There are still two days until the end of Oktoberfest.
Since this time, as many as 500 stores in the main urban area of Lucheng have participated in the Oktoberfest.
Although most of them are mainly small and medium-sized restaurants, there are too many merchants to support them. During this period, Xingyao Brewery only supplied merchants for the Oktoberfest, and the daily average has reached about 10,000 boxes.
In addition, the most surprising thing is the efforts made by Xingyao Winery in retail channels.
There was obviously no news, but within just a few days, more than 200 retail stores in the main urban area of Lucheng began to choose Xingyao Winery to purchase goods.
Not only in the main urban area of Lucheng, the reputation of Xingyao Beer has gradually spread to four counties and three districts. From supermarkets to street shops, Xingyao Beer can be seen on almost all shelves.
In the offices of the two major beer companies, Lanjian and Shancheng, in Lucheng, all the salespeople began to get anxious.
Although the gains and losses in the Lucheng market could not shake the status of these two major manufacturers in the province, the successive setbacks caused the two managers of the Lucheng office to be scolded by the top management almost every day.
But they also couldn't understand why these retailers would choose the more expensive Xingyao Winery, even though their own supply price was much lower than that of Xingyao Winery.
The price war that had worked so well before seemed to be a little out of control this time.
On the other side, Chen Feipeng, who is also a regional sales manager, has been in the same low mood these past two days.
Although he didn't know the specific sales situation of Xingyao Brewery, as his salesperson's performance became worse and worse every day, he could understand that the current beer market in Lucheng would only let Xingyao Brewery
The family has become a big one.
Several nightclub owners who were originally resolute about cooperation suddenly became ambiguous yesterday, and even postponed the date of signing the contract for a few days.
There was no other way, so Chen Feipeng could only place his hope in Xie Zhenhua and rely on his many years of connections to smooth out his joints.
…
Xingyao No.3 Factory.
Seeing that the Oktoberfest is coming to an end, many middle and high-level managers at Xingyao Factory No. 3 are becoming anxious.
Everyone, including Lu Qiuyu and Jiang Hao, are also worried about whether the sales of Xingyao Brewery will be affected after losing the blessing of the Oktoberfest.
But in the past few days, Chu Tianyao, as the principal, has rarely been a homebody, staying in the office all day without leaving the door.
In the office.
Chu Tianyao was sitting at his desk writing. He seemed to have been thinking hard for a long time. As Chu Tianyao picked up the pen and wrote the last sentence, he picked up the manuscript and showed a satisfied smile.
"What are you writing?"
The door was pushed open, and Lu Qiuyu, wearing a long white dress, walked in with an umbrella in her hand. She happened to see Chu Tianyao looking confident.
"You'll know in two days."
Putting the manuscript into the drawer, Chu Tianyao raised his eyes and saw Lu Qiuyu carefully lowering her head to wipe the mud stains from her heels.
"it's raining outside?"
Chu Tianyao noticed that the umbrella in Lu Qiuyu's hand was still dripping with water.
"Yes, it's a good day, but it changes as soon as it's said to change."
Lu Qiuyu frowned slightly and complained a bit.
She was wearing a white dress today, but who would have thought that it suddenly started raining heavily in the middle of the day.
Fortunately, she passed by a grocery store and bought an umbrella, which saved her from becoming a drowned rat today.
Ignoring Lu Qiuyu complaining about the weather, Chu Tianyao stood up from behind his desk and walked slowly to the window on one side.
The crackling rain fell on the stained glass window, blocking Chu Tianyao's sight.
Chu Tianyao reached out and pushed open the window, and the moist heat after the rain suddenly hit his face.
Outside the window, raindrops formed a line.
Chu Tianyao's eyes were fixed on the rain curtain in front of him.
"Yes, things really change these days."
Looking up at the slightly gloomy sky, Chu Tianyao murmured to himself.
He doesn't like rain either, he always thinks the sound of rain is too noisy.
Lu Qiuyu hung the umbrella on the door handle and followed Chu Tianyao to the window.
"The Oktoberfest ends in two days, can we stabilize the market?"
Seeing Chu Tianyao so calm, Lu Qiuyu couldn't help but ask.
She knew that the real battle was about to begin.
Once the Oktoberfest is over, it will be the key to truly verify the success of Chu Tianyao's move. In the past nearly half a month, the marketing team established by Chu Tianyao has almost broken its legs. Once it fails, no matter who it is, there may be some trouble.
Can not accept.
Besides, Chu Tianyao paid a lot for this.
In the eyes of outsiders, they all thought that Xingyao Brewery had made a great turnaround with the Oktoberfest, but little did they know that Chu Tianyao maintained the popularity of the Oktoberfest almost regardless of profit.
The daily supply volume is as high as 10,000 boxes, but the net profit is constantly declining.
Half a month is already the limit that Xingyao Winery can currently support.
It's not that Chu Tianyao doesn't have money to expand the popularity of the Oktoberfest, it's just that there is no need for it anymore.
"What is the market share of the Lucheng area?"
Chu Tianyao turned to look at Lu Qiuyu behind him.
Hearing this, Lu Qiuyu replied without thinking: "Sixty-five percent."
Hearing this number, Chu Tianyao's heart did not fluctuate much. It was similar to what he had guessed before.
Once the Oktoberfest is over, Shining Star Brewery's market share will definitely decline, and the catering channel will be the first to suffer.
How many subsequent orders from merchants Chu Tianyao can win at this Oktoberfest depends on his luck.
"By the way, there is also good news from Zhou Yi."
Suddenly remembering something, Lu Qiuyu said to Chu Tianyao: "According to your method, he established a marketing team in Zishui City. Now there are hundreds of agents at all levels alone, and he has opened up many channels for us.
"
Lu Qiuyu turned around and picked up a report form from her desk.
"Now we have successfully entered the beer market in Zishui City. The daily supply volume is about 6,000 boxes. This figure will continue to increase in the future."
Lu Qiuyu finished speaking these words in one breath, feeling vaguely expectant in her heart.
It had only been half a month since Chu Tianyao sent Zhou Yi and Huang Sanshui, but they had already achieved such results.
Two days later, even if Chu Tianyao was defeated in the Lucheng market, Chu Tianyao would not lose too badly.
Hearing Lu Qiuyu's words, Chu Tianyao just nodded and said nothing.
Zhou Yi has naturally improved a lot during the time he has been with him. Being able to achieve such results does not surprise Chu Tianyao too much.
It is estimated that before long, the average daily sales volume of Xingyao Distillery can easily exceed 30,000 boxes.
"Speaking of which, just one Xingyao No. 3 factory seems to be a bit insufficient."
Chu Tianyao glanced out the window and seemed to be talking to himself.
Standing behind Chu Tianyao, Lu Qiuyu couldn't help but pursed her lips when she heard this.
This guy has such a big heart.
Seeing that this time the beer war was about to reach a critical moment, Chu Tianyao even thought about expanding the factory when he didn't know whether he would live or die.
You know, it has only been less than a year since the establishment of Xingyao Winery.
Starting from scratch and building a factory with an annual output of over 50,000 tons in one year is something that many people would never dare to imagine.
"Let's have lunch in the factory and go somewhere with me later in the evening."
Reaching out to close the window, Chu Tianyao turned around and looked at Lu Qiuyu in front of him.
Upon hearing this, Lu Qiuyu's eyes showed a hint of surprise.
She originally thought that Chu Tianyao was making up for the last date, but before she could speak, she heard Chu Tianyao add:
"I'm going to the Dihao Nightclub tonight. I have a cooperation deal to discuss."
After saying that, Chu Tianyao walked straight back to his desk.
Lu Qiuyu, who was stunned on the spot, turned around with a disappointed look on his face and glared at Chu Tianyao fiercely.
"Did I say yes? Don't forget, I'm not your assistant yet."
Chu Tianyao sat on the sofa chair, raised his head to meet Lu Qiuyu's gaze, and showed a harmless smile.
"It's almost time. Now I just want you to practice the internship work in advance."
Chu Tianyao's words immediately made Lu Qiuyu's head darken.
She didn't know where the confidence of the guy in front of her came from?