Su Nan didn't feel much about the fact that Dali Energy Drink had opened an online flagship store.
Because this is normal operation.
Nowadays, slightly larger industrial products will basically have their own flagship stores. Why do we call them flagship stores? It means official.
Basically, everyone will feel more at ease when buying things in flagship stores, especially some famous brands.
Nowadays, with the rapid development of the Internet economy, this is a normal operation. Su Nan feels that there is nothing surprising, and it is not a very difficult thing to do this thing.
If you need money and people, it should be easy.
However, Su Nan feels that this is not the key to Dali energy drinks.
To put it bluntly, who has nothing to do with buying drinks online, unless there is an event sometimes, or I want to buy a lot and plan to store some in the refrigerator.
Normally, I buy things in supermarkets or convenience stores. I was thirsty and just bought them. Do I have to wait for something that costs just a few dollars? It can be delivered in half a day at the earliest.
.
When you deliver it, I don't know whether I still want to drink it or not.
In addition to the convenience of online shopping, there is another most important point. Online shopping may be cheaper than buying in physical stores, and price is one of the factors.
But everyone knows about drinks. The price is there. There is really no room for fluctuation in a few yuan, and you buy it online.
If you don't buy more, they might not offer free shipping, and you have to pay for the postage yourself. Wouldn't it be a waste of money, so if you buy drinks alone, people won't shop online.
How can I put it this way? It's like tasteless food. It's a pity to throw it away if it's tasteless. Although it's not very useful, you still have to have it. You can't do it without it.
Su Nan feels that this should not be the focus. To sell beverages, we still have to rely on offline distribution and arrange all channels.
When you can have products like Coke and Red Bull in almost every store, then you will be a successful giant, and Su Nan can really lie down and count money in this life.
It seems too early to say this now, and it feels a bit unrealistic.
Su Nan felt that Wang Ziye was being too polite. He came to talk to her about such a trivial matter. It was completely unnecessary and it was not a major decision.
Su Nan has said before that basically he will not participate in the company's affairs unless it is some major decisions.
"Okay, I understand this. Beverage sales should be stronger offline. Once the online flagship store is opened, let's put it there first. Don't get it wrong."
Su Nan then roughly said, "Don't report such trivial matters to me in the future. Just know it yourself."
"Who reported it to you? Do you think I just told you a simple thing? When I tell you this, there must be something serious." Wang Ziye complained.
"What's up?"
Wang Ziye then said: "Did you know that live streaming has become quite popular recently?"
"I seem to have heard of it a little bit, but I don't understand anything about it."
Su Nan answered truthfully.
Indeed, live streaming is now a trend, and it is very popular. Su Nan's live streaming popularity has reached the ceiling of live streaming.
Among the anchors in this aspect of gaming, no one can compare with Su Nan, not to mention that after playing professionally, Su Nan has received blessings, and one can imagine his popularity.
If there is any anchor who may be more ruthless than Su Nan, it is the anchor who brings goods. The top ones can make one or two billion a year, which is really not a big problem.
Maybe in terms of popularity, they may not be as scary as Su Nan, but when you talk about the ability to make money, Su Nan is really not worthy of carrying shoes for others with her current live broadcast popularity income.
The income of anchors who bring goods is simply unbelievable. They can earn 10 to 20 million a month. What is this concept? Many big companies do not have this level.
Su Nan doesn't look down on that little money. This is because he has a system. A random task may cost tens of millions. This is incomparable.
From a pure anchor status, game anchors are indeed not as good as others. That is the ceiling of the anchor industry, or at that point, they are no longer just anchors.
The so-called live streaming is to recommend things you use during the live broadcast. The most awesome ones are cosmetics. Girls’ purchasing power is very scary.
There are also some food items. Anyway, it seems that the scope is getting wider and wider. It is said that there are also live broadcasts selling houses and rockets. Of course, most of them are gimmicks.
Su Nan feels that this thing is just like the TV shopping from 10 or 20 years ago. An advertisement lasts for dozens of minutes, various activities, call the number below quickly, and all kinds of deception.
Su Nan has always been unable to understand what I want to buy. As long as I have money, how can I not know what to buy myself? Why do I have to rely on other people's recommendations?
Not all of the things sold are good things, but this thing is becoming more and more popular, and even many celebrities and entrepreneurs have begun to engage in it.
It can be seen from this that being hot is inevitable, and there is nothing Su Nan can do if he doesn't understand.
Nowadays, if you can sell things and make money, then you are awesome. There is nothing to say about this.
Wang Ziye suddenly mentioned this, and it seems that he wants to try this method. If the effect is good and some can be sold, it will definitely be a good thing and it can create a reputation.
Just listen to Su Nan say: "Do you want to do this? I think it is too expensive to cooperate with those big anchors?"
Here, you have to consider the issue of cost. Su Nan doesn't think it is necessary to make money at a loss. With Tang Xinyi's advertisements and publicity, in fact, the current start of Dali Energy Drink is not bad.
At the very least, hundreds of thousands of bottles of the products produced have been distributed, and the company has already received funds. This is a good thing.
Hundreds of thousands sounds like a lot, but actually it's not that great. Looking at the whole country, these hundreds of thousands of bottles are just drizzle, and there are many places where it's not involved at all.
The price of a top product-carrying anchor must be high. Otherwise, how can they make so much money in a month? Especially considering that you are a new brand, the price will probably be higher.
Wang Ziye smiled, "Why are you inviting me? Isn't there something ready-made here?"
"Fuck!"
Su Nan was speechless. He was being targeted. It was a shame that he only realized it now.
Just listen to Su Nan say: "Are you serious? I'm not an anchor who brings goods. I don't have this level."
Su Nan has never done sales or anything like that before. Thinking about bringing goods live, she feels very embarrassed.