the launch of short selling the Nikkei stock index.
He led his team and received an unexpected phone call while waiting at the airport. Li Zhekai, who had not been in contact for a long time, took the initiative to call.
When Zheng Yaoyang smiled and told him, unfortunately, he was at Kai Tak Airport and planned to go out for a while.
Li Zhekai pondered for a long time and asked: "Is it convenient for you? If it is convenient, I will come to you now."
Zheng Yaoyang couldn't help being stunned, and said with a smile: "Then come over, I'll wait for you at the airport."
He was curious about why Li Zhekai was so anxious. He was not in a hurry anyway, so he asked Zhang Qifeng to inform the airport to postpone the flight and leave in three hours.
After a while, Zheng Yaoyang saw Li Zhekai who looked hurriedly in the lounge that belonged to him at the airport.
Li Zhekai was full of apologies: "I'm sorry Yaoyang for delaying your travel plan."
"It doesn't matter, we are all brothers, so it's just a joke."
With a smile on his face, Zheng Yaoyang made tea and waited for Li Zhekai's next words.
"I know that Guo Kongli has won the agency rights in Singapore and Malaysia."
In fact, the people in Xiangjiang do not know that PHS has been quietly sold overseas.
Almost on Christmas Day, Singapore also started selling it simultaneously, with the same function but different appearance.
Li Zhekai didn't know the reason, but he knew that the two must have reached some kind of deal. Since Guo Kongli could join, so could he.
He barely concealed his purpose.
"Hong Kong, Macao and Taiwan, including the mainland market, belong to me, while Malaysia and Singapore belong to Kong Li."
Zheng Yaoyang pondered for a moment and said with a smile: "Now in the Asian market, the only ones with development prospects are Japan and South Korea. You pick one."
He is not disgusted with Li Zhekai's initiative to ask for help, and he can let go of his pride, which is enough to show that he is a character.
He can allow Guo Kongli to join, and he can also allow Li Zhekai to join.
After all, unity is strength, and it is always difficult for one person to succeed alone.
"I want the market of Han Country."
Li Zhekai seemed to have already made a plan and answered very simply.
Although Japan has a more developed economy and a denser population distribution, it is more suitable for the development of PHS.
But now that the economy is unstable and domestic semiconductor companies have gathered together, they will risk their lives if they enter the market rashly.
On the other hand, Han Guo is loyal and not as ambitious as Japan, so he is deeply loved by the Americans.
Various commercial and technical supports have developed rapidly in recent years, and the future prospects may not be worse than those in Japan.
"Okay, here you go."
Zheng Yaoyang was surprised when he heard this and couldn't help but look at Li Zhekai.
The Han Kingdom Zaibatsu were very famous in the future, but their outbreak occurred in the mid-to-late 1990s.
Now we are in a melee among heroes. If foreign capital is strong enough, it may not be able to separate itself from one side.
After all, the mobile phone division of Samsung Group just released its first-generation mobile phone last year and is very weak.
It seems that Li Zhekai made this choice after careful consideration. Zheng Yaoyang also hopes that he can succeed. After all, the Chinese people in the world are one family.
Zheng Yaoyang talked about the cooperation plan. Communication technology can be shared, but for mobile phone manufacturing technology, there are two cooperation plans, namely agency sales and licensing.
Guo Kongli chose the licensing model. They produced a PHS, and Zheng Yaoyang had to charge 300 yuan.
That guy sold it much more expensively than them, selling for up to 7,000 yuan per unit, making almost half of the profit.
Three hundred yuan, Zheng Yaoyang felt that it was too little.
Li Zhekai pondered for a long time, understood Zheng Yaoyang's true intention, and said, "I also want to authorize it."
"Whatever you want."
Zheng Yaoyang smiled and directly provided Lin Defu's contact information. Just talk to him about specific matters.
Before leaving, Li Zhekai turned to look at him deeply and asked with a smile: "Aren't you afraid of raising tigers?"
Make the market first, then make money.
How much confidence do you have to dare to do this?
Technology sharing can indeed quickly expand the market, but once you fall behind, you are making a wedding dress for others.
Those few times, he didn't lose unjustly. If it were him, he thought he wouldn't be as confident as Zheng Yaoyang.
Zheng Yaoyang drank a cup of tea and said with a smile: "The tigers we raise, no matter how ferocious they are, are still domestically raised."
"I hope you can always have this confidence."
Li Zhekai didn't want to admit it, but he had to admit that Zheng Yaoyang's mentality was stronger than his. He felt admiration for no reason in his heart and waved his hand: "Have a good journey."
The straight-line distance between Hong Kong and New York is 13,000 kilometers, and it takes 16 hours without stopping.
Flying in the sky all day, Zheng Yaoyang was bored and organized a stewardess beauty contest.
Huang Huihui, the flight attendant, served as the deputy judge of the beauty pageant, and Zheng Yaoyang served as the main judge.
Twelve aerial beauties take the stage to perform, including but not limited to pole dancing and sexy dance music.
In the end, the two stewardesses from Guangzhou and Asia were selected to sleep together with the flight attendant.
Time of joy and decadence always goes very quickly. Zheng Yaoyang took a few sleeps and the plane arrived in New York smoothly.
Two years later, Zheng Yaoyang once again came to Manhattan's Pu Lin Street. He grew up here and basically never came back since he went to Xiangjiang.
If you include the time in his previous life, Zheng Yaoyang should have not set foot here for more than ten years.
Their family is not short of money, so they keep the house they live in, and people come to clean it from time to time.
After a simple night's rest at home, Zheng Yaoyang came to Trinity High School the next morning, the high school he once attended.
This is the most famous private high school in New York City and even the United States. Many rich and poor people are desperately trying to send their children to attend it.
Not only because of the school's reputation, but also because of its strong teaching staff and the ratio of teachers to students, reaching six to one, with one teacher teaching only six students.
The small-class education allows teachers to take care of every student, which also leads to a very high admission rate to prestigious schools. As long as students graduate from Trinity University, the proportion of students entering the top ten universities in the world is as high as 38%.
If he hadn't been called back by his grandfather, Zheng Yaoyang would have probably entered an Ivy League university after graduating from high school, which would have slightly contributed to the admission rate of prestigious schools.
Of course, it is not to go through the formal entrance interview channels, but to continue to use your natural money making ability.
In a real capital country, no school can refuse the son of a rich man to attend.
After studying here for three years, Zheng Yaoyang got to know many people, including outstanding financial practitioners.
Wade Cerf was Zheng Yaoyang’s original teacher, and he also revealed the information including the New York Stock Exchange.
If Zheng Yaoyang has not set foot on the streets of Manhattan for ten years, then Trinity High School has been there for more than thirty years.
Since he left here, he has not come back, and for a while he didn't know which way to open the school door.