Chapter six hundred and seventy second sponsorship fee
Guo Shouye took people to discuss things, Xu Shiyan, his wife, Li Chengrong, and the three of them walked into the exhibition hall.
Most of the first phase of the Spring Fair is industrial products, large machinery and equipment, small machinery, bicycles, motorcycles, auto parts, chemical products, hardware, household appliances, etc.
Ordinarily, these things really have nothing to do with participating in the event.
But Xu Shiyan watched it with great interest, and he went to every booth for a walk.
Not to mention, after several years of development, most companies have experience.
Those large-scale machinery and equipment could not be transported to the exhibition, so people took photos and printed brochures.
This brochure is quite exquisite, and the introduction inside is also very detailed.
Xu Shiyan nodded, OK, it's really good.
Thanks to them thinking of another way this time, otherwise, they probably wouldn't have attracted many people just by pointing at the brochure.
Xu Shiyan and his wife were dressed very fashionably and looked like they were either Hong Kong businessmen or overseas Chinese.
So they wandered around any booth and browsed, and people introduced it to them enthusiastically.
Xu Shiyan listened patiently to others' introductions. After the introduction, he nodded, smiled at others, turned around and walked to the next booth.
"Shiyan, what's the point of going around like this? I don't think you have any fixed goals, so you're just wandering around like this?"
While walking, Su Anying asked in a low voice in confusion.
"These are all for export and earning foreign exchange. Although the products are different from ours, the purpose is the same.
You have to know that the wisdom of the masses is infinite, and they might just come across some new ideas.
We are already here, it doesn’t cost anything to look around, just take your time and take a look.
There are really good and suitable things. Even if we don’t buy them now, we can just leave their contact information and wait until the exhibition is over to talk about it.”
Those who come to the Spring Fair mainly come to earn foreign exchange through exports.
Xu Shiyan is not a foreign businessman, and he doesn’t have any foreign exchange or anything, so try not to buy at this time.
Just keep an eye on it and wait until the exhibition is over. It will definitely be cheaper than now.
Su Anying seemed to understand, but she just listened to what Xu Shiyan said anyway.
So a few people just wandered around the exhibition hall.
This huge exhibition hall has fixed areas for each province and city. If you really want to go shopping here, you can really finish it in one day.
Xu Shiyan took the people for a walk for half a day, but didn't find anything that suited their liking.
However, Xu Shiyan was still very interested and had a great time anyway.
"Oh, brother, you guys are really good at shopping. I've been wandering around for a long time and finally found you."
It was almost noon when Guo Shouye finally found Xu Shiyan. This guy made him sweat.
"Brother, how's it going? Have you concluded the negotiation? Is there really no one to sponsor this year?"
When Xu Shiyan saw Guo Shouye, he hurriedly asked about the result.
"Hey, forget it, do you know why no one is sponsoring this year? We need a sponsorship fee of 200,000 yuan.
I asked just now, and when I heard that they wanted 200,000 yuan, I was immediately scared back.
You tell me, it’s enough for us to provide water for free, but he also needs sponsorship fees?”
As soon as he mentioned the content of the previous discussion, Guo Shouye felt his anger rising.
How can this be like this? They can't even provide water for free, but they have to pay for it? How is this? It's not the best thing to do?
Isn’t that nonsense? How can I explain to the boss this time that to participate in the spring fair, I have to pay for it first?
This does not blame Guo Shouye, but the limitations of this era. People today simply do not understand these.
Last year, if Xu Shiyan hadn't thought of the trick of providing water for free, Bingshan Mineral Water wouldn't have had the sales volume it did.
When Xu Shiyan heard this, his eyes widened immediately.
"This is a good thing. Two hundred thousand is just two hundred thousand. Let's get more orders, and a few two hundred thousand will come out."
What can you do with 200,000 yuan? It’s more than this amount of money for advertising on TV stations, right?
If this can get the name of the designated water for the Spring Festival, wouldn't it be more effective than advertising on TV?
"Let's go, let's go and talk to them. Don't say 200,000, let's do it with 500,000."
Xu Shiyan couldn't hold back his anger now. How could he still think about visiting the exhibition? He should quickly find someone to negotiate sponsorship.
"Ah? Isn't it? Do you really want to give them two hundred thousand? Is this okay? Don't let our money go to waste."
Guo Shouye was a little confused. This was sponsorship money and water. How much money would it cost?
"Don't worry, I'll earn you back several hundred thousand by keeping it."
Xu Shiyan couldn't afford to explain at this time. The most important thing was to hurry up and finalize the sponsorship.
So, a group of people quickly left the venue, found the relevant departments of the organizing committee, and discussed sponsorship with them.
The person in charge of the organizing committee was still the same as last year. He recognized Xu Shiyan when they met, so he had a good attitude towards Xu Shiyan.
However, the organizing committee still insists on its previous statement that water can be sponsored, but a sponsorship fee of 200,000 yuan is required.
"Leader, the sponsorship fee of 200,000 yuan is no problem.
But can we sign a long-term contract, such as three or five years?
Every year at the Spring Fair and Autumn Fair, we are the only drinking water sponsor designated by the conference?"
Only a fool would sponsor one issue. The longer it lasts, the more useful it will be.
It's best if you can sign for five years. If five years is not possible, then three years is fine.
At that time, they can put it on the packaging and directly print it as the only drinking water designated by the Canton Fair. This sentence alone is more effective than any advertisement.
The other party had obviously never met someone like Xu Shiyan, and he was stunned at that time.
In fact, there is more than one mineral water factory in China. Since the Holy Mountain Tianquan became famous, some factories have appeared one after another.
The operation of Bingshan Mineral Water at the Spring Fair last year was able to be inquired about by interested people, so this year someone actually came to discuss it.
But when they heard that the organizing committee wanted a sponsorship fee of 200,000 yuan, they basically gave up.
Those mineral waters can’t keep up with the Bingshan Mineral Water Factory.
At least Bingshan made money last year, but they haven't even made money yet. Who would be willing to throw another 200,000 into it? So the negotiation didn't work out.
Last year's method of providing free water was good, and the foreign guests were very satisfied. In fact, the organizing committee really wanted to find a company to cooperate with.
This sponsorship fee was also an attempt by the organizing committee, but unexpectedly, most people would not accept it.
Now Xu Shiyan came to talk. He didn't think 200,000 yuan was too expensive. Instead, he wanted to negotiate a long-term contract.
This was so unexpected that the organizing committee immediately asked someone to discuss it and felt that such a long-term and stable cooperative relationship would be better.
Therefore, the organizing committee reached an agreement with Xu Shiyan, and Bingshan Beverage Factory provided 3,000 to 5,000 boxes of mineral water for the annual spring fair and autumn fair, and paid an annual sponsorship fee of 200,000 yuan.
Iceberg mineral water can become the only designated drinking water for the Canton Fair, which can be used in packaging and advertising.
The two parties signed a three-year contract. After the contract expires, Bingshan Mineral Water Factory also has the priority to renew the contract under the same conditions.
"Okay, that's it. I'll call back immediately and have someone arrange the delivery.
However, it is estimated that we may not be able to catch up with the first phase. We will strive to provide free drinking water throughout the second and third phases.
When we are waiting for the autumn trade fair, we will deliver the goods in advance." After the contract was signed, Xu Shiyan shook hands with the other party.