The launch of the group buying map service caught the entire group buying industry off guard, causing panic and a sense of powerlessness.
However, while they were keeping their eyes on the online scene and constantly holding meetings to analyze the impact of this update on group-building, the offline activities of group-building were becoming more lively.
In the evening, bright fire clouds filled the sky. Xiao Chen, a white-collar worker returning home from get off work, found that many golden five-pointed stars were suddenly updated on the map, marking the words welfare station, and there was another one that happened to be near his community, so he took it with him.
Went there out of curiosity.
That was the group buying booth set up this morning, and the huge logo looked very conspicuous. "My name is Daxiong, and I will be the group leader in charge of group buying in our community from now on."
"Once there is a large internal discount in the future, I will inform you as soon as possible through group sharing. We also provide door-to-door delivery service, and the pick-up point is right here."
Li Minghui handed eggs, fruits and other things to Xiao Chen and invited him to leave his account number.
Xiao Chen took a look around with the things in his arms and found that all the people gathered here were old men and women from his own community, staring at the eggs and asking how they could get them.
These two people took the trouble to explain over and over again, with very friendly smiles on their faces.
"Auntie, call your son over and ask them if they have any group orders, no matter when."
"And we won't just send it out this time, we will hold activities every day in the future. I am in charge of this area. My name is Daxiong."
"Ask your daughter to teach you how to use it. Eggs are on sale every day, and fruits and vegetables are cheaper than other places." "You ask me where I am from? I am from this community."
Xiao Chen stood aside and listened for a few words, then returned home with eggs and fruit in his arms and found that he had joined a group buying group.
There are already many people in the group, roughly estimated to be more than a hundred people. A person with the ID of Tuan Daxiong posted a message in the group with the title Daily Specials.
Among them were eggs, meat, rice, flour, grains, oils, and various daily necessities. The original price was marked on it, and then it was crossed out, and there was another price at the back that was almost half the price.
Moreover, there is a yellow plus sign under each product list. You only need to click to add it to the shopping cart. "Pre-order at special price, family members, get on board!"
"The delivery point is at the convenience store downstairs. I am the delivery team of our community, Big Bear!"
"Our special products are all supplied from the source, minus the middlemen who make the difference, but the quality is absolutely no problem. If you get a fake one, you will get three for three!"
"In addition, the weather has changed a lot recently. Family members remember to put on more clothes in the morning and evening to avoid catching cold."
Xiao Chen stared at the screen for a while, then turned towards the door: "Mom, come here!" Chen's mother, who was mopping the floor, came over with a mop: "What's wrong?"
"Are these cheap?"
"Hey, this is much cheaper than the supermarket. Is it true?"
"I don't know. Let me buy a little less and try it first. It will be delivered to the door of the community."
As Xiao Chen talked, he added some daily necessities such as rice, flour, oil, and toilet paper, selected a delivery time, and paid on the PC.
Since the group buying website became popular, his u-shield seems to be welded to the computer host. He only needs to enter the u-shield key to complete the transaction.
only……
Wasn't Daxiong just handing out eggs downstairs? He was surrounded by dozens of uncles and aunties. There were no computers or mobile phones around. How could he hand out discounts to the group?
Xiao Chen was lying on the bed and found that the times seemed to be changing, and many things had become magical and convenient. The country was progressing, science and technology were also developing, and the world was becoming more and more beautiful.
At the same time, in the operation team of the group-sharing branch, operator Xiaojiu is using cute and friendly IDs such as big bears, oranges, and steamed buns to send the generated special price lists to groups in various regions with one click.
Soon, orders began to come in, and the growth rate was rapid.
"Tomorrow at eight o'clock in the afternoon, we will have a special sale of red wine at a special price. Uncles and aunties who love drinking can come and grab the special offer!"
"Oh, by the way, we will still deliver eggs at the same place tomorrow. If your family has pre-ordered today, remember to come and get one when you come to pick up the goods!"
"Finally, let me know what the weather will be like in the next two days. Please remember to pack more clothes."
After Xiaojiu sent these messages, he stretched himself and raised the corners of his mouth unconsciously. He found that his family members were shouting more, and it seemed that he really had a home in Shanghai. It was really magical.
At this time, Li Minghui and his colleagues all returned to the branch station and met other colleagues who had come back first. "How is it going? Is the effect okay?"
"I heard that all the products that were put on the shelves today for daily specials are out of stock." "Is this true?"
"Well, I just heard that Mr. Ye and the others were looking for suppliers to replenish supplies."
The facts are indeed similar to what they said. Some of the supermarket chains signed by the group cooperation have almost all their stocks fully booked, and everyone is looking for a larger supply source.
Li Minghui took off his yellow vest: "I feel that we are changing the world." "It is the boss who is changing the world."
"Emmm...well, we are following the boss to change the world."
Li Minghui poured a cup of tea, took out a pack of roasted chestnuts from his pocket, and stretched against the setting sun. During this time, the number of orders continued to increase, and they were transferred to the backend on a community basis.
Gaode's GIS service provides map guidance, but does not have GPS positioning services. This technology can be used, but the key problem is that smartphones are not yet fully popular, and it is more time-consuming and laborious to make takeaways.
You cannot locate riders, nor can you provide door-to-door road planning for riders, so there is no way to achieve real-time delivery.
If you want to achieve real-time, you have to wait at least another year in terms of hardware. However, takeout is difficult to do, but community group buying is very easy to do.
This is the same type of group buying that Jiang Qin did in Linchuan University Town. He used pre-orders to form orders, handed them over to cooperative merchants for distribution, and had dedicated personnel carry out time-sharing and fixed-point delivery.
The branch stations are selected from several convenience store brands of Linchuan Commercial Gang, as well as several brands with in-depth cooperation.
In this way, the daily activity of group buying is basically guaranteed, and community group buying can not only attract young people who are good at surfing the Internet, but even older users.
At the same time, the traffic for picking up and distributing goods can also be directed to the business district established by Xihan Heqing, which is called ecological layout. Use map services to improve the experience of group shopping in stores, and use community group buying to increase online retail orders unlimitedly.
Their delivery is faster than e-commerce, they can deliver three times a day, and they are guaranteed to be fresh. Their advantages are undoubtedly obvious.
He has been doing this for three years in the university town of Linchuan. He just replaced the university dormitory with a residential area, replaced the little yellow hat with a yellow vest, and changed the delivery tricycle into a small truck. Overall
When copied to Shanghai, there was no resistance at all in its operation.
This is Jiang Qin's consistent way of doing business, experimenting on a small scale and popularizing it in large quantities.
"Next, we will buy a few more warehouses, partly for the daily specials project, and partly to continue to develop the group selection."
"Continue to do local promotion. It will last for about a week, and then change from daily to weekly. After a month, there should be no consumers who have slipped through the net."
"In addition, we still need to continue to look for better supply channels to reduce costs from the source and benefit consumers." On the first day of the daily special offer, things were going well. Jiang Qin held a meeting at the branch and arranged the reception.
The key tasks are coming down.
Tan Qing was taking notes and suddenly looked at the time on his phone: "Boss, Dianping's coupon flash sale has begun.
"The meeting is dismissed, hurry up and grab the tickets!"
With a whoop, everyone involved in the meeting immediately ran out of the conference room, logged into Dianping, and clicked into the flash sale. In an instant, the atmosphere in the branch became very tense and dignified.
Volkswagen issues a lot of half-price coupons in fixed stores, but general half-price coupons are not easy to grab, because the half-price coupons in fixed stores may be subsidies given by merchants to offset sales, but the cost of general half-price coupons is borne by Volkswagen.
, so the quantity is small.
In the past few days, every time they arrived at this time, they were in this state. "Boss, I grabbed it!" Ye Ziqing suddenly said.
Tan Qing also raised his phone when he heard the sound: "I grabbed it too!"
Jiang Qin looked at the thank you for participating on his screen and let out a sigh, thinking to himself what kind of fucking luck am I having: "Concentrate all the SMS codes and let the masters drive a big truck to the supermarket that Volkswagen cooperates with tomorrow to purchase goods. Remember, it's a big one."
truck."
"OK."
"With just the few of us, the chance of grabbing coupons is too small. Call the headquarters and customer service center to ask them to participate and help us grab coupons in their spare time to reduce costs."
Jiang Qin picked up his tea cup and took a sip of water: "We are not philanthropists, we are just porters for our friends." Early the next morning, the weather was sunny and sunny, with no clouds in the sky.
The truck driver took down the banner "Building Groups Make Life Better" hanging on the truck, and then drove to a Volkswagen cooperative supermarket to buy some goods, including fruits, eggs, etc., and they were basically empty.
Soon, this batch of fresh fruits and melons subsidized by the public were delivered to various branches of the group group, starting a new round of local promotion.
The truck masters were not idle either. They turned around and went back to the cooperative merchants to pick up the goods according to the map signs, and then delivered them to various pick-up stations according to the group orders.
People-to-people transmission will occur in community group buying. For example, when Aunt Wang invites Aunt Liu to buy groceries, Aunt Liu will smile and say, I won’t go to the vegetable market. Our son has already started ordering groceries online, and the prices are cheap.
