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Chapter 526 Offline Experience Store

Chapter 526 Offline Experience Store

SEG Electronics Building.

After Chu Tianyao left, Wang Dafa returned to his office.

"What does Chu Tianyao mean?

I didn’t mention anything during this trip.”

Sitting behind his desk, Wang Dafa was a little confused.

Chu Tianyao suddenly visited, and he only chatted with him about tea ceremony for a long time without even stating the intention of his visit. This actually made Wang Dafa a little confused.

Although he vaguely guessed that Chu Tianyao should be here for that order.

But let's not talk about whether he would agree to this matter, but Chu Tianyao never mentioned it, but it made him a little curious about this person.

"This guy doesn't seem to be as unbearable as the rumors outside. He can sit still so well, which shows that this person is very deep. However, this order should also be very important to Xingyao Technology. I want to see if you can stabilize it."

How long can you stay before you come and beg me?"

Wang Dafa crossed his legs on the sofa chair with a smile on his lips.

Nowadays, let alone Guangdong Province, even Shenzhen City has hundreds of electronic manufacturing companies. This time, the authorities are going to build Huaqiangbei Electronics Market in Shenzhen City. The purpose is to further integrate the electronic manufacturing industry, and SEG Electronics has

The order is the exchange condition given by the above.

For example, at Xingyao Technology, although David Yu was able to use his personal connections to purchase the electronic components needed for production, to put it bluntly, these were all done through local middlemen in the Shenzhen market.

Of course, to put it nicely, they are called middlemen, but to put it worse, they are actually second-rate dealers.

In order to reduce production costs, some electronics manufacturing companies will even contact water dealers privately to buy some parallel imports without quality assurance from them.

This has also indirectly led to the uneven quality of electronic products in the domestic market.



End of April.

The weather in Guangdong Province is gradually getting hotter.

Especially in Shenzhen City, it feels a bit more irritating and stuffy.

Fortunately, Sihai Group was willing to install air conditioners throughout the office building. For many employees, being able to work in an air-conditioned office area, even in Shenzhen City, is considered a blessing.

However, although they are sitting at their workstations and blowing on the air conditioner, for Li Yanran and others who have been employed for almost ten days, although this kind of enjoyment is comfortable, it also makes them a little worried.

A third of the month Chu Tianyao mentioned has passed. Everyone was fully expecting their boss to take the lead, but there was no news for a long time.

Although everyone had doubts in their hearts, no one dared to take the initiative to mention this matter.

After all, they all know that it is almost impossible to capture the Shenzhen market in one month.

In the past ten days, although they went to work on time every day, the tasks they had to do were extremely simple, which was to study the dealer information in hand, and in addition to holding meetings.

At every meeting, Chu Tianyao would listen to their opinions, and then eliminate some of the dealers from the table until there were only more than 20 dealers left, which were distributed among Li Yanran and eight people.

On average, each person needs to have three dealers to deal with.

You know, it is not easy to negotiate cooperation with one dealer. It is not ordinary for one person to negotiate with three dealers.

"It's over. There are three dealers, and they are all big companies with great reputations. How can I possibly do it all by myself!"

In the office area, as soon as I returned to my desk after the morning meeting and sat down, someone complained.

"Yeah, I originally thought I could find a good job in the new company that would pay more and have less work, but who would have thought the burden would be so heavy."

"Who says it's not the case? If we were asked to sell Motorola products, I'm afraid the dealers would have to rush to find us without our presence. It's a pity that Ericsson only has products and doesn't even get any market response. I see those dealers

Businesses may not be able to cooperate with us.”

Everyone was sitting at their respective workstations, chatting away, most of them complaining.

At this time, Li Yanran was sitting at her work station, looking at the dealer form in her hand, with a look of deep thought on her face.

"These more than 20 dealers happen to cover second-tier and above cities in Guangdong Province. Is it possible..."

Li Yanran thought in her mind and vaguely guessed Chu Tianyao's intention.

But even so, she still didn't quite understand where Chu Tianyao's confidence came from.

How can their marketing team, which has been established for less than ten days, negotiate the entire Guangdong market at the same time?

"Look, our company is on the headlines of the newspaper."

In the office area, just as everyone was talking about it, someone suddenly shouted.

Everyone followed the sound and saw Zheng Fang picking up a newspaper in his hand with a happy face and waving to everyone.

"Is it in the newspaper?"

These days, being published in newspapers is a rare thing, so Lin Li and others also gathered around.

What Zheng Fang has is the Shenzhen Commercial Daily. Although it is not a top-notch local publication, it is considered valuable if it can make headlines.

However, what no one expected was that there was an extremely familiar figure on the cover of the headline report.

"Isn't this the intern Zhong Zhiqiang?"

Lin Li said a little surprised.

Everyone also opened their eyes and looked at the newspaper title.

"Xingyao Technology has achieved great success by encircling rural areas and encircling cities. Ericsson's latest products are very popular in many places in Shenzhen City, and the consumer market has responded enthusiastically."

The title is very long and uses bold bold fonts, which is quite eye-catching.

However, the most surprising thing is the photo on the cover of the report.

Zhong Zhiqiang, wearing a suit, was standing in a well-decorated store, patiently explaining his products to users who came to buy mobile phones.

“It is reported that Xingyao Technology has opened new offline stores in many places. The manager of the store Zhong claimed that this is Xingyao Technology’s new marketing model, an offline experience store for mobile phone products, and consumers can enjoy it for free in the store without spending money.

Experience the latest products of Ericsson, and there will also be dedicated sales specialists to explain..."

In the report, the so-called offline mobile phone experience store was described.

This new model is indeed novel enough. It attracted a lot of customer traffic in the early stages of opening the store and successfully established a firm foothold in the sinking market.

In the office area, after reading the news in the newspaper, everyone looked at each other with big eyes and small eyes, full of expressions of disbelief.

“Offline experience store?

Is this Zhong Zhiqiang’s idea?”

Compared with consumers, Lin Li and others are more keenly aware that this so-called offline experience store may actually be a good marketing idea.

At least, in the current domestic market, let alone Motorola, even some big-name home appliances have never heard of any offline experience stores.

This chapter has been completed!
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